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HomeMy WebLinkAboutCOM 0032.000 2010-2012 + Of William P. Kenoi�� : • ' Randall M. Kurohara Mayor .. :� Director y'••. �''.`� Laverne R. Omori Deputy Director County of Hawaii DEPARTMENT OF RESEARCH AND DEVELOPMENT 25 Aupuni Street, Room 1301 • Hilo, Hawaii 96720 -4252 (808) 961 -8366 • Fax (808) 935 -1205 E -mail: chresdev @co.hawaii.hi.us = December 13, 2010 C' Chairman Dominic Yagong Hawaii County Council 25 Aupuni Street -' Hilo, Hawaii 96720 RE: County of Hawaii Department of Research and Development Grant FY09 -10 Organization: Hawaii Island Visitors Bureau Aloha Chairman Yagong: The Hawaii Island Visitors Bureau has received funds from this department via RFP for Fiscal Year 2009 -2010 for visitor industry promotions for the Island of Hawaii. As required by contract between the County of Hawaii Department of Research and Development and the Hawaii Island Visitors Bureau, a Final Report has been submitted and a courtesy copy is attached for your review and records. Should you have any questions regarding the attached, please do not hesitate to contact me directly. Sincerely, RANDALL M. KUROHARA Director RK:dbk Attachment xc: Stephanie Donoho Note: The attached report, due to its size, is not made a part of the duplicate copies, but is on file in Office of the County Clerk and is available online at the Clerk - Council website at http: / /www.co.hawaii.hi.us. Hawaii County is an Equal Opportunity Provider and Employer Comm. No. 3 A Ref. To: Fe Ref. Date Final Recap Report November 30, 2010 County of Hawai'i R Et D Grant 2009 -2010 Organization: Hawai'i Island Visitors Bureau Contacts: George Applegate, Executive Director Project /Program Title: Visitor Industry Promotions for the Island of Hawai'i Funding Dates: July 1, 2009 - June 30, 2010, extended through Oct. 31, 2010 Phone: 808- 961 -5797 Email: ,apptegate@hvcb.orp EXHIBIT C STANDARDIZED PROGRESS REPORT FORM COUNTY OF HAWAII DEPARTMENT OF RESEARCH AND DEVELOPMENT CONTRACT /AGREEMENT NO. c.002397 Final Recap Report For the reporting period of July 1, 2009 to October 31, 2010 Date Date Organization Name: Hawaii Island Visitors Bureau Project /Program Title: Visitor Industry Promotions for the Island of Hawai'i Chariman /Executive Contact Name: George Applegate Title: Director Contact Telephone No.: (808) 961 -5797 Email: gappegate @hvcb.org Please submit this completed and signed progress report form with a narrative report that addresses each of the following six (6) points. You may add additional pages as necessary. 1. Provide a summary of the work completed during this reporting period. 2. Describe how the funds allocated for this project were used during this reporting period. 3. Describe any adjustments that were necessary during this reporting period for the development and implementation of your project. 4. Briefly describe your next major steps for this project. 5. Add any additional comments as desired and /or requested by the Department's program specialist. 6. Attach copies of all news articles, advertisements, flyers, brochures, promotional materials on this project that you have collected to date if applicable. Submitted by: �. Chairman /Executive Director 11/30/10 Signature Title Date (808) 961 -5797 (808) 961 -2126 t Telephone Number Fax Number R &D Standardized Progress Report Form Rev. 01/10 O n c N V: v m N 7 a) ON (D It N 0 00 U m O M M > >UI m to H c 0 U a) h O N O li M ( > M N N W) .- (O la ^ t2 N O N M g N � h 0 F - .5 40 (O E L Q C 0) 01 O C5 V' LO E o w < V C N N O > a m r O h Oi a v M c C H r o 0i .- 4i c0 m c E ( Go 0) N N C O O fa d O _N H O Ev h(O cf` 0 0 0 0 O 40j N N C N rN C 0 0(0 0 0 N N M O c0 (O OM N N C W C r LO r (O 47 O E E n (D } Y to O j J 0 O Cl N O 00 O n 0 0 o M cn O V• EO t0 O O d' O 40 0 0) h N h 0 (O h 0) O O co Q m V' V' O Co M O) O O .- 00 N O h 2 M M 07 CO O 0) N V' N O O Q = V •- h r C (O OD N d O f/1 F O 00 0 Oho h O O V' O O 47 I_ (0 0 0 O 4) M r t0 IT O Oi r V 0) O h Cl) O V' O O L0 W O O N 00 N (0 V' V N N at Cl) O N V' Q) N It (O h O N n O H C 0 0 Ci O Zq O a O M 000)04 hr O h E G q 04 0 ma M U') ao v p C N 0 N M O O O y C LL d X m W H C c La c C L m y N O a) N yr E _ Q N W « 4,7 U C O 4) m O Q U c d '� c c °� P� ti N c a� 8— .- ( a W 0) m m oe N a m 2 c a) c 'Z h () c > LL L o o) c s r Z EEF CD Co ) 'a > v1 �c a O Q O Q> 0 O 7 'y U a) N i5 Z .G a) 7 y > 4) c QU C Z O� N(n U f n Q a) >HQ 8m' N 7 0 N Q E Q a`> d m C c > m 0 0 ` C, c o H V c p Q 0!y (D C m m N O La v( U) �� `o m� ujMu). m N a) ��_m N }N 7 -) cEyv, a)8a)E0ci. >_OO =7U�v°,oma3F'cE o m c= v c () o mU ELi o o LL(n �O v, o ow v_) U a. U_ W Q >1- QQUao 7 Q(DS(L00 < m y N ` En W, i c'0 , C)to I CD0 I O0 I ( OO> . OOOo 0 _ M( 0 0 N O O N N 0 N (O (O M O m O 0 0000 z ao OCONN V•4)a00 NMMv v 010 V' m (O . (O O 1 (0 O V7 (O h h h h O ao a0 W w a0 O al Go 00 W c N O C C m _ 3 E m C C W f0=p u_+ V m to 0 O m e H W N E O 3 => c SUS Final Recap Report November 30, 2010 County of Hawai'i R Et D Grant 2009 -2010 Organization: Hawai'i Island Visitors Bureau Contacts: George Applegate, Executive Director Project /Program Title: Visitor Industry Promotions for the Island of Hawai'i Funding Dates: July 1, 2009 - June 30, 2010, extended through Oct. 31, 2010 Phone: 808- 961 -5797 Email: ,am)1eeate@hvcb.orQ Introduction This is a final recap report for the Hawaii Island Visitors Bureau 2009 -2010 County of Hawaii REtD Grant for programs expensed 7/01 /09 to 10/31 /10. Foundational Pronlrams• Advertising • Community Events Promotion Community Events Promotion: HIVB continued to produce, maintain and continually update an island -wide calendar highlighting community events. The events include CPEP and other (non -CPEP) festivals, conferences, concerts, etc. that offer opportunities for visitors and residents to interact. The calendar is featured on the Big Island Visitors Bureau website, bigisland.org, as an enhancement to the existing HVCB calendar, is distributed to industry partners via email, is sent to media via monthly "What's Sizzlin "' updates, and is offered as a live feed which can be imbedded on partners' websites. The calendar is also used as a source to pull events for features such as the DiscoverAmerica.com bi- monthly newsletter Foundational Programs Public Relations • Golf Promotion, R. B. Productions, Inc.: Beginning February 1, 2010, HIVB contracted Ross Birch of R. B. Productions, Inc. to promote golf on Hawaii Island, "the Golf Captial of Hawai'i." This included assisting in the management and operations of golf programs including familiarization trips, tournaments, events and promotions, as well as helping to secure cooperative partners. - Implemented a format for golf courses to provide monthly reports on golf play. Golf resorts have indicated play is down a small percentage when compared to the same time a year ago and is forecasted to remain flat through the fall shoulder period. - Made initial contact with Hawaii Island golf facilities to set up a system of collecting golf stats. - Represented the bureau on the Kohala Coast Resort Association's trip to the Chicago area February 2 -5, 2010 interacting with over 60 agents from Apple Vacations, Mark Travel and AAA. (ON O N 0 0 0 Oif ` LA Ln rl N IA rq V 1 1 ri 4ift 94 C O .1 • 114 rl C � q ' U � m t * 0 0 0 0 0 0 0 0 0 cr) Ln e M a' tp Y � O * ^� � �t co N ko Ln O M 00 N N Ln N V., Y1 +Pt lull c O_ O n N c N Ln N � N c . d M c kD14L'L V ONONO {p 7 N x i l.C � V + O M " A." C V 0 N � c N i c C % •� Q � _y c {� 1L v w O .--L GO Ln LOO M M M00+- LMNV0000 C '�'� c Ill LT n N O� C M M i v C U V M i N iD N APr N L,p M L - Lrl • 3 O O La a m M Ln CI 000M0MOCOrnkon0000 -1-L O tD M 00 N M Mn NLnM N 7 4d:k 4A 0 m U > m > � c m 0 C) O N O 0 0 0 0 0 0 0 0 0 0 O O 0 0 0 0 0 0 0 0 0 O O O 1l000Ln0000 G o2S 01 M %D O N Ln M 00 0 C71 m L n N N kD M N M M .-L O � V, Ln Ln Vj, 4A Ln M Lri c n a O .. c \ a C) tf LO ° 2' y r O T N io N v w > a/ O pj U C _ 0' - c 3 CM CD 8 z4" _ lY1 D o in a u E Ln i f s LL o oy L o x 2 o a c a iii o 0 L Lu In ce .a C C Y � ~ LL o 14 �, d o m Ln o a o a E a N E L� E v p m Lu U E "� a9 8 m E og m 2 > Lu (U '° °�' o ti c yy� O> O a Cl p A N o v C L d tic v a E E c o D a H to L _16 (O L > y 0 JnL U Q O L N r_ ,..,,, E N E> u y 0 aC H ~ W LoiUQYS >QHu7 Q +t : fL . - - Represented Hawaii Island at the HVCB /BIVB /OVB blitz event at The Grove and The Americana (Mall) in Los Angeles, June 5 -6, 2010 interacting with approximately 2000 plus, mostly "upper Middle Class" or higher consumers. - Represented the bureau on the Kohala Coast Resort Association's trip to Texas, Dallas /Ft. Worth, Austin, San Antonio and Houston, June 14 -19, 2010 interacting with 148 agents at various events. The trip also included sales calls to Riverside Travel, AAA Texas, Irving Allen Samuels House of Travel, Miller Travel Inc., Tramex Travel, CTP Rennert Travel and the Woodlate Travel Store. - Preparation, planning and participation in the Hawaii Island United Way Mayor's Cup Tournament which took place July 9 -11, 2010. - Confirmed full participation with all Kohala Coast Resorts for the upcoming 2010 PGA Magazine program. - Laid groundwork for two PGA Ambassador FAM trips in November and December 2010. • Heritage Et Arts Press Trip: The "Culture &t Arts Traveler" is a highly educated, well - traveled consumer who seeks to actively learn about and experience the unique culture, arts and history of a destination. They want to immerse themselves into the culture to gain a sense of the lifestyle in the destinations they visit. With that in mind and timed to take advantage of "May Day is Lei Day" activities, Hawai'i Island hosted seven media on island April 28 -May 3, 2010. Pam Mandel, www.Hotowate.com; Marjorie Rothstein, www.HuffingtonPost.com; Christine Thomas, AAA Westways /AAA Hawaii; Sherie Char, Hawaii magazine; Jenny Quill, Freelance, Alaska Airlines; Daniel Gibson, Editor, Native Peoples magazine; Steve Chapple, Freelance, Reader's Digest /National Geographic Traveler visited or were hosted by the following locations: Pana'ewa Rainforest Zoo and Gardens, Keauhou Beach Resort, Anna Ranch Heritage Center, Body Glove Cruises Historical Dinner Cruise to Kealakekua Bay and Captain Cook Monument, Hilo Hawaiian Hotel, Na Makua Original Hawaiian Designs, Hilo Farmers' Market, Sig Zane Designs, Paradise Helicopters, Hawaii Volcanoes National Park, Native Guide Hawaii, Aikane Plantations Coffee Farm, Ka'u Coffee Festival, Pahala Plantation Cottages, Kalaekilohana, Hana Hou restaurant, Cafe Pesto and Village Burger. To date, the trip has generated 16 articles with the potential of reaching 9,681,161 viewers. • Big Island Film Festival: Now in its fifth year, the Big Island Film Festival compliments the County of HawaVi's efforts to attract film makers to our island. HIVB sponsored a full page ad in the program booklet which became available May 1, 2010. The festival ran May 12 -16, 2010. • Asian Pacific Islander Heritage Month: The United States Air Force at Mountain Home Air Force Base honored Asian Pacific Islanders with an event on base May 26, 2010. Claude Onizuka attended and spoke about his brother, Ellison Onizuka, a Kona native who accomplished his life -long dream of becoming an astronaut. HIVB assisted by providing macadamia nuts and destination literature for 200 attendees. • Sunset Celebration: HIVB participated in a cooperative promotion with Hawaiian Airlines at Sunset Magazine's 13th annual Celebration Weekend in Menlo Park, California, June 4- 6, 2010. Attendance was up from 23,000 in 2009 to over 27,000 this year. This consumer show targets affluent, well traveled, well educated Sunset readers. HIVB representatives, 2 Mas Takano and Ken "Bones" Johnston, provided brochures and personal knowledge to a steady stream of visitors to the Big Island booth. The Sunset magazine reader is the quintessential Westerner. Sunset delivers nearly one in every five (19 %) affluent Western households, HHI $150,000 +, home value $500,000 +, college degree or higher. • Turn Right Press Trip: A left turn out of Kona International Airport leads to the Kohala Coast but Kailua Village, once the political center of the Kingdom of Hawaii, requires a right turn. With renovations and restorations from Ahu'ena Heiau to the lands of Keauhou what better time than the King Kamehameha Day celebration to remind media to "Turn Right and Rediscover the Revitalized Kona Coast Where History, Culture and Adventure Merge with Modern Day ". HIVB, along with partners King Kamehameha's Kona Beach Hotel, Sheraton Keauhou Bay Resort &t Spa, Holualoa Inn, Kona Beach Restaurant, Huggo's on the Rocks, Sea Wife Charters, Kona Boys, Greenwell Farms, Paradise Helicopters, Kona Brewing Company, Island Breeze Luau, Ho'ola Spa, Crystal Blue Lounge/ Restaurant, Atlantis Submarines and the Sheraton Keauhou Farmers Market hosted media June 10 -16, 2010: - Meg Weaver, National Geographic Traveler magazine, circulation - 726,192; and blogger, National Geographic site, Intelligent Travel blog, Unique Visitors per month - 6,350,000 - Tom Gierasimczuk, Editor, UP! the in- flilght magazine for West Jet; circulation - 25,000, readership- 1,300,000 - Donna Owens, a freelance writer who regularly contributes to The Baltimore Sun circulation - 344,118 print and 1,299,740 online and www.PeterGreenberp,.com - 1,500,000 to 2,000,000 visitors per month - Shane Nelson, Travel Weekly circulation - 38,070 in print and 78,586 online - Mimi Slawoff, LA Parent and Santa Clarita Livin 200,000 circulation each. To date, 14 articles have been published yielding 14,064,367 potential impressions. Foundational Programs: Travel /Trade • West Coast Sales, Mas Takano: Sales representation based in California continues to enable HIVB to consistently reach travel agents to generate interest and demand for travel to the island of Hawaii as well as maintain relations with air providers and airport managers . - Sales calls to 43 Hawaii focused retail travel agents and training for 155 agents took place in July through October. The calls and training focused on Alaska Airlines' new Oakland to Kona service that began on November 10, 2009, updates from Hawai'i Island and the Los Angeles and Pacific Northwest blitzes. - Telemarketing calls were made to 20 travel agents to advise them of Alaska Airlines' co- op promotion with Holiday Inn Oakland Airport that offers: stay one night and get ten days of free parking. This offer made the Oakland /Kona flight much more saleable given the 7:45 A.M departure time. - Represented HIVB at Hawaii Lei Day at The Grove in Beverly Hills in conjunction with HVCB's blitz of the Los Angeles area in September. Brochures and 2000 lei were handed out to consumers at the event. - Acted as a liaison between Alaska Airlines representatives in the Bay Area, travel agents and HIVB to help coordinate details of the inaugural Oakland /Kona flight send off on the 3 Oakland end including the signature event at Trader Vic's in Oakland on November 9, 2009. - Sales calls to 82 Hawaii focused retail travel agents, telemarketing calls to 17 agents and training for 16 agents took place November through March. The calls and training focused on Alaska Airlines' new San Jose to Kona service that began on March 12, 2010, updates from Hawaii Island and the next round of blitzes - Seattle, Los Angeles and San Francisco. - Represented HIVB at the NorCal Hawaii Ohana Holiday luncheon at the L'Olivier Restaurant in San Francisco on Dec. 17 - Worked the Seattle/ Pacific Northwest Travel Show January 23 and 24, 2010 on behalf of BIVB, sharing a booth with Hawaii Forest £tTrail and the agency, Hawaii General Store Et Travel. Interacted with over 100 agents and distributed over 300 pieces of Hawaii Island literature. - Acted as a liaison between Alaska Airlines representatives in the Bay Area, travel agents and HIVB to help coordinate details of the inaugural San Jose /Kona flight send off on the San Jose end on March 12, 2010. - Represented the bureau at the following events held in conjunction with and leveraging off of HVCB's San Francisco /Bay Area blitz during the month of March, 2010. The Big Island week was March 14 -20. ° Represented HIVB at The Tech Museum of Innovation in San Jose on March 14th. This event was a partnership between the bureau, The `Imiloa Astronomy Center and The Tech Museum. Assisted with information and brochure distribution. ° Also on March 14 attended the Explore Hawaii Book Et Music Tour at Borders, Pleasant Hill where Dr. Taupouri Tangaro was presenting. Assisted with general Big Island information, literature distribution and give - aways. ° Wrapped up the Hawai'i Island blitz week at Fida's Coffee shop in the Financial District on March 19 Fida's served coffee donated by the Ka`u Coffee Growers while HIVB passed out general Island of Hawaii and Ka'u Coffee Festival information. - Sales calls to 10 Hawaii focused retail travel agents including AAA, telemarketing calls to 24 agents and training for 4 agents took place April through June, 2010. The calls and training focused on airlift and island attractions and included the questions, "How is the San Jose /Kona flight selling and what does business look like for April, May and into the summer ?" According to agents, Hawaii is still very much on consumers' minds but high airfares are keeping them away, especially families. Consensus was the San Jose flight was selling well, April and May are soft but the summer looks fairly good. - Met with airport authorities to review existing direct service to our island as well as discuss the possibility of additional airline service in the future. These meetings included Stephanie Cardenas, Oakland Airport Station Manager; John Albrecht, Oakland Airport (Port Authority) Marketing Manager (OAK is not soliciting other airlines to serve Hawaii from their station as Alaska Airlines and Hawaiian Airlines are outstanding tenants) and Warren Barden, Manager at San Jose airport. - Represented the bureau at the Sunset Celebration in Menlo Park, June 4 -6 2010 - Represented the bureau June 22 -25 in the Pacific NW which included presentations and training: • All About Travel - 27+ agents • Coconuts and Bolts Travel Show - Portland -89 agents • Alaska Airlines Reservations/ Call Center - 31 agents • Coconuts and Botts Travel Show - Seattle -103 agents • Coconuts and Bolts Travel Show - Vancouver -93 agents • Thomas Cook Travel - 27 agents 4 r • A Day on the Links with BIVB: Given the economy of the times, HIVB choose to organize an informal golf day for 27 decision - making partners including airline executives, key Far East wholesalers and meeting and incentive planners. The event was timed to coincide with PRIME and was held on September 12, 2009 in partnership with the Waikoloa Resort Kings' Course. An indication of the tremendous networking opportunity and value this event brings to the Hawaii Island tourism industry is the in -kind contributions totaling $9,557 by our tourism partners: Waikoloa Beach Resort, Aston Shores at Waikoloa and Mauna Lani Resort Golf, Hilton Waikoloa Village and Classic Resorts. CMI Programs • Advertising: HIVB's strategy with regard to CMI advertising was to concentrate our budget by employing one "national" publication exclusively, with supplementation in one "regionally- focused editorial" publication. Thus, ads were placed in two high profile CMI trade magazines to keep Hawaii Island in the minds of decision makers and to drive business to our web site. - Successful Meetings Magazine - 4- color, 1/2 tabloid page ad ran in the September 2009 issue, circulation - 70,050. This placement included an added - value component of a list of 5000 subscribers which enabled HIVB to mail CMI literature to these targeted industry professionals. - Meetings West - June 09 - 4 color, 1/2 tabloid page ad ran in July and October, 2009 with 31,022 circulation for each run. The October placement carried an added -value component of an email blast to 3000 geo- targeted subscribers. - HIVB continued its CMI advertising strategy in November and December, 2009 concentrating our budget on "one "national" publication, Successful Meetings, with supplementation in one "regionally- focused editorial" publication, Meetings West. The print ad buys included online and other added -value components. - December '09 Print: Successful Meetings - 1 /z page, 4 -color ad in HVCB Meeting Planners insert; 80,000 circulation Online; Successful Meetings - 12/2 Et 12/16 - 300x250 Banner Ad, 43,000 circulation each - "Face -to- face" opportunities allow us to talk about and educate planners on what our island has to offer. HIVB took advantage of an attractive "added- value" offer from Successful Meetings that was in keeping with this strategy. The offer included a full -page 4 -color ad on the back cover of the April 2010 Big Island Co -op supplement, complimentary attendance presentation opportunity at Successful Meetings University Hawaii Event in May, participation in the Hawaii Marketplace FAM including airfare to the Big Island for meeting planners, 1200 overruns of the supplement for promotional use and an email blast to their data base of 100,000 customers. • CMI Outreach: Begun in June, 2008, HIVB continued its Outreach program with the objectives of connecting with our customers, emphasizing the strength of our island and unity of our stakeholders. 5 1 The program series was held January 23 -29, 2010 and targeted customers from Los Angeles, San Jose, Portland and Seattle. 53 qualified attendees were welcomed with lei and treated to Hawaii regional cuisine and entertainment. HIVB dollars were further leveraged by incorporating existing musical events into the program - Southern California Slack Key Festival in Los Angeles on January 24 and HVCB's January 26 Seattle blitz event, Perfect Moments in the Islands of Hawaii with Henry Kapono at The Triple Door Main Stage. The Island of Hawaii was represented by BIVB Senior Director of Sales, Debbie Hogan and hotel partners from The Fairmont Orchid Hawai'i, Hilton Waikoloa Village, Sheraton Keauhou Bay Resort Et Spa, the Waikoloa Beach Marriott Resort Et Spa and Kathy Clarke Hawaii. To date, leads generated as a result of this outreach include: - Ken Pickle, Liberty Mutual / Safeco Insurance Companies who will site the Island of Hawai'i June 24 -28, 2010. Next open year is 2012. Due to the merger of Liberty Mutual and Safeco Insurance, Ken is looking to combine two back -to -back programs into his proposal. 300 rooms for 8 nights = 2400 room nights. - Jody Huber, SEI Meetings Et Incentives - who was on Hawai'i Island March 20 -27, 2010. SEI is a 3 d party company with potential future groups. - Buzz Rigsbee, IEEE - Confirmed Hawai'i Island for four years, September 2012- 1300 room nights, September 2014 -1300 room nights, July 2015 -3840 room nights and July 2017 -3850 room nights. This represents $1,843,700 (10,300 C $179 room rate) in potential revenue not including incidentals. • Site Inspections £t Leads: - Forever Living Products - This group, whose booking was a result of PRIME 2008, was on island Jan 21 -25, 2010 with 398 room nights generating approximately $165,500 in gross revenue. They have booked Maui for 2011 and HIVB continues to work with decision makers to rebook Hawaii Island for their 2012 incentive program. - TD Canada Trust - HIVB presented and sponsored entertainment at the January, 2010 meeting in Honolulu to kick off the group's Vancouver incentive program on the Big Island in 2011. TD Canada Trust Vancouver group is expected to yield 400 room nights resulting in $72,000 in gross revenue. This financial company has branches across Canada offering future opportunities to book multiple incentives. Hilton Buyers Education Experience - Familiarization tour May 23 -25 included reps from Distribution Contractors Assn, Travel Planners, Inc., LifeVantage, Jensen Travel, Pacific University College of Optometry, the American Lung Assn. of Hawaii and IEEE. - Succe Meetings Hawaii Marketplace Bi- Island Post Fam Groff- The Hawai'i Island Visitors Bureau, along with Aloha Holidays and various island p teamed up to host six pre - qualified meeting planners on island May 14 -16. - Harley Davidson - site inspection May 24 -25; Hotel Inspection: Fairmont, Mauna Lani Bay. Tentative Group Dates: Fall 2011; 930 room nights (RNS) - Adobe /MFactors - site inspection June 13 -15; Hotel Inspection: Fairmont, Mauna Lani Bay, Four Seasons, Mauna Kea Beach Hotel. Tentative Group Dates: March 2012 or 2013; 750RNS Physicians' Education Resource - site inspection June 13 -19 - Teresa Lovich, Senior Meeting Planner - grand winner of Big Island Outreach 2009 - Dallas, TX. Two groups CME Breast Cancer and Lung Cancer have done Maui and Big Island in the past - International Dairy Queen - site inspection June 21 -22; Hilton Et Marriott for overflow rooms. Tentative Dates: January 2014; 5,306 RNS 6 - Canadian Construction Association - Site Dates June 21 -25; Fairmont Orchid. Definite group dates: March 2011; 1400RNS. - HIVB assisted with 39 leads representing 35,597 potential room nights during April, May and June, 2010. • Definite Bookings: - Conference Direct - Colorado - October 2011, 625 RNS - Denny's Franchisee Association - November 2012, 2083 RNS - Estimated to generate approximately $600,000 in direct revenue. Initially, the decision makers for this group had not experienced Hawai'i Island so HIVB partnered with the Hilton Waikoloa Village to bring the top four decision - makers to our island on a site inspection. - IEEE - September 2012, 1300 RNS September 2014, 1300 RNS July 2015, 3850 RNS July 2017 - 4500 RNS • Pacific Rim Incentives & Meeting Exchange (PRIME): PRIME is a comprehensive meetings industry event that brings together pre - qualified planners and industry suppliers from North America, Hawai'i, Asia and Japan. It combines pre- scheduled business appointments, site inspections of meeting venues, educational sessions, and networking opportunities. Now in its second consecutive year on the Island of Hawai'i and held September 9 -12, 2009, this was the 12` year this important event for Hawai'i's meetings industry was held. - HIVB sponsored Mayor Kenoi's welcome reception for the participants along with the Waikoloa Beach Resort on September 9, 2009 at Waikoloa Bowl in the Queens' Marketplace. Held from 6:00 to 7:00 P.M., the event was designed to be short with a big impact. Attendees were greeted by keiki with lei, treated to entertainment by Johnny Shot and keiki hula. Cuisines were showcased via food booths and PRIME attendees were able to enjoy a "Taste of Waikoloa" through restaurant vendors: Roy's Restaurant Waikoloa, Sansei Seafood Restaurant, Romano's Macaroni Grill, Buzz's Sand Trap, Charley's Tai Cuisine and Kirin Restaurant. - Together with the Hilton Waikoloa Village, HIVB sponsored the closing night reception on September 11, 2009 with "A Taste of Hilton Waikoloa Village" held at the Lagoon Lanai and entertainment ended at the Water's Edge Ballroom. PRIME 2009 has already produced the following results: 6 properties reported: 34 leads @ 17,479 room nights (31% of planners resulted in leads) Attendance: Planners - Domestic -84 International - Korean Meeting Planners -10 Chinese Meeting Planners- 6 Japanese Meeting Planners -10 Total Suppliers /Guests: 150 Total PRIME Attendees: 260 Island partners contributed $11,874 of in -kind services for the HIVB PRIME sponsored functions alone. 7 c Airlift Support: • Alaska Airlines Kona Inaugural: Alaska Airlines added a second direct route to Hawaii Island and HIVB was on hand to celebrate their inaugural flight in both Oakland and Kona on November 10, 2009. In Oakland, HIVB provided lei and entertainment at Alaska Airlines' inaugural reception at Trader Vic's as well as coffee at the airport gate prior to departure. In Kona, the sold out flight was greeted with a welcome sign, Hawaiian blessing, lei, entertainment and goodie bags provided by our island hotel and activity partners. • Sabre Solutions: Airline research is an important component of destination marketing. So much so the Hawaii Tourism Authority and Hawaii Visitors 8t Convention Bureau have taken the lead role with Sabre Solutions. HIVB continues to contribute and benefit from the partnership. The research on underserved routes between the US mainland and the island of Hawai'i is particularly helpful in that it identifies the areas to target our marketing efforts. More importantly, it provides solid data to help solicit direct flight from airlines serving these markets. • Alaska Airlines Kona Inaugural: Alaska Airlines added a third direct route to Hawaii Island and HIVB was on hand to launch their inaugural flight in both San Jose and Kona on March 12, 2010. In San Jose, HIVB provided literature and macadamia nuts at Alaska Airlines' inaugural. In Kona, the flight was greeted with a welcome sign, Hawaiian blessing, lei, entertainment and goodie bags provided by our island hotel and activity partners. • Network USA: Direct airlift availability is directly related to visitor arrivals. Network, now in its tenth year, is a forum for airlines and air service development managers to meet, network and discuss air service opportunities. Airline research continues to be an important component of destination marketing. While the Hawaii Tourism Authority and Hawaii Visitors It Convention Bureau maintained the lead role with Sabre Solutions, HIVB continued to contribute and benefit from the partnership and used the event as a vehicle to meet with the following airline representatives: ° Southwest Airlines - Emile White, Planner - Capacity Planning, Schedule Planning and Martin Prichard, Lead Planner, Network Planning ° WestJet - Peter Tong, Director, Network ItSchedule Planning and Chris Hugel, Senior Analyst, Network Planning ° Alaska Airlines/ Horizon Air - Clint Ostler, Manager, Marketing and Development • JetBlue Airways - Erik Smith, Senior Analyst, Network Planning • Virgin America - Jayson Haile, Manager, Schedule Planning • Air Transat - Stephan Poitras - Director, Flight Scheduling and Airport Liaisons • Japan Airlines KOA Service: Japan Airlines flight from Narita to Kona has struggled to remain viable for a number of years. With JAL's overall economic condition failing, it became evident in early April 2010; the Kona flight was in jeopardy. While the bureau and industry have supported this flight since its inception, it was evident a campaign was needed to let JAL know how important this flight is to our island. - The Hawaii Tourism Authority, along with Mayor Billy Kenoi and George Applegate travelled to Japan April 13 -15, 2010 to meet with Japan Airlines executives to discuss and hopefully convince them that there is value in continuing the Kona flight. 8 - Mayor Kenoi again traveled to Japan 8/16- 19/2010 to meet with JAL executives to discuss and show our island's support for the Kona flight. • Japan Wholesaler "E Komo Mai Kona" Program: Top producing Japan wholesalers were preparing their seasonal sales brochures at the time Big Island stakeholders were waiting for JAL's final decision on whether or not they were going to continue their direct flight to Kona. Unfortunately the deadline for these sales pieces came and went during this waiting period. As a result, HTA and the County (through HIVB) agreed to provide funds to the major wholesalers to develop sales brochures specifically for our island. County funds were provided to support JALPAK, JTB World Vacations, HIS, KNT, Hankyu, R &C and Tellme Club. Each wholesaler worked with hotels/ resorts and other partners (golf courses, retailers, etc.) to develop their own special packages. • Japan Airlines Last Narita - Kona - Narita Flight, Mahalo Luncheon: October 29 saw the last Japan Airlines flight to Hawaii Island. Hopefully, the financial climate at Japan Airlines will improve and they will one day consider adding flights to Hawaii. We wanted to be sure to end on a positive note and maintain good relations with JAL. To that end, festivities were planned to greet and send off passengers on these last JAL flights. HIVB and a number of industry partners came together to provided lei, banners and well wishes from Hawaii Island. HIVB also assisted in coordinating a " Mahalo Luncheon" for Japan Airlines staff and security and immigration employees at Kona International Airport to thank them for their service to our island. • Alaska Airlines Inaugural Portland -Kona Flight - Nov 12, 2010 In April 2010. we received the exciting news Alaska Airlines would be adding a flight from Portland to Kona beginning November, 2010. Plans were put in place for HIVB to support the inaugural flight from Portland to Kona on both sides of the Pacific. - Alaska Airlines held a Travel Agent/VIP reception in Portland on November 2, 2010 to help kick off their service to the Hawaiian Islands. Mas Takano, along with George Applegate and representatives from our sister islands, had the opportunity to interact with agents one - on -one as well as present to the audience at large. - In Portland, flight AS 885 departed at 5:15 P.M. with 157 passengers and 6 crew on board. Goodie bags for all passengers were filled with Mauna Loa Tetras, postcards, luggage tags, discount coupons to activities/ restaurant/ retail outlets, vacation planners and maps. Prior to boarding, passengers were treated to Hawaiian entertainment and Mountain Thunder coffee and the gate area was decorated with Hawaii Island posters. - In Kona, flight AS 885 arrived in Kona at 9:50 P.M. Passengers and crew were met with Hawaiian music, hula dancers and a lei greeting by HIVB partners. • Alaska Airlines In- flight Magazine: Advertising in the November 2010 edition of Alaska Airlines in- flight magazine was purchased to support the Nov 12 start of Alaska Airline's direct flight from Portland to Kona International Airport. A 4C 2/3 page ad, negotiated at a 20% discount and positioned adjacent to editorial, was less costly than a full page yet ensured "ownership" and visibility of a page. HIVB's ad also anchored two smaller Hawaii Island ads for a mini co -op section. The ad ran in a Hawaii editorial section, "Adventure 9 a Islands ". As part of the buy, we received a reader response listing and mention of our URL, bigisland.org. In- flight readership is 1,296,750. • North American Wholesaler Co -op Campaign Numerous wholesaler co -op campaigns are running in Q4 2010. Results will be provided in subsequent reports. Expedia -Fall campaign will run from November - December and target our primary originating gateways of Los Angeles, San Francisco, Oakland, San Jose, Seattle, Phoenix, Portland, Chicago and Denver. -This online effort will consist of rectangle banners and skyscrapers positioned on Air Flights, Hotels, Vacation Packages and Deals search and results pages. Orbitz - Campaign will run primarily in November as well as into December and target our western gateway cities as well as Chicago. Travelocity - Promotion will run in October and November. - Online efforts will target those in cities providing direct service to KOA who are actively searching for three -day to one -week trips. - Placements include dominating the Hawai'i Store which provides a direct link from the Travelocity's homepage, headers on the Spa and Golf Store pages and Hawaii Island as he featured vacation on the Vacations Front Door section. Pleasant Holidays - Campaign will run in November through the end of the year targeting all key markets to the state. - Banner ads will be placed on the home pages of PleasantHolidays.com and PleasantAgent.com as well as on the dedicated Honeymoon Landing Page. - Online marketing will also promote Pleasant Holidays' exclusive Hot Deals promotion which includes a complimentary economy car making travel to Hawai`i's Big Island more affordable and desirable. - BIVB will also be provided with an exclusive consumer and travel agent eNewsletter to 280,000 opt -in consumers and 16,000 opt -in travel professionals. Classic Vacations - Promotion will run in November through the end of the year. - Classic provides the opportunity to promote our island's upscale properties to consumers and agents in our top markets. Marketing programs include banner ads and solo direct emails on custom landing pages. A special Classic Exclusive $500 Hawaii Air Credit Promotion will also run featuring numerous properties including the Mauna Kea Beach Hotel, Fairmont Orchid, Hapuna Beach Prince, Waikoloa Beach Marriott, Mauna Lani Point and Sheraton Keauhou Resort. MLT Vacations - Promotion will run in November to December. - Banner ads and consumer emails will target Continental Airlines Vacations and Delta Vacations customers. 