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Public Works and has demonstrated that this Application is complete with all information and
<br />attachments as required by section 3-22, HCC; and
<br />WHEREAS, pursuant to section 3-22, HCC, the County Council is required to consider
<br />applications for sign variances; and
<br />WHEREAS, section 3-22, HCC, provides that the County Council may grant a request
<br />for a variance, in unique cases where strict enforcement of chapter 3, HCC, the County Sign
<br />Code, would result in unnecessary hardship or practical difficulty, and where desirable relief
<br />may be granted without detriment to the public interest, convenience or welfare and the Council
<br />shall do so by resolution; and
<br />WHEREAS, section 3-23, HCC, describes conditions that must exist in order to grant a
<br />variance which are discussed below; and
<br />WHEREAS, pursuant to section 3-23(a)(2), HCC, this variance will not affect the rights
<br />of adjacent property owners or tenants because it is in similar scale and proportion to existing
<br />tenants signs throughout the Coconut Grove Marketplace; and
<br />WHEREAS, pursuant to section 3-23(a)(4), HCC, the strict application of the terms of
<br />sections 3-58 and 3-59 would work unnecessary hardship because Applicant states the symbol
<br />and sign is an integral part of the branding such that further compliance to the code would render
<br />the image to such a small scale, and place it at such a low elevation that it would be difficult to
<br />see or recognize; and
<br />WHEREAS, pursuant to section 3-23(a)(3), HCC, granting the variance will not
<br />unreasonably violate the interest, safety, convenience, or general welfare of the public because in
<br />addition to the factors stated in the previous paragraphs, the reasonably scaled and positioned
<br />sign will allow quick and easy identification to drivers and pedestrians rather than requiring them
<br />to strain to read the smaller sign permitted by the present law, thereby promoting traffic safety;
<br />and
<br />WHEREAS, pursuant to section 3-23(a)(5), HCC, granting the variance will not
<br />constitute a grant of personal or special privilege inconsistent with the limitations upon other
<br />properties under identical ordinances, statutes, or rules because this is a limited variance
<br />allowing only the two identical signs of 15.5 square foot, solid wood non -illuminated sign, one
<br />facing makai towards Alii Drive, the other mauka towards Kuakini Highway, and all other
<br />requirements of the sign code will be complied with; and
<br />WHEREAS, pursuant to section 3-23(a)(6), HCC, the subject Application is complete;
<br />and
<br />WHEREAS, Applicant's situation is a unique case where strict enforcement of chapter 3,
<br />HCC, would result in unnecessary hardship or practical difficulty, and where desirable relief play
<br />be granted without detriment to the public interest, convenience or welfare; now, therefore,
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