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<br /> NOV-10-2004 '12:02 i~M BEACHES 1 B0B 323 8238 P. 14 <br /> I <br /> I i ~ i ~ <br /> d appr~prlate to the business and its projected image. <br /> C. I ~ <br /> 1. Slxe and Number of Sins <br /> Wall signs should not be more than 9 feet above grade level. <br /> Monument signs, along major corridors, should be integrated with the <br /> landscaping for the site. ' <br /> j <br /> Th'e overall size and number of signs shall minimally dominate the i ; <br /> property or the building which it identifies. ~I ~ ~ ~ <br /> Pa icular emphasis should be placed on the size of the sign in relation <br /> tb nhe speed limit along the corridor where it is placed. Figure 9-4 <br /> i ~ ~ <br /> in icetea driver reaction times for the determination of a ma~d~num ~ <br /> dff~sctive readable sign size and is applicable to both on and off- ~ <br /> premise signs. Narrow streets, small buildings, small fronlyard <br /> and al w <br /> setbacks o movJn traffic all demand smal s <br /> g 1 i s. <br /> gn <br /> 2. ~11i1L4 <br /> The shape of the alga shall seek to aesthetically and functionally <br /> emphasize the message and not compete with the architecture of the; <br /> bu(lding. <br /> i~ { I~~, <br /> ~ I~~ <br /> 3. <br /> ~I $u tleness, proportion, and design shall be emphasized in sign copy d <br /> ~'n tattering. No more than two type faces is recommended. <br /> I <br /> it i , <br /> ggql ~ and Materials ! i <br /> Us of no more than three colors (for background, lettertng,~'and <br /> em basis). Natural materials like wood and meta] are encourdiged, <br /> although neon may have a place in certain areas. The use of any <br /> 4-13 ~ <br /> i <br /> I ' I~ I III <br /> <br />