10 Blue Skv - Online and inbound FAM campaign will take place in November and December. - Banner ads and emails will focus primarily on Los Angeles and San Francisco. Dedicated emails and e- postcards will also be sent to readers of the leading national trade publication Travel Weekly. - A Blue Sky FAM will also be visiting Hawai`i's Big Island in late November/ early December and is tentatively scheduled to visit Hilo and the Hamakua Coast and explore Kohala and Kona. Apple Vacations - Apple's November - December efforts will focus on Chicago and Denver via online and radio campaigns. Alaska Airlines Vacations - Will be running a Fall/ Winter campaign with Alaska Airlines in support of their direct flights to KOA. (Alaska Airlines' co -op campaigns and in- flight magazine are handled separately.) Kama'aina Tourism Initiative • Kama`aina Promotion: The "Summer Kama`aina" promotion launched in May, 2009 continued throughout the summer of 2009. To promote local travel through the Labor Day holiday and drive traffic to the special landing page, www.bigistand.org /getaway, an ad was placed in the Honolulu Advertiser's "Hotohoto Guide" section on August 23, 2009. All told, the "Summer Kama'aina" promotion delivered 12,293 hits to the Biglstand.org /getaway landing page for the period May 15- October 31, 2009. • Spring 2010 Kama`aina Advertising Campaign: Building on the success of previous campaigns, HIVB continued its promotion to target Kama'aina travel to The Island of Hawaii. The campaign will be run in two phases with the first part timed to take advantage of the attractive rates offered by the Merrie Monarch Festival's new TV partner, KFVE. White the ads aired during the Merrie Monarch Festival's live broadcasts April 8 -10, 2010 and drove traffic to a special landing page, www.Biglstand.org /getaway where partner offers were featured, preliminary planning, including ad buys, took place in March, 2010. • Kama`aina Advertising Campaign (Phase II): Building on the success of previous campaigns, HIVB continued its promotion to target Kama'aina travel to the Island of Hawaii. The campaign ran in two phases with the first part timed to take advantage of the attractive rates offered by the Merrie Monarch Festival's new TV partner, KFVE. Phase II included advertising in the May 9 1h issue of the Honolulu Advertiser, circulation 139,600 and a multi - faceted program with KHON TV, May 31 through June 27, 2010. As with Phase I, ads drove traffic to www.Biglstand.org /getaway where partner offers were featured. The page, which was launched April 7, remained live through Labor Day, September 6, 2010, and received 8715 hits. - KHON featured and highlighted Big Island activities and destinations with a four -week news series led my morning news reporter, Manoto Morales and evening news weather anchor Justin Cruz. In June, 23 - 2.5 minute segments aired on "Wake Up 2Day" and 20 11 images and /or "stay- cation" mentions aired during the Monday- Friday weather segments on the evening news. - Viewers entered to win a VIP Weekend Getaway for a family of four that included roundtrip airfare (4) on go! Airlines, hotel accommodations for 3 days /2 nights at the Hilton Waikoloa Village and a Private Dolphin Encounter for the entire family from Dolphin Quest. The promotion was supported with a three week television schedule, customized online contest page and banner ads on www.khon2.com. HIVB's $30,700 gross media investment with KHON TV yielded $133,732.50 total media and added value exposure; a 4.4 to 1 ROL International Marketing Programs • JTB China Group: The Toyota MICE group, the first large incentive group from China, was on island in September, 2009. HIVB shared our island's culture and talent with 200 participants by providing entertainment for their welcome arrival at The Fairmont Orchid Hawaii. • Spirit of Aloha Bus Tour: Mayor Billy Kenoi and HIVB Executive Director George Applegate joined Marriott Hotels £t Resorts "Spirit of Aloha" bus tour in Japan October 6- 9, 2009. The Japan trip presented an opportunity to arrange meetings with executives of airlines that serve both Japan and Hawai'i as well as Japanese tour wholesale executives to discuss continued support of our destination. HIVB supplied omiyage for the executives at these meetings that included All Nippon Airways, Japan Airlines Delta /NWA, United Airlines, Kintetsu, RK, JTB and HIS. The HIS commitment of a charter flight into Hilo in early 2010 was a direct result of this visit. • Moku o Keawe Program Book: HIVB capitalized on the international make up of the audience by placing an ad in the Moku o Keawe Festival program booklet. The ad served the several purposes in that it welcomed participants, reinforced our number -one attraction, Hawaii Volcanoes National Park and supported a culturally significant public event. • Sister City Relations - Miyazaki City: Dignitaries from Miyazaki City, Japan were on island November, 2009 for the Moku o Keawe Festival. HIVB utilized the opportunity to foster relations with tourism officials and expand their knowledge of Hawaii Island's as a destination by providing welcome amenities of locally made products and a familiarization tour. • Hainan University: Dignitaries from Hainan University (China) were on island June 30, 2010 meeting with officials from the University of Hawaii -Hilo. HIVB utilized the opportunity to foster relations with university officials and expand their knowledge of Hawai'i Island's as a destination by providing welcome amenities of locally made products. • Japan Marketing Opportunities Meeting: Hawaii Tourism Japan hosted a marketing opportunities meeting in Honolulu in April. With Japan Airlines service in jeopardy, HIVB arranged for HTJ to bring the presentation to the Big Island. Topics covered included Market Update, Aloha Yokohama 2010, JATA WTF, Trade Workshops and additional 12 marketing opportunities. The presentation was held on Friday, April 30, 2010 from 9:30 to 11:00 AM at the Waikoloa Beach Marriott; 18 local partners attended. Visitor Information Services • Visitor information services are provided in our Downtown Hilo and Waimea offices. In addition to providing over - the - counter service, our specialists answer inquiries received via mail, fax, phone and email and see the process through from the point of inquiry to mailing of collateral material if needed. Having staff specifically dedicated to customer service has resulted in longer interactions with visitors and more detailed information communicated. Administrative • Administrative costs were used for fiscal oversight of the contract, implementation of marketing projects and reporting. 13 Advertising �} ISLAND OF HAWAII October 2009 - September 2010 CALENDAR OF EVENT'S (as of 10/16/09) A comprehensive listing of festivals, cultural celebrations and sports, music, ethnic, artistic, scientific, food /culinary and other special events of interest to visitors to Hawaii Island throughout 2009. (Note: Holiday Season events in green type) OCTOBER Educational Tours at NELHA (Oct. 1— Oct. 29) - The Friends of NELHA offers presentations and tours on Hawaii Island's sustainable future in food and energy Monday — Thursday weekly. NELHA presentations and abalone aquafarm tour /tasting Monday, Wednesday, Thursday; At NELHA in Kona. Fee. (808) 329 -8073. H.N. Greenwell Store Living History Experience (Oct. 1 — Oct. 29) — Experience daily life in the Hawaiian Kingdom in the 1890's at this general store, built by English immigrant Henry Greenwell. Costumed interpreters show you authentic goods of the day and provide a rare glimpse into Kona's colorful past. 10 a.m — 2 p.m. Monday — Thursday in Kealakekua. Small fee. (808) 323 -3222 or visit www.konahistorical.org Portuguese Stone Oven Bread Baking (Oct. 1, 8, 15, 22, 29) - Take part in this historical re- creation — making and then baking traditional sweet bread in a wood -fired oven called a forno, the type used by Portuguese immigrants who came to Hawaii in the 1800's. A tasty and hands on experience! At the H.N. Greenwell Store museum in Kealakekua, Thursday 10 a.m. — 1 p.m. Free. (808) 323 -3222 or visit www.konahistorical.org Kona Stories (Oct. 1, 8, 15, 22, 29) — Trained storytellers and special guests bring Kona's interesting history to life in these lively weekly sessions. Includes narratives of the coffee belt, cowboy and ranch life, good gossip, ghost stories as well as retellings from diaries and letters of residents of old Kona. At the H.N. Greenwell Store Museum in Kealakekua, Thursday 10:30 a.m. — noon. Free. (808) 323 -3222 or visit www.konahistorical.org Artisan Farms Tour (Oct. 1— Oct. 31) — Visit three artisan farms in beautiful Ahualoa, upslope on the Northeast coast of Hawai'i Island. Meet the owners and sample the products at these three farms — a coffee plantation, a tea garden and a honey company. lots of unique and local flavor! By appointment only. Fee. Call (808)775 -1000 or 775 -1171 or visit www.hawaiianartisanfarms.com Kona Coast History Cruise (Oct. 1— Oct. 31) - Get a waterborne perspective of the rich and diverse cultural history of the Kona Coast on this three -hour daily cruise which leaves from the • Kailua Pier and travels 17 miles south to historic Kealakekua Bay aboard the 65 -foot Kanoa II catamaran, with food, beverages and local musical entertainment. Educational, scenic and fun! Call (808) 326 -7122 or visit www.bodvRiovehawaii.com Big Island Woodworkers and Artists Exhibit (Oct. 2 — Oct. 30) — The forests of the Big Island abound in native and exotic hardwoods which star in this show as beautiful pieces of furniture made by Island woodworkers. The furniture pieces are exhibited and arranged along with stone sculpture and abstract paintings. Wailoa Center in Hilo. Free. Weekdays only 8:30 -4:30 (noon — 4:30 Wednesday) (808) 933 -0416. Hulihe ❑e Palace Tours (Saturday, Oct. 3 — Dec. 31) — Damaged by an earthquake three years ago, this beautiful, historic Kona landmark has been extensively renovated and is again offering self - guided tours. See furniture, historic relics and other items belonging to Hawaiian royalty. On Alil i Drive in the center of Kailua Village; 10 a.m. to 3 p.m., Wednesday — Saturday. Fee. (808) 329 -1877 or visit www.daughtersofhawaii.org South Kona Green Market (Oct. 4, 11. 18, 25) - Held every Sunday, this farmers market advocates Hawaii Island sustainability by featuring locally- sourced fruit, produce and other foods, plus handcrafted items. The SKGM features live music and educational lectures; Master Gardeners are available to offer free advice. Held 9 a.m. to 1 p.m. at Amy B.H. Greenwell EthnoBotanical Gardens in Captain Cook. Visit their website at www.skgm.org Niaulani Nature Walk / Forest Tour (Oct. 5, 12, 19, 26) - Take a one -hour guided nature walk through an old- growth Hawaiian rain forest on an easy, half -mile loop trail. The walk introduces individuals, families, and groups to the native plants and birds of Volcano. Mondays at 9:30 a.m. at Volcano Art Center in Volcano Village (corner of Kalanikoa & Old Volcano Roads). Free. (808) 967 -8222 or visit www.volcanoartcenter.org Hawaiiana Live (Oct. 7, 14, 21, 28) - A unique 45- minute cultural tourism program onstage. Experience Hawaiian history, traditions and culture through storytelling, film, music, oli and hula. Topics change weekly as the program revolves around the Hawaiian lunar calendar. Newly restored pipe organ featured. Palace Theater in Hilo. Wednesdays at 11 a.m. $5 /children free. Call (808) 934 -7010 or visit www.hilopalace.com Mysterious Light: Discoveries from the Mauna Kea Telescopes (Friday, Oct. 15 - Dec. 31) — This unique, 3 -D planetarium presentation provides an exciting visual opportunity to learn about the galactic and interstellar discoveries being made by the powerful telescopes in the astronomical obsevatories atop Mauna Kea. 2 p.m. Tuesday — Sunday. Imiloa Astronomy Center in Hilo. Call (808) 969 -9704 or visit www.imiloahawaii.org Cemetery Tour at Kona's Christ Church (Fridays, Oct. 16, 23, 30 and Nov. 13) — Join costumed interpreters from the Kona Historical Society on this tour through the cemeteries of two churches in mauka Kona, as they tell stories of the famous residents and ordinary citizens buried there. At Christ Church and Central Union Church in Kealakekua. Fee. For more information call (808) 323 -3222 or visit www.konahistorical.org Hilo Wayfinding Festival (Oct. 16 —18) —This 2 "d annual event celebrates the historic sailing feats of Pacific peoples using celestial navigation along with current efforts to revive and expand skills and interest in long distance canoe voyaging. Free activities include panel presentations and workshops led by Hawai'i's master canoe navigators. Imiloa Astronomy Center in Hilo. Call (808) 969 -9704 or visit www.imiloahawaii.org Nunsense (Oct. 16 — 31) — A broadway hit with lots of laughs, Nunsense is set in the present time in New Jersey, where the Little Sisters of Hoboken must raise money to bury members of their order who died of - botulism. They decide to perform a show to raise the money — and, the fun begins! Aloha Theater in Kainaliu in Kona. Fee. 7:30 p.m. Friday /Saturday; 2:30 p.m. Sunday. Call (808) 322 -1648 or visit www.apachawaii.org Aloha Saturday (Saturday, Oct. 17) — These monthly programs feature musical performances by Hawaii Island musicians and hula halau, along with presentations by community groups. Also featured are authentic arts and crafts vendors and food booths. Other Aloha Saturday dates for the Fall are Nov. 14 and Dec. 12. Noon — 4 p.m. Kalakaua Park in Hilo. Free. (808) 961 -5711 or visit www.ehcc.org Kahuku Photo Expedition (Saturday, Oct. 17) - This full -day field seminar explores outdoor photography techniques and on- location shooting at the Kahuku section of Hawairli Volcanoes National Park. Includes a catered dinner and an evening program featuring Jim Gale, Chief of Interpretation. Also an overnight camping option. 8:30 a.m. — 8 p.m. Fee. To register, call (808) 985 -7373 or visit www.fhvnp.org Kailua Village Stroll (Sunday, Oct. 18)) - Spend a day strolling Ali'i Drive (which will be closed to traffic) in the charming town of Kailua Village, the heart of Kona and home to historical sites like Mokuaikaua Church and Hulihe'e Palace, beautiful seaside views, lots of friendly vendors and merchants, and restaurants offering a wide variety of food choices. From 1 p.m. — 6 p.m. A great way to spend a Sunday afternoon! Hulihe'e Palace Concert (Sunday, Oct. 18) — This historic Kona landmark presents a free concert featuring the Hulihe'e Palace Band and hula by the talented Etua Lopes hula halau. After the concert, stroll through the village of Kailua enjoying cafes and restaurants, local musicians and artists. Starts at 4 p.m.on the lawn overlooking Kailua Bay. Call (808) 329 -1877 or visit www.huliheepalace.org Niaulani Forest Work Day (Sunday, Oct. 18) - Enjoy the open air while volunteering to help restore the beauty and diversity of the native, old- growth rainforest at Volcano Art Center's Niaulani Campus in Volcano Village. An opportunity to help the forest and connect with nature plus learn about the rich mixture of flora and fauna on this site. 9 a.m. — noon. Free. Call (808) 967 -8222 or visit www.volcanoartcenter.org Kipuka ❑Akihi Hike (Saturday, Oct. 18; also 11/15, 12/19) —Join Hawaii Volcanoes National Park rangers on this hike to a kipuka or isolated geologic island or remnant native vegetation to discover the rare plants and trees that live there. A challenging 3 -mile hike. Participants are limited. 10 a.m. — 3 p.m. at Hawaii Volcanoes Kahuku unit near mile marker 70 on Hwy. 11. For registration, information call (808)985 -6166. "Earthshaking Events at Kilauea's Summit" (Tuesday, Oct. 20) - The summit of Kilauea Volcano is "wired" with a variety of instruments monitored by scientists at USGS Hawaiian Volcano • Observatory. Get the scoop on how the earth has been "movin'and shakin "' these days and during recent eruptive events. 7 p.m. Free. Kilauea Visitor Center, Hawai'i Volcanoes National Park. (808) 985 -6011 or visit www.nps.gov /havo Dervish (Thursday, Oct. 22) — Now on the music scene for nearly two decades, Dervish has established itself as one of the preeminent Irish bands, bringing the world the high energy tunes and beautiful moods and melodies that make up the joy, excitement and fun that is traditional Irish music. 7 p.m. Kahilu Theater in Waimea. Tickets $45/$40. (808) 885 -6868 or www.kahilutheatre.org Fall Arts Festival (Saturday, Oct. 24) - This all -day festival is your chance to get creative in a variety of arts media to create your own gifts and gift wrapping for the holidays. Also featuring door prizes, raffles for gifts, ukulele entertainment, food, and arts recycling education. 9 a.m. — 3 p.m. at the historic Donkey Mill Art Center above Kona in Holualoa. (808) 322 -3362 or visit www.donkeymillartcenter.org Makahiki ma ka Ma'ukele: A Cultural Festival in the Rain Forest (Saturday, Oct. 24) — A day of Hawaiian culture featuring lei making, lei demonstrations and contests; music, with workshops and demonstrations; and Hawaiian makahiki games. Evening concert with silent auction, food, music and dancers. Volcano Village and KMC at Hawaii Volcanoes National Park. Day - free; concert - fee. (808) 968 -6696 or mililani2 @gmail.com Hamakua Alive (Saturday, Oct. 24) — This popular food event returns to showcase the agricultural bounty of the verdant Hamakua Coast of the island of Hawai'i. Includes producers of organic honey, coffee, vanilla, taro, beef, mushrooms and more as well as participation by top local chefs. 9 a.m. — 2 p.m. at the ballfield at Pa'auilo School. Free. Contact: Jim Reddekopp (808) 776 -1771 or e -mail vaniliakitchen @aol.com "OBAKE" — Ghost Stories (Saturday, Oct. 24) — Celebrate Halloween local -style with an evening of music, food and spooky obake or ghost stories from local Big Island residents. At Akiko's Bed & Breakfast in Wailea Village at the 15 -mile marker on Hwy. 19 on the Hamakua Coast from 7 — 8:30 p.m. $10, $8 children under 12 years. For more information call (808) 963 -6422. Hiking Napau Trail (Saturday, Oct. 24) - Join this rigorous 12 -mile interpretive hike on the Napau and Naulu trails, which traverses pahoehoe and 'a'a lava flows and passes through dense rainforest. Along the way hear how 'ohi'a forests turned to lava trees, gaze into craters, and see fuming Pu'u 'O'o. Cost per person is $30. Hawai'i Volcanoes National Park. 8 a.m. — 4 p.m. Fee. To register, call (808) 985 -7373 or visit www.fhvnp.org Fireside Talk Story at Hawai'i Volcanoes National Park (Friday, Oct. 30) — The lobby of the Volcano House hotel is the gathering place for these informal monthly "talk story" sessions about the history, culture and people of Hawai'i. This month: "A Photo History of Volcano Village in the 1920s and 1930s" with Kazu Okamoto. 7 — 8 p.m. Free. Hawaii Volcanoes National Park. (808) 967 -8222 or visit www.volcanoartcenter.org Spooky Space Science (Saturday, Oct. 31) - Join in a Halloween party under the stars at Imiloa Astronomy Center. Take a tour of haunted exhibit hall and get in on activities like an alien autopsy, brains in space, pit of science and other spooky space science stuffs. Fee. 6 — 8 p.m. at Imiloa Astronomy Center in Hilo. Small Fee. For more information, call (808) 969 -9700 or visit www.imiloahawaii.org NOVEMBER Artisan Farms Tour (Nov. 1— Nov. 30) — Visit three artisan farms in beautiful Ahualoa, upslope on the Northeast coast of Hawai'i Island. Meet the owners and sample the products at these three farms — a coffee plantation, a tea garden and a honey company. Lots of unique and local flavor! By appointment only. Fee. Call (808)775 -1000 or 775 -1171 or visit www.hawaiianartisanfarms.com Kona Coast History Cruise (Nov. 1— Nov. 30) - Get a waterborne perspective of the rich and diverse cultural history of the Kona Coast on this three -hour daily cruise which leaves from the Kailua Pier and travels 17 miles south to historic Kealakekua Bay aboard the 65 -foot Kanoa II catamaran, with food, beverages and local musical entertainment. Educational, scenic and fun! Call (808) 326 -7122 or visit www.bodyglovehawaii.com South Kona Green Market (Nov. 1, 8, 15, 22, 29) - Held every Sunday, this farmers market advocates Hawai'i Island sustainability by featuring locally- sourced fruit, produce and other foods, plus handcrafted items. The SKGM features live music and educational lectures; Master Gardeners are available to offer free advice. Held 9 a.m. to 1 p.m. at Amy B.H. Greenwell EthnoBotanical Gardens in Captain Cook. Visit their website at www.skgm.org Niaulani Nature Walk / Forest Tour (Nov. 2, 9, 16, 23, 30) - Take a one -hour guided nature walk through an old- growth Hawaiian rain forest on an easy, half -mile loop trail. The walk introduces individuals, families, and groups to the native plants and birds of Volcano. Mondays at 9:30 a.m. at Volcano Art Center in Volcano Village (corner of Kalanikoa & Old Volcano Roads). Free. (808) 967 -8222 or visit www.volcanoartcenter.org Educational Tours at NELHA (Nov. 2 — Nov. 30) - The Friends of NELHA offers presentations and tours on Hawaii Island's sustainable future in food and energy Monday — Thursday weekly. NELHA presentations and abalone aquafarm tour /tasting Monday, Wednesday, Thursday; At NELHA in Kona. Fee. (808) 329 -8073. H.N. Greenwell Store Living History Experience (Nov. 2 — Nov. 30) — Experience daily life in the Hawaiian Kingdom in the 1890's at this general store, built by English immigrant Henry Greenwell. Costumed interpreters show you authentic goods of the day and provide a rare glimpse into Kona's colorful past. 10 a.m — 2 p.m. Monday — Thursday in Kealakekua. Small fee. (808) 323 -3222 or visit www.konahistorical.org Hawaiiana Live (Nov. 4, 11, 18, 25) - A unique 4S- minute cultural tourism program onstage. Experience Hawaiian history, traditions and culture through storytelling, film, music, oli and hula. Topics change weekly as the program revolves around the Hawaiian lunar calendar. Newly restored pipe organ featured. Palace Theater in Hilo. Wednesdays at 11 a.m. $5 /children free. Call (808) 934 -7010 or visit www.hilopalace.com Portuguese Stone Oven Bread Baking (Nov. 5, 12, 19, 26) - Take part in this historical re- creation — making and then baking traditional sweet bread in a wood -fired oven called a forno, the type used by Portuguese immigrants who came to Hawaii in the 1800's. A tasty and hands on experience! At the H.N. Greenwell Store museum in Kealakekua, Thursday 10 a.m. —1 p.m. Free. (808) 323 -3222 or visit www.konahistorical.org Kona Stories (Nov. 5, 12, 19, 26)) — Trained storytellers and special guests bring Kona's interesting history to life in these lively weekly sessions. Includes narratives of the coffee belt, cowboy and ranch life, good gossip, ghost stories as well as retellings from diaries and letters of residents of old Kona. At the H.N. Greenwell Store Museum in Kealakekua, Thursday 10:30 a.m. — noon. Free. (808) 323 -3222 or visit www.konahistorical.org 'Ukulele and Slack Key Guitar Institute (Thursday, Nov. 5 — Sunday, Nov. 8) — Open to everyone from beginners to experts, this institute features workshops, lessons, jam sessions and more to help you better play and enjoy Hawaiian music. Three free public concerts/ events are open to the public and include a kanikapila at 5 p.m. Thursday, talk story at 7 p.m. Friday and finale concert 1 p.m. Sunday. www.kahilutheatre.org Moku o Keawe International Hula Festival (Nov. 5 — 8) — A relative newcomer on the hula scene, this festival features hula h61au (troupes) from Hawaii, Japan and elsewhere competing in kupuna (senior), kahiko (ancient) and 'auana (modern) hula divisions. Master instructors teach workshops and cultural classes throughout the event. Waikoloa Beach Marriott Resort. Call (808) 345 -9364 or visit www.mokuokeawe.org Black & White Night (Friday, Nov. 6) - Downtown Hilo's biggest annual strolling party with numerous live music venues, fashion shows, a treasure hunt through town, free food, author & artist receptions. Everyone dresses in black and white, from shorts and T- shirts to gowns and suits to enter the "Best Dressed Black & White Contest" for cash prizes. 5 —10 p.m. Free! Call (808) 933 -9772 or visit www.poshfestivals.com New Waves at NELHA Luncheon and Tour (Friday, Nov. 6) - A learning and tasting day at NELHA, the innovative aquaculture and natural energy facility on the Kona Coast. Guests will tour aquaculture operations and enjoy a luncheon prepared by local chefs featuring fresh NELHA seafood products plus other culinary treats. 10 a.m. — 2:30 p.m. $100 fee for tour and luncheon. Call (808) 329 -8073 or visit www.keaholepoint.org Nature Photography in Hawaii Volcanoes National Park (Friday, Nov. 6) - Join renown Hawail i Island wildlife photographer Jack Jeffrey on this monthly stroll through a diverse wet forest and learn photo tips for plants, birds, insects and natural features. Walks depart from the Volcano Art Center Gallery at 9 and 10:15 a.m. Dress for cool, wet weather. Free. For more information call (808) 967 -8222 or visit www.volcanoartcenter.org 'Ukulele and Slack Key Masters (Friday, Nov. 6 / Saturday, Nov. 7) — This always- anticipated Fall concert brings together Hawai'i's top master artists of the 'ukulele and Hawaiian slack key or kiho'alu style guitar, including Led Kaapana, Mike Kaawa and Jake Shimabukuro. Kahilu Theater in Waimea. 8 p.m. both nights. (808) 885 -6868 or www.kahilutheatre.org Kona Coffee Cultural Festival (Nov. 6 -15) - Since its inception in 1970, the Kona Coffee Cultural Festival's mission has been to preserve, perpetuate and promote Kona's 180 -year coffee heritage. It is Hawai'i's oldest food festival and the only coffee festival in the United States. This year's celebration will have nearly 50 events including tastings, art exhibits, cupping competition, farm tours, contests, parades, sporting events, and special events. Call (808) 326- 7820 or visit www.konacoffeefest.com Faces of Hawai'i (Nov. 6 — 25) - Sure to be among the top photo exhibits in Hawai'i in 2009, this one will feature the entries selected in a photo competition and which will be compiled in a book portraying the diversity of faces in Hawai'i. Black & white and color photographs. Wailoa Arts and Culture Center at Wailoa State Park in Hilo. Free. Hours: Mon /Tues /Thurs /Fri 8:30 — 4:30; Wednesday noon —4:30; Sat 9 — 3; (808) 933 -0416. Big Island Fall Arts Festival Exhibit (Nov. 6 — 26) — If there is a "must see" show of the creativity and talent in all media of Big Island artists, this is it, now in its 33 year. You can meet the artists on Friday, Nov. 6 from 5:30 — 7:30 p.m. at an opening reception. Otherwise the show is open in three galleries from 10 a.m. — 4 p.m. daily at the East Hawaii Cultural Center in Hilo. Free. Call (808) 961 -5711 or visit www.ehcc.org 'E Malama 'Aina Foundation Festival (Saturday, Nov, 7) - An afternoon and evening of cultural and natural history events for the family focusing on sustainability and the perpetuation of traditional Hawaiian agricultural practices. View Hawai'i Island's innovations and sustainability best practices and touch, taste and explore the "greening" of Hawai'i's Big Island! 8 a.m.- 6 p.m. at Mo'oheau Park on the Hilo bayfront. Free. (808) 935 -7178. Arbor Day and Horticultural Festival (Saturday Nov. 7) — A wonderful opportunity to visit the unique Amy Greenwell Ethnobotanical Garden. Free native plants will be given away and cultural and scientific experts will present information about the 200 species of endemic, indigenous and Polynesian introduced plants here. Free; 8:30 a.m. — noon. On Hwy. 19 in Captain Cook. (808) 323 -3318 or visit www.bishopmuseum.org /greenwell Holualoa Village Coffee and Art Stroll (Saturday, Nov. 7) - The Coffee Stroll is a part of the annual Kona Coffee Cultural Festival. Sample estate grown Kona coffee from two dozen area farms at art galleries and shops in this mountainside artists' community. Gifts, a keiki art contest, live music and more. A great way to spend a Saturday with beautiful views of Kona. 9 am to 3 pm. Call (808) 322 -8484 or visit www.holualoahawaii.com Veteran's Day Parade (Saturday, Nov. 7) — This parade — honoring Hawaii's men and women who have served their country in foreign conflicts — is one of only two such parades held in Hawaii annually. Bands, color guards, military units — more than 35 groups in all. This year's parade honors veterans of the 100 /442 "d Infantry regiment. 10 a..m. Downtown Hilo. For more information, call (808) 968 -7425. Healing Garden Festival (Nov. 7 — Nov. 10) — This unique festival showcases the health - giving properties of native Hawaiian plants and foods. Presentations and workshops, healing arts, cooking demonstrations, lei- making contests, tours, hula and musical entertainment. At Amy Greenwell Ethnobotanical Garden in Captain Cook and Kailua -Kona. Call (808) 638 -0888 or visit http: / /hawaiihealthguide.com for complete schedule. Jake Shimabukuro (Sunday, Nov. 8) — When it comes to the playing the ukulele, just say "Jake" - and that can only be Jake Shimabukuro, the master of this home -grown Hawaiian musical instrument, once again showcasing his enormous music talent, dexterity and innovation. "Jake is awesome!" 7 p.m. Kahilu Theater in Waimea. Tickets $40/$45. (808) 885 -6868 or www.kahilutheatre.org Hamakua Music Festival: Robi Kahakalau in Concert (Friday, Nov. 13) — Hoku Award winner "Sistah" Robie Kahakalau, one of Hawaii's most popular contemporary Hawaiian entertainers, performs with her backup band Kau. One of two feature concerts of this season's recently - revived Hamakua Music Festival. 5:30 p.m. at the Mauna Kea Beach Hotel on the Kohala Coast. For ticket information visit www.hamakuamusicfestival.com American Bluegrass Masters Tour (Friday, Nov. 13) — Join Grand Ole Opry legend Bobby Osborne along with the country's hottest bluegrass singers and pickers when old time traditions collide with youthful energy in a concert of vibrant front -porch twang and infectious rhythms that define the American spirit. 8 p.m. Kahilu Theater in Waimea. Tickets $40/$45. Call (808) 885 -6868 or www.kahilutheatre.org Annual Drum and Percussion Festival (Saturday, Nov. 14) - An exciting evening of world percussion by local artists featuring diverse traditional & contemporary percussion performances from Hawai'i, Asia, the Caribbean, Latin America, Africa and more! 6 — 9 p.m. Hilo Palace Theater. Ticket fee. Call (808) 333 -2730 or visit www.bareandcore.org. Aloha Saturday (Saturday, Nov. 14) — These monthly programs feature musical performances by Hawaii Island musicians and hula halau, along with presentations by community groups. Also featured are authentic arts and crafts vendors and food booths. Noon — 4 p.m. Kalakaua Park in Hilo. Free. (808) 961 -5711 or visit www.ehcc.org Amy Greenwell Ethnobotanical Garden Tour (Saturday, Nov. 14) - This tour gives an understanding of the role plants played and still play in the Hawaiian culture. More than 200 species of plants that grew in the traditional farms and native forests of Kona, including endemic, indigenous and Polynesian introduced plants. Free; 10 —11:30 a.m. Hwy. 19 in Captain Cook. (808) 323 -3318 or visit www.bishopmuseum.org/greenwe Day (Saturday, Nov. 14) - Bonsai, the traditional Japanese botanical practice of dwarfing or miniaturizing otherwise large plants and trees, has been practiced for centuries. Learn about this fascinating art form in demonstrations and workshops at Hawai'i's premier bonsai resource center. 2nd Saturday of each month at Fuku- Bonsai Cultural Center in Kurtistown. Call (808) 982 -9882 or visit www.fukubonsai.com Niaulani Forest Work Day (Sunday, Nov. 15) - Enjoy the open air while volunteering to help restore the beauty and diversity of the native, old- growth rainforest at Volcano Art Center's Niaulani Campus in Volcano Village. An opportunity to help the forest and connect with nature O plus learn about the rich mixture of flora and fauna on this site. 9 a.m. — noon. Free. Call (808) 967 -8222 or visit www.volcanoartcenter.org Kailua Village Stroll (Sunday, Nov. 15) - Spend a day strolling Ali'i Drive (which will be closed to traffic) in the charming town of Kailua Village, the heart of Kona and home to historical sites like Mokuaikaua Church and Hulihe'e Palace, beautiful seaside views, lots of friendly vendors and merchants, and restaurants offering a wide variety of food choices. From 1 p.m. — 6 p.m. A great way to spend a Sunday afternoon! Hulihe'e Palace Concert (Sunday, Nov. 15) — This historic Kona landmark presents a free concert featuring the Hulihe'e Palace Band performing musical compositions honoring royalty from the days of the Hawaiian Monarchy. Starts at 4 p.m. on the lawn overlooking Kailua Bay. Post concert, stroll through Kailua Village enjoying cafes, restaurants, local musicians and artists. Call (808) 329 -1877 or visit www.huliheepalace.org Kipuka I 'Akihi Hike (Saturday, Nov. 15; also 12/19) —Join Hawaii Volcanoes National Park rangers on this hike to a kipuka or isolated geologic island or remnant native vegetation to discover the rare plants and trees that live there. A challenging 3 -mile hike. Participants are limited. 10 a.m. — 3 p.m. at Hawaii Volcanoes Kahuku unit near mile marker 70 on Hwy. 11. For registration, information call (808)985 -6166. "The K Iki Eruption at 50" (Tuesday, Nov. 17) - Fifty years ago, one of the world's most spectacular volcanic eruptions broke out at Klauea Iki Crater. This program presents an in- depth analysis of the famous eruption by a team of national park geologists and what it reveals about Klauea Volcano today. 7 p.m. Free. Klauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or visit www.nps.gov /havo Aga Boom (Thursday, Nov. 19 / Friday, Nov. 20) - Aga -Boom is interactive mayhem that carries audiences to the other side of the funhouse mirror, with outrageous zaniness and unrestrained laughter. This is a show of pure family fun like nothing you have ever seen before and has thrilled and delighted audiences around the world. 8 p.m. Kahilu Theater in Waimea. Tickets $40/$35. Call (808) 885 -6868 or www.kahilutheatre.org Talking Circle: The Big Island Indigenous Film Festival (Nov. 20 — 22) — A three -day festival of films providing an entertaining window into indigenous cultures through the works of independent native Hawaiian, native American and First Nation filmmakers. Palace Theatre in Hilo. For additional information, screening times and tickets call (808) 934 -7010 or visit www .talkingcirclefilmfestival.com The 2009 Bay Concert (Saturday, Nov. 21) —Enjoy entertainment by top Hawaiian performers Na Leo Pilimehana and Hookena at this event to benefit restoration and preservation of one of Hawai'i's most beautiful coastal marine venues - Kahalu'u Bay in Kona. Also featuring taiko drummers. S — 8 p.m. Sheraton Keauhou Bay Resort & Spa Convention Center in Kona. Fee. (808) 887 -6411 www .kohalacenter.org /bayconcert09 Hamakua Music Festival: KealiCli Reichel in Concert (Saturday, Nov. 21) —Among the top O names in Hawaiian music today, Keali i Reichel will perform with his 12- person halau. One of two feature concerts of this season's recently- revived Hamakua Music Festival. 7 p.m. at the i Peoples Theater in Honoka' a on the Hamakua Coast. For ticket information call (808) 333 -7378 or visit www.hamakuamusicfestival.com A Tribute to King David Kalakaua (Saturday, Nov. 21) - This special hula event pays tribute to Hawaiian monarch David Kalakaua — known as the Merrie Monarch — who is credited with reviving the dance of hula in the 1800's. Various Kona area hula halau (schools) will perform in his honor. At the Outrigger Keauhou Beach Resort in Kona. Free. 9 a.m. — 2 p.m.. Free. For more information call (866) 326 -6803. Healing Plants of Volcano (Saturday, Nov. 21) - Learn simple healing uses for some of Hawai is most common native plants - called la au - with practitioners Jeanelle and Kehau Keopuhiwa. The Keopuhiwas teach traditional plant identification and protocols with the Niaulani forest as the classroom. 9:30 a.m. — 3:30 p.m. Volcano Art Center in Volcano Village. Fee. (808) 967 -8222 or visit www.volcanoartcenter.org. Christmas in the Country (Nov. 21 & 22 and 27 — 29) - Special holiday celebrations include demonstrations and print and book signings by artists and authors, plus a selection of quality handcrafted decorations and gifts offered only during the holiday season. 9 a.m. — 5 p.m. daily. Volcano Art Center Gallery in Hawaii Volcanoes National Park. Free (Park entrance fees apply). Call (808) 967 -7565 or visit www.voicanoartcenter.org 10 Annual Invitational Wreath Exhibit (Nov. 21— Jan. 3) - working in a wide variety of media and materials, Gallery artists present their unique and highly creative collection of one -of -a -kind wreaths, from the whimsical to the traditional! 9 a.m. - 5 p.m. daily. Volcano Art Center Gallery O in Hawaii Volcanoes National Park. Free (Park entrance fees apply). Call (808) 967 -7565 or visit www.voicanoartcenter.org. Fireside Talk Story at Hawaii Volcanoes National Park (Friday, Nov. 27) — The lobby of the Volcano House hotel is the gathering place for these informal monthly "talk story" sessions about the history, culture and people of Hawai'i. 7-8 p.m. Free. Hawaii Volcanoes National Park. Call (808) 967 -8222 or visit www.volcanoartcenter.org Christmas Treasures Art, Gift and Crafts Fair (Friday, Nov. 27 / Saturday, Nov. 28) — Now in its 27 year, this Yuletide fair is indeed a treasure chest of often hand -made gift items, crafts, collectibles and other creations from the Big Island and around Hawaii. Also silent auction, drawing for prizes and validated parking. 9 a.m. — 6 p.m. King Kamehameha's Kona Beach Hotel in Kona. Call (808) 325 -5155 or email dagoose @hawaii.rr.com Volcano Village Art Studio Tour and Sale (Nov. 27 — 29) — A Thanksgiving weekend tradition, the Volcano Village Artists Hui opens up their studios and offers a rare chance to meet and buy works directly from the creators and guest artists. Includes photography, fiber art, raku ceramics, painting, pottery, quilts, prints, textiles, wood sculpture, drawings and more. 10 a.m. - 4 p.m. daily. Call (808) 987 -3472 eherb@hawaii.rr.com Na Lima Hana Holiday Craft Fair (Saturday, Nov. 28 / Sunday, Nov. 29) — More than 100 crafters from the Big Island will showcase their unique arts - and -crafts collectibles from 9 a.m. — 4 p.m. at the Hilton Waikoloa Village Resort. Items range from Hawaiian quilts and wood /� carvings to holiday ornaments and jewelry. Food and children's games. For more information call 808 - 886 -1234, ext. 1202. DECEMBER Educational Tours at NELHA (Dec. 1— Dec. 31) - The Friends of NELHA offers presentations and tours on Hawaii Island's sustainable future in food and energy Monday — Thursday weekly. NELHA presentations and abalone aquafarm tour /tasting Monday, Wednesday, Thursday; At NELHA in Kona. Fee. (808) 329 -8073. H.N. Greenwell Store Living History Experience (Dec. 1 — Dec. 31) — Experience daily life in the Hawaiian Kingdom in the 1890's at this general store, built by English immigrant Henry Greenwell. Costumed interpreters show you authentic goods of the day and provide a rare glimpse into Kona's colorful past. 10 a.m — 2 p.m. Monday — Thursday in Kealakekua. Small fee. (808) 323 -3222 or visit www.konahistorical.org Artisan Farms Tour (Dec. 1— Dec. 31) — Visit three artisan farms in beautiful Ahualoa, upslope on the Northeast coast of Hawai'i Island. Meet the owners and sample the products at these three farms — a coffee plantation, a tea garden and a honey company. Lots of unique and local flavor! By appointment only. Fee. Call (808)775 -1000 or 775 -1171 or visit www.hawaiianartisanfarms.com Kona Coast History Cruise (Dec. 1— Dec. 31) - Get a waterborne perspective of the rich and diverse cultural history of the Kona Coast on this three -hour daily cruise which leaves from the Kailua Pier and travels 17 miles south to historic Kealakekua Bay aboard the 65 -foot Kanoa II catamaran, with food, beverages and local musical entertainment. Educational, scenic and fun! Call (808) 326 -7122 or visit www.bodyglovehawaii.com Hawaiiana Live (Dec. 2, 9, 16, 23, 30) - A unique 45- minute cultural tourism program onstage. Experience Hawaiian history, traditions and culture through storytelling, film, music, oli and hula. Topics change weekly as the program revolves around the Hawaiian lunar calendar. Newly restored pipe organ featured. Palace Theater in Hilo. Wednesdays at 11 a.m. $5 /children free. Call (808) 934 -7010 or visit www.hilopalace.com He Huaka'i a pana a i ke ea (Dec. 2 — Dec. 6) - Slack key guitar, 'ukulele and hula immersion workshops and concert presented by Hawai'i's master musicians and kumu hula under the direction of Cyril Pahinui. Features regional musical compositions and related mo'olelo from various East Hawaii locations from Volcano to Keaukaha. Hilo concert Sunday evening 12/6. (808) 896 -1911; (808) 722 -8575 or visit www.cyrilpahinui.com. Portuguese Stone Oven Bread Baking (Dec. 3, 10, 17, 24, 31) - Take part in this historical re- creation — making and then baking traditional sweet bread in a wood -fired oven called a forno, the type used by Portuguese immigrants who came to Hawaii in the 1800's. A tasty and hands on experience! At the H.N. Greenwell Store museum in Kealakekua, Thursday 10 a.m. — 1 p.m. Free. (808) 323 -3222 or visit www.konahistorical.org Kona Stories (Dec. 3, 10, 17, 24, 31) — Trained storytellers and special guests bring Kona's interesting history to life in these lively weekly sessions. Includes narratives of the coffee belt, • cowboy and ranch life, good gossip, ghost stories as well as retellings from diaries and letters of residents of old Kona. At the H.N. Greenwell Store Museum in Kealakekua, Thursday 10:30 a.m. — noon. Free. (808) 323 -3222 or visit www.konahistorical.org Nature Photography in Hawai i Volcanoes National Park (Friday, Dec. 4) -Join renown Hawaii i Island wildlife photographer Jack Jeffrey on this monthly stroll through a diverse wet forest and learn photo tips for plants, birds, insects and natural features. Walks depart from the Volcano Art Center Gallery at 9 and 10:15 a.m. Dress for cool, wet weather. Free. For more information call (808) 967 -8222 or visit www.volcanoartcenter.org Hoku Concert Series (Friday, Dec. 4 — Sunday, Dec. 6) — A scintillating holiday event, in which name crossover - opera /pop - singers fly to Kona for an exclusive concert. Selections from the Met to Broadway; champagne reception followed by concert. Limited to 75 guests. 5:30 pm at a private club, Hualalai Resort, Kona Coast. Tickets: $125. Call (808) 322 -1468 or visit www.apachawaii.org to buy tickets. Christmas at Kona Village (Saturday, Dec. 5) — This 21st annual culinary gala rolls out the holiday red carpet, featuring oh -so -tasty cuisine prepared by top Hawaii chefs, musical entertainment and a grand silent auction benefiting Palama Nui — University of Hawai, Presented by the Kona- Kohala Chapter Chefs de Cuisine at Kona Village Resort 6 — 9 p.m. $90. For tickets /information call (808) 329 -2522 or visit konakohalachefs @gmail.org Waimea Christmas Fair and Twilight Parade (Saturday, Dec. 5) — An anticipated annual event in Waimea, this celebration features a day full of arts, crafts, music and numerous Yuletide season activities all over town, capped by a festive parade — of lighted trucks! - from historic Church Row to the Parker Ranch Center. Starts at 10 a.m. with parade at 6 p.m. Free. For information call (808) 933 -9772 or e-mail CooksHawaii @aol.com Holualoa Festival of Light and Music (Saturday, Dec. 5) - Witness the lighting of the town Christmas tree, hear various musicians perform Christmas music thru the evening at stages around the village, and receive treats from the galleries and shops in this charming art colony in the middle of Kona coffee country. You may even see Santa himself! 5:30 — 8: 30 p.m. For information call (808) 322 -8484 or visit www.holualoahawaii.com Holiday Lights Celebration (Saturday, Dec. 5) - This colorful Christmas tree and light display features a children's tree ornament contest, entertainment by community youth, an 'ohi'a yule log hunt, caroling, marshmallow roasting, light refreshments and a visit by Santa Claus. 4 — 7 p.m. Volcano Art Center in Volcano Village. A holiday family event sure to delight. Free. Call (808) 967 -8222 or visit www.voicanoartcenter.org Rare Bird Hike (Saturday, Dec. 5) — Renown wildlife biologist /photographer Jack Jeffrey leads this three -mile hike to a rarely - explored pu'u, or hill, at 6,000 ft. elevation just off of Saddle Road. The forest here fosters many populations of native birds no longer present at lower elevations. 9:30 a.m. — 3:30 p.m. Transport provided with pick -ups in Hilo, Kea au, and Volcano. Call (808) 967 -8222 or visit www.voicanoartcenter.org EVENT CANCELLED FOR 2009 Passport to International Cultures (Saturday, Dec. 5) - A cultural journey of food and fun, this Waikoloa Beach Resort signature event offers guests a taste of the different cultures of the world as resort chefs showcase their cooking styles and offer guests samplings of the finest food from the resort's best restaurants. Also features live cultural entertainment. Queens' MarketPlace. Call (808) 886 -8822 or visit www.waikoloabeachresort.com Hilo Christmas Gift Fair (Saturday, Dec. 5 / Sunday, Dec. 6) — Don't miss this Yuletide invitational fair featuring a "Who's Who" of Hawaii's cultural artists and master craftsmen /craftswomen sharing their one -of -a -kind collection of holiday season gifts, arts and crafts. 9 a.m. — 5 p.m Saturday, 9 a.m. — 3 p.m. Sunday in the Butler Building next to the Civic Auditorium in Hilo. Free. Call (808) 966 -4647 or visit www.namakua.com Christmas in the Garden (Sunday, Dec. 6) - Talented Hawaii Island artisans will showcase a varied selection of their garden - related wares and holiday gifts in the unique setting of the Amy Greenwell Ethnobotanical Garden. An enjoyable holiday outing in this botanical and cultural setting. 10 a.m. — 3 p.m. Free; Hwy. 19 in Captain Cook. (808) 323 -3318 or visit www.bishopmuseum.org /greenwell. South Kona Green Market (Dec. 6, 13, 20, 27) - Held every Sunday, this farmers market advocates Hawaii Island sustainability by featuring locally- sourced fruit, produce and other foods, plus handcrafted items. The SKGM features live music and educational lectures; Master Gardeners are available to offer free advice. Held 9 a.m. to 1 p.m. at Amy B.H. Greenwell EthnoBotanical Gardens in Captain Cook. Visit their website at www.skgm.org Niaulani Nature Walk / Tour 7 / (Dec. ( , 14, 21, 28) - Take a one -hour guided nature walk through an old- growth Hawaiian rain forest on an easy, half -mile loop trail. The walk introduces individuals, families, and groups to the native plants and birds of Volcano. Mondays at 9:30 a.m. at Volcano Art Center in Volcano Village (corner of Kalanikoa & Old Volcano Roads). Free. (808) 967 -8222 or visit www.volcanoartcenter org John Keawe's HawaiLJi Island Home (Tuesday, Dec. 8) —Join this renowned master of slack key guitar as he warms the room with his beautiful melodies and sweet songs about the Big Island and Hawaii. His wife Hope will perform moving interpretations of his songs with her graceful hula.. 7 p.m. Free. Klauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or visit www.nps.gov /havo A Christmas Story (Dec. 11— Dec. 20) - One of the all -time funniest holiday movies, this live performance tells the touching story of Ralphie, a young boy growing up in the '40's, who dreams of owning a BB gun. He sets out to convince the world this is the perfect gift, but... complications arise! Aloha Theater in Kainaliu in Kona. Fee. 7:30 p.m. Friday /Saturday; 2:30 p.m. Sunday. Call (808) 322 -1648 or visit www.apachawaii.org Kona Community Christmas Parade (Saturday, Dec. 12) - An anticipated holiday event enjoyed by both young and old, residents and visitors. Business and community groups, musical and choral groups and many others take part in this colorful parade, which proceeds along Kuakini Highway, down Palani Road and along Alii Drive to Coconut Grove Marketplace. d 5 p.m. (808) 329 -5226 or visit www.konaparades.com Amy Greenwell Ethnobotanical Garden Tour (Saturday, Dec. 12) - This tour gives an understanding of the role plants played and still play in the Hawaiian culture. More than 200 species of plants that grew in the traditional farms and native forests of Kona, including endemic, indigenous and Polynesian introduced plants. Free; 10 —11:30 a.m. Hwy. 19 in Captain Cook. (808) 323 -3318 or visit www.bishopmuseum.org /greenwell Aloha Saturday (Saturday, Dec. 12) — These monthly programs feature musical performances by Hawaii Island musicians and hula halau, along with presentations by community groups. Also featured are authentic arts and crafts vendors and food booths. Noon — 4 p.m. Kalakaua Park in Hilo. Free. (808) 961 -5711 or visit www.ehcc.org Bonsai Day (Saturday, Dec. 12) - Bonsai, the traditional Japanese botanical practice of dwarfing or miniaturizing otherwise large plants and trees, has been practiced for centuries. Learn about this fascinating art form in demonstrations and workshops at Hawai'i's premier bonsai resource center. 2 nd Saturday of each month at Fuku- Bonsai Cultural Center in Kurtistown. Call (808) 982 -9882 or visit www.fukubonsai.com "Mau Voyager" Documentary Film (Sunday, Dec. 13) — Polynesian seafaring and the role of famed navigator "Papa" Mau Piailug — the father of modern -day Hawaiian canoe voyaging - in keeping the tradition alive is the subject of this excellent three -hour cultural, historical and informational documentary film. 2 p.m. Free. Kahilu Theatre in Waimea. Call (808) 885 -6868 or visit www.kahilutheatre.org Kailua Village Stroll (Sunday, Dec. 13) - Spend a day strolling Ali'i Drive (which will be closed to traffic) in the charming town of Kailua Village, the heart of Kona and home to historical sites like Mokuaikaua Church and Hulihe'e Palace, beautiful seaside views, lots of friendly vendors and merchants, and restaurants offering a wide variety of food choices. From 1 p.m. — 6 p.m. A great way to spend a Sunday afternoon! Hulihe'e Palace Concert (Sunday, Dec. 13) — This historic Kona landmark presents a free concert featuring the Hulihe'e Palace Band performing special seasonal music with hula performed by Halau Na Pua U'i O Hawai'i. Starts at 4 p.m. on the lawn overlooking Kailua Bay. After the concert, stroll through Kailua Village enjoying cafes, restaurants, local musicians and artists. Call (808) 329 -1877 or visit www.huliheepalace.org "Eruptions of Kilauea" (Tuesday, December 15) — Spend a fascinating evening of geologic history watching this film which chronicles two of the most spectacular eruptions of Kilauea Volcano in the modern era: Kilauea Iki in 1959 and Kapoho in 1960. A vintage film which has been remastered in DVD format. 7 p.m. Free. Kilauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or visit www.nps.gov /havo Volcano Art Center Annual Holiday Concert (Wednesday, Dec. 16) - This show is Volcano Art Center's yearly holiday gift of family entertainment to the community, featuring local talent and personality emcee, good cheer, a festive atmosphere, and an audience carol sing - along. 7 p.m. Klauea Military Camp Theater in Hawaii Volcanoes National Park. Free. (Donations welcome). Call (808) 967 -8222 or visit www.voicanoartcenter.org Kipuka Akihi Hike (Saturday, Dec. 19) —Join Hawaii Volcanoes National Park rangers on this hike to a kipuka or isolated geologic island or remnant native vegetation to discover the rare plants and trees that live there. A challenging 3 -mile hike. Participants are limited. 10 a.m. — 3 p.m. at Hawaii Volcanoes Kahuku unit near mile marker 70 on Hwy. 11. For registration, information call (808)985 -6166. Niaulani Forest Work Day (Sunday, Dec. 20) - Enjoy the open air while volunteering to help restore the beauty and diversity of the native, old- growth rainforest at Volcano Art Center's Niaulani Campus in Volcano Village. An opportunity to help the forest and connect with nature plus learn about the rich mixture of flora and fauna on this site. 9 a.m. — noon. Free. Call (808) 967 -8222 or visit www.volcanoartcenter.or Fireside Talk Story at Hawai'i Volcanoes National Park (Friday, Dec. 25) — The lobby of the Volcano House hotel is the gathering place for these informal monthly "talk story" series sessions about the history, culture and people of Hawaii. This month: "The First Christmas in Hawaii" with Leilehua Yuen. 7 — 8 p.m. Free. Hawai'i Volcanoes National Park. Call (808) 967- 8222 or visit www.voicanoartcenter.org Wailea Village Historic Preservation — Mochi Pounding (Sunday, Dec. 27) — Celebrate the New Year with demonstrations of and participation in traditional Japanese mochi pounding and O making the rice cakes. Hearty local lunch included for $5. Location: Akiko's Buddhist Bed and Breakfast at 15 -mile marker, Hwy. 19 on Hamakua Coast. 8 a.m. — 2 p.m. Call (808) 963 -6422 or e -mail msakiko@hawaii.rr.com ISLAND OF HAWAII January —April 2010 CALENDAR OF EVENTS (as of 10/16/09) A comprehensive listing of festivals, cultural celebrations and sports, music, ethnic, artistic, scientific, food /culinary and other special events of interest to visitors to Hawaii Island throughout 2009. JANUARY Niaulani Nature Walk & Forest Tour (Jan. 4, 11, 18, 25) — Take a one -hour guided nature walk through an old- growth Hawaiian rain forest on an easy, half -mile loop trail. The walk introduces individuals, families, and groups to the native plants and birds of Volcano. Mondays at 9:30 a.m. at Volcano Art Center in Volcano Village (corner of Kalanikoa & Old Volcano Roads). Free. (808) 967 -8222 or visit www.volcanoartcenter.org Aloha Saturday (Saturday, Jan. 9) — These monthly programs feature musical performances by Hawaii Island musicians and hula halau, along with presentations by community groups. Also featured are authentic arts and crafts vendors and food booths. Noon — 4 p.m. Kalakaua Park in Hilo. Free. (808) 961 -5711 or visit www.ehcc.org Kamuela Philharmonic Winter Concert (Sunday, Jan. 10) — One of several concerts presented by this talented, locally -based orchestra during the year, this performance will feature the popular William Tell Overture by Rossini and Pictures at an Exhibition by Mussorgsky orchestrated by Maurice Ravel. Fee. 4 p.m. at the Kahilu Theatre in Waimea. (808) 325 -4991 or visit www.kamuelaphil.com Hulihe`e Palace Concert (Sunday, Jan. 17 — A monthly concert at this historic Kona landmark honoring a a Hawaiian monarch. Vocal music by the Merrie Monarchs and hula by Halau Na Pua Ui o Hawaii. Free. 4 p.m. on the lawn overlooking Kailua Bay. (808) 329 -1877; www.huliheepalace.org Mitsubishi Electric PGA Champions Golf Tour (Jan. 17 - 24) — Now in its 13 year, this annual PGA golf event at the Four Seasons Resort Hualalai Golf Club is the first match of the year on the PGA Champions Tour. It features 36 top golfers 50 years or older who have won Champions Tour or other PGA majors or money events in a 54 -hole competition for a total purse of $1.8 million. visit www.hualalairesort.com Mark Morris Dance Group (Monday, Jan. 18) - Mark Morris is firmly established as one of the foundations of American modern dance. His work is groundbreaking and breathtaking, a rare chance to experience dance at its best, combining modern and ballet choreography. 7 p.m. Kahilu Theater in Waimea. Tickets $40/$45. (808) 885 -6868 or www.kahilutheatre.org From the Top — Live! (Wednesday, Jan. 20) — Join in the excitement of this live taping of "From the Top," the hour -long weekly show broadcast nationally on National Public Radio showcasing top young classical musicians and hosted by acclaimed concert pianist Christopher O'Riley. Sensational musical talent! 7 p.m. Kahilu Theater in Waimea. Tickets $40/$35; $15 students. (808) 885 -6868 or www.kahilutheatre.org 4 Annual Ipu Cultural Festival (Jan. 21 - 24) — This festival celebrates Hawaiian ipu or gourd drum culture and features ipu history and heritage, demonstrations, classes and an ipu farm tour. Also, music, entertainment and information from kumu and cultural practitioners. Jan. 21- 22 at Ipu Lani Farm in Honaunau; Jan. 23 -23 at Hale Halawai in Kailua Village. Open to public. (808) 937 -4308 or visit www.hawaiigourdsociety.com Django Reinhardt Gypsy Jazz Festival (Saturday, Jan. 23) - Le Hot Club De Hilo will host a Gypsy Jazz Festival in honor of famed guitarist Django Reinhardt's 100th birthday. This event is expected to feature performers from Honolulu and beyond. For more info, email Hal Glatzer at hal@halelatzer.com or John Nussbaum at mkiguitars(@apolloproiect.ore Alpin Hong (Friday, Jan. 29) — Take a talented classical pianist and mix in snowboarding, martial arts, and video games and you get — Alpin Hong, a creative tour de force opening the eyes, ears and imaginations of audiences everywhere. Hong connects to young and old everywhere, with his energy, stunning technique and rare humor. 8 p.m. Kahilu Theater in Waimea. Tickets $40/$35. (808) 885 -6868 or www.kahilutheatre.org FEBRUARY Tokyo String Quartet (Friday, Feb. 5) — Rated among the world's top string foursomes, The Tokyo String Quartet has captivated audiences for the past 40 years, collaborating with an array of artists and composers, releasing critically - acclaimed recordings and annually performing at more than 100 venues internationally. 8 p.m. Kahilu Theater in Waimea. Tickets $45/$40. (808) 885 -6868 or www.kahilutheatre.org Chinese New Year Brush Paintings on Silk Exhibit (Feb. 5 — Feb. 25) — Well -known Hawaii Island artists Jane and Linus Chao and their students celebrate the Chinese New Year in this show of this specialized Chinese -style silk - painting artistry as well as watercolors. Wailoa Arts and Culture Center at Wailoa State Park in Hilo. Free. Hours: Mon /Tues /Thurs /Fri 8:30 — 4:30; Weds noon — 4:30; Sat 9 — 3. (808) 933 -0416. Waimea Cherry Blossom Heritage Festival (Saturday, Feb. 6) - This popular festival held in the community of Waimea celebrates Japanese traditions and culture and includes cherry blossom viewing, music, demonstrations, exhibits, crafts, entertainment, ethnic foods, a farmers' market and visiting performers and artisans from Japan. For additional information contact (808) 961 -8706. 8th Annual Hilo Chinese New Year Festival (Saturday, Feb. 13) — Chinese lion dancers snake to Hilo's Kalakaua Park which is transformed into a mini - Chinatown to celebrate the Year of the Ox. Performances, displays, cooking and cultural demonstrations show the Chinese influence in Hawai'i. 9 a.m. — 3 p.m. Free! Information: (808) 933 -9772 or www.poshfestivals.com. Black Grace (Monday, Feb. 15) - Black Grace is New Zealand's leading contemporary dance company, fusing Pacific and contemporary dance in adynamic form. The all -male Black Grace has become internationally renowned for its artistry and innovation, becoming the world's leading exponent of Pacific contemporary dance. 7 p.m. Kahilu Theater in Waimea. Tickets $48/$43. (808) 885 -6868 or www.kahilutheatre.org Piano Trio (Saturday, Feb. 20) - Since making their debut at the White House for President Carter's inauguration in January 1977, pianist Joseph Kalichstein, violinist Jaime Laredo and cellist Sharon Robinson continue to dazzle audiences and critics alike with their performances. 8 p.m. Kahilu Theater in Waimea. Tickets $45/$40. (808) 885 -6868 or www.kahilutheatre.org Nati Cano y Los Camperos (Saturday, Feb. 27 / Sunday, Feb. 28) - Think mariachi bands and one name comes to mind: Nati Cano and his famed Los Camperos. For more than 40 years, they have shaped mariachi music, performing with a vibrancy and intensity that distinguish them as one of the finest mariachi groups. 7 p.m. 2/27, 4 p.m. 2/28. Kahilu Theater in Waimea. Tickets $40/$35. (808) 885 -6868 or www.kahilutheatre.org MARCH Ko'olau (Friday, March 12) — This innovative performance uses puppets to dramatize the true story of Ko'olau, a Hawaiian man afflicted with leprosy who in the 1890's hid with his family from the authorities on Kauai for many months to avoid capture and deportation to the leper colony on Molokai. An emotional story of love and freedom. Free. 8 p.m. Kahilu Theater in Waimea. (808) 885 -6868 or www.kahilutheatre.org Vienna Teng (Sunday, March 14) - Vienna Teng's sophisticated, piano- driven chamber folk has everyone from NPR to David Letterman raving. A brainy software engineer turned talented singer- songwriter - pianist, the 27- year -old has already released two critically acclaimed independent albums and toured widely. 7 p.m. Kahilu Theater in Waimea. Tickets $40/$35. (808) 885 -6868 or www.kahilutheatre.org Kamuela Philharmonic Spring Concert (Sunday, March 21) — The second of three yearly concerts by this talented, locally -based orchestra, this performance will feature Overture to the Marriage of Figaro and Violin Concerto #5 in A Major by Mozart, and Appalchian Spring by American composer Aaron Copeland. Free. 4 p.m. at the Kahilu Theatre in Waimea. (808) 325- 4991 or visit www.kamuelaphil.com Fijian Dancers — Kabu ni Vanua (Tuesday, April 6) - This ensemble, all superb musician - dancers, will perform a variety of traditional styles including the vigorous men's spear dance, men's and women's fan dances, and a wide range of hand dances, which depict historical events and celebrate important occasions and festivals. Free. 7 p.m. Kahilu Theater in Waimea. Tickets $40/$35. (808) 885 -6868 or www.kahilutheatre.org The Makaha Sons (Friday, April 23) - For 30 years, the Makaha Sons have committed themselves to perpetuating traditional Hawaiian music throughout Hawai'i and the World. Today, this trio of 6- string guitar, upright acoustic bass and 12- string guitar create a vibrant sound, full and rich with beautiful vocal harmonies. 8 p.m. Kahilu Theater in Waimea. Tickets $40/$35. (808) 885 -6868 or www.kahilutheatre.org MAY Tropical Paws Gala (Friday, May 14) — Animal lovers and everyone else will love this annual benefit gala for the Hawaii Island Humane Society to be held at the elegant Four Seasons Hualalai Resort north of Kona. Silent and live auctions, Four Seasons -style buffet dinner, live entertainment and dancing are on tap for the evening. 6 p.m. Always a sell out, tickets available one month prior to event. For more information, visit www.hihs.org JUNE JULY Annual Parker Ranch Rodeo (Sunday, July 4) — This award - winning Independence Day weekend tradition includes action - packed rodeo events, keiki (children) activities, delicious food and more. Parker Ranch paniolo (Hawaiian cowboys) are joined by other Big Island paniolo for a corral of traditional rodeo events from 9 a.m. - noon at the Parker Ranch Arena in Waimea. Call (808) 885 -5669 or visit www.parkerranch.com AUGUST SEPTEMBER 36 Annual Parker Ranch Round -up Club Rodeo (Saturday, Sept. 4 / Sunday, Sept. 5) — This exciting two -day event is held annually as a fundraiser to provide scholarships for school -age children of Parker Ranch employees. Family -style fun includes team roping, bull riding, barrel racing and more. Parker Ranch Rodeo Arena in Waimea at noon to sunset both days. Call (808) 885 -5669 or visit www.parkerranch.com BIVB CALENDAR UPDATED 10/22/2010 ISLAND OF HAWAII October - December 2010 January — November 2011 CALENDAR OF EVENTS A comprehensive listing of festivals, cultural celebrations and sports, music, ethnic, artistic, scientific, food /culinary and other special events of interest to visitors to Hawaii Island throughout 2010. OCTOBER Ongoing Monthly Events Artisan Farms Tour (Oct. 1 — Oct. 31) - Visit any of three artisan farms in beautiful Ahualoa, upslope on the Northeast coast of Hawaii Island. Meet the owners and sample the products at these farms — a coffee plantation, a tea garden and a honey company. Lots of unique and local flavor! By appointment only. Fee. For information and contact phone numbers for each farm, visit www.hawaiianartisanfarms.com Hawaiian Culture at Keauhou (Oct. 1 — Oct. 31) - Visitors are invited to sample a variety of Hawaiian cultural activities that take place throughout the week at this hotel, including a history tour, lei making, chanting and hula, ukulele, Hawaiian language and arts and crafts with Hawaiian elders. Many activities daily 9 a.m — 3 p.m.; other activities on selected days. Free. For complete schedule visit www.keauhoubeachresort.com H.N. Greenwell Store Living History Experience (Oct. 1 — Oct. 31) — Experience daily life in the Hawaiian Kingdom in the 1890's at this general store, built by English immigrant Henry Greenwell. Costumed interpreters show you authentic goods of the day and provide a rare glimpse into Kona's colorful past. 10 a.m. — 2 p.m. Monday — Thursday in Kealakekua. Small fee. (808) 323 -3222 or visit www.konahistorical.org Educational Tours at NELHA (Oct. l — Oct. 31) - The Friends of NELHA offers presentations and tours on Hawai i Island's sustainable future in food and energy Monday — Thursday weekly. NELHA presentations and abalone aquafarm tour /tasting Monday, Wednesday, Thursday; At NELHA in Kona. Fee. (808) 329- 8073. Kona Coast History Cruise (Oct. 2 — Oct. 30) - Get a waterborne perspective of the rich and diverse cultural history of the Kona Coast on this three -hour daily cruise which leaves from the Kailua Pier and travels 17 miles south to historic Kealakekua Bay aboard the 65 -foot Kanoa II catamaran, with food, beverages and local musical entertainment. Tuesday, Thursday and Saturday. Call (808) 326 -7122 or visit www.bodyglovehawaii.com BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 South Kona Green Market (Oct. 3,10,17, 24, 31) - Held every Sunday, this farmers market advocates Hawaii Island sustainability by featuring locally- sourced fruit, produce and other foods, plus handcrafted items. The SKGM features live music and educational lectures; Master Gardeners are available to offer free advice. Held 9 a.m. to 1 p.m. at Amy B.H. Greenwell EthnoBotanical Gardens in Captain Cook. Visit their website at www.skgm.org Niaulani Nature Walk & Forest Tour (Oct. 4, 11, 18, 25) — Take a one -hour guided nature walk through an old- growth Hawaiian rain forest on an easy, half -mile loop trail. The walk introduces individuals, families, and groups to the native plants and birds of Volcano. Mondays at 9:30 a.m. at Volcano Art Center in Volcano Village (corner of Kalanikoa & Old Volcano Roads). Free. (808) 967 -8222 or visit www.voicanoartcenter.org Hawaiiana Live (Oct. 6, 13, 20, 27) - A unique 45- minute cultural tourism program onstage. Experience Hawaiian history, traditions and culture through storytelling, film, music, oli and hula. Topics change weekly as the program revolves around the Hawaiian lunar calendar. Newly restored pipe organ featured. Palace Theater in Hilo. Wednesdays at 11 a.m. $5 /children free. Call (808) 934 -7010 or visit www.hilopalace.com Hawaiiana at Keauhou (Oct. 6 — Oct. 31) - Enjoy three different free Hawaiian cultural events held weekly at the Heritage Courtyard in the Keauhou Shopping Center in Kona. Wednesday from 6— 8 p.m. is ukulele night - sit back and listen or bring a ukulele and jam along; Thursday from 10 — noon learn about Hawaiian crafts from kupuna or elders; and Friday watch the hula show from 6 — 7 p.m. For information call (808) 960 -7728. Kona Stories (Oct. 7, 14, 21, 28) — Trained storytellers and special guests bring Kona's interesting history to life in these lively weekly sessions. Includes narratives of the coffee belt, cowboy and ranch life, good gossip, ghost stories as well as retellings from diaries and letters of residents of old Kona. At the H.N. Greenwell Store Museum in Kealakekua, Thursday 10:30 a.m. — noon. Free. (808) 323 -3222 or visit www.konahistorical.oEg Portuguese Stone Oven Bread Baking (Oct. 7, 14, 21, 28) - Take part in this historical re- creation — making and then baking traditional sweet bread in a wood -fired oven called a fomo, the type used by Portuguese immigrants who came to Hawai: ] i in the 1800's. A tasty and hands on experience! At the H.N. Greenwell Store museum in Kealakekua, Thursday 10 a.m. — 1 p.m. Free. (808) 323 -3222 or visit www.konahistorical.org Amy Greenwell Ethnobotanical Garden Tour (Saturday, Oct. 9) - This tour gives an understanding of the role plants played and still play in the Hawaiian culture. More than 200 species of plants that grew in the traditional farms and native forests of Kona, including endemic, indigenous and Polynesian introduced plants. Free; 10 — 11:30 a.m. Hwy. 19 in Captain Cook. (808) 323 -3318 or visit www.bishopmuseum.org/greenwell Niaulani Forest Work Day (Sunday, Oct. 17) - Enjoy the open air while volunteering to help restore the beauty and diversity of the native, old- growth rainforest at Volcano Art Center's Niaulani Campus in Volcano Village. An opportunity to help the forest and connect with nature plus learn about the rich mixture of flora and fauna on this site. 9 a.m. — noon. Free. Call (808) 967 -8222 or visit www.voicanoartcenter.org Kailua Village Stroll (Sunday, Oct. 17) - Spend a day strolling Ali`i Drive (which will be closed to traffic) in the charming town of Kailua Village, the heart of Kona and home to historical sites like Mokuaikaua Church and Hulihe`e Palace, beautiful seaside views, lots of friendly vendors and merchants, and restaurants offering a wide variety of food choices. From 1 p.m. — 6 p.m. A great way to spend a Sunday afternoon! Huhhe`e Palace Concert (Sunday, Oct. 17) — A monthly concert at this historic Kona landmark honoring a a Hawaiian monarch. Vocal music by the Merrie Monarchs as well as hula by Halau Na Pua Ui o Hawaii. This concert remembers Hawaii's Princess Kai ulani. Free. 4 p.m. on the lawn overlooking Kailua Bay. (808) 329- 1877; or visit www.huliheepalace.ora BNB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 "Fireside Stories" (Friday, Oct. 29) - Learn about the history, culture, and people of Hawai `i in this series of informal talks near the fireplace in the Volcano Art Center Gallery in Hawai i Volcanoes National Park. 7 p.m. Free. Park entrance fees may apply. Call (808) 967 -8222 or visit www.volcanoartcenter.oriZ Special / Other Events Big Island Woodworkers and Artists Exhibit (Oct. 1 — Oct. 28) — The forests of the Big Island abound in native and exotic hardwoods which star in this show as beautiful pieces of furniture made by Island woodworkers. The furniture pieces are exhibited with other art media, including oil paintings and glass sculptures. Wailoa Center in Hilo. Free. Weekdays only 8:30 -4:30 (noon — 4:30 Wednesday) (808) 933 -0416. 3D Planetarium (Oct. 1 — Dec. 31) - The `Imiloa Astronomy Center will present two popular 3D planetarium shows this fall: Dawn of the Space Age, at 1 and 3p.m. daily, relives the early days of space exploration while Awesome Light P Mirrors on the Mountain, at 2 p.m. daily, looks at recent discoveries by telescopes atop Mauna Kea. Fee. ❑Imiloa Astronomy Center in Hilo. Call (808) 969 -9704 or visit www.imiloahawaii.oro Namaste's Birthday Party (Saturday, Oct. 2) - Everyone is invited to help celebrate the 12"' birthday party for Namaste, the rare white Bengal tiger at the Pana`ewa Rainforest Zoo and Gardens in Hilo. Features a concert by the Hawaii County Band and other entertainment, games for the kids, crafts and foods. Plus party favors for all the animals! A great Saturday at this gem of a zoo. 9 a.m. — 4 p.m. Free! Visit . www.hilozoo.com . Kohala Country Fair (Saturday, Oct. 2) — This annual event "out in the country" at the scenic north tip of Hawaii Island welcomes residents and visitors to a fun day of locally produced food, musical entertainment, arts and crafts booths, art shows, baking competitions, rock wall climbing and kids activities. Free with lots of parking. In Hawi from 9 a.m. — 4 p.m. For information call 889 -5324 or visit www.kohalacountr, fay ir.org Nayan Ghosh Concert (Saturday, Oct. 2) - Nayan Ghosh is one of India's finest performers, renown for his brilliance on two of that country's classic musical instruments — the sitar and tabla. This will be the only Hawaii performance by Nayan, who has performed to great acclaim at some the world's most prestigious music festivals. 7 p.m. at the Historic Palace Theater in Hilo. Fee. Call (808) 934 -7010 or visit .www.hilopalace.com Kamuela Philharmonic. Autumn Concert (Sunday, Oct. 3) — The third of three annual concerts presented by this talented, locally -based orchestra during the year, this performance will feature the Arnold Flute Concerto and the Symphony #6, the Pathetique, the last completed work by the Russian composer Tchaikovsky. Free community event. 4 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or visit www.kamuelaphil.com All Local Foods Potluck (Sunday, Oct. 3) - .Calling all foodies! Here's your chance to try a variety of tasty culinary creations — appetizers, entrees, desserts - all made from ingredients sourced on Hawaii Island. Sponsored by Slow Food Hawaii, this is the final event in the week -long "Eat Locally Grown" campaign here. 5:30 p.m. at Anna Ranch in Waimea. Donation. E -mail: catrinkah @gmail.com or call (808) 885 -3855. KYpuka ❑ Akihi Forest Hikes (Sunday, Oct. 3; also Nov. 7, Dec. 11) - Join Hawai ❑ i Volcanoes National Park rangers on this hike to a kipuka or isolated geologic island of remnant native vegetation to discover the rare plants and trees that live there. A challenging 3 -mile hike. Free; participants limited. 10 a.m. — 3 p.m. at Hawaii Volcanoes Kahuku unit near mile marker 70 on Hwy. 11. For registration, info., call (808) 985 -6011. BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 Planetarium Film Festival (Oct. 5 — Oct. 10) — An international, astronomy - themed event, showcasing 52 digital planetarium films from around the world, including shows for kids, artistic productions and large format conversions. There will be a new planetarium show every 45 minutes, from 10:15 a.m. - 4:45 p.m. on most days. Fee. Imiloa Astronomy Center in Hilo. (808) 969 -9704 or for more info. visit www.imiloa1lawai1.0r1 Hilo Wayfinding Festival (Oct. 8 - 10) —This 3rd annual event celebrates the historic sailing feats of Pacific peoples using celestial navigation along with current efforts to revive and expand skills and interest in long distance canoe voyaging. Free activities include panel presentations and workshops led by Hawai`i's master canoe navigators. Imiloa Astronomy Center in Hilo. Call (808) 969 -9704 or visit www.imiloahawaii.or _g . Ford Ironman Triathlon World Championship (Saturday, Oct. 9) — The top 1,800 triathletes from around the world (50 countries and all 50 States) converge on Kona for this Super -Bowl of triathlon events, featuring a 2.4 -mile ocean swim, a 112 -mile bike course and a 26.2 -mile run. This is the big one — a world -class sports event! Call (813) 868 -5929 / (813) 868 -5914 or visit www .ironman.com /worldchampionship Na Mea Hawaii Hula Kahiko (Saturday, Oct. 9) - See traditional hula and chant performed outdoors on the hula platform overlooking Kilauea Crater, featuring Halau Na Pua Ha`aheo o Kona, 10:30 a.m. — 11:30 a.m.; Hawaiian crafts demonstrations at Volcano Art Center Gallery 9:30 a.m. - 2 p.m. in Hawaii Volcanoes National Park. Free (Park entry fees apply). Call (808) 967 -8222 or visit www.voleanoartcenter.org Nature Drawing in Hawaii Volcanoes National Park (Monday, Oct. 11) — Capture the unique plant life and landscape of Kilauea Volcano in your own sketch. Basic drawing techniques and tips are covered; bring sketch pad or drawing paper /pencil or purchase supplies at class for a nominal fee. Ages 8 and up. 10:30 — noon. At Volcano Art Center Gallery, next to Park Visitor Center. Free (808) 967 -8222 or www.volcanoartcenter.oM An Evening of Hawaiian Music (Tuesday, Oct. 12) - An Island -style evening of hula with music by the talented Kuahiwi trio, who will share songs from their new CD, Hawaiian Music plus other favorites. The Kuahiwis smoothly blend the classic songs of their upbringing with modern rhythms and melodies of today. 7 p.m. Free. Kilauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or www.nps.gov/havo Complexions Contemporary Ballet (Wednesday, Oct. 13) — It's ballet - but ballet reinvented into an entirely new and moderne genre by Dwight Rhoden and Desmond Richardson. This company's performances are an always surprising mix of methods, styles and techniques that have evolved since it's founding a decade and a half ago. Fee. 7 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.org Art Talk at Niaulani (Thursday, Oct. 14) - A slide lecture presentation with nationally- recognized American modernist metal sculptor Albert Paley. Paley is the first metal sculptor to receive a Lifetime Achievement Award from the American Institute of Architects, the AIA's highest award. Free. 7 p.m. at the Volcano Art Center, 19 -4074 Old Volcano Rd. in Volcano Village. (808) 967 -2222 or visit www.voicanoancenter.org Cemetery Tour at Kona's Christ Church (Friday, Oct. 15; also Oct. 22 & 29) — Join costumed interpreters from the Kona Historical Society on this tour through the cemetery of Christ Church in mauka Kona, as they tell stories of the famous residents and ordinary citizens buried there. 6 p.m. at Christ Church and Central Union Church in Kealakekua. Fee. For more information call (808) 323 -3222 or visit www.konahistorical.oriz Aloha Saturday (Saturday, Oct. 16) — These monthly programs feature musical performances by Hawaii ] i Island musicians and hula halau, along with presentations by community groups. Also featured are authentic arts and crafts vendors and food booths. Noon — 4 p.m. Kalakaua Park in Hilo. Free. (808) 961 -5711 or visit BNB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 www.ehcc.ora Art Market Fall Festival (Saturday, Oct. 16/ Sunday, Oct. 17) - A family fall celebration of visual and performing arts, featuring a fine arts market with photography, painting, jewelry and sculpture available directly from the artists. Plus live art demonstrations, keiki activities, nature walk and food booths. 10 a.m. — 3 p.m. Volcano Art Center's Niaulani Campus in Volcano Village. Free. (808) 967 -8222 or www.voicanoartcenter.org, Kona History Cruise (Sunday, Oct. 17) - Take this ocean adventure aboard a sailing catamaran to learn about some of the many interesting Hawaiian historical sites found on the Kona Coast. Sponsored by the Kona Historical Society with narration by Kona's John Mitchell. Along the way look for whales and dolphins and enjoy pupus and drinks. 2 — 5 p.m. Fee. Call (808) 322 -2788 or visit www.konahistorical.org Beekeeping in Paradise (Tuesday, Oct. 19) - Retired HVNP Park Ranger and local beekeeper Jeff Judd presents an informative evening about beekeeping in Hawai i. The program features a live observation beehive and a "sweet" opportunity to talk story with local beekeepers and experts alike on the future of honey in Hawai i. 7 p.m. Free. Kilauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or www.nps.gov /havo Poetry Man (Thursday, Oct. 21) — MIT grad, business consultant, surf instructor — that's Kealoha, who is otherwise best -known as "poetry man," for his founding of several major Hawaii poetry slam presenting and hosting groups. Kealoha, a finalist in four National Poetry Slams, makes poetry fun and engaging for young and old. A free community event. 7 p.m. Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.org Fall Arts Festival (Saturday, Oct. 23) - This all -day festival is your chance to get creative in a variety of arts O media to create your own gifts and gift wrapping for the holidays. Also featuring door prizes, raffles for gifts, ukulele entertainment, food, and arts recycling education. 9 a.m. — 3 p.m. at the historic Donkey Mill Art Center above Kona in Holualoa. (808) 322 -3362 or visit www.donkeymillartcenter.org Hamakua Alive (Saturday, Oct. 23) — This popular food event returns to showcase the agricultural bounty of the verdant Hamakua Coast of the island of Hawaii. Includes producers of organic honey, coffee, vanilla, taro, beef, mushrooms and more as well as participation by top local chefs. Free. 9 a.m. —2 p.m. in Honoka ❑a right off of Hwy. 19 (look for signs). Contact: Jim Reddekopp (808) 776 -1771 or e -mail vanillakitchen @aol.com Finding Mushrooms (Saturday, Oct. 23) - Spend a morning in the coastal ironwood tree groves at MacKenzie State Recreation Area in Hawaii Island's Puna area with mushroom expert Don Hemmes. Find, learn about and identify a variety of fascinating and often spectacular specimens. No previous mushroom knowledge required! 9 a.m. — 1p.m. Fee. For more information or to register call call (808) 985 -7373 or visit www1hvnp.org "Tsunami" (Monday, Oct. 25) — Tsunamis, the destructive ocean waves generated by earthquakes, are the subject of this presentation by Dr. Walter Dudley, a world renown expert on the phenomena of tsunami. He will look at the major tsunami to strike Hawaii in the past 65 years, plus the Indian Ocean in 2004 and S. Pacific in 2009. 7 — 8:30 p.m. at the Lyman Museum in Hilo. (808) 935 -5021 or visit www.lymanmuseum.org. Eco Hawaii Festival (Oct. 25 — 31) — A week -long celebration promoting sustainable living, which concludes with a weekend "Jungleween" celebration the evening of Oct. 30 and then a day devoted to eco experiences, farm tours, gardening, educational events and local flora Oct. 30. At Kalani Oceanside Retreat in Pahoa on © Hwy. 137 between the 17 and 18 mile marker. For more information call (808) 965 -0468 or visit www.kalani.com BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 Hula Camp (Oct. 26 — 29) - A hula retreat for hula practitioners, hula lovers, and those interested in hula, its stories and traditions. All are welcome no matter what level of experience. Includes workshops, field trip to sites in Kona, and evening entertainment. The retreat will conclude with a field trip to Kilauea Volcanoes National Park. Fee. For more information call Keala Ching at Outrigger Keauhou Beach Resort (808) 324- 2553. They Call Her Ladyfingers (Thursday, Oct. 28) - From child prodigy to Hawaii's consensus "First Lady of Jazz," this film tells the story of Betty Loo Taylor, a Chinese - American jazz musician, otherwise known as "Ladyfingers." Taylor's unorthodox life and career wends from musical family darling to concert pianist to jazz icon. A free community event. 7 p.m. Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.orc "OBAKE" — Ghost Stories (Friday, Oct. 29) — Celebrate Halloween local -style with an. evening of food and spooky obake or ghost stories from Island residents. At Akiko's Bed & Breakfast in Wailea Village at the 15 -mile marker on Hwy. 19 on the Hamakua Coast from 7 — 8:30 p.m. Small fee. For more information call (808) 963 -6422. West Hawaii ❑ Ohana Expo (Saturday, Oct. 30) — Learn about the many interesting products from Hawaii Island and the people and businesses who make them at this fun family event. Activities include a Halloween costume contest plus entertainment, giveaways, and door prizes. 10 a.m. — 4 p.m. at the Hilton Waikoloa Village Resort on the Kohala Coast. For more information: bamz @dreamweaverproduction.ws or call (808) 333 -4572. La `Ike Day celebration at Kahalu`u Bay (Saturday, Oct. 30) - Enjoy traditional Hawaiian games at this celebration which also includes `ono food, Hawaiian music and entertainment, fresh lei making and coconut weaving The Kahalu`u Reefleach team will share information about the importance of coral reefs to our island O life. 10 a.m. — 1 p.m. at the main pavilion. Contact Cindi (808) 895 -1010 or cpunihaole @kohalacenter.org NOVEMBER Ongoing Monthly Events Educational Tours at NELHA (Nov. 1— Nov. 29) - The Friends of NELHA offers presentations and tours on Hawai i Island's sustainable future in food and energy Monday — Thursday weekly. NELHA presentations and abalone aquafarm tour /tasting Monday, Wednesday, Thursday; At NELHA in Kona. Fee. (808) 329- 8073. Artisan Farms Tour (Nov. 1 — Nov. 30) - Visit any of three artisan farms in beautiful Ahualoa, upslope on the Northeast coast of Hawaii Island. Meet the owners and sample the products at these farms — a coffee plantation, a tea garden and a honey company. Lots of unique and local flavor! By appointment only. Fee. For information and contact phone numbers for each farm, visit www.hawaiianartisanfarms.com Hawaiian Culture at Keauhou (Nov. 1— Nov. 30) - Visitors are invited to sample a variety of Hawaiian cultural activities that take place throughout the week at this hotel, including a history tour, lei making, chanting and hula, ukulele, Hawaiian language and arts and crafts with Hawaiian elders. Many activities daily 9 a.m — 3 p.m.; other activities on selected days. Free. For complete schedule visit www.keauhoubeachresort.com H.N. Greenwell Store Living History Experience (Nov. 1— Nov. 30) — Experience daily life in the Hawaiian • Kingdom in the 1890's at this general store, built by English immigrant Henry Greenwell. Costumed BNB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 interpreters show you authentic goods of the day and provide a rare glimpse into Kona's colorful past. 10 a.m. © — 2 p.m. Monday — Thursday in Kealakekua. Small fee. (808) 323 -3222 or visit www.konahistorical.org Niaulani Nature Walk & Forest Tour (Nov. 1, 8, 15, 22, 29) — Take a one -hour guided nature walk through an old - growth Hawaiian rain forest on an easy, half -mile loop trail. The walk introduces individuals, families, and groups to the native plants and birds of Volcano. Mondays at 9:30 a.m. at Volcano Art Center in Volcano Village (corner of Kalanikoa & Old Volcano Roads). Free. (808) 967 -8222 or visit www.volcanoartcenteLM Kona Coast History Cruise (Nov. 2 — Nov. 30) - Get a waterborne perspective of the rich and diverse cultural history of the Kona Coast on this three -hour daily cruise which leaves from the Kailua Pier and travels 17 miles south to historic Kealakekua Bay aboard the 65 -foot Kanoa II catamaran, with food, beverages and local musical entertainment. Tuesday, Thursday and Saturday. Call (808) 326 -7122 or visit www.bodyglovehawaii.com Hawaiiana Live (Nov. 3,10,17, 24) - A unique 45- minute cultural tourism program onstage. Experience Hawaiian history, traditions and culture through storytelling, film, music, o1i and hula. Topics change weekly as the program revolves around the Hawaiian lunar calendar. Newly restored pipe organ featured. Palace Theater in Hilo. Wednesdays at 11 a.m. $5 /children free. Call (808) 934 -7010 or visit www.hilopalace.com Kona Stories (Nov. 4,11,18, 25) — Trained storytellers and special guests bring Kona's interesting history to life in these lively weekly sessions. Includes narratives of the coffee belt, cowboy and ranch life, good gossip, ghost stories as well as retellings from diaries and letters of residents of old Kona. At the H.N. Greenwell Store Museum in Kealakekua, Thursday 10:30 a.m. — noon. Free. (808) 323 -3222 or visit www.konahistorical.oriz O Portuguese Stone Oven Bread Baking (Nov. 4, 11, 18, 25) - Take part in this historical re- creation — making and then baking traditional sweet bread in a wood -fired oven called a forno, the type used by Portuguese immigrants who came to Hawai i in the 1800's. A tasty and hands on experience! At the H.N. Greenwell Store museum in Kealakekua, Thursday 10 a.m. — 1 p.m. Free. (808) 323 -3222 or visit www.konahistorical.ore South Kona Green Market (Nov. 6,13, 20, 27) - Held every Sunday, this farmers market advocates Hawaii Island sustainability by featuring locally- sourced fruit, produce and other foods, plus handcrafted items. The SKGM features live music and educational lectures; Master Gardeners are available to offer free advice. Held 9 a.m. to 1 p.m. at Amy B.H. Greenwell EthnoBotanical Gardens in Captain Cook. Visit their website at www.skgm.org Amy Greenwell Ethnobotanical Garden Tour (Saturday, Nov. 13) - This tour gives an understanding of the role plants played and still play in the Hawaiian culture. More than 200 species of plants that grew in the traditional farms and native forests of Kona, including endemic, indigenous and Polynesian introduced plants. Free; 10 — 11:30 a.m. Hwy. 19 in Captain Cook. (808) 323 -3318 or visit www.bishopmuseum.org/greenwell Niaulani Forest Work Day (Sunday, Nov. 21- Enjoy the open air while volunteering to help restore the beauty and diversity of the native, old- growth rainforest at Volcano Art Center's Niaulani Campus in Volcano Village. An opportunity to help the forest and connect with nature plus learn about the rich mixture of flora and fauna on this site. 9 a.m. — noon. Free. Call (808) 967 -8222 or visit www.volcanoartcenter.org Kailua Village Stroll (Sunday, Nov. 21) - Spend a day strolling Ali'i Drive (which will be closed to traffic) in the charming town of Kailua Village, the heart of Kona and home to historical sites like Mokuaikaua Church and Hulihe'e Palace, beautiful seaside views, lots of friendly vendors and merchants, and restaurants offering a wide variety of food choices. From 1 p.m. — 6 p.m. A great way to spend a Sunday afternoon! BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 Hulihe`e Palace Concert (Sunday, Nov. 21) — A monthly concert at this historic Kona landmark honoring a a Hawaiian monarch. Vocal music by the Merrie Monarchs as well as hula by Halau Na Pua Ui o Hawaii. This concert remembers Hawaii's musical king, King Kalakaua and honors Palace Curator Aunty Lei Collins and Bandmaster Charlese "Bud" Dant. Free. 4 p.m. on the lawn overlooking Kailua Bay. (808) 329 -1877; or visit www.huliheepalace.org "Fireside Stories" (Friday, Nov. 26) - Learn about the history, culture, and people of Hawaii irl this series of informal talks near the fireplace in the Volcano Art Center Gallery in Hawai i Volcanoes National Park. 7 p.m. Free. Park entrance fees may apply. Call (808) 967 -8222 or visit www.volcanoarteenter.or-g Special / Other Events "Citizen Science" (Tuesday, Nov. 2) - Throughout history some of the greatest scientific contributions have arisen from the non - scientific community. Today referred to as "citizen scientists," this talk by University of Hawaii Professor Chris Lepczyk, will highlight the work of citizen scientists from around the world. 7 p.m. Free. Kilauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or www.nps.gov/havo Moku o Keawe International Hula Festival (Nov. 4 — 7) — A multi -day event celebrating the hula and the hula arts, this festival features hula halau (troupes) from Hawaii, Japan and elsewhere competing in kupuna (senior), kahiko (ancient) and `auana (modern) hula divisions. Master instructors teach workshops and cultural classes throughout the event. Waikoloa Beach Marriott Resort. Call (808) 886 -8822 or visit www.mokL[okeawe.org Black & White Night (Friday, Nov. 5) - Downtown Hilo's biggest annual strolling party with numerous live music venues, fashion shows, a treasure hunt through town, free food, author & artist receptions. Everyone dresses in black and white, from shorts and T -shirts to gowns and suits to enter the "Best Dressed Black & White Contest" for cash prizes. 5 — 10 p.m. Free! Call (808) 935 -8850 or visit www.downtownhilo.com Nature Photography (Friday, Nov. 5) — Bring your camera for this easy hour -long stroll on the rim of Kilauea caldera in Hawai❑ i Volcanoes National Park with renown wildlife biologist/photographer Jack Jeffrey. Jeffrey discusses the area's ecology and geology and offers photo tips. Meet at Volcano Art Center next to Park Visitor Center. 9 and 10:30 a.m. Free. (808) 967 -8222 or visit www.voicanoartcenter.org Cancelled New Waves at NELHA Luncheon and Tour (Friday, Nov. 5) - A learning and tasting day at NELHA, the innovative aquaculture and natural energy facility on the Kona Coast. Guests will tour aquaculture operations and enjoy a luncheon prepared by local chefs featuring fresh NELHA seafood products plus other culinary treats. 10 a.m. — 2:30 p.m. $100 fee for tour and luncheon. Call (808) 329 -8073 or visit www.keaholepoint.org Kona Coffee Cultural Festival (Nov. 5 -14) - Since its inception in 1970, the Kona Coffee Cultural Festival's mission has been to preserve, perpetuate and promote Kona's 180 -year coffee heritage. It is Hawai`i's oldest food festival and one of two coffee festivals in the United States. This year's celebration will have nearly 50 events including tastings, art exhibits, cupping competition, farm tours, contests, parades, sporting events, and special events. Call (808) 326 -7820 or visit www.konacoffeefest.com Big Island Fall Arts Festival Exhibit (Nov. 5 — 23) — If there is a "must see" show of the creativity and talent in all media of top Big Island artists, this is it, now in its 34th year. You can meet the artists on Friday, Nov. 5 B I V B Calendar 2010 BIVB CALENDAR UPDATED 10/2212010 from 5:30 — 7:30 p.m. at an opening reception. Otherwise the show is open in three galleries from 10 a.m. — 4 ® p.m, daily at the East Hawaii Cultural Center in Hilo. Free. Call (808) 961 -5711 or visit www.ehce.ora Holualoa Village Coffee and Art Stroll (Saturday, Nov. 6) - The Coffee Stroll is a part of the annual Kona Coffee Cultural Festival. Sample estate grown Kona coffee from two dozen area farms at art galleries and shops in this mountainside artists' community. Gifts, a keiki art contest, live music and more. A great way to spend a Saturday with beautiful views of Kona. 9 am to 3 pm. Call (808) 322 -8484 or visit www.holualoahawaii.com Author! Author! (Saturday, Nov. 6) — Meet and talk story with award - winning author and artist / illustrator Caren Loebel- Fried, whose works beautifully illustrate the myths and legends of Hawai ❑ i. Caren will sign copies of her newest work "Legend of the Gourd" along with "Naupaka," which she illustrated. She will also demonstrate her block printing technique. 3 — 5 p.m. Living Arts Gallery in Hawi. (808) 889 -0739. An Old Hawaii Night (Saturday, Nov. 6) - Travel back to a bygone era in Hawai Li i for an evening at this annual fundraiser to help children and families on Hawai i Island. Sumptuous dinner by local chefs, Hawaiian musical entertainment, plus silent and live auctions featuring artwork, koa furniture and Hawaiiana collectibles and memorabilia. Waikoloa Marriott on the Kohala Coast. 5:30 p.m. Fee. For reservations e-mail aohn @familysupport.org or call (808) 326 -7778. Partners in Protection (Saturday, Nov. 6) - Experience montane cloud forests and work to protect and sustain Kohala Mountain on this volunteer project. These cloud forests are globally rare, and contain large number of the world's rare and endemic species. 8 a.m — 3 p.m. Participation limited to 10 people; advance registration O required. Call Friends of Hawai i Volcanoes National Park (808) 985 -7373 or email admin @fhvnp.org America's Lost Treasure (Saturday, Nov. 6) — A feature length documentary which unveils a hidden gem of America - the Dry Tortugas National Park, 70 miles from Key West, Florida. Learn about the abundant bird and marine life, the legends of pirates and sunken gold and the military history of these remote islets, a precious piece of our nation's history surrounded by a pristine coral reef. 7 p.m. at the Aloha Theater in Kainaliu. LA Guitar Quartet (Sunday, Nov. 7) — This well -known instrumental group combines talents with voice actor Phil Proctor to present "The Ingenious Gentleman Don Quixote," an evening of music, drama and comedy based on an adaptation of the novel by Miguel de Cervantes. Featuring new arrangements of music from medieval and Renaissance Spain. Fee. 7 p.m. Kahilu Theatre in Waimea. (808) 885 -6868 or .www.kahilutheatre.org . KYpuka ❑ Akihi Forest Hikes (Sunday, Nov. 7; also Dec. 11) - Join Hawai ❑ i Volcanoes National Park rangers on this hike to a Hpuka or isolated geologic island of remnant native vegetation to discover the rare plants and trees that live there. A challenging 3 -mile hike. Free; participants limited. 10 a.m. — 3 p.m. at Hawai i Volcanoes Kahuku unit near mile marker 70 on Hwy. 11. For registration, information call (808) 985- 6011. Boat Day (Friday, Nov. 12) - Experience the nostalgia of Hawai '_ is old -time boat days - with colorful flower lei, graceful hula ❑auana, and Hawaiian music — aboard the ms Zaandam in Hilo Harbor. Three - course meal with music by falsetto singer Stan Kaina and his hula halau, 11:30 a.m. $65. Reserve by Nov. 1. A fundraiser for Friends of Hawaii Volcanoes Park. Visit www.fhvnp.org email admin@ fhnvp.org, or call (808) 985 -7373. a BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/2212010 Mark Twain Talks Story / Two Roses and a Thorn (Saturday, Nov. 13) — A living history performance featuring two vignettes; first, a monologue by American writer Mark Twain, a visitor to Hawaii Island in 1866; 4 the second a conversation over tea between two of Kona's pioneer ladies, Ella Paris and Elizabeth Greenwell. 7 p.m. at the Aloha Theater in Kainaliu. Fee. Call (808) 323 -3222 or visit www.konahistorical.org Cancelled Mauna Loa Bird Hike (Saturday, Nov. 13) - .Join wildlife biologist and photographer Jack Jeffrey for a morning of bird watching in Hawaii Volcanoes National Park on the slopes of Mauna Loa Volcano in a koa/mamane forest. Closed toe shoes and good physical conditioning a must. Meet at Volcano Art Center Niaulani Campus in Volcano Village. 7 a.m. — noon. Fee. (808) 967 -8222 or visit www.volcanoartcenter.orQ. Galliard String Quartet (Sunday, Nov. 14) - Considered Hawaii's premier string quartet, the talented Galliard members perform works by the classical music masters, including Haydn, Beethoven, Schubert, Brahms and Strauss, plus romantic interludes, Hawaiian and popular music and light classics. 4 p.m. Kilauea Military Theater in Hawaii Volcanoes National Park. Fee. Call (808) 967 -8222 or visit www.volcanoartcenter.org "Volcanoes — Global Perspectives" (Tuesday, Nov. 16) — Volcanologist John Lockwood will present this informative overview of volcanism and Earth's volcanoes based on 25 years'of research that went into his just - published (with Rick Hazlett) textbook and reference work "Volcanoes - Global Perspectives." 7 p.m. Free. Kilauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or www.nps.gov/havo Eia Ka Hula (Friday, Nov. 19) — An all -hula program, Eia Ka Hulu (Behold the Hula) showcases the styles of several HawaiEli Island hula groups or halau, as they celebrate in dance the 152 anniversary of the Beamer Solomon hula schools. 6:30 p.m. at the historic Palace Theater in Hilo. Call (808) 934 -7010 or visit www.hilopalace.com. A Tribute to King David Kalakaua (Saturday, Nov. 20) - This special hula festival honors Hawaiian monarch David Kalakaua — known as the Merrie Monarch — credited with reviving the dance of hula in the 1800's. 13 hula halau (schools) from Hawaii and elsewhere will perform ancient and modern hula. Outrigger Keauhou Beach Resort in Kona. Free. 8 a.m. — 4 p.m. For more information call (808) 324 -2537. Aloha Saturday (Saturday, Nov. 20) — These monthly programs feature musical performances by Hawaii Island musicians and hula halau, along with presentations by community groups. Also featured are authentic arts and crafts vendors and food booths. Noon — 4 p.m. Kalakaua Park in Hilo. Free. (808) 961 -5711 or visit www.ehcc.org Holiday Bazaar and Car Show (Saturday, Nov. 20) — Find lots of great handmade arts and crafts at this annual holiday gift bazaar, which this year also has a custom car show. Plus food, music, hula, tai chi exposition and silent auction. A fundraising event to support independence for people with disabilities. 9 a.m. — 2 p.m. at Arc of Kona above Konawaena High School in Kealakekua. (808) 323 -2626 or . www.arcofkona.org . Christmas in the Country (Nov. 20 & 21 and 27 & 28) - Special holiday celebrations include demonstrations and print and book signings by artists and authors, plus a selection of quality handcrafted decorations and gifts offered only during the holiday season. 9 a.m. — 5 p.m. daily. Volcano Art Center Gallery in Hawaii Volcanoes National Park. Free (Park entrance fees apply). Call (808) 967 -7565 or visit www.volcanoartcenter.orQ 11 Annual Invitational Wreath Exhibit (Nov. 20 — Jan. 4) - Working in a wide variety of media and materials, Gallery artists present their unique and highly creative collection of one -of -a -kind wreaths, from the BNB Calendar 2010 BIVB CALENDAR UPDATED 10/2212010 whimsical to the traditional! 9 a.m. - 5 p.m. daily. Volcano Art Center Gallery in Hawaii Volcanoes National ® Park. Free (Park entrance fees apply). Call (808) 967 -7565 or visit www.volcanoartcenter.org. An Evening with Makana (Sunday, Nov. 21) - Makana, an acclaimed singer- songwriter from Oahu, has been heralded as one of the top stars and performers of Hawaiian slack key guitar. Performance is part of the Volcano Art Center's Hawaiian Concert Series. 5 p.m. Kilauea Military Camp Theater in Hawai ❑ i Volcanoes National Park. Tickets from $10 - $40. For more information call (808) 967 -8222 or visit www.voicanoartcenter.org Makana in Concert (Tuesday, Nov. 23) - _Makana is a singer- songwriter from Oahu who has been heralded as a rising star of Hawaiian slack key guitar. Tutored by legendary slack key guitarists, he skillfully weaves Hawaii's musical palette into a universal sound with rock, bluegrass, African, Latin, Celtic, modern and folk influences. Fee. 7 p.m. Kahilu Theatre in Waimea. (808) 885 -6868 or visit www.kahilutheatre.ora Volcano Village Artists Hui 24th Annual Art Studio Tour & Sale (Nov. 26 — 28) — A Thanksgiving weekend tradition, this is a rare chance to meet and buy works directly from the creators and guest artists. Includes photography, fiber art, raku ceramics, painting, pottery, quilts, prints, textiles, wood sculpture, drawings and more. 10 a.m.- 4 p.m. daily. (808) 987 -3472. Maps to the artists' studios available at businesses & galleries in Volcano Village, and at www.VolcanoVillageArtistsHui.com Christmas LuaOu at Hulihe`e Palace (Saturday, Nov. 27) - This gala holiday fundraising lua u will be held under the stars at the historic Hulihe a Palace in the heart of Kona. Featuring a royal lua'_' u, a festival of decorated Christmas trees, live and silent auctions and music by Cyril Pahinui and the Lim Family. A benefit for Habitat for Humanity and the Daughters of Hawaii. 5 p.m. Call (808) 756 -8928 or visit www.huliheechristmas.org. ® Roller Derby! (Saturday, Nov. 27) — Off the track they may be ladies but on the track they skate fast and hard to win this roller derby league season debut event "Scaries vs. Fairies." Lots of action, entertainment and family fun as these women show their stuff on skates on the flat track at the Afook Chinen Civic Auditorium in Hilo. 6 p.m. Fee. For more information call (808) 430 -2544 or visit www.paradiserollergirls.com The Messiah (Sunday, Nov. 28) - This perennial holiday favorite choral work by Handel will be performed by the orchestra and chorus of the very talented Kona Music Society. Audience members may also "sing along" if they request a musical score in advance. No host bar and silent auction at 2 p.m.; concert at 4 p.m. at the Sheraton Keauhou Bay Resort & Spa ballroom. Tickets: (808) 334 -9880 or visit .www.konamusicsociety.org DECEMBER Ongoing Monthly Events Educational Tours at NELHA (Dec. 1 — Dec. 30) - The Friends of NELHA offers presentations and tours on Hawai ` i Island's sustainable future in food and energy Monday — Thursday weekly. NELHA presentations and abalone aquafarm tour /tasting Monday, Wednesday, Thursday; At NELHA in Kona. Fee. (808) 329- 8073. H.N. Greenwell Store Living History Experience (Dec. 1— Dec. 30) — Experience daily life in the Hawaiian o Kingdom in the 1890's at this general store, built by English immigrant Henry Greenwell. Costumed interpreters show you authentic goods of the day and provide a rare glimpse into Kona's colorful past. 10 a.m. — 2 p.m. Monday — Thursday in Kealakekua. Small fee. (808) 323 -3222 or visit www.konahistorical.ore BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 Artisan Farms Tour (Dec. 1— Dec. 31) - Visit any of three artisan farms in beautiful Ahualoa, upslope on the Northeast coast of Hawaii Island. Meet the owners and sample the products at these farms — a coffee plantation, a tea garden and a honey company. Lots of unique and local flavor! By appointment only. Fee. For information and contact phone numbers for each farm, visit www.hawaiianartisanfarms.com Hawaiian Culture at Keauhou (Dec.1— Dec. 31) - Visitors are invited to sample a variety of Hawaiian cultural activities that take place throughout the week at this hotel, including a history tour, lei making, chanting and hula, ukulele, Hawaiian language and arts and crafts with Hawaiian elders. Many activities daily 9 a.m — 3 p.m.; other activities on selected days. Free. For complete schedule visit www.keauhoubeachresort.com Hawaiiana Live (Dec. 1, 8, 15, 22, 29) - A unique 45- minute cultural tourism program onstage. Experience Hawaiian history, traditions and culture through storytelling, film, music, o1i and hula. Topics change weekly as the program revolves around the Hawaiian lunar calendar. Newly restored pipe organ featured. Palace Theater in Hilo. Wednesdays at 11 a.m. $5 /children free. Call (808) 934 -7010 or visit www.hilopalace.com Kona Coast History Cruise (Dec. 2 — Dec. 30) - Get a waterborne perspective of the rich and diverse cultural history of the Kona Coast on this three -hour daily cruise which leaves from the Kailua Pier and travels 17 miles south to historic Kealakekua Bay aboard the 65 -foot Kanoa 1I catamaran, with food, beverages and local musical entertainment. Tuesday, Thursday and Saturday. Call (808) 326 -7122 or visit i www.bodyclovehawaii.com Kona Stories (Dec. 2, 9, 16, 23, 30) — Trained storytellers and special guests bring Kona's interesting history to life in these lively weekly sessions. Includes narratives of the coffee belt, cowboy and ranch life, good gossip, ghost stories as well as retellings from diaries and letters of residents of old Kona. At the H.N. Greenwell Store Museum in Kealakekua, Thursday 10:30 a.m. — noon. Free. (808) 323 -3222 or visit www.konahistorical.org Portuguese Stone Oven Bread Baking (Dec. 2, 9. 16, 23, 30) - Take part in this historical re- creation — making and then baking traditional sweet bread in a wood -fired oven called a forno, the type used by Portuguese immigrants who came to Hawai' i I i in the 1800's. A tasty and hands on experience! At the H.N. Greenwell Store museum in Kealakekua, Thursday 10 a.m. — 1 p.m. Free. (808) 323 -3222 or visit www.konahistorical.org South Kona Green Market (Dec. 5,12,19, 26) - Held every Sunday, this farmers market advocates Hawaii Island sustainability by featuring locally- sourced fruit, produce and other foods, plus handcrafted items. The SKGM features live music and educational lectures; Master Gardeners are available to offer free advice. Held 9 a.m. to I p.m. at Amy B.H. Greenwell EthnoBotanical Gardens in Captain Cook. Visit their website at www.skem.org Niaulani Nature Walk & Forest Tour (Dec. 6, 13, 20, 27) — Take a one -hour guided nature walk through an old - growth Hawaiian rain forest on an easy, half -mile loop trail. The walk introduces individuals, families, and groups to the native plants and birds of Volcano. Mondays at 9:30 a.m. at Volcano Art Center in Volcano Village (corner of Kalanikoa & Old Volcano Roads). Free. (808) 967 -8222 or visit www.volcanoartcenter.org Amy Greenwell Ethnobotanical Garden Tour (Saturday, Dec. 11) - This tour gives an understanding of the role plants played and still play in the Hawaiian culture. More than 200 species of plants that grew in the traditional farms and native forests of Kona, including endemic, indigenous and Polynesian introduced plants. Free; 10 — 11:30 a.m. Hwy. 19 in Captain Cook. (808) 323 -3318 or visit www.bishopmuseum.org/greenwell BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 Kailua Village Stroll (Sunday, Dec. 12) - Spend a day strolling Ali`i Drive (which will be closed to traffic) in the charming town of Kailua Village, the heart of Kona and home to historical sites like Mokuaikaua Church !� and Hulihe`e Palace, beautiful seaside views, lots of friendly vendors and merchants, and restaurants offering a wide variety of food choices. From 1 p.m. — 6 p.m. A great way to spend a Sunday afternoon! Hulihe`e Palace Concert (Sunday, Dec. 12) — A monthly concert at this historic Kona landmark honoring a a Hawaiian monarch. Vocal music by the Menie Monarchs as well as hula by Halau Na Pua Ui o Hawaii. This concert remembers princess Bernice Pauahi Bishop. Free. 4 p.m. on the lawn overlooking Kailua Bay. (808) 329 -1877; or visit www.huliheepalace.org Niaulani Forest Work Day (Sunday, Dec. 18) - Enjoy the open air while volunteering to help restore the beauty and diversity of the native, old- growth rainforest at Volcano Art Center's Niaulani Campus in Volcano Village. An opportunity to help the forest and connect with nature plus learn about the rich mixture of flora and fauna on this site. 9 a.m. — noon. Free. Call (808) 967 -8222 or visit www.volcanoartcenter.org Special / Other Events Waimea Christmas Fair and Twilight Parade (Saturday, Dec. 4) — An anticipated annual event in Waimea, this celebration features a day full of arts, crafts, music and numerous Yuletide season activities all over town, capped by a festive parade — of lighted trucks! - from historic Church Row to the Parker Ranch Center. Starts at 10 a.m. with parade at 6 p.m. Free. For information call (808) 936 -0670. Holualoa Festival of Light and Music (Saturday, Dec. 4) - Witness the lighting of the town Christmas tree, hear various musicians perform Christmas music thru the evening at stages around the village, and receive treats from the galleries and shops in this charming art colony in the middle of Kona coffee country. You may even see Santa himself! 5 -:30 — 8: 30 p.m. For information call (808) 322 -8484 or visit www.holualoahawaii.com Holiday Lights Celebration (Saturday, Dec. 4) - This colorful Christmas tree and light display features a children's tree ornament contest, entertainment by community youth, an `ohi'a yule log hunt, caroling, marshmallow roasting, light refreshments and a visit by Santa Claus. 4 — 7 p.m. Volcano Art Center in Volcano Village. A holiday family event sure to delight. Free. Call (808) 967 -8222 or visit www.volcanoartcenter.or�q Christmas at Kona Village (Saturday, Dec. 4) — This elegant culinary gala rolls out the holiday red carpet, featuring tantalizing cuisine prepared by top Hawai i chefs, musical entertainment and live auction. A scholarship fundraiser presented by the American Culinary Foundation, Kona Kohala Chefs Association. Kona Village Resort 5:30 — 8 p.m. $75. For tickets/info. call (808) 329 -2522 or visit www.konakohalachefs.org. "History of Kahuku Ranch" (Tuesday, Dec. 7) - Once a famous cattle ranch, it became part of Hawaii Volcanoes National Park in 2003. This presentation will talk about the colorful characters and past events of this remarkable area by Dennis and Marge Elwell, co- authors of the book, "History of Kahuku Ranch." 7 p.m. Free. Kilauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or www.nps.gov /havo K ❑ Akihi Forest Hikes (Sunday, Dec. 11) - Join Hawai ❑ i Volcanoes National Park rangers on this hike to a kipuka or isolated geologic island of remnant native vegetation to discover the rare plants and trees that live there. A challenging 3 -mile hike. Free; participants limited. 10 a.m. — 3 p.m. at Hawai Volcanoes Kahuku unit near mile marker 70 on Hwy. 11. For registration, information call (808) 985 -6011. Kona Community Christmas Parade (Saturday, Dec. 11) - An anticipated holiday event enjoyed by both young and old, residents and visitors. Business and community groups, musical and choral groups and many BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 others take part in this colorful parade, which sdtarts at 5 p.m. on Ali i Drive in Kailua -Kona. (808) 329- 5226 or visit www.konaparades.coni Honolulu Brass Quartet (Sunday, Dec. 12) — Celebrate the season with this concert of Christmas music by the State's premier brass quartet - the Honolulu Brass. The group performs a wide musical repertoire at venues around Hawaii and holiday performances are among their most popular. Special guests: the Kona Brass. 4 p.m. Kilauea Military Theater in Hawaii Volcanoes National Park. (808) 967 -8222 or www.voicanoartcenter.org Standup Paddling World Championships (Dec. 12 —19) - The best in this relatively new hybrid sport of surfing and paddling will gather in Hilo to see who walks away with the title of World Champion. A week long competition with athletes from many nations, plus clinics, music festival and press, cultural and educational events. In Hilo at Honolill i Bay and various other venues. 808 392 -2252 or visit www.standupworldtour.com A Night of Holiday Magic with HAPA (Saturday, Dec. 18) - HAPA's music evokes beauty and serenity and has established them as one of the most recognized names in the Hawaiian music world with sold -out shows from Honolulu to Tokyo to New York ... and soon Volcano. 7 p.m. Kilauea Military Camp Theater in Hawai'i Volcanoes National Park. Tickets $10 - $40. Call (808) 967 -8222 or visit www.volcanoartcenter.ora Aloha Saturday (Saturday, Dec. 18) — These monthly programs feature musical performances by Hawaii Island musicians and hula halau, along with presentations by community groups. Also featured are authentic arts and crafts vendors and food booths. Noon — 4 p.m. Kalakaua Park in Hilo. Free. (808) 961 -5711 or visit www.ehce.org Na Mea Hawaii Hula Kahiko (Saturday, Dec. 18) - See traditional hula and chant performed outdoors on the hula platform overlooking Kilauea Crater, featuring hula halau Kahula `O Nawahine Noho Pu1Llukapu . O 10:30 -11:30 a.m. Hawaiian crafts demonstrations at Volcano Art Center Gallery 9:30 a.m. - 2 p.m. in Hawaii Volcanoes National Park. Free (Park entry fees apply). Call (808) 967 -8222 or visit www.volcanoartcenter.orQ Winter Song Concert (Sunday, Dec. 19) — An inspiring tapestry of seasonal and holiday choral and orchestral works performed by the Kona Music Society; selections include a South African freedom song, a Hawaiian Christmas chant, "Gloria" by John Rutter, traditional carols and more. Concert at 4 p.m. at the Sheraton Keauhou Bay Resort & Spa ballroom. Tickets: (808) 334 -9880 or visit www.konamusicsociety.org Mochi Pounding at Historic Wailea Village (Monday, Dec. 27) — Celebrate the New Year with demonstrations of and participation in traditional Japanese mochi pounding and making the rice cakes. Location: Akiko's Buddhist Bed and Breakfast at 15 -mile marker, Hwy. 19 on Hamakua Coast. 8 a.m. — 2 p.m. f Call (808) 963 -6422 or e-mail msakiko @hawaii.rr.com "Hawaii's Endangered Birds — Facing the Future" (Tuesday, Dec. 28) — Hawaii's native birds are more endangered than birds in any other place on the planet. Learn about is being done on Hawaii Island and elsewhere in the State to help bird populations recover and give them a chance for a better future. 7 p.m. Free. Kilauea Visitor Center, Hawaii Volcanoes National Park. (808) 985 -6011 or www.nps.gov/havo I ISLAND OF HAWAII January - November 2011 CALENDAR OF EVENTS BNB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 JANUARY Kelly Page and Matt Snook: Country Music (Sunday, Jan. 9) — Paige, who grew up in Kansas, is a young and fast - rising talent on the country music scene, with a unique style and sound as well as mature songwriting skills. She performs in concert with Matt Snook, a fellow Midwesterner with lots of raw talent and a natural singing voice. Free. 7 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or .www.kahilutheatre.org . Mitsubishi Electric PGA Champions Golf Tour (Jan. 16 — 23) — Now in its 13` year, this annual PGA golf event at the Four Seasons Resort Hualalai Golf Club is the first match of the year on the PGA Champions Tour. It features 36 top golfers 50 years or older who have won Champions Tour or other PGA majors or money events in a 54 -hole competition for a total purse of $1.8 million. visit www.hualalairesort.com Kamuela Philharmonic Winter Concert (Sunday, Jan. 16) — The first of three annual concerts presented by this talented, locally -based orchestra during the year, this concert will feature a performance of "The Planets" a seven - movement orchestral suite by British composer Gustav Holts, which premiered in 1920. Free community event. 4 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or visit www.kamuelaphil.com Ladysmith Black Mambazo (Wednesday, Jan. 26) - The famous, Grammy - winning troupe from South Africa just seems to get better with every passing year, singing in venues around the globe and representing their nation at dozens of special musical events worldwide. A musical cultural emissary of the first quality and not to be missed. Fee. 7 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.ora He Lei Hiwa No `Iolani Luahine Hula Workshop and Festival (Saturday, Jan. 29) - This day -long event honors Hawaii Island's cherished cultural historian, legendary hula master and Living Treasure of Hawaii, `Iolani Luahine. Performance, talk story, workshops, films; various hula masters — many former students of Iolani — will participage. 9 a.m. — 9 p.m. Outrigger Keauhou Beach Resort in Kona. Call (808) 324 -2553. Battlefield Band (Sunday, Jan. 30) - Battlefield Band has been performing on the international scene for more than three decades, inspired by Celtic music and fired by the modern Scottish cultural scene. The band integrates bagpipes with fiddle, keyboards, guitar and voice, mixing old songs and tunes with new material, in a unique fusion. Fee. 7 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.org FEBRUARY Chris O'Riley and Carter Brey (Wednesday, Feb. 2) — A classical and contemporary music crossover artist par extraordinaire, O'Riley's poetic piano interpretations dazzle both young and old. Brey, meanwhile, is an acclaimed, multi -prize winning concert cellist, whose chamber music performance resume is among the best in the business. Fee. 7 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.orc Waimea Cherry Blossom Heritage Festival (Saturday, Feb. 5 / Sunday, Feb. 6) - This popular festival held in the community of Waimea celebrates Japanese traditions and culture and includes cherry blossom viewing, music, demonstrations, exhibits, crafts, entertainment, ethnic foods, a farmers' market and visiting performers and artisans from Japan. For additional information contact (808) 961 -8706. BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/2212010 Hawaiian Quilt Show (Saturday, Feb. 5 / Sunday, Feb. 6) — Quilting is one of Hawaii's indigenous arts that is known world -wide and at this event you can view beautiful quilts and trace patterns from the collection of show sponsors Ka Hui Kapa Apana o Waimea. This special show is a part of the annual Cherry Blossom Festival. 10 a.m — 4 p.m. at the Thelma Parker Gymnasium in Waimea. (808) 775 -0765 or e-mail rtanaka @hawai.rr.com 9th Annual Hilo Chinese New Year Festival (Saturday, Feb. 12) - Chinese lion dancers snake to Hilo's Kalakaua Park which is transformed into a mini - Chinatown to celebrate the Year of the Rabbit. Performances, displays, cooking and cultural demonstrations show the Chinese influence in Hawaii. 9 a.m. — 3 p.m. Free! Information: Call (808) 935 -8850 or visit www.downtownhilo.com Bob Fest Concert and Agricultural Fair (Sunday, Feb. 13) — This annual fun family event celebrates the legacy of reggae icon Bob Marley, with Hawaiian & Reggae music, organic farms produce and growing techniques, children's activities, seeds and trees to plant, beekeepers, CPR demos and more. Noon to 6 p.m. in Hilo at Mo`oheau Park Bandstand. Call (808) 216 -7372 or visit www.iiiyspace.coiii/bobfestagfk Hawaii Island Chinese Film Festival (Sunday, Feb. 13) — This special film screening is a part of the Hilo Chinese New Year observance and will feature films from and about China. Preceded by a special lion dance and firecracker blessing! All showings are free at the historic Palace Theater in downtown Hilo. 7 p.m. For more information call (808) 934 -7010. ZooZoo (Sunday, Feb. 13) — ZooZoo is a madcap revue of illusion, comedy and fun, a delightfully whimsical performance for the whole family. With ingenious masks and outlandish costumes, mime, dance and music, ZooZoo brings playful polar bears, insomniac hippos and a menagerie of other animals to the stage. Wonderful, innovative theatre. Fee. 7 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.org `Q'uisine of Hearts (Sunday, Feb. 13) - Enjoy sumptuous food by Big Island chefs along with desserts, wine handcrafted ales and Kona coffee; listen to and music; and bid for silent auction items at this American Culinary Federation Valentine's brunch that benefits childhood nutritional education. 11:30 a.m. - 2:30 p.m.at the Water's Edge Ballroom at the Hilton Waikoloa Village Resort. Tickets $45 adults /$20 children. Call (808) 329 -2522. `Ukulele and Slack Key Guitar Institute (Thursday, Feb. 17 — Sunday, Feb. 20) — Open to everyone from beginners to experts, this institute features workshops, lessons, jam sessions and more to help you better play and enjoy Hawaiian music. Three free public concerts/ events are open to the public and include a kanikapila at 7 p.m. Thursday, talk story at 2p.m. Saturday and finale concert 1 p.m. Sunday. www.kahilutheatre.org ❑ Ukulele and Slack Key Masters Concert — 1(Friday, Feb. 18) - Two musicians — Jake Shimbukuro and Chris Wooten, and two instruments= the ultimate jam. That just about says it all for this concert, and the one the following night, Saturday, Feb. 19, which are among the most anticipated of the Kahilu theatre schedule every season. Fee. 8 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.org ❑ Ukulele and Slack Key Masters Concert — 2 (Saturday, Feb. 19) - Headliners for the second night of these Masters Concerts are the popular Hawaii recording group Hookena, who will perform an evening of traditional Hawaiian music with the other talented artists from the Ukulele and Slack Key Guitar Institute. Fee. 8 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.ora Alpin Hong (Tuesday, Feb. 22) — Take a talented classical pianist and mix in snowboarding, martial arts, and video games and you get — Alpin Hong, a creative tour de force opening the eyes, ears and imaginations of audiences everywhere. Hong connects to both young and old with his energy, stunning technique and rare O humor. 7 p.m. Kahilu Theater in Waimea. Free! (808) 885 -6868 or www.kahilutheatre.org BNB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 Philadanco! — The Phildelphia Dance Company (Thursday, Feb. 24) — This American dance company is recognized for its artistic integrity, superbly trained dancers and electrifying performances. Described as "fascinating and thrilling," with performers of "blazing physicality," Philadanco dancers are among the best of the best. Fee. 7 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.org MARCH Takacs Quartet with Joyce Yang (Monday, March 7) - This performance matches up one of the most gifted young pianists of her generation, Joyce Yang, with an ensemble known worldwide for its extraordinary musicianship and keen ability to bring drama, grace and elegance to the interpretation of the string quartet repertoire. Fee. 7 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or www.kahilutheatre.org Kona Brewers Festival (Saturday, March 12) — This annual festival promotes craft brewing in Hawai'i and promotes recycling. Expect about 60 craft beers from Hawaii and the U.S. Mainland, plus gourmet food. Also special Brewer's Dinner, Golf Tourney and Run for the Hops. Held under swaying palm trees at the King Kamehameha's Kona Beach Hotel. 2:30 — 6:30 p.m. Fee. (808) 331 -3033 or visit www.konabrewersfestival.com Big Island International Marathon (Sunday, March 20) - In this annual marathon and 10.8 -mile and 3.1 -mile fun runs, participants run the coast of old Hawaii along the Pacific Ocean, through tropical rainforests, past rushing waterfalls and along black lava beaches to finish at the historic Hilo Bay front. A flat, cool and fun course in the beautiful Hilo area. Call (808) 969 -7400 or visit www.hilomarathon.oriz Kamuela Philharmonic Spring Concert (Sunday, March 20) — The second of three annual concerts presented by this talented, locally -based orchestra during the year, this concert will feature a performance of Tchaikovsky's Violin Concerto and Beethoven's Symphony #6, the "Pastoral." Free community event. 4 p.m. at the Kahilu Theatre in Waimea. (808) 885 -6868 or visit www.kamuelaphil.com Haili Men's Invitational Volleyball Tournament (March 21— March 26) — Now more than a half- century old, this popular sporting event features novice to nationally ranked AA players from around the United States. The five -day tourney is held at the Hilo Civic Auditorium and other locations around Hilo. A great reason to visit Hilo if you are into volleyball. Call (808) 961 -3633. Annual Spring Dance Concert (Saturday, March 26) - A popular yearly dance concert featuring innovating new works by talented Big Island choreographers and dancers. Ballet, modern, jazz, hip -hop and more. Kilauea Military Camp Theater in Hawai -i Volcanoes National Park. 7:30 p.m. Call (808) 967 -8222 or visit www.volcanoarteenter.org APRIL Lavaman Triathlon (Sunday, April 3) - The 13` Annual Lavaman Triathlon and Sports Festival is an extravaganza of sports and fitness. This 10K -run, 40K -bike and 1.SK -swim and Olympic distance course at the Waikoloa Beach Resort is open to individuals and relay teams of all ages and abilities. Followed by an awards party and beach barbeque. Call (808) 329 -9718. Visit www.lavamantriathlon.com BNB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 Merrie Monarch Festival (April 24 — April 30) — Hawai`i's most venerable hula celebration and competition with week -long festivities including exhibitions, musical entertainment, arts and crafts fairs and the Miss Aloha Hula Competition and kahiko (ancient) and `auana (modern) hula competitions. Except for the hula competition, events are free. Call (808) 935 -9168 or visit www.merriemonarchfestival.org MAY May Day is Lei Day (Sunday, May 1) - May Day means Lei Day at the Waikoloa Beach Resort on the Kohala Coast. Celebrate this time - honored tradition with the resort's day -long, resort-wide event highlighting Hawai`i's diverse culture. Live, local entertainment, authentic Hawaiian arts and crafts, performances by talented hula hdlau, lei - making contest and Lei Queen. (808) 886 -8822 or visit www.waikoloabeachresort.com Lei Day Festival (Sunday, May 1) — A family event celebrating Lei Day for all ages with lei- making demonstrations, lei contest and display, hula and `ukulele performances, talk -story sessions, guided tours of the native forest and more. Lei contest is open to all ages and cash prizes are awarded for outstanding entries. 10 a.m. - 3 p.m. Free. Volcano Art Center in Volcano Village (808) 967 -8222 or visit www.voicanoartcenter.org "He Mo ❑ olelo o Ka Lei" (Sunday, May 1) — This Lei Day event kicks off a celebration of the "story of the lei" for the month of May in Hilo. Event features Hawaiian music by well known entertainers, hula, lei - making demonstrations and the heritage, history and culture of the lei. 11 a.m. — 4 p.m. at Kalakaua Park in downtown Hilo. Free. For more information, call 895 -0850 or visit www.Leiday.net May Day Mele (Sunday, May 1) - This aloha - filled festival will feature live music, hula and of ❑ i (chant) with some young, up- and - coming Hawaiian musicians along with short videos about lei- making by local filmmakers. 2 p.m. at the Palace Theater in Hilo. Free. Visit www.hilopalace.com or call (808) 934 -7010. 4 Ka`u Coffee Festival (Saturday, May 14 / Sunday, May 15) — If coffee gets you going, then go to this popular festival celebrating the bean in Hawaii Island's beautiful Ka`u district. Featuring a Miss Ka`u Coffee pageant, ho `olaulea, best coffee tasting, recipe contest, music and entertainment, farm tours, coffee demos and auction. At the Community Center in Pahala. Most events are free. (808) 929 -9550 or visit www.kaucoffeefestival.com MAMo Native Hawaiians Arts & Cultural Festival (Saturday, May 21) - This special native Hawaiian Arts Market and Cultural Festival will feature more than 25 native Hawaiian visual artists, cultural demonstrations and performing artists. A rare opportunity to meet the artists! Plus keiki art tent, handcrafted items and fine contemporary art work. Keauhou Beach Resort in Kona. (808) 324 -2553 or www.maoliartsmonth.org Hilo Inter - Tribal PowWow (May 28 — May 30) - Everyone is invited to experience the sights, sounds, flavors and spirit of Native America through music, dance, storytelling, food, arts and crafts at this free family- oriented event with opportunities for audience participation throughout the weekend. At Wailoa River Park in Hilo. This is a drug and alcohol free event. For more information, go to www.hilopowwow.com. e-mail to info @hilopgwwow.com or (808) 557 -8607. JUNE Ford Ironman Hawaii 70.3 Triathlon (Saturday, June 4) — This event is half the Ironman distance — 1.2 -mile swim, 56 -mile bike and 13.1 -mile run — and is held at the beautiful Fairmont Orchid, Hawaii Resort on the Kohala Coast and is part of the official qualifier series for the 2010 Ironman Triathlon World Championship held in Kona later in the year. Call (808) 329 -0063 or visit www.ironman.com BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 King Kamehameha Day Celebration (Friday, June 10) — Come to the northern tip of the Big Island to honor the legendary Hawaiian king in his North Kohala birthplace. A day -long cultural festival with floral parade, ceremony draping the King's statue in lei, hula, food booths and musical performances mark this special day. 8 a.m — 4 p.m. in Kapa`au and Hawi, with activities at Kamehameha Park. Call (808) 884 -5168. Kamehameha Festival (Friday, June 10) — This festival features features a ho `olaule `a with top Hawaii recording artists, hula hdlau, various cultural presentations, Hawaiian chant competition, dance of the warrior exhibition, food, and art and crafts booth. 10 a.m. - 5 p.m. at Moku Ola (Coconut Island) in Hilo. Free. Call (808) 989 -4844 or visit www.kamehamehafestival oriz A no alcohol, no drug event. King Kamehameha Day Parade (Saturday, June 11) - A beautiful floral parade through the heart of Kailua- Kona honoring the great Hawaiian monarch. Featuring Hawaiian - themed entries, including pd `u riders representing all the Hawaiian Islands, bands, hula and community groups. Also food booths, crafts and much more. Parade starts at 9 a.m. in Kailua Village. Pu`uhonua o H6naunau Hawaiian Cultural Festival (Saturday, June 25/ Sunday, June 26) - This fun and educational festival is held in Kona at Pu `uhonua o H6naunau National Historical Park, perhaps the premier spot in the state to learn about ancient Hawaiian culture. Demonstrations of — and participation in - numerous Hawaiian arts and lifestyle activities, including net fishing, weaving, food preparation, canoe rides, lei making and much more. 9 a.m — 3 p.m. No park fees this weekend. (808) 328 -2326, ext. 32 or visit www.nps. /puho Kona Marathon and Family Fun Runs (Sunday, June 26) — Since it's debut in 1994, this event has become Kona's premier road race, featuring four great races for the whole family - marathon, half - marathon, and 5 -K and 10 -K runs. Held at the Outrigger Keauhou Beach Hotel in Kona. For more information visit www.konamarathon.com or e -mail raceinfo @konamarathon.com JULY Great Waikoloa Rubber Ducky Race & 4th of July Extravaganza (Monday, July 4) — An all day fundraiser for United Cerebral Palsy of Hawaii, the fun - filled event features a wild and wacky rubber ducky race, live entertainment, and lots of exciting activities, culminating in a spectacular fireworks display over Kings' Lake. 10 a.m. — 9:30 p.m. Call (808) 886 -8811 or visit www.waikoloabeachresort.com Kailua -Kona Independence Day Celebration (Monday, July 4) — An annual event featuring live music, games, children's activities, and the traditional parade - starting at 5:30 p.m. - along Ali`i Drive with the Hawaii County Band, floats, antique cars and more plus a fireworks display over Kailua Bay at 8:15 p.m. 5 p.m. — 10 p.m. Coconut Grove Shopping Center. Visit www.konaparades.com Turtle Independence Day (Monday, July 4) — Held purposefully every year on July 4, this different event educates people about endangered Hawaiian green sea turtles. Watch as the young honu (turtles), which have grown up in the ponds at the Mauna Lani Resort, are given their freedom as they are released back into the ocean. Call the Mauna Lani Resort at (808) 885 -6622 to learn more. Kilauea Cultural Festival (Saturday, July 9) — Held in the special setting of Hawaii Volcanoes National Park, this popular annual festival helps preserve and perpetuate the Hawaiian culture and traditional arts. Featuring Hawaiian music, hula, crafts sales and demonstrations by local artists and practitioners. 10 a.m — 3 p.m. Free. For more information call (808) 985 -6166 or visit www.nps.gov/havo. BNB Calendar 2010 BIVB CALENDAR UPDATED 10/22/2010 Big Island Hawaiian Music Festival (Saturday, July 9 / Sunday, July 10) — Enjoy authentic Hawaiian music - including `ukulele, slack key and steel guitar - and falsetto singing at this always popular two -day event featuring artists from around Hawai `i. At the Hilo Civic Auditorium from noon — 6 p.m. each day. Contact the East Hawaii Cultural Center at (808) 935- 9085 or visit ;A .ehcc.or, for more information. Healing Garden and Mango Festival (Saturday, July 30) — The delicious mango takes center stage with tastings, recipes, tree sales and other mango - themed activities at this festival, also featuring cultural healing arts displays, presentations, natural products, green services, eco fashion show, healthy food, Hawaiian music, etc. 10 a.m. — 5 p.m. Free. Outrigger Keauhou Beach Resort in Kona. www.hawaiihealthguide.com/healinjzgarden/ AUGUST 59 Annual Hilo Orchid Society Show & Sale (Aug. 5 — Aug. 7) - Thousands of orchids are on display and for sale in this colorful three -day extravaganza, the State's largest orchid show. Experts offer demonstrations, growing tips and more. Admission is by donation at the door. At the Edith Kanaka`ole Multi- Purpose Stadium in Hilo. 9 — 9 Friday, 9 — 5 Saturday and 10 — 2 Sunday. Call (808) 934 -0552 or sherylhilo @yahoo.net Establishment Day Hawaiian Festival (Saturday, Aug. 13/ Sunday, Aug. 14) - The annual cultural festival held at the Pu`ukohola Heiau National Historical Site, this event features a royal court procession and hula early Saturday morning and arts, crafts and cultural exhibits throughout the weekend. PNHP is located about a mile south of Kawaihae on the Kohala Coast. Call (808) 882 -7218 or visit www.nps_gov.puhe Rain Forest Runs (Saturday, Aug. 20) — Run at the cool, 4,000 -foot elevation of Volcano Village through a native rainforest with beautiful views of Mauna Kea and Mauna Loa. Races include a half marathon, l OK or 5K run/walk. Take part as a runner, walker, volunteer or spectator. These first -ever races are sponsored by the Volcano Art Center. Call (808) 967 -8240 for information or visit www.volcanoartcenter.ora SEPTEMBER 37 Annual Parker Ranch Round -up Club Rodeo (Saturday, Sept. 3 / Sunday, Sept. 4) — This exciting two - day event is held annually as a fundraiser to provide scholarships for school -age children of Parker Ranch employees. Family -style fun includes team roping, bull riding, barrel racing and more. Parker Ranch Rodeo Arena in Waimea at noon to sunset both days. Call (808) 885 -5669 or visit www.parkerranch.com Queen Lili`uokalani Canoe Races (Sept. 3 — Sept. 5) — Held on the beautiful Kona Coast, this is the largest long- distance canoe race in the world, attracting dozens of canoe hdlau (clubs) and hundreds of paddlers from Hawaii and beyond. The event features single hull, double hull and individual races along with a torchlight parade, dance and luau awards ceremony. Call (808) 334 -9481 or visit www.kaiopua.org Kona Style Slack Key Guitar Festival (Sunday, Sept. 4) - Hawai`i's trademark method of tuning and playing the guitar — called "slack -key" — is showcased at this free music festival. Fifteen of the best slack -key artists from Hawaif_l i and the Big Island will perform. Authentic Hawaiian music —an event not to miss! Noon-5 p.m. Sheraton Keauhou Bay Resort and Spain Kona. (808) 226 -2697 or visit www.slackkeyfestival.com BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/2212010 East Hawaii Dance Festival & Extravaganza (Saturday, Sept. 10) - A celebration of dance featuring performances by Hawai Eli Island's leading dancers ranging from hip -hop to hula, tango to tribal, traditional to cutting -edge. 7 p.m. Contact the East Hawaii Cultural Center at (808) 935- 9085 or visit .www.ehcc.org for more information. He Hali`a Aloha No Ka Queen Lili `uokalani Festival (Sunday, Sept. 25) — This festival celebrates the birthday of Hawai`i's beloved Queen Lili`uokalani, the last reigning monarch of Hawaii. It is held in the beautiful surroundings of the Queen's historical namesake, Japanese -style gardens in central Hilo. Hula performances by worldwide hula hd1au (schools). 10 a.m. — 4 p.m. Call (808) 961 -8706 for more information. OCTOBER Big Island Woodworkers and Artists Exhibit (Sept. 30 — Oct. 28) — The forests of the Big Island abound in native and exotic hardwoods which star in this show as beautiful pieces of furniture made by Island woodworkers. The furniture pieces are exhibited with other art media, including oil paintings and glass sculptures. Wailoa Center in Hilo. Free. Weekdays only 8:30 -4:30 (noon — 4:30 Wednesday) (808) 933 -0416. Ford Ironman Triathlon World Championship (Saturday, Oct. 8) — The top 1,800 triathletes from around the world (50 countries and all 50 States) converge on Kona for this Super -Bowl of triathlon events, featuring a 2.4 -mile ocean swim, a 112 -mile bike course and a 26.2 -mile run. This is the big one — a world -class sports event! Call (813) 868 -5929 / (813) 868 -5914 or visit iron man.com/worldchampion sh i P NOVEMBER Moku o Keawe International Hula Festival (Nov. 3 — 6) — A multi -day event celebrating the hula and the hula N arts, this festival features hula halau (troupes) from Hawaii, Japan and elsewhere competing in kupuna (senior), kahiko (ancient) and `auana (modern) hula divisions. Master instructors teach workshops and cultural classes throughout the event. Waikoloa Beach Marriott Resort. Call (808) 886 -8822 or visit www.mokuokeawe.org Black & White Night (Friday, Nov. 4) - Downtown Hilo's biggest annual strolling party with numerous live music venues, fashion shows, a treasure hunt through town, free food, author & artist receptions. Everyone dresses in black and white, from shorts and T -shirts to gowns and suits to enter the "Best Dressed Black & White Contest" for cash prizes. 5 — 10 p.m. Free! Call (808) 935 -8850 or visit www.downtownhilo.com Kona Coffee Cultural Festival (Nov. 4 - 13) - Since its inception in 1970, the Kona Coffee Cultural Festival's mission has been to preserve, perpetuate and promote Kona's 180 -year coffee heritage. It is Hawai`i's oldest food festival and the only coffee festival in the United States. This year's celebration will have nearly 50 events including tastings, art exhibits, cupping competition, farm tours, contests, parades, sporting events, and special events. Call (808) 326 -7820 or visit www.konacoffeefest.com BIVB Calendar 2010 BIVB CALENDAR UPDATED 10/2212010 C BIVB Calendar 2010 Public Relations H A W A (ISLAND O E A d V E N T V R E ROSS BIRCH / GOLF REPORT FEBRUARY 2010 I. GOLF PLAY UPDATE • A monthly recap of golf play on the island will be created based on a percentage increase or decrease over the previous year. I am also hoping to compare against 2007 a very strong year for golf. ■ Future monthly reports will include as much statistical information as possible. II. TRAVEL REPORT ■ KCRA golf representative in Chicago- February 2- 5, 2010 ■ February 3 • Apple Vacations • Travel Reception at Poplar Creek (Met with Tony LaFrenerre, PGA Ambassador) ■ February 4 (Milwaukee) • Sales Call - Salentine Travel (8 agents) • Travel Agent Luncheon at Maggiano's • Sales Call - Mark Travel (55 agents) • Sales Call - AAA Brookfield (3 agents) • February 5 • Breakfast with wholesale BDM's • Travel Agent Luncheon at Lovells of Lake Forest ■ Great time to be in Chicago area and a high level of golf interest from all of the agents. Follow up to be made over upcoming months. III. MEDIA /PR UPDATE ■ 2 "d Biannual - KCRA Writer's Cup Meeting, February 25, 2010 ■ The following items were discussed with more detail provided in the minutes distributed to all attendees including Joan Gregory. • Date for Event • Host Resort • Tournament Format • KCRA /BIVB Division of Responsibilities • Timeline for Event Planning • Writer Invite List ■ Follow up with writer list and confirmation of host property to be provided by March 5cn IV. BIVB ANNUAL GOLF TOURNAMENT UPDATE ■ Beginning stages of organization • Need to confirm following points • Date • Host Venue • Format • Invites • Budget V. MISCELLANEOUS ■ No points to discuss this month ID HAWAI t'S SI.ANO OF AOVE NYV RE ROSS BIRCH / GOLF REPORT MARCH 2010 I. GOLF PLAY UPDATE ■ Made initial contact with Hawaii Island golf facilities awaiting their confirmation of participation and statistical information. ■ Future monthly reports will include as much statistical information as possible. II. SALES REPORT ■ Participated in conference calls between PGA Magazine and KCRA resort properties concerning the proposed 2010/2011 PGA Ambassador Program. • Individual conference calls were set up for each KCRA entity to confirm participation in the 2010/2011 program. • All properties have confirmed participation at $5,000 per entity plus 2 properties to be the Hotel host for the first fam trip. (Kona Village Resort will be excluded by choice) • Program will include 3 travel nights at selected Ambassador facilities. Timing to be determined in coordination with HVCB /BIVB schedule. • Program will also include 2 Ambassador fam trips to the Kohala Coast with approx. 10 -13 participants per trip. • Mauna Kea Beach Hotel and Four Seasons Hualalai to have first opportunity to host. III. TRAVEL REPORT ■ No travel in the month of March. IV. MEDIA /PR UPDATE • 2 n Biannual - KCRA Writer's Cup o This subject was discussed at the recent monthly KCRA BOD meeting. • Board members feel that this may not be the best investment for the KCRA /BIVB. • The focus will be on other golf projects with a higher return rate. • Possible investment in individual golf press invitations on a case by case situation. • Will begin installation of golf specific updates in coordination with monthly newsletter produced by Irondog in the April issue. V. BIVB ANNUAL GOLF TOURNAMENT UPDATE • No new update at this point. Meetings schedule for beginning of April. • Beginning stages of organization o Need to confirm following points o Date • Host Venue • Format • Invites o Budget VI. MISCELLANEOUS ■ No points to discuss this month HAW & 1{ ISIS LAND O F A P V E t V T W R E ROSS BIRCH / GOLF REPORT APRIL 2010 I. GOLF PLAY UPDATE ■ Collecting data on charitable contributions made and golf events supporting charitable organizations from all Hawaii Island golf facilities. This will be used in upcoming newsletters. ■ Requested simplified information on tracking total golf play for the last 5 years. Waiting for responses. II. SALES REPORT • Continue to assist KCRA and PGA Magazine in the confirmation of participation from all KCRA hotel and golf course partners. • Attended the HTA /JAL meeting to support the continued direct air lift into Kona from Japan. • Attended the HTJ update meeting to review the potential for golf membership participation. III. TRAVEL REPORT ■ No travel in the month of April. IV. MEDIA /PR UPDATE • Continually coordinating with Irondog for golf specific section in each BIVB newsletter. • No fam or site inspections for the month of April. V. BIVB ANNUAL GOLF TOURNAMENT UPDATE • No new update at this point. Reviewing overall tournament goal and participation requirements. • Beginning stages of organization • Need to confirm following points • Date • Host Venue • Format o Invites o Budget VI. MISCELLANEOUS ■ Volunteered to chair this year's Mayor's Cup Golf Tournament Committee. Work closely with the Hawaii Island United Way on this project and have the opportunity to educate the area business owners on all that BIVB does to support the community and businesses. r WAt hot HAWAe 1'T 15 LAND OF ADVENTURE ROSS BIRCH / GOLF REPORT MAY 2010 I. GOLF PLAY UPDATE ■ No specific round totals are available. ■ Reports from the golf resort members are that golf rounds are down a small percentage to play versus first quarter 2009. ■ Collecting charitable contributions from golf facilities for the upcoming What's Sizzlin newsletter. Il. SALES REPORT • Continue to assist KCRA and PGA Magazine in the confirmation of participation from all KCRA hotel and golf course partners. • Monthly contact with PGA Ambassadors with updated package information and travel opportunities. III. TRAVEL REPORT ■ No travel in the month of May. IV. MEDIA /PR UPDATE ■ Continually coordinating with Irondog for golf specific section in each BIVB newsletter. ■ Met with Photographer Michael Darden and will begin updating golf photo library for promotional materials and website update. ■ No fam or site inspections for the month of May. V. BIVB ANNUAL GOLF TOURNAMENT UPDATE • No new update at this point. Reviewing overall tournament goal and participation requirements. • Potential to invite select partners to participate in the upcoming Mayor's Cup tournament. VI. MISCELLANEOUS ■ Upcoming travel • HVCB LA Blitz (June 5 - 6) • KCRA Texas Sales (June 14-19) ��W�#O 2j HAWAfl i; . LA"D <>F ADVENTURE ROSS BIRCH / GOLF REPORT JUNE 2010 I. GOLF PLAY UPDATE • Golf Rounds are down in June compared to 2009. • July forecast to be the same or better than 2009. • Golf facilities have been cutting staff in shoulder season which will continue through the fall season. II. SALES REPORT • Confirmed full participation with all Kohala Coast Resorts for the upcoming 2010 PGA Magazine program. • A schedule of travel nights and PGA Ambassador fam trips will be finalized by the end of July. o Program includes ■ 2 travel nights in key market areas ■ 2 PGA Ambassador fams in November & December • Continued monthly contact with PGA Ambassadors with updated package information and travel opportunities. III. TRAVEL REPORT • HVCB /BIVB LA Blitz - June 4 -6 th (see trip report for details) • KCRA Texas Sales Calls -June 12 -19 (see trip report for details) o Reports attached for reference IV. MEDIA /PR UPDATE ■ Continually coordinating with Irondog for golf specific section in each BIVB newsletter. ■ KCRA Highlights o New in market TV lead with Alan Martin, The Adventure Group - San Antonio. ■ Weekly travel high light show typically focused on Mexico travel ■ Alan is open to a Hawaii partnership to run a series of shows for the fall o Met with Juan Portillo, President Tramex Travel. Specializing in Romance travel and interested in marketing partnerships with wholesalers and destinations. ■ No fam or site inspections for the month of June. V. BIVB ANNUAL GOLF TOURNAMENT UPDATE • Necessary to confirm the possibility of a golf tournament with specific format and purpose in the month of July in order to organize event for the fourth quarter of 2010. • Event should be self sufficient with no additional funds needed to operate. VI. MISCELLANEOUS ■ Upcoming travel • PGA Show - Las Vegas (Aug. 17 - 18` ") • PGA Ambassador Travel Nights • Oct. - Chicago Area (dates tbd by HVCB dates) • Nov. - Northern California (dates tbd by HVCB dates) HAW #$ HAWAII'S SLANG OF ADVENTURE ROSS BIRCH / HVCB LA BLITZ REPORT JUNE 5 — 6, 2010 Friday, June 4th • Travel Day o Depart Hilo- 6:30am, Arrive LA - 4:25pm • Check in a Hotel Palomar • Dinner with Andrea Kaawaloa -Okita • Confirmed itinerary with Beverly & Darlene Saturday, June 5th ■ HVCB Event at The Grove, Los Angeles ■ 12:00 to 6:00pm ■ Approximately 1,000 plus consumer walk through the event ■ Approximately 250 vacation planners distributed ■ Shared table and display with OVB and Pleasant Holidays ■ Most attendees were familiar with Hawaii and one or two islands although not very knowledgeable about many of the specific attractions on the other islands. ■ Upper Middle Class or higher for the most part and a high percentage of well traveled individuals. ■ Pleasant Holidays packages promoted at our booth. Well received by attendees. Sunday, June 6th ■ HVCB Event at The Americana, Glendale ■ 1:00 to 5:00pm ■ Approximately 1,000 plus consumer walk through the event ■ Approximately 200 vacation planners distributed ■ Shared table and display with OVB and Pleasant Holidays ■ Most attendees were familiar with Hawaii and one or two islands although not very knowledgeable about many of the specific attractions on the other islands. ■ Upper Middle Class or higher for the most part and a high percentage of well traveled individuals. ■ Pleasant Holidays packages promoted at our booth. Well received by attendees. Monday, June 7th ■ Travel day o Depart Los Angeles 8:35am A At +sue HAYfAIIl1.ANla SF.a s. la Y!•,w ll„ck Kohala Coast Resort Association June 12 - 19, 2010 Texas (Dallas, Austin, San Antonio, Houston) BIVB Representative: Ross Birch POST TRIP REPORT Saturday, June 12, 2010 - Travel Day Air: UA # 50 Depart Kona 8:00 pm / Arrive Denver 6:38 am (next day arrival) UA # 812 Depart Denver 10:36 am / Arrive Dallas 1:34 pm Conf # Z684WC Hotel: Check in: Sunday, June 13 Check out: Tuesday, June 15 Hilton DFW Lakes 1800 State Hwy 26 / Grapevine, TX 76051 Phone: (817) 481 -8444 Rate $99.00 + tax per night Sunday, June 13, 2010 6:00 pm Dinner meeting / Sales bag stuffing Monday, June 14, 2010 11:30 am Lunch Reception - Ft. Worth,TX Reata (Anna Cotton) Sundance Square / 310 Houston St / Ft. Worth, TX 76102 Attendance: 18 travel agents RSVP: 19 travel agents 6:00 pm Evening Reception Chamberlain's Steak & Chop House 5330 Belt Line Road / Dallas, TX 75254 Tiana Hampton (972) 387 -2790 Attendance: 46 travel agents RSVP: 61 travel agents Tuesday, June 15. 2010 - Drive Dallas to Austin TX am: Sales Calls Dallas - Ft. Worth & Waco Riverside Travel - Grapevine AAA of Texas — Ft. Worth /Irving Allen Samuels House of Travel - Waco Miller Travel, Inc. - Dallas Drive to Austin, TX Hotel: Check in: Tue, June 15 Check out: Wed, June 16 Embassy Suites - Austin Central 5901 North IH -35 / Austin, TX 78723 Phone: (512) 454 -8004 Rate: $119.00 + tax per night Wednesday, June 16, 2010 11:30 am Luncheon Reception Flemings 320 East 2 nd Street / Austin, TX 78701 Richard - 512- 457 -1500 Attendance: 29 travel agents RSVP: 32 travel agents 2:00 pm Sales Call ( Tramex Travel - Austin, TX) Met with Juan Portillo, President Tramex Travel. Specializing in Romance travel and interested in marketing partnerships with wholesalers and destinations. Drive to San Antonio Hotel: Check in: Wed, June 16 Check out: Thurs, June 17 Hilton Palacio del Rio 200 South Alamo Street / San Antonio, TX 78205 Phone: (210) 222 -1400 Rate: $125.00 + tax per night Thursday, June 17, 2010 11:30 am Luncheon Reception Silo's Elevated Cuisine 434 N. Loop 1604 West / San Antonio, TX 78232 Patrick (210) 483 -8989 Attendance: 24 travel agents RSVP: 34 travel agents 2:00 pm Sales Call (CTP Rennert Travel - San Antonio, TX) Met with Alan Martin, Owner — The Adventure Group. Group specialist with a weekly TV travel show and other video productions for group sales in San Antonio area. Drive to Houston Hotel: Check in: Thurs, June 17 Checkout: Sat, June 19 Doubletree Guest Suites Houston 5353 Westheimer Road / Houston, TX 77056 Phone: (713) 961 -9000 Rate: $99.00 + tax per night Friday, June 18, 2010 11:30 am Luncheon Reception The Capital Grille 5365 Westheimer Road / Houston, TX 77056 Ginger Maxwell (713) 499 -7108 Attendance: 31 travel agents RSVP: 42 travel agents 2:00 pm Sales Call (Woodlate Travel Store - Houston, TX) Saturday, June 19, 2010 Air: UA # 3478 Depart Houston Intercontinental 7:25 am / Arrive Denver 8:48 am (operated by Continental Airlines) UA # 51 Depart Denver 11:31 am / Arrive Kona 2:53 pm PGA MAGAZINE - AMBASSADOR PROGRAM Page 1 of 5 AMBASSADOR PROGRAM Contacts Golf Kohala Coast on the Island of Hawaii PGA MAGAZINE Kirk Pagenkopf Publisher 770 - 877 - 6847_ Brian Folino National Sales Manager 623- 337 -5802 PGA Magazine Ambassador destination, the Kohala Coast on the Island of bfoiino pgamagazine.com Hawaii, has an outstanding package for PGA Ambassadors this month. Hawaii's sunniest resort destination is home to 126 challenging holes of golf, a PGA Champions Tour event and four of Hawaii's top courses- three of them in the nation's Golf Magazine Top 1001 See this spectacular offer PREMIER GOLF Chris Gumey Additionally, The Mitsubishi Electric Championship at Hualalai is open for Director of Business Pro-Am entries! If you are interested in participating in the 2011 Pro -Am. Development please contact tournament headquarters at 1- 800 -417 -2770 and see details Direct 727- 403 -8730 at :, :IS.clta err, olf PGA MAGAZINE 2010 United States Ryder Cup Team Announced! AMBASSADORS Following the conclusion of the PGA Championship at For a complete list of PGA Whistling Straits, the bulk of the 2010 United States �11►�'R �.t �' Magazine Ambassadors Ryder Cup team was announced. The eight automatic qualifiers for the team that will face off against Colin Montgomerie's European team at Celtic Manor in �M H, Wales October 1 -3 have earned their way on the Team " t Ambassador Destinations over the past two years of play Four Captain's picks to Bandon Dunes round out the squad will be announced the first week of September The The game of golf was born on European team will be announced at the conclusion of the Johnnie Walker rugged, wind -swept land like this. event at Gleneagles on Sunday, August 29 to view the current Where every hole, every hazard, United States team roster, their preparations and history. and every shot is defined by As the fire was rekindled at Louisville in 2008, the 2010 edition of golfs nature's infinite presence. greatest event promises to be an outstanding 3 day event full of grit, drama Featuring 54 holes of world class and great golf. It is not too late to attend the 2010 Ryder Cup matches in golf, with Pacific Dunes- Bandon Wales - in fad a PGA member that gets 7 members to travel goes free Dunes is one of the top 10 themselves! courses you can play. C'Hck h_e to see all Ryder Cup packages and travel details. Call Premier Golf at 866 -260- 4411 for special PGA Professional pricing. Bandon Dunes Golf Resort httn• / /www nremieranif com /newsletter /non maaa7ine amhaccartnr R 10 html 9//10010 PGA MAGAZINE - AMBASSADOR PROGRAM Page 2 of 5 Canada The high attitude ranges of the Canadian Rockies, known for great skiing, may not immediately come to mind when planning your next golf getaway, but in season, you couldn't ask for a more challenging game. for more details and a suggested itinerary An American Golf Retreat in the Links Tradition Ireland Ireland offers more than 200 of The game of golf was born on rugged, wind - the most challenging golf courses swept land like this. Where every hole, every in the world and many of them hazard, and every shot is defined by nature's s are true classics. Once you infinite presence. True links courses are rare, experience the fairways of with only about 160 on the entire planet. Portmamock,the crosswinds at Ballybunion or the rough at Royal At Bandon Dunes Goff Resort, you'll find four • distinct) County Down, you'll understand Y different courses built on a beautiful why. stretch of sand dunes perched 100 feet above the Pacific Ocean. Bandon Dunes and Pacific Dunes feature a dozen holes for more details and a that run along the bluff overlooking 23 miles of sweeping, undisturbed suggested itinerary shoreline. Bandon Trails begins on a massive dune, works its way through open meadows and upland forest, and then finishes in the dunes. Old Macdonald moves through dune to ocean revealing breathtaking views throughout. The courses here weren't built as much as discovered. Among Jamaica the coastal forest, dunes and gorse, lie golf holes that yield fresh rewards As a result of summer like each time they're played. weather all year, and topography Accommodations provide a refuge of relative seclusion. Chrome Lake rooms ranging from windswept seaside offer double king and two -room lofts. Lily Pond rooms offer two queen beds, to densely wooded hills, the three while the Lodge offers single rooms and three suites, many with dramatic courses of the Rose Hall Golf golf course views. The Grove Cottages are designed specifically for a Association present a wide foursome of golfers, with four private rooms and a shared parlor and patio variety of challenges. The Inn at Bandon Dunes provides single king and double queen beds just a for more details and a short walk from the Lodge. suggested itinerary Located on the property are full service restaurants, lounges, golf shops, hot tub, sauna, exercise room and locker rooms. A 32 -acre practice center allows you to hone every shot required at Bandon Dunes and features a one -acre practice putting green and bunker practice area. Mexico Cancun Riviera Maya, the new Premier Golf guarantees the best available rate and contributes 4% to the green paradise and the crown PGA Professional's Golf Retirement Pius account: this benefit is available jewel of Mexican Caribbean golf. only through Premier Goff From Playa Mujeres in the north Complimentary golf and lodging for PGA Professionals at Bandon Dune to the Riviera Maya and Cozumel in the south, the Cancun area For more information or to make reservations call 866 - 260-4411. has something for everyone. for more details and a suggested itinerary , Scotland Play some of the finest golf courses in the world, famous seaside links and hidden gems that up to now you've only httn:// www .t)remierizolfcom/newsletter /t)ga magazine ambassador 8 l0.html 8/31/2010 PGA MAGAZINE - AMBASSADOR PROGRAM Page 3 of 5 dreamed about. Welcome to the home of golf! Jamaica Pro Am for more details and a r: suggested itinerary � ' a For details on the 2010 Ryder Cup click he ro Join us for the 2nd annual PGA Magazine Rose Hall Association Jamaica Pro -Am! 5 Days, 4 nights in beautiful Montego Bay, Jamaica playing 3 Premier Golf Ambassador fabulous golf courses and plenty of great PGA camaraderie to go around will Referral Program ensure this is a trip you won't soon forget. Click here to find out more information. PGA Ambassadors are eligible to receive 4% of the entire price of a golf trip as a referral commission from Premier Golf It is not necessary to travel with the group Ambassador Partners to be eligible Ambassadors can take this commission as a cash payment or as a contribution to their Golf Legendary Headwear Retirement Plus account. Legendary Headwear creates innovative headwear Ambassadors will also travel for for some of the largest golf brands worldwide. FREE with the group with 11 Celebrating 20 years of experience next year, paying golfers... and still earn the Legendary is known for its commitment to quality 4% referral commission!! craftsmanship, innovative styles and a superb fit. As a major private label provider. Legendary LEGEN Call Premier Golf for more details provides programs and services for top industry 866 260 4411 brands, which adorn approximately 50% of all the A f A 0 W E A B active players on the PGA tour. LEGENDARY HAS CREATED AN EXCLUSIVE OFFER JUST FOR PGA AMBASSADORS dick here to see the offer now!! Hurry! Order by September 1st to ensure you receive your VIP Tiara offer! Full Swing Golf e�rr Full Swing Golf, the worldwide leader in golf ®LL SWING GOLF simulation is very excited to sponsor the PGA Ambassador program. With S I M J L A T 0 4 5 thousands of simulator installations in over 70 countries, Full Swing Golf has the right simulator solution to meet your teaching, club fitting, practice, and playing needs. For more information please visit our website at or contact Brian Brown at s: b •.. Lamkin Grips h"- / /wurw nremieronlf.cnm /newsletter /ni!a magazine ambassador 8 IO.html 8/31/2010 PGA MAGAZINE - AMBASSADOR PROGRAM Page 4 of 5 It is with great pleasure we forward you the attached Certificate from Lamkin Grips. As an Ambassador, you can enjoy any set of Lamkin Grips courtesy of Lamkin Grips partnership with the Ambassador Program. If you'd like to redeem the certificate, please fill out the Y EA 11 S attached order form and fax it directly to Lamkin Grips for processing. If there are any product questions or inquiries, please do not hesitate to call Lamkin directly for service. to download the Lamkin Grips Certificate. to download the Lamkin Grips order form for PGA Ambassadors. Clubglove Club Glove is the official travel bag and luggage partner of the PGA Magazine Ambassador program. Club Glove will provide special programs for each of our Ambassadors and allow them unique access to what we believe is one of the finest brands in the business. ig 'A natural for the traveling Ambassador and a company that I have used and sold almost since my introduction to the professional world of golf. I strongly endorse the company and the integrity of their product. Well done on the selection of Club Glove as an Ambassador partner" [art Dalzelt, Hidden Creek Golf Club 'Club Glove is fantastic and without a doubt the finest in the business when it comes to travel. I welcome ;x�lws «e t ,l otter them and thank PGA Magazine for making them part of the Ambassador program ". Brian Groszek Royal Fox CC CChrk Caere for details on the Club Glove program. The Club Glove representative will be contacting you shortly to go over their program in greater detail. Golf Trip Genius GoffrripGenius was launched at the PGA Show in 2010 to introduce a new category of innovative, web -based golf travel solutions to recreational golfers, resort and golf destination. managers, and PGA of America golf professionals. Powering these solutions is the first -time use of operations research programming and advanced mathematical algorithms applied to commercial golf scheduling and tournament design problems. The resulting low cost, online products provide benefits that greatly enhance any golf trip experience. Visit us at GotfTripGenius.co for a product demonstration. "Golf TripGenius.com brought my image as a Golf Professional to a completely new level. You can be sure that this program will be a staple on future golf trips." Brendan Reilly Country Club of New Seabury httn://www.vremicreolfcom/newsletter/pga magazine ambassador 8_101=1 8/31/2010 Marjorie Hope Rothstein: Escape to Paradise! (With a Sense of Urgency) Page 1 of 3 Submit Query July 9, 2010 Marjorie Hope Rothstein Living the 5 -Star Life on an Artist's Budget Posted: May 25, 2010 04:57 PM Escape to Paradise! (With a Sense of Urgency) Are you someone who is curious about how parts of the world were created? Do you seek out adventure and get excited over something incredibly unique? There is a perfect spot for anyone who is fascinated with indigenous peoples and their culture, where history is frozen in time and frozen in Lava. In a recent special issue of Newsweek, 100 Places to Remember Before They Disappear," the magazine released a list of some of the most spectacular places on earth. It is reminder that they are magical places and ultimately world treasures. As a result of climate changes and human interference, many of these natural wonders will cease to exist in their present state by the end of this century. Not only will we suffer as humans, but many species of plants and animals will cease to exist as well. In addition, due to modernization, the native cultures which are the foundation for contemporary life will also disappear. Because of the extreme earth changes going on from tsunamis and volcanic eruptions to the oil spill in the Gulf, many people are feeling a sense of urgency to visit their dream spots now. After a recent visit to Kona, on the Big Island of Hawaii I was made aware of the conscious effort to revive the culture and history of its people. Many are hearing the call, with a sense of urgency to get back to their roots and find the true wisdom through the Hawaiian culture and heritage. In addition there is volcanic activity at Hawaiian National Park located on the youngest and ' ighest point on the island. It is home to the most frequent and early observable volcanic activity .fund anywhere in the world. There are two spectacles: one is the Mauna Loa (the largest volcano in the world) and the other is Kilauea. The latest eruption occurred in March, 2008. It opened the Halema'uma'u crater. Not http:// www .huffingtonpost.conVmarjorie- hope/ escape -to- paradise- with- a_b_587514.html 7/9/2010 Marjorie Hope Rothstein: Escape to Paradise! (With a Sense of Urgency) Page 2 of 3 only is there an active volcano, but a diverse array of plants and animals, including endangered species situated in 7 life zones. The nature of the volcano is unpredictable, so visitors may be privy to a light show of red hot lava descending down to the Pacific. The best way to experience this spectacular event is by a private helicopter tour. You can take a step back in time and experience our planet in its youngest and purest form. You will see landscapes created by volcanic activity which appear as if you are on another planet. In this same park, you will see areas of rainforest where you can immerse yourself in the spectacular foliage with native bird species that are endemic to Hawaii. In contrast to the lava rock, the highest peak rises to 13,677 feet at the summit and descends to sea level. This island is a cacophony of micros climates and eco- diversity. You will experience this exotic land and yet it is still part of the Unite States of America. In addition, there is a sense of tranquility and peace you may not find anywhere else. There is a purity of the native culture and heritage submerged in an ever - changing and emerging environment. The native people have come to respect and cherish the ancestral inheritance that has been passed down for centuries. A great way to see the historic sites of the island is to set sail on Body Glove Cruises to Captain Cook Monument on the Historical Dinner Cruise to Kealakekua Bay. In three hours you will have a history lesson on the most exotic state in the union, with much more fun, facts, stories, legends and cultural arts than a classroom. In addition to an interpreter, marine naturalist, live Hawaiian entertainment, food and drinks you may get lucky and be escorted by a pod of dancing dolphins, called spinners! The excitement never ends. A portion of all proceeds are donated to the Kona Historical Society for the preservation, restoration and education of the culture and history of the Kona Coast. On this 17 mile Kona Coast cruise, you will be personally guided along hundreds of points of interest, cruise including Kealakekua Bay & Captain Cook Monument. While this island may not be everyone's idea of Paradise, if you are someone who wants to experience the aliveness of our planet and who wants to take advantage of a live volcanic activity -- without the extreme consequences (e.g. Iceland) this is one place you won't want to miss. There are now growing breeds of thrill seekers who are fascinated with extreme and exciting earth conditions. If you want to get more up front and personal schedule a private trek with Warren Costa, owner of Native Guide Hawaii at the Hawaii Volcanoes National Park. Check out the website to schedule a choice of eco- tours. Don't forget to include a visit the Kazumura Lava Tube. You will have a personal tour through contrasting landscapes from a lush rainforest to a once molten stream of lava leading up to the view of the active Kilauea caldera and Halema'uma'u Crater. "Native Guide Hawaii is not just an Eco -tour company; it is a means of gaining cultural awareness and insights into Hawaii that you can only get from someone within the Hawaiian culture. Other tour companies may have Hawaiian or 'local' guides, but we are native Hawaiian owned and operated." The brochure states that you can discover the ruins of ancient Hawaiian villages, explore wild lava tubes, and learn about the Park's natural history, geology, and ancient legends from a native Hawaiian perspective. For the absolute best bird's eye view of this remarkable phenomenon, Paradise Helicopters will seal the deal. Picture yourself hovering above bright red streams of liquid lava flows, and you may feel as if you have entered a "stargate portal" into the ancient past. You are privy to in- the - moment transformations of a once verdant and fertile rainforest into a black tar -like terrain. It is a once in a lifetime experience you cannot miss! With a sense of urgency, I'm planning my Bucket List now. Follow Marjorie Hope Rothstein on Twitter: www.twitter.com /theboomerbabe http:// www .huffingtonpost.com/marjorie- hope/ escape -to- paradise- with- a_b_587514.html 7/9/2010 Lis an loo hin g s to Do and See in Hawaii r �r n y , 3 j s i a y •1X1 ";SI x 4 ^e OA s .w .: �• a �� iR' yy w 1k XX 'a 3 L__ �. ..w� —. _. • —fig 5 h �Mh . it ur { yOf � '_�� HAWAII MAGAZINE - AUGUST 2010 HawauMagazincxom 44 ' And ISLAND KAUXFS" • -A AW S Culttiral Wches New Village 4kst Sunset f ISLAND HOPPING BIG ISLAND f N 4 v ... ..' a When a heiau more than 600 years old starts to get more attention than the Pacific Ocean, somebody's bound to take notice. "We couldn't just let Hapaiali'i Heiau sit there," says cultural specialist Rolinda Bean. "We needed someone to tell its story." Visitors often asked Keauhou Beach Resort's staff about the heiau (temple) on the resort's coastline, but they were also curious about Ke'eku Heiau nearby. Restoration work on the two massive stone temples created such a buzz that the resort developed a cultural department to conduct daily tours to the heiau on the ahupua'a (ancient Hawaiian land division) of Keauhou and Kahalu'u. "Creating the cultural department at Keauhou- Kahalu'u was an important step to reconnecting our people to the land," says cultural director kumu (teacher) Keala Ching. "It also allows the community to reconnect with the resort." Above: A view of HSpaialri and Ke'eW Heiau from Keauhou Beach Resort . During low tide, you can see the kit PMaku (petroglyphs) carved in pahoephoe lava next to the heiau Left: Kumu Keata Ching is proud to inspire the community about the Hawaiian culture Photo by $herie Char. /IIIIIIIIIIIIIIIIi HawaiiMagazine.com Besides the tours to the heiau, Keauhou Beach Resort offers several cultural programs. "We work with our local schools and inspire our keiki [children] with the stories of Keauhou- Kahalu'u, reconnect with our Upuna [elders] and encourage them to tell their stories," says Ching, "and give local residents and visitors a place to learn about the Hawaiian culture." My first class on Hawaiian culture started with a brief introduction to 'olelo Hawaii (the Hawaiian language), followed by lessons in chanting and lei making in the resort's garden. We recited an oli (chant) on the way to the heiau and practiced ho'okupu (gift giving)— leaving our freshly made ti leaf lei on the altar. "Whenever we catch fish, harvest a crop or make a craft for the first time, we offer it to our Higher Power," says Bean. "It's part of the Ha- waiian culture to give back." We learned about the Makahiki season —an ancient celebration honoring the fertility god Lono —and played the ancient Hawaiian bowl. ing game called'ulu maika. In the afternoon, we joined Bean for an 'uku- lele lesson. The classes are popular among hotel t guests, but also with Keauhou residents, who of- ten stop by to participate. We learned about the 'ukulele's origin and different strumming styles. "Strumming develops character and a person- al connection to the 'ukulele," says Bean. "It's s." Top: Students sway they hips during Keauhou something each player develop Beach Resorts hula ki `mss' Above: Lung the During the one -hour course, I learned how Hawaiian art of Mi making, Right Playing a round to play two new songs: "Tiny Bubbles," by Don of lulu mAa. an ancient Makahiki game si ndw to Ho, and The Mana'o Company's "Spread a Little 6ow64 Below: Cultural specialist RoW,da Bean Aloha," which became famous in an Aloha Air- (right) teWm'ukulele lessons on the resort's lines' commercial. 1 didn't want to stop playing lanai. Photos by Sherie Char the 'ukulele, but it was time to sway my hips — Keauhou Beach Resort's hula lessons for begin- ners were starting. Kumu hula (hula teachers) Healani Kimitete and Mana Hasegawa taught us eight hula steps while dancing to the beat of an ipu (gourd drum). Keeping our knees bent helped our hips sway naturally, but it was also impor- tant to focus on balance and control. "Your shoulders should be level at all times," says Hasegawa. "You shouldn't he bouncing up s and down:' After a crash course in Hawaiian culture at Keauhou, we gathered near King David Kalakaua's summer cottage. The beach house r replica was built on its original site next to the resort. Each of us planted a ki (ti) tree that would be enjoyed by future generations. It was our way of connecting with the'dina (land). T KEAYHON BEACH RESORT • 78 -6740 AIN Drive (Kailua- 10 Kona) • (808) 324 -2540 • www,keauhoubeachresort.com HawaiMagazine.com July /August 2010 23 ISLAND HOPPING BIG ISLAND ® Times have changed. "The zoo wasn't the way you see it today," says Mizuno. "Now there are more animals, plants and trees in the garden." It was the Hilo community that transformed the free zoo. "We have the Big Island Water Garden Club taking care of the water garden pond and the giant Victoria water lilies. The prisoners at the Hawaii Community Correctional Center come in twice a week to cut the grass," says Mizuno. "We get Lions and Key CIub members, and utilize all the volunteers we can We're grateful for the number of supporters." Many of the plants and flowers have been donated by the Hawaii Chapter of the American Bamboo Society, the Hilo Orchid Society, the Hawaiian Island Palm Society and others. The Big Island's locally owned grocery outlet, KTA Super Stores, provides free fruits and vegetables for the zoo's wildlife. Even some of the animals were donated by people in the community. Narna�te, the ,.. i i .. Pana'ewa Rainforest .. dens, turns 12 this estoring Hilo s oo Can -Can, a female Swainson's Toucan, eats fresh papayas and bananas every day. A Big Island community reAtalizes the United States' only Pana'ewa Rainforest Zoo and natural rainforest zoo. Garden's main attraction is Namaste, a rare, white Bengal tiger. Dirk Arthur, a STORY AND PHOTOS BY SHERIE CHAR former magicignata Las Vegas resort, donated the cub in 1999. When Namaste "Ten years ago, we didn't have many visitors," says zoo director Pam arrived in Hilo, he was seven months Mizuno, "but this past April, we had more than 4,000 people in one day." old and weighed 80 pounds. On Sept. 30, The crowd that gathered at the Pana`ewa Rainforest Zoo and Gardens even he turns 12. The hand - raised white tiger caught the zoo's vendors by surprise. now weighs more than 500 pounds. "All the food vendors sold out, and the shave ice guy made $600 in three hours," Namaste is the king of Pana'ewa she says. "We didn't expect that big of a crowd for our Earth Day celebration." Rainforest Zoo and Gardens. His name, It wasn't always like this. For years, most travelers drove right past the zoo derived from a common greeting on their way to Volcano, not knowing it was there. The Big Island residents who used in India and Nepal, is similar to did know about the 12 -acre rainforest zoo rarely bothered to stop for a visit, even HawaiTs famous greeting, "aloha.' though admission was free. When Namaste isn't basking in the sun HawaiiMagazine.com September /OCtOber 2oio 23 t , 0 N D 0 M I N I U M C O L L E C e Casual Hawaiian Ambiance on Poipu Beach from $169* Chi, a Nigerian Dwarf goat, was donated to KIAHUNA PLANTATION Escape from your daily routine at Kauai's cottage -style Pana'ewa Rainforest Zoo in 2006. resort condominium nestled within 35 acres of tropical gardens on uncrowded, sunny Polpu Beach. Only at the or relaxing by the pond, he often greets Outrigger Kiahuna Plantation, you'll enjoy renowned and poses for the crowd. Visitors can island -style hospitality and preferred access to golf, also watch the tiger consume his dinner tennis and restaurants. A free round of golf is included every day at 3:30 p.m. with a 4 -night stay. "The only thing I always warn the 800 - OUTRIGGER • OuttiggerKlahuna.corn visitors is that when he turns around •NighIly,aL w7dllrrvug6 I Z' ?I Rftadnat Kwh..aGod)Course. w,fk and lifts his tall, run!" says Mizuno, a„ain,am a n;,uhs stag 5,,hwa t> tt,aagr and laughing. "He sprays like any other cat." In addition to Namaste, the zoo is home to more than 80 species, including the `io (Hawaiian hawk), the pueo (Hawaiian short-eared owl) and r . Hawai`i's state bird, the endangered nene (Hawaiian goose). "Our zoo is unique because we have a natural rainforest," she says. "It's a very different kind of zoo from the Honolulu Zoo, which is drier." In addition to rainforest animal Pana'ewa Rainforest Zoo and Garde is home to axis deer, giant anteaters, spider monkeys, turtles and donkeys. = There are feral goats and pigs, toucans, peacocks and talking parrots. You'll also find some unusual •. ». animals such as three binturongs (Asian rr.,, " »• -.._ mats) named Joker, Ricky Ricardo and Lucille, and two rainforest arboreal kinkajous named Lilo and Stitch. While most of the animals are wild, there are some children can touch at the petting zoo. Many families stop by to enjoy this popular event every Saturday from 1:30 to 2:30 pm. {{ Many of the animals have been adopted by community members and i school groups. "It's really become a community zoo where the volunteers bring their families;' says Mizuno. tic "They're proud of what they did, and the visitors see the difference at the zoo." ? E;ENE; AL STORE & GALLERY Forget a gift? Need a fresh flower lei? Or just some aloha on a rainy day? RAINFOREST ZOO AND GARDENS E KOMO MAIL AND G 800 Stalnback Highway Hawaiian Music, Books and Videos Bat Lotions, and Fragrances Free admission t ee Wear Open 9 a.m. to 4 p.m.. daily • W8 Closed on Christmas and New Year's Day (808) 959.7224 www.hilozoo corn 24 HAWAII Magazine Hawaimagaz,ne cor I I NEWS BY DANIEL GIBSON O k i pi, l r HAwNs Here's a look at some of the best CDs that have recently crossed our desk. One of the most intriguing, Aztlan album's title track, in which they sing, Aaron Whitby. "Troublemaker." Vocally; Underground, comes from the Los "We are we are we are /So much more/ Farmer can growl with the best of em Angeles –based quartet Aztlen (www.azt- Than all this war /And destruction." or and plays a mean harp. Ian underground.net). This cry for the the lovely "Plant the Seed," in which they The world's largest Indian powwow, earth and life —with lyrics in English sing "If we want to be seen as an equal /If the Gathering of Nations (www.gath- and an unidentified Indian language of we want to be free as a people /Then plant eringofnations.com) held every April Mexico --is not for the romantic, with its the seed /Plant the Seed." A spare album, in Albuquerque, has released A Spirit's disturbing themes of pending apocalyp- it is composed largely of vocals laid down Dance, a compilation of the best music tic judgment, Named after the legend- to some catchy beats by mostly a cast of from its 2010 event. Included here are ary homelands of several major Mexican female musicians. The 13 credited musi- an impressive 21 tracks from the likes Indian peoples, this band reflects the cians were produced by Kinnie Starr, of Midnite Express. Tha Tribe, Eyabay, conflicted Indio - Hispanic character of I'll admit it: I'm an old fogey and 1 Rocky Boy, Wild Band of the American Southwest, with an under- don't appreciate rap or hip -hop, espe- Coma nches, Cozad and Eagle Mountain. pinning of hardcore metal /thrash. A cially the glorification of violence and The Native culture of the Island of booklet of powerful graphics and paint- degradation of women, but I left Lowlife Hawaii, the so- called "Big Island," is ings accompanies lyrics like this in "Be from the Rez Hogs (www.rezhogs.com) celebrated in song with a compilation God ": "Destroy the dogma /Unleash spinning for its entirety. With only a of traditional and contemporary tunes, the facade /Decolonize worship and free minimum of trash talk, it's more musical Na Mete Moku O Keawe drawn exclu- God/We are God." than most, and I found myself bumpin' sively from its home turf. Mastered by We really are digging The Acoustic and thumpin' in my desk chair. "Across two -time Grammy winner Daniel He Sessions (Vanguard Records) from 'Iown." one of the CD's 18 tracks, with (and available on his Web site at www. Indigenous. Spanning a 10 -year period, guest artist MC Supaman (of Crow ,danielho.com). the CD features a stel- £rom 1998s album Things We Do to ,Agency, Montana), has received airplay lar cast of I I musicians with most songs 2008's Broken Lands, the 11 tracks high- in quite a few states. The band took the sung in Hawaiian. light Mato Nanji's distinctive voice and Native American Music Award in 2009 From the Yukon -born and raised excellent guitar work, with subtle accom- for its previous disc, All Day All Night. Native musician Diyet comes a good paniment by Jamie Candiloro on percus- Gary Farmer may be best known and freshman effort, The Breaking Point sion, bass and keyboards (he also produced loved as an actor, including great roles (www.diyetmusic.com). Though it's and engineered); Leah Nanji on vocals; in Powwow Highway, Smoke Signals and inconsistent in quality, at times her beau - and Lisa Germano on violin. Notes Mato the compelling Dead Man, but he is tiful voice, lyrics and tempo line up effec- on the liner notes, "Every song I've ever also a credible blues musician, as heard tively on this 10 -track release. written began with the acoustic guitar, in his latest CD, Make a Change (Gonzo If you "re a fan of World Beat music so it only felt natural to create an acoustic Drive Records; for a copy send $15 to and cross- cultural concoctions, the sixth album," Some tasty treats here, along with P.O. Box 31096, Santa Fe, NM 87594). Cr), Tribal Vision, from the band Big arrangements that provide a new percep- There are only six tracks here, but each City Indians (www.bigcityindians.com) is tion of and appreciation for this superstar one is a gem, including some takes on right up your alley. The music is quite of Indian musicians. classics like "Seventh Son" and "Born good in a cinematic fashion, with soar - A fresh idealism infuses We Are, b Under a Bad Sign," as well as an original ing chants, smooth flutes and driving the Canadian -based band Digging Roots tune "Make a Change" and a song by the rock beats from this Vienna, Austria – (www.diggingrootsmusic.com). Note the excellent Martha Red[ and partner based quintet. 12 NATIVE PEOPLES eel . ; k­iL,.y­Secret Isla OUR CELEBRIT'Y'. r Sig Zane, designer It all started with a very special T -shirt, embellished with a white ginger motif for Sig Zane's then - girlfriend Nalani Kanaka`ole. It must have worked, because she # is now his wife and Zane is one of HawaiTs most _ distinctive men's and women's alohawear designers. R �h This October, Sig Zane Designs celebrates 25 years of " boundless creativity and growth, and Zane remains } grounded in the values and family bonds that helped him stand out from the beginning. His son, Kuha'o, is his design partner. "I'm still doing it because I want to please Nalani, or please my son," says an effervescent Zane, who endeavors to pass on ancient knowledge with every hand -cut, limited run of his wearable art. Zane's 2010 collection echoes this early foundation, b ' ' - incorporating hand -drawn Hilo maps with styles named K after its avenues. "The streets really make up the webbing of this community that has nurtured me, and I'm bringing it all back home," he says. Whether inspired by Island landscapes or ocean colors (he even says watercolors may be in his future), Zane remains driven, inventing original design combinations not seen anywhere - -or on anyone — else. >!!SS SECRE i t % f. Hilo Breakwater, Hawaii Island "The spot that really remains special with each visit is one that's almost totally overlooked: the breakwater at the northeast boundary of Hilo Bay," says Zane, who can see the 1920s protective structure from his third -floor office at his flagship downtown Hilo store. "You want to go when the tide is right. It's a great place to hike, walk, run, and fish. The views are the most incredible. At its tip, you can see Mauna Kea and Mauna Loa, just like the Polynesians must have seen when they paddled into the bay. Each visit gives me a sense of how tiny I am. It really regenerates my spirit and always reminds me that stress is really nothing. It defines how unlimited my view and my perspective can be. Being there reminds me to go for it —you never know what's out there." — Christine Thomas Photograph by Bob Brown Pdlina.Grinds Finds To Sto Dream Hawai`i's diversity extends to its noodle houses China and Italy may think they invented noodles, but we in Hawaii know better. We speak noodle. We huddle over steaming bowls of udon, Pad Thai, sairnin, dry mein, ramen, chow fur, look fun, pasta, pho, and a multitude of hybrids, and we rejoice in the pleasure they provide. Feeling sad? Here, tuck in to this bowl of exquisite nabeyaki. Celebrating a football win? Have we got the saimin for you. Whether we're wala'au -ing or canoodling, slowing down or revving up, happy or sad, lonely or not, noodles are the "it" food of Hawaii. Dry, fried, steamed, baked, in any form at all, noodles rule as HawaiTs slurpy sensation. Here are some of our favorite noodle houses from around the Islands. (Q' 1 hu unbo (1936 S. King Street, Honolulu; 808- 947 -2211) is Honolulu's mega- star of noodle houses. Diners sign up at the door and wait their turn for the nabeyaki, a steaming metal pot of house -made udon topped with crisp shrimp tempura. In the folds of these,f sumptuous noodles, mirin- infused shi itake, morsels of tender chicken (by re- quest), and a quivering whole egg rest 01 ---.A* A in a complex, smoky broth made from Japanese bonito, the best the owner can ,t import. Curry udon is also popular, fla- vored with fresh apples and sweetish A in the way of Japanese curries. You can order hot and cold udon, skinny and regular, and a salad udon, too, along with a spate of specialties with baked mochi, natto (fermented soybeans), egg, At Jimbo in Honolulu, diners don't mind the wait for- nabeyaki udon, in which crisp and seaweed. --Jocelyn Fujii shrimp tempura tops a metal pot filled with house -made noodles in a tasty broth. At Inaba (1610 S. King Street, Hono- lulu; 808- 953 -2070; inabahonolulu.com) renowned for its sobs. Texturp is key, the humble udon into a truly fabulous the "less is more" approach extends and each slender Strand has the de- meal. Hot or cold, you can't go wrong. from its spare, intimate surroundings sired firmness and elasticity. !Noodle The thick wheat -flour noodles (made to its menu. In addition to cold or hot broths tend to be salty, but Inaba's fresh daily on -site) are satisfyingly plain soba, it offers just eight combi- dashi is so tasty, you'll want to pick chewy, They float in flavorful broths nations (tuna, tempura, and other tip the bowl and sip every drop. (cheese and curry may sound weird, tidbits either in a bowl of soup and Shrimp and vegetable tempura ar- but it's oh -so -'ono) and are dressed up noodles or alongside them) for lunch rive hot, crisp, and virtually free of oil with, for example, teriyaki pork and and a dozen for dinner. First thing Battera soba 9ozen, marinated mackerel grated yams, avocado and shrimp, you'll notice: Although they are beau- and sushi rice pressed in a wood frame, and, for the most intrepid palates tifully presented, the dishes may not will please sushi fans even if they can't kimchi and natto. satisfy those with hefty appetites, detect the usual tang of vinegar in the Downsides: There's table seating far That said, every bite is a joy. Inaba's rice. - - -t beryl 11, 1,1",i - ,ust 16; arrive after noon and you may chefs make the soba from buckwheat Go Shi Go (903 Ke'eaumoku Street, be relegated to the bar. Those with a r imported from hagano, Japari, an area Honolulu; 808 - 942 -0545) transforms sweet tooth will be disappointed; other 28 AAA Hawaii i November /December 2010 AAA.com than vanilla and green tea ice cream, by a rainbow of vegetables. Singapore STATEMENT OF OWNERSHIP. the only dessert is an udon flour crepe lctksa blossoms with sunny, aromatic MANAGEMENT,. AND CIRCULATION with vanilla ice cream, chocolate chips, turmeric that complements shrimp or (Requited tw 39 u s c 3685) banana, and crunchy udon bits, and it's organic chicken; its one -third coconut- 1 Pubkation T.d,� AU Have t not always available. Also, with one based liquid to two- thirds noodle ratio 2 publication Number 017.608 server looking after a perennially full makes a nourishin palate-pleasing 3 Date ittl ing oetabsr 1 z010 $+ P P g 4 Frequrruy et issue &monthh, house, the service is bound to be spotty. meal. Save room for gelato and raw 5 Numtet oldsuesoublished alinuVlg 6 _C C.T desserts that the Simons make —you 6. Annual subschptidnpt:�, $�Dg i 7 Martmg addre-4. 1 130 N N"V" Honolulu. Ha 96617 I guessed it —from scratch. —C.T 6 R1ail,ng atleress W the ge erai lws nail office> of rx Hawa2'l Island pubtr, her 1130N NimdrHw/.itcnduta.Hl%61' antl M;nting address of paba5her. ednor. erecutr.•e edrta M hizukoTeshima opened Teshima Maui Fublisher.fTarrsaraHtbp 1130N NmiLHWY Hor�hr!u Ri SRestaurant (79 -7251 Mamalahoa � aui's stellar newcomer is the sset, YOniifulu�F 96817 r�`agiagEVorN o Jones, Highway, Honalo; 808 - 322 -9140) in sleek, chic Star Noodle (286 1130N Nrmhtzftvy Haaohuru.Hc%at- � 10 O.v'nei AAA Club servrtes U.0 1130 f: t nntt Hw, 1940`where she first started a store in Kupuohi Street, Lahaina; 808- 667 -5400; Honolulu, HI 96617 i 1929. Now 103, the spirited owner —she starnoodle.com), an Asian -ins -inspired 1b ' Mnin ' 0 1 oh0laers rrrce"tOf total PrS j P owning ar tmRlntg a pernam nr m m total ama,nt at once told us she checks receipts every noodle palace that would also be a hit Mods martgages o r ot securities 4,we1 1 12 kat applicable t night and finds mistakes —still runs in New York Tokyo, or San Francisco. 13 putdicahonflame Amnatirto 1 this family -style joint that sports '50s With this new hot spot, the owners of 14-Issue Date of C,rculahan Data Belovr septemt?e( 1 2010 E decor and comfy red leather booths. Old Lahaina Lilted and Aloha Mixed 15 Wooland nalureof c,reuuoon 1 A Average number copies each Fsre during the preceding Hot tea and a sushi amuse- bouche are Plate prove again that they are true 12 mortft,(79.562i Actual numbetccpaesof;zf presented upon arrival for dinner. culina eniuses, Soothin shades of 'hide a t u l a tiot " eardst m the Ming our rss r 8 g e Paid crrcmation - Noodlewise, you can gain tradi- taupe, gray, and black lend a Zen -like 1 paid Requested OutsideCoumy Areragendmbet banal comfort in her S817TI1n Or beef copies eachMSeduringmepT%vaingl2rwrths heft Japanese aesthetic, and the 12 -seat (17.209) Aolu�numcurappresasisga slur Paid I sukiyaki in a kettle, but you might want bar dispenses elegant lychee and sake 2 Paid n•C Pn-C dumy r n y 3 ;bscnptia bathe c rrg Slag t W Foy rls Stated on Form 3541 to consider a kettle of nabeyaki udon. martinis while fantasy noodles stream Average nurnbrr copes each issue during the A steaming enameled pot is delivered from the kitchen: Singapore noodles c op+ eott Singe o issuep ' , ublisned nearest l tnetr to your table with an old wooden top with chicken, shrimp, vegetables, and dale 1 uz1 P $ 3 -. sales Through aalers and Carriers, Strsat W.maas protecting plump udon, two kinds curried vermicelli; garlic noodles (not and Counter saes. Average nwr.w cop ead, of fish cake, celer , cabba a and a too arlic nu m educ opies preceding l2monttrs to) Actua Y $ g ky, not too bland but JeSSSSS number copies 01 single issue publsstted R to gently cracked egg, Mix it around so rig ht) with fresh and fried g arlic, kimchi t Saw 10 g ) $ 4 Other Classes Mailed Through Me LISPS. Average 10 the egg cooks, turning the broth rich ramen with a fiery kick, in a chicken " umber copes each issue during INprecod mg 12 months. (0) Artuat number copies of singe and creamy, then toss in a few shakes and fish stock broth with roast pork. if issue platfthed nearest to ilea filin date. (u; of Shichimi Togarashi red pepper you're noodled out (and you won't be), C Total PaldrDistrlbutwn Averageoumbercopes path e;%ve during the preceding 12 manes 175A43r granules for a perfect one -pot meal consider a non - noodle hit such as the '+cl°al " date , 6rtpesu!su�e'ssr>"put"Rt,e ^ear�t at the end of a long ona day. Fw El g dare. rin by M g y pan roasted brussels sprouts flavored D Tree Disttib,rt,rN ar coropamertary,and -- Christine Thomas with bacon and kimehi. - . F other free copses) Average minder ropes path ssue J during the preceding t2 months. outside County (197) Though The Lotus Cafe's (73-5617 Over in Central Maui, locals flock tnCounty(01 Acuksnumbercopiesofsingteissue nearest to filing date. amide Cquety. 1199! 1n £a;nt, (oi Maiau Street, Kailua -Kona; 808 -327- to Sam Sato's Inc. (1750 Wili Pa Loop, r. treeDrs tnbuoonoatsaeftte matt. mraganumtetcoaes 3270; thelotuscafe.com) strip -mall Wailuku; 808- 244 -7124) for the popular Moatmartrac mrw Published neanni location just above Costco isn't very dry and super dry noodles, drained tofihngoat&.11,2701 I F. Total Free Distrt ution Average number copes lain issue atmospheric, its healthy and eclectic (not fried) and served with a soy duriniittreprecedirg 12mrmths.t1.6200,ACruaenumbea dishes more than make up for it, sauce -based dip that's the secret to its i asso fsm oleis :arputtishedneaexttowodat Owners Howie and Ladda Simon (from success. In 77 years, the Sato'oltana s ToWl prstribunoo A., etagenumbet Co whtssue during the preceding 12 months, 177,063t Actual number New York and Thailand, respectively) has learned how to cook its slippery Wipes afsinglit sswpublisheont rest to filin d specialty to erfectiow The slightly to offer a big menu that's half northern s lhes, P � P $ Y H Ct Not D,stabutad Arerap rusnbet copies sad, Thai and half dishes front the likes chewy egg noodles burst into life issue dunnothepraeding12reonahs 11519 Actuat number copies of sine issue puhNShed nearer to hog of Singapore, Vietnam, and Indonesia, when dipped in the sauce, their mar- date. (1. 721) The Simons grow some ingredients riage greater than the Sum of its 1 Total Average number copies each ,sseedringthe preceding 12 Months. l7&5B2! Actuat number copes in their garden and create 17 of their parts. Chow fun, saim and wonton " tS ng eissuepublished neares ofht mgdara. 4 79. %) percent paid aafpo requestedtirceigoo (Be 61%, own sauces. mein are additional st an douts at this 16 Nsstatwientof owners" "beprntadgnIre NoAn bef %cemher 0010 issue a ih15 publication Sit under the solar -panel illumi- breakfast - and lunch -only joint. There 171cemiy t hat the uatatnr .,tS ma o,,me a are ccr,xt nated pavilion strung with colorful may be fancier places with hipper aidcompiet prayer flags, then dig in. Lemongrass menus, but the lines of noodleheads JimDooheysreea shrimp noodles are bathed in a gently prove that Sam Sato's has achieved Postal Atatrs ;,undo, & Nviwoon spiced tomato -based sauce backed cult status on the island. is J.F. Ddober 1.20to 0 AAA.com November /December 2010 1 AAA Hawaii 29 b:. °fit" r � _-• Y% F Big sland Fu Festivni Mauna Lani Resort - Hawaii • Oyl 0 0 0 L^� Y R } H -- - M C' 3` r` .A From uncommon luxuries to natural wonders, including Hawai`i's only World Heritage Site (Hawai`i Volcanoes National Park), m - the Big Island has more of everything you come to Hawaii for. F HowAf 15A, ��--�� TM vigisland.oig "Y A MIL ASTRONAUT ELLISON S. ONIZUKA SPACE CENTER 11111111 April 28, 2010 Mr. George Applegate Hawaii Island Visitor's Bureau Aloha George, I have been invited by the United States Air Force at Mountain Home Air Force Base in Idaho as their guest speaker for the "Asian Pacific Islander Heritage Month" event to be held on May 26, 2010. They have requested me to speak on the life of my brother Astronaut Ellison Onizuka, who as an Asian Pacific Islander grew up in Hawaii and accomplished a life long Dream of becoming an Astronaut, and a hero from Hawaii. They expect about 175-200 attendees. I am looking for some help in getting things to take from Hawaii Island to share and promote our "Aloha", and in a small way to "Thank" them for remembering Ellison and our Hero from' Hawaii. I would appreciate any"Kokua" you can offer me. Please feel free to call me on my cell phone should you have any questions. S *I 4nc ly, / en- c 06 j"V6 C laude laude S. On4izua PO BOX 833, KAILUA-KONG, H1 96745 PHONE: (808) 329-3441 FACSIMILE: (808) 326-9751 GEORGE APPLEGATE • RICHARD M. ASBACH - MORRIS Y KIMURA • CLAUDE S. ONIZUKA • DIANE QUITIQUIT • NORMAN M. SAKATA LARRY TANWO TO • GLENN G. UCHIMURA - FREDYANIASHI - JOHN DE FRIES • ALBERT SHIOTSUKA. - DALE SUEZAKI • LYNN SAT SUNSET CELEBRATION PROMOTION June 4 - 6, 2010 Once more the Sunset Celebration was a success, in that it gave the Big Island (and Hawaii), a great amount of exposure. It was announced that the Saturday attendance exceeded 13,000; historically, Sunday draws a larger attendance (and it did), and it was estimated that 27,000 - 28,000 people attended the weekend event. The Sunset grounds covers more than 3 acres, so I am certain many of the people visited their specific interests without getting to the Hawaii showplace i.e., landscaping, camping, cooking, foods, gardening, outdoor barbecue equipment (big display), etc. Nonetheless, I believe that more people visited the Hawaii section of the Celebration than other displays. A big attraction, which draws so many people, is always the Hawaiian Airlines' exhibit, which comprises about 5 booths, allowing visitors to weave their own leis, with instruction(s) from HAL staff and volunteers. HAL brings in 100,000 orchids for their event, plus a local halau to provide music and entertainment. The Hawaii chapters benefit greatly, as prior to and after the weaving of their leis, the visitors visit our booths, which are located directly across Hawaiian Airlines. In fact, we noticed that many of the visitors come directly to our booth, rather than weave leis - possibly because the lines are so long or they are generally just interested in the islands of Hawaii. ti Sunset Celebration - Page 2 As for the Big Island's effectiveness at the show, we are still the dominant island (as compared to Oahu, Maui and Kauai) regarding inquiries and request for information. What is meaningful are the types of questions and requests we receive. Almost every person who visits our booth asks, "where can you suggest to stay, or visit, or see, on our upcoming visit to the Big Island ", "how is the best way to get to the Big Island (direct service from San Jose and Oakland) ", "this is our first (or second or third) visit to the islands and we want to visit the Big Island ...suggestions please ". Of course, the questions on B &B's. Hilo, how to get there, where are the best beaches, golf, snorkeling, unique attractions on the Big Island, best way to fly to the Big Island, are constant. With Hawaiian across the way, we had to be careful on promoting the direct service from Oakland and San Jose which we did without mentioning any carriers' name. People still inquire about the resumption (if any) of ATA's route direct into Hilo which gave us the ability to suggest the direct flights to the Big Island without using SFO, which most travelers prefer not to use. Not surprisingly, many people were concerned about the high air fares to Hawaii, especially the neighbor islands. As for the collateral material, we distributed almost all the brochures we had - the two -sided sales flyers and some of the Vacation Guides, Hawaiian Airlines asked to have them for their promotion in Napa the following week. There were negligible amounts of the Island maps, Meeting Planners (I suggest we not send over for , Sunset Celebration - Page 3 the next Sunset event), some Golf guides (which we kept separately), as well as some pencils, 1 /2 roll of stickers remained, which I brought home. We were busy, almost constantly, and to have two of us working the table was a great help. Make no mistake, the other islands were also very busy; in fact Oahu brought along (besides Joyce Bernardo from OVB), another SF -based Oahu representative. It's fortunate that Lynn Elfer (Maui) and Brooke Smith (Kauai) have been our partners for so many years - they were extremely helpful (and vice versa) when we all got busy, especially when we had to spell each other for lunch breaks. Deanna had forwarded some flowers which made our booth(s) really attractive - people came up and touched them (the anthuriums) to see if they were real. We had divided and shared the flowers with the other chapters, as we normally do, which I know was appreciated. FYI - on Friday evening, a few of us (about 50 accounts) were invited to Barbara Newton's home (President of Sunset Magazine) for dinner. Kenny and I brought her a box of Big Island cookies, courtesy of the Big Island - she thanked us profusely for the cookies. On Saturday evening, we were then invited to a Sunset dinner by Katie Tamony, Editor of Sunset - we also brought her a box of the Big Island cookies. Everyone seems to know about the Big Island cookies - what a great presentation these cookies make. We tried to see John Albrecht (Oakland Port Authority), but unfortunately, he was out of town. I did get to Alaska Airlines to Sunset Celebration - Page 4 deliver some Big Island cookies and Mac nuts. I still haven't been able to contact him and deliver the Big Island cookies, he's in and out; hopefully, I'll catch him tomorrow (will leave the cookies for him regardless). Other mac nuts and cookies I was able to share with our top agents (and holding some back for Karen Shierholtz /Alaska Mgr). In conclusion, the Sunset Celebration was again a great success for Sunset, and especially for Hawaii. One could almost see the success we enjoyed, with the flower leis being worn by so many people - you knew most of them stopped by the Island chapter booths. We almost never missed the chance of telling the people the orchids were from the Big Island. Although Kauai and Maui had many visitors to their table, the Big Island still seems to be the destination 'of choice, at least for this event and geographic area. First - timers, repeat visitors, and those who want a different experience in Hawaii - they all seem to gravitate to our display....even with the various giveaways the other chapters were distributing. The Sunset Celebration entails a lot of work for us, not only in Hawaii, but a very effective means of selling the Big Island. (I happen to call the Sunset offices today, and they advised me they were still trying to reconcile the actual visitors count; they were at 26,000, and still counting!). If you have any questions, please contact me or Ken Johnston. i SMAk7 [PAVELEa Q You Versus the Volcano Walk on lava. Watch an eruption. Feel the heat. Here's s Where and hoVtr. By ELLISE PIERCE and MEG WEAVER olcano trekking is for those who like hikes wth a built -in fear factor. "Nothing compares to the incandescence of lava," says John Seach found et of Volcano y e o cano Live in New South Wales, Australia, who leads tours to live f the volcanoes. e Of p - v proximately 1,500 volcanoes in the world, only a handful erupt regularly. Some hot spots' SUNDA STRAIT, INDONESIA One of the world's most notorious volcanoes. Krakatau (or Krakatoa) famously erupted in 1883, producing a tsunami that killed tens of thou- sands. The trek up the volcano's rocky face, like all of Volcano Live's treks (www.volcano -` live com), can be arranged on short notice to catch unexpected eruptions. SANTORtM, GREECE Geologist Tom Pfeiffer (www volcanodiscovery.corn) leads multiday walking and study tours of Santorini island and volcano. Groups hike up to the moon -like crater of the volcano and walk along a beach with ash and pumice cliffs. COULD YOU WIN MT. ETNA, ITALY It began erupting about half a million years ago and hasn't rested . much since. "In the last seven years, we've had more or less an eruption every year;' says OF A LIFETIME! Roberto Caudullo, a geologist with Volcano Trek (wwwvolcanotrek.com). Eight -hour hikes include visits to Mt. Nero. one of Etna's most prominent volcanic cones. CATHAY PACIFIC ALL ASIA PASS VOLCANOES NATIONAL PARK, HAWAII The lush. 330,000 -ar_re national park on the "Big Island" of Hawaii has two of the world's most active volcanoes. Kilauea and Mau- Enter ASIA na Loa. Native Guide Hawaii (www.nativeguidehawaii.com) brings cultural context to the sweepstakes and You could park's barren lava fields. streaming red lava, and 500 - year -old Thurston lava tubes. win round-trip to Hong Kong plus two other HEKLA, ICELAND . Though the eruptions of Iceland's EyjafjaIIajbkuli volcano earlier this cities in • year hurled ash into the airways of northern Europe, stranding millions of air travelers. Asia, • I • r Iceland's 200 volcanoes offer more than just cancelled flights. Trekking to nearby Mount Pacific. With • • . • • Hekla's 4,500 -foot summit in the summer promises adventurous travelers stunning experience places you views of southern Iceland's expanse of volcanic terrain and distant glaciers. Tour operator never thought possible- leelandtotal.com (wvAvJcelandtotal.com) offers three- to four -hour treks. To make your • even more E memorable, • also receive personally •. -• National photograph of Asia by one of •• .• premier photographers, along guidebooks special travel bag complet with National Geographic • ENTER TODAY nationalgeographic.com A CATHAY PACIFIC Pirewater Lava meets water in a steamy scene at Hawaii's Volcanoes National Park. 48 NATIONAL GCOGNAPHIC. 1RAVL1.FR 6P.P rGM BfiR 2010 upma aznne com GROWS UP OLIVER JEFFERS ON },R LYI _. VANCOUVER HOTELS TO WA . WESTJET PILOT STEVE AS i 4 A sa x �T } r w:: O a MMER • ed -in Icc s reveal how gust right ac r s Canada''_ VV416 'W 5;. FIND MORE Turn to a TRAVEL IDEAS AT upmagazine.com EDI NOTES Seize the Sun iT "S APPROPRIATE THAT I'm introducing spotlights. In Kona, one day can easily feel like an entire you to out August issue, filled with tips and vacation if your aim is to optimize your time. inspiration on how to end the sweetest season This was my aim today and our aim with this issue We. with a bang, from Kona on the Big Island of course, celebrate the Big Island rand WestJet's other aloha of Hawaii. Talk about a place optimized for destinationsl with our Value Guide to Hawaii on page 18. Our new round - the -clock fun in the sun land moonlightl- Value Guide section will kick off every issue, spotlighting West- ` My family and I spent a 16 -hour period that Jet's best destinations for less. And yes, we fully encourage you to kicked off with an epic breakfast comprised of test out °24 Hours for $24" recommendation... just maybe not on ingredients grown mere feet from the kitchen. That was followed your honeymoon or anything resembling a romantic getaway. by snorkelling with parrot fish. eel and green turtles. We then left We also help you make the most of the last month of summer the depths for a mind- blowing aerial tour of the youngest and in Canada on page 33. Writer Eric Rumble serves up classic iappropriatelyl most hyperactive of the Hawaiian islands. destinations in six Canadian cities and taps prominent and Cal ai Paradise Helicopters knows the island as well as any- proud locals for their strategies for doing their towns right one and spends his days revealing the Big Island's little -known when the clock is ticking. secret; it boasts I 1 of the planet's I i climate zones. This means Enjoy this issue and the rest of your summer and, as always. a ratio of experiences -to -land mass unmatched on the planet— please share your tips and stories at upmagazine.com. including the most striking: flowing lava, to which local hell Happy traiis. companies get so close that your eyes get dry. (} i After a quick bite watching a psychedelic sunset in downtown Kona, we prepared to get wet again, this time to night -dive with Tom Gierasimczuk, editor giant manta rays coaxed to the surface with plankton - attracting tomCa,)upmagarine -corn CONTRIBUTORS Bruce Ramsay's ("Social Networking in Winnipeg." pg. 42) ON THE COYER stories for up! magazine range from enjoying moose sausage Pro s,.uter Alimras,;j Ashley hangs with ice fishers, ice climbing with a legend. hallucinating from toose on 0ohus North Shore, the seat of his mountain bike, and even dancing with ghosts. PHOTO BY Mine! Russo How are you ending summer with a bang? "Mounelvn A,f;Aj "eh a of fr.ends Ord 0 ie up &.&h the 4e5e d alnrn A21`4BeCUa ever. Calgary writer and up! contributor Shelley Amusch ("Flying High," pg. 26) tells stories regularly in the pages of Avenue Calgary, as well as Swerve magazine, where she is known for her weekly "Cheap Date" column. How are you ending summer with a bang? "Lazy -ea e;n3 Sessions on Crtl vyt 5 Elio.,-, eve,, mer enc rides and - loe5 and lots of ,m e %o ccac'�x4y /s w tt• John Heckathorn rvalue Guide to Hawaii " pg. 18) is editor of HAWAII Magazine and hawalimagatine.com. He's lived in the Aloha state for more than 30 years. How are you ending summer with a bang? "Z a," endn9 i e Gfy 3 '9 SPEAK UP! ,Awk iAeo ehe ela55roe or vbr ehe v9r& e, in And you could win a one -year subscription decades.., eo eeach journet✓isi»" if your letter is published Get in touch at letters(Pupm agaz ine.com E Nelson. B.C. -based photographer Karl Medl= ("Social E Networking in Winnipeg: pg. 42) wandered Winnipeg COMING THE MOVIE ISSUE for this month's story. "The licence plates don't lie: >>Celebrating Canada E Manitobans are friend! !" he says. How are you ending as Hollywood North summer with a bang? "Z hope eo leqv o/ r' of a » Living movie sets dock and ca mono dl the .seeo d the elock ■ from coast to coast ederns o%r from s ar. , mer eo NEXT P » The value Guide to Toronto _ M�r - -- i No economic roller- coaster can change the fact that Hawaii is heaven on Earth. But it can put paradise on sale. That "s why now is a great time to go. New and plentiful hotels want heads in beds badly (like "free - spa- and - meals" badly), plus the crowds have thinned. But what hasn't changed is that some of the Aloha state's best things are still absolutely free. We hit up locals and scour deals to deliver the best bang for your buck in an American Eden � r 4 A ti AM J: 2 Kona Village Resort - • d'u Dr, Kohaia Coast onav;1h88e.corn - - Live as large as ancient Hawaiian royalty at the state's only all-inclusive resort, with adthentic individual thatched roof bungalows and included family activi- ties strewn between surreal black lava fields and the teal Pacific (from $1,OW `p ^' per night for a family of four).` e O Big Island Keauhou Beach Resort , '18 -6140 Ahi Dr Kona 1808- 322 -3441 keauhoubeachresort.com On the water, with tidepools and two ancient stone temples, this reson has an extensive cultural program. free breakfast and great sunsets (from .$279 a night). • �F VALUE GUIDE VALUE -ADDED TIPS For dining, buy Remember that student anti the US515 Hawaii senior discounts apply at Entertainment Boob many Hawaiian shops and ft's full of coupons. V t �"�✓ attractions so bring v, Y including ones for GREAT HOTELS FOR THE MONEY higher -end restaurants (entPrta�nn c}r+t rom). f. The Royal Hawaiian Four Seasons Resort Maui St. Regis Princeville 3900 44'a:i 5� i:a 808-826 - bJa v ? I -;in 800- 819 -5053 fourseasorts_cont,'inaut 9644 Stare oocihotels com %stregis In 192 ih, r.unt� folk Palace Hollywood's luxurious Hawaiian Splendidly renovated. this luxury grabbed the best stretch of Waikiki hangout features attentive service and property serves up stunning views Beach, and it just spent I ISS60 million a beach so good-looking. Sports Illus- of Hanalei Bay from most rooms — to renovate its enviable perch froom (rated shot a swimsuit issue there 1from even from the shower (from $640 $310, but consider the higher -prked $595 a might, which includes either a a night, with some packages offering rooms that offer n $1,(700 resort credit). $100 resort credit or a fi fth night free:). a fourth night heel. II Oahu Maui Kauai ss Si •`; i i - ��""' S3v E E' i •.�i: c Hotel Renew 1 251 F Napili Kai Beach Resort Aston Kauai Beach at Makaiwa t::,aicaiari Ave,, watktki 5900 Lower Honoaptilani Rd., hlapdi 650 Afeka Loop, Kapaa 1 ST! '> 57 808-687 -77001 hoteirenew.com 800-367-50301 napilika; eom astotshotets.com E Located half a block from the beach, the hotel's contemporar As gorgeous as the bay it overlooks. Centrally located on 10 cis v, mh unt porar this low -rise resort offers plantation- acres, the Aston has a great pool and rooms Include complimentry style studios and suites, recreation low rates that often include breakfast breakfast and wi -fi (front $150j, facilities and daily cultural presenta- for two /from $97 a night). © tions /from $240 a night), )0 VALUE GUIDE KAUAI 0 001 / 1 k4A'!7 HO 24 Hors for $24 (or Less) • BIG ISLAND BREAKFAST S 55n MORNING Free y Nike the 65-km Start the day right with section of the Xalala K AUAI J 1 A t the delicious and plentiful Trail from Kee Beach macadamia nut pancakes at to Hanakapiai Beach and Tip Top Motel in Lihue. the soak in the views of the island's largest town (3173 "" vast Pacific beyond Akohi St, 808 24S•1333) '�° (kalalautrail.corn) ' ar , BREAKFAST f $1.50 MORNING I Free HONOL U LU , Fuel up with the carb packed Hike up Diamond / �j j local favourite. Spam musubi- . Head Crater for stun - LUNCH 5870 ! t rice, canned ham and ning views of Hono- join the workday crowd for (H seaweed (avail- lulu and its verdant, a Hawaii -style plate lunch able from most craggy surroundings i and coffee at the President convenience (enter off Diamond i Obama approved Rainbow stores,'. Head Road between Drive -in (3308 Kanaina Ave. Makoput+Avenue 808- 737 -0777. rainbow and 18" Avenue). drive+ncorn). 0 MORNING f Free Drive upcountry to Ali i Kula EARLY MORNING ! Free BREAKFAST S6 C :r ✓ender Farm and tour the In Wa +lea. on the south Still damp from the sea, fragrant garden. If you want M AUI U i I i coast of Maui, go for an grab a cup of coffee and to know more about the H invigorating run on the a muffin at the Wailea beguiling flower, splurge on stunning Waiiea Beach Beach Marriott's beach- the $12 guided walking tour Patn and take a quick dip side. coffee stand (3700 (1170 Waipoh Rd., Kufa. 808 in the ocean Wallea Alanui, Maui) 878 - 3004: oklrrraut.corri). BREAKFAST S4 MORNING i Free Go where the locals Cruise the Hilo Farmers Market for go. just outside of flowers, fresh produce and local [} f^ Hilo. the Isles Cafe crafts. A multicultural food court L? l has large and fresh and a bustling street scene wake up C ( servings for the even the groggiest tourist (Mauro 7 L D price of a fanc Street and Kamehomeho Avenue. coffee back home -pen every day, but Wednesdays (93 tihiwoi St and Saturdays are best. 808-933 - 8 0 8 - 9 ,6 g - J. 1000: hilofarmersmarket.com) The local cheapskates Yvon" Siegel and Jessica Ferracane are the authors of Sit Thrif Restai ranrs y;,,uiebook s Kiln Steutermann Rogers anti Stephanie Kal Reid are lrngtirne Kauai residents who love a deal. . 1 VALUE -ADDED TIP Fos LIS530, you can buy a Gold Card that discounts most Island activities and attractions by up to 25 per cent, It's good for a year and covers up to four people (hawaiifun org) AFTERNOON $5 DINNER $7 Drive to Kilauea and the lighthouse at the Saimin broth and noodles " + K Pcint Nattcnal Wildlife Refuge it's garnished with an impres LUNCH 1 $6.50 one of the best places in Hawaii to spot live list of toppings —is Eat up some local flavour by picking up a wildlife including the largest population of the quintessential Kauai tub of poke — marinated yellow fur tuna nesting seabirds in the state. The lighthouse meal. and it doesn't get tossed with seaweed. salt and soy sauce -- is open, but still undergoing renovations better than Hamura at Pono Market for an impromptu picnic this summer, so call ahead for hours of Saimtn, the locally toyed j4 -1300 Kuhro flwy., Kopoa 808- 832 -4581) operation (end of Kilauea Rood, Kdauea. diner 12956 Kress Sr, 808-828- fvvs.gc vJkitaueapornt) Lihue. 808-245 -3271) rI AFTERNOON i Free EARLY EVENING Free DINNER : j'.75 EVENING r Free Stroll, swim or snooze on Walk in gratis and watch Kanoe Finish off the day Don't buy a ticket to a Waikiki Beach, Be sure to Miller hula dance at with a steaming � Waikiki Shell concert • 1► bring some suntan lotion. House With*,t a bowl of ramen at hear the musk for free J Key (Holekufoni Waikiki's Ezogiku outside while strolling Hotel 2199Kaho r noodle cafe (2146 Waikikis Kapiotani Park Rd.: 808.923.238, Kolakaua Ave.. (3902 Poki Ave -. Honolulu) holekulorn com). 808 -926 -8516) _ _ _ . _..: _.tea = a► LUNCH ? 57.75 i AFTERNOON ! Free DINNER S10 Bite into the succulent i Join a free tour and tasting at Grab a yummy dinner in all- natural beef or elk burger Tedeschi Winery at Utupalakua style at the Maui Arts & EVENING B Free gritted at the Ulupalakua Ranch 3 Ranch, t lawaii* s most popu- Cultural Center, Entrees Stay at the Maur Art, store, just a 15- minute drive lar winery Don't miss start at S10 and are ca- Cultural Center for the from the lavender farm (Hwy, the mind - blowing tered by rotating local free galleries. Also. try 37. Kula: 808-878.2561 ulupol- pineapple wine restaurants (I Cameron catching a concert (tickets akuoranch.corn). (Hwy. 37 Kula, Way. Kahului; 808.242- start at $Kt) frequently 877 - 878.6058. 2787: rm uiarrs arg) held there. mouiwine.com). LUNCH 1$10 -75 AFTERNOON j Free DINNER ; $4.50 Drive to Kona and sate Drive through coffee country and try free samples and learn Back pn Kona, arrive between 5 p.m. and 7 p.m your hunger with some about the industry at award - winning Hula Daddy Kona for the half-price food at the King Kame- of the best Fresh local Coffee (74 -4944 Mornaiahoo Hwy„ Holualoo. 808 -327 -9744. hameha Hotel's i ±lf s:,i Tsar. The kalua pork fish and chips in the state hidadoddycom) quesadillas are amazing (75 -5660 Polani Rd at the open -air Harbor Kailuo -Kona: 808 - 329-2914 � House in Honokohau Harbor (74 --425 Kealoke• r he Pkwy„ Koifuo -Kanoz c 808.326 -4166) i3 x € F; li i twr rt;.r, t t - •,c.; i :Itr t wl+ , n,,,+ ,fiaur Three 11r... , Sery +ce to Kaua+ auf konz re5ilmes!!t I)r „ a ; , ?r.;. 23 Local Knowledge I � Surfing prc. Anastasia Achley share; i-v, (avo!)rit* s �.'. things that are well worth the money in he island hi: urn IT'S FINE OF THOSE "only to Hawali" stones: a five year -old moves to the lsland, and is bobbing on a surfboard within weeks: she starts competing lust Iwo years a later and grows up to become one of the planet's top professional female surfers by age 23 And her story doesn't end there This past spnnci, she added winning th€r North Shore Soap Factory Pipeline Women's Pro to her Innc1 Ittii of arcolades given her kinetic lust for life, Anastasia Ashley 1pictured left) knows how tti tih:�l smart Here are her top 10 things well worth the money. from Kona to Kauai f: =rr; r,rrrr, Airwalk Sandals Coconut Cream Soap from Karla Brewing Company . ' "Airwalk makes the best North Shore Soap factory Tour sandals They're stylish, "t love this all natural soa "Complimentary brewery built tough and can with- infused with Hawaiian tours are available two stand long walks on the Kukui Nut Oil that prote s ; times a day, seven days beach and the dirt roads the skin's natural moistur a week Check out the of Hawaii.' (5121 without blocking pores. restaurant, where you can y (55.50. 67 106 Kea&ahon sample some of Hawaii's Mel-vin at ) Salon St - Woialija Oahu. Sd8 best beer for just 55." V' "Melvin really knows good 637 - 8400, herwaiianhath (fare. 75 -5629 Kuokini Hwy, hair, and can get you took - b- dy.cnrn) Kcsikia, Kano; 808 - 314 - 2739 4 ing great for a night out konohrewingco.com) on Waikiki." (555: 1240 Aro Bikini from San Lorenzo M gana 81vd., Honnfulu. Hateiwa Da Pokernan 808-550.4441. jsalon.corrV A cute store selling mostly Fish Market in-style bikinis with a Braril "The best p on the North Shore Exptorer ran twist. as well as heath island. hands down The Helicopter Tour from coverups" (SRS, 66 057 Ka Ahi t imu Poke adds a Paradise Helicopters rnehonmho Hwy, Haleiwa new, fresh twist on a 1, r ,i "A helicopter tout is a 808 -637 3200. sonlnrenao favourite." (S 3 57 bw must The North Shore bikrnis.com) sornptes are free, 36 N waves and the nearby val Kamehameho Hwy. leys make for an exciting Burger from Duane's Honofukr, 808-622.4629) way to view one of the Ono-Char Burger world's surfing meccas " ' The'l.ocal Boy' burger . with (frorrr 550. Turtle Bay teriyaki sauce and pine - Resorr. North Shore. apple - is the one to check 0ohu. 808 .969 -7392 out It will leave you waning l parad.secopters com) to come back for more." (S7. y 4-4350 Kuhto Hwy, Arxthola. l Tropical Crusts Treatment KaiKn, PM- 822-9181) from Abhasa Spa "A serious body scrub to Sunrise Special from:',;r` exfoliate your body after Haleakala Bike Company ' a long day at the beach You get to watch the sun Tropical Crush removes come up over the crater, your toxins and makes your which is breathtaking And skin feel baby smooth" the best way to see it is (5190. Kt"txia Ave. on a bike" (9155 810 Haiku Hnmolulu. 8M -922 8200. Rel. Haiku. 888 922 2451 nhhaso ci rn) brkerrrrr corn) Sr Travel Trade Overview For Month of July The July market was truly a mixed bag for travel agencies, some who have done well and booked travelers to all parts of the world, including Hawaii. There are many agencies who have not met their expectations for the summer (and it's half over now). Agencies specializing in Cruises, FIT travelers, and groups to Europe have had some success, as compared to agents /group movers specializing in Asia. In most case, where agencies have not done well, they place the blame directly with the website. This is true for all markets, but especially Hawaii - the fares and travel programs offered on the website have affected how the individuals make travel plans. Most potential visitors to Hawaii are repeat visitors and know where they want to go, where they want to stay, and can get a car rental fairly easily. It's no secret that cruise lines, air carriers, hoteliers, and tour operators have been focusing on the website for a few years, appealing directly to the consumer; it appears websites will continue to be the largest channel of distribution for many suppliers /vendors. Those agencies who have had success this summer, and will continue to do so, are those well - established agencies with loyal clients. Many of these agencies charge a service fee, between $50.00 to $100.00 — some agencies deduct this from the cost of booking (if expensive enough), or simply keep the service fee. Some of the following agencies charge service fees, some do not, but the underlying factor that keeps them above other agencies, is the loyal, above average income clientele who demands service and efficiency above everything: Travel Advisors of Los Gatos, Peak Travel, Estill, The Travel Shop, Ladera Travel, to name a few. AAA offices do not charge service fees, and most are extremely successful with their built in travel membership roster, but are very service minded. The past few months, I have noticed a definite change in the marketplace: agencies have suffered a great deal of business in former travel- oriented cities, such as San Mateo, South from San Leandro through Fremont, Walnut Creek/Concord (upscale area). It's very strange to discuss their promotional efforts to attract travelers — their business comes in spurts, very busy for two or three days, then quiet for a week. Many agents are getting concerned in these cities. The so- called "mom and pop" agencies are having a difficult time — many have merged, closed shop, or are now working out of home. Unless the travel July Overview — 2009 Page 2 climate (and clientele) don't change dramatically in these areas, these agents may have to experience some major changes in 2010. Alaska Airlines will commence serving Oakland —this is the good news and the bad news. The good news, is obvious; but with their website offerings of $169.00, not available to travel agents (can book, but can't ticket, and no commissions), agents are forced to book through tour operators, whose air fares, many times, are higher than the website. Every agency has lost clients to the website; if the agent does not have the opportunity to sell the B /I, the client will return to an island with which he's familiar, or book another island on the recommendation(s) of a friend. Being that Maui has more visitors than we do, chances of the B/I being recommended is less than Maui. Normal (published) rates on AS to Kona are too high; on every call to agencies who want to use AS to KOA, the biggest criticisms are website, scheduling — Sunday, Tuesday, or Thursday - and the high fares. The agents ask, who wants to leave on Sunday and go for a 2 Night, 3 day program (Tuesday), or a 4 night, 5 day program (Thursday); a 7 night, 8 day program, returning on Sunday at 9:00 PM. And unless the fares are super low, who will want to begin their vacation on a Tuesday or Thursday anyway? Agents explain, even if they can persuade clients on these inconvenient days of service, there is the website we have to contend with - AS to Kona is a tough sell; they are beginning to realize they can't help me (B /I), their clients, on AS as they had anticipated — they would have more satisfied clients (not necessarily happier ones) if they booked Maui, with decent departures and returns. Agents continue (and I have to paraphrase) : "and then there's the matter of fares: when AS is trying to introduce a new service, especially in November, December and January — historically some of the lowest traveled months to Hawaii (exclude Xmas) from this area — they have fares over $600 ?" Agents who are trying to help AS and us (and themselves) openly ask, who in the world is planning their marketing and sales strategies? I have to agree, and to put it bluntly, Alaska Airlines is not doing the B/I any big favors. We'll certainly get some business, but unless their fares and/or scheduling changes, it certainly won't be what I /we had anticipated. When AS made their announcement for Oakland service, with their schedule, I alerted you, requesting at least one good departure day (a Friday or a Saturday); without one good departure day, the OAK -KOA service will hurt not July Overview — 2009 Page 3 only us, but AS just as much. If the OAK -KOA flight is not as successful as they anticipate, I would hate to think they might determine the B/I is not a popular destination. Any AS cancellation or reduction of service to the B /1, could influence any future carriers from considering the B /I, especially OAK, which is a big Hawaii market. (George: If you are reading to here, ignore everything else in this Overview, except the preceding four paragraphs - the success of the OAK -KOA flight will not only highlight even further the beauty and attractions of the B /I, but will possibly determine the Big Island's success for many years to come.) The immediate East Bay Area is okay with a 7:45 AM departure which means an earlier return to Oakland (ETA 8:30 PM); but on my telemarketing calls to Antioch, Danville, Livermore, and cities out of the immediate area, agents tell me their clients will have to leave their homes by 4:30 AM — sheesh, they might be better off going to SFO at that hour. Some agents are not exactly celebrating over AS' entry into Oakland. But the departure times are a minor item, as compared to the previous paragraphs — sure, if the departure was an 08:30 or 0845, it would probably be much better, but it will not determine whether the traveler will want to go to the B/I or not. Of interest, and possibly suspect, are the comments you will note on my Sales Activity Reports — almost without exception, agents tell me, "B /I is my favorite island ", "we always push B/I first ", "we will continue to promote the B/I as you're the only ones who visit us ", "Maui is a popular island, but we'll move them over to the B /I" etc., etc. If this is true, is no one booking Kauai or Maui from this area? I would like to think most of them are true and sincere comments, but we have to see if this area is a big as we think it is, or agents tell us it is. On that note, does the HVCB still maintain their Research Department? I think they used to have visitor statistics from where our visitors originated — by month, or quarters. These numbers would really help us, if we could get them. In fact, this is a selling tool all of us could use, and should have. It gives us a marketing advantage, as to where and when to promote and advertise, and which areas to focus upon. I wonder if someone from BIVB could check this out. Can I get a response from the office as soon as possible — especially if it is available! I might have Monthly Overview — July Page 4 mentioned to you that one of my immediate goals is to surpass Kauai in visitors. This area is a great market for Hawaii, and if we can take a lot of traffic from Kauai, and some from Maui and Oahu, I think we can come close. It should be also be noted that many of the major vendors and suppliers i.e., hoteliers and tour operators are still offering discounts, incentives for travel agents, resort credits for guests. Though the "doom" for the summer traffic appears to be gone, some of the "gloom" still remains. Going into the website, the carriers are still much too high for the environment we are in — but with smaller aircraft, reduction in scheduling, load factors are high, and the carriers do not seem to be concerned. The last quarter, plus September, do not appear to be a big travel period for Hawaii, and hopefully the high air fare mentality will be reviewed, resulting in lower fares during this period. Overall, July has been one of the more interesting and one of the busiest for me this year.. As mentioned, many agencies have been enjoying a good summer, with the rest of the year looking fine; other agencies are deeply concerned, with the increasing popularity of the website selling directly to the public. It's a mystery as to why agents located in some upscale, above - average- income communities are experiencing big decreases in their businesses. Agents themselves can't figure it out — AAA, always a big producer of vacationers, will be moving their offices upstairs, decreasing staff, in Walnut Creek, is unexplainable. Hopefully, it's just a temporary thing. I believe we'll find some more closings and/or merging of offices, and an increase of home based agents throughout the area. We'll have to find a way to maintain or establish some sort of communications with these Home Based agents (including the rest of the country). I know there is an association (like ASTA) of Home Based agents, and have attended two of their conferences. It's been a few years ago, and I've forgotten all the people involved, but there were thousands of HB agents in attendance. If this is an area we want to pursue and I can be of some possible help, please let me know On a personal note, my calls to agents have been pretty much on a very positive note — except for the AS service from Oakland (as explained earlier) — most agencies /agents have been very optimistic about selling and promoting the B/I (again, my earlier comments, I have some concern). I've been well received and they especially welcome the Monthly Overview — July Page 5 Heritage and Culture and Science and Adventure brochures. They definitely need maps, but unanimously prefer the other map (with the characters, etc). Travel Planners are also well received. As in most businesses, establishing relationships is part of the key to successful selling. To that end, I am focusing on the known producers to Hawaii, bringing various giveaways, whenever possible, especially to agents I've known for a long time; comparing notes with partners, trying to determine other Hawaii producers I may not be aware of. As always, I look forward to the visitor statistics (hotel occupancy report) to Hawaii. If the HVCB still maintains a Research Department I would like to add any reports they might have, to my wish list. Sales Recap Report — Mas Takano Month: Results Type Activity Notes 24 Office Visits -0- Telemarketin 1 Training Westgate CSAA (AAA) — San Jose — short presentation of Heritage /Science and Vacation guide brochures to staff of (3 of 4 people) -0- Events Meetin s Please define a "meeting" Territory Information: (Travel Trends / Partner News / Updates Wesbsite sales increasing, hurting travel agents' ability to sell; economy has many agents concerned — more merging, closing of agencies; increase of Home Based agents. Older well - established agencies having success in this environment, while agencies with little loyal client base are having difficulty. Air fares to Hawaii show no signs of decreasing — hurting Hawaii, as many destination are benefiting from lower fares. Alaska Airline commencing service from OAK to KOA — agents in area anxious to book, but flight schedules from OAK, plus high air fares, not conducive to booking flights. We have to do something soon, before service begins. Tour operators, hoteliers and car rental companies still reducing rates, giving guest credits in hotels, agency incentives, discounts. HVCB DINNER SEMINARS (Southern California - August 24 - 28) August 24 Oakland - Anaheim (SNAJ Overnight at the Island Hotel, Newport Beach August 25 Newport Beach 9:00 A.M. - 12:00 NOON Meeting at Southern California AAA Headquarters for presentation to approximately 50 key sales counselors (as well as some agents who were learning more about Hawaii). We were warmly received, with an attentive audience. There some Q 8s A's. Linda Rasmussen was a congenial host, as was Elaine (her new assistant). All agents picked up brochures. 4:00 PM - 9:00 PM Everyone set up room between 4:00 and 5:30; agents arrived a bit early, but this was okay. An opportune time to play some music while agents were waiting, but either the music wasn't ready, or no one thought of it. All presentations went well; we had someone signal each presenter at 13 minutes, to "wind up "...most people were able to do so. I ran into some overtime - had difficulty finishing off completely. August 26 Newport Beach - Woodland Hills Departed late AM for bus ride to Woodland Hills, the Warner Center Marriott Hotel. 4:00 PM - 9:00 PM As usual, everyone participated in setting up the room all cooperatively helping each other. It does take about 1.5 hours to set up and get ready. Our presentations went in the same order, with Kauai first, then Oahu, Maui, and the Big Island. Everyone has their own way of presenting their product, which was good - no one "read" their presentation - and I think well received by everyone. Nonetheless, Woodland Hills was really disappointing, as we were set up for 100 guests, and we hosted, by my count, 52 agents. Some of the group mentioned that the response was so small from Woodland Hills, that they (HVCB) opened it up to everyone (as compared to select productive agents). The supplier/ vendors also mentioned that the agents in this area do not respond, plus their "no show" rates run really high. It appears Woodland Hills is /was not a good venue for this program. I was a bit closer to 17 minutes this evening - which to me was okay - I don't think anyone adhered to the 15 minute limitation, except Maile (Kauai), I think she was right on 15 + minutes. August 27 - Woodland Hills to Beverly Hills Arrived in Beverly Hills by bus, which has been very convenient. Everyone is hoping Beverly Hills will have more agents in attendance. 4:00 - 9:00 PM Set up as usual - expecting 100+ agents. Unfortunately, the turnout again was a bit small. By my count, I think we had 52 agents. Though the number of agents were limited, and they seem to be on the "cheap" side, it appeared they wanted more of the giveaways from the vendors/ suppliers and the Visitors Bureaus (i.e., they wanted more mac nuts per person - they grabbed a handful - and took at least three baggage tags). Which was okay in the long run, since the attendance was so small. Having said that, I thought they were the most attentive and vocal. I was again over the 15 minutes, but was able to get most of my message conveyed to the agents. During my presentation, I emphasized the importance of the Heritage/ Culture and Science /Adventure brochures - I left a bunch of these folders on the table as they exited, and most of them were gone. At least they were listening! August 28 - The Grove The set up was nice at the Grove, which is a large shopping mall. There was a grassy area in the middle, with a stage on one side, with an area to arrange our tables for the collateral materials and distribution of leis. We gave out our leis within a couple of hours, and most of the collateral material was picked up. The only drawback was the heat - it had to be in the high 90's, and it was not that comfortable. But Kalani and Nathaniel (the musicians) and Malia and her group, were really troupers... they put on a good show, with some audience participation (great reception). If this promotion was to get some exposure for Hawaii, we did our job. No call to action, so I guess well just have to see how much response we'll get from this area. August 29 - Beverly Hill - Oakland Departed in the morning for home. SUMMARY HVCB Dinner Seminars Southern California The logistics for the seminars were well arranged; 1. Hotel accommodations: arranged at very good hotels. The individual rooms were pleasant, with check in procedures going along without a problem. 2. The Meeting Rooms were adequate (with one exception) with the boxes and other collateral material in the meeting rooms as arranged. (I have to think Emily, Julie and /or Robyn had something to do with this at each hotel.) The Meeting Room at the Beverly Hilton was not up to par: The room was long, with two abreast tables (of 10) going the length of the room. Fortunately (or unfortunately), the no -shows exceeded 50 %. 3. The display areas were fine, but again, at the Beverly Hilton, the tables were on two levels, and were not conducive for a normal flow of the agents. Some dissatisfaction amongst the vendors and suppliers.... and the island chapters too. 4. The menu was excellent and plentiful at all venues. S. Door prizes from the vendors/ suppliers were good; complimentary rooms were offered. 6. Island chapters had nice gifts, nothing spectacular; I was able to improvise with mac nuts, chocolate covered mac nut candy (fortunately, there were three extra boxes I was able to utilize); Chris from Maui, gave me some Maui potato chips which I slipped into the bag. 7. The Grove - the leis were a nice touch, but some people refused them saying, "it was too hot to put on "... PHH had their own table, while the island chapters shared one table - in fact, HVCB asked us to move our brochures so the other vendors could put their material with us. They were only 6 foot tables, and I questioned why we had to share our table, while PHH did not. Maybe not the right thing to say, but they got another table. I don't think the vendors/ suppliers thought it was time well spent. All in all, it appears the HVCB did everything right logistically - ground transport, hotel arrangements, the menu, coordinating each table set up (center pieces, binders), audio requirements, etc. However, as noted earlier, the actual attendance versus the RSVPs were too far off .... there was obviously a lack of follow -up. Also, in Woodland Hills, the suppliers and vendors noted that the type of agents who attended were not of the best calibre (probably the result of "opening" it up to everyone), as the initial counts were so low. As for the banquet room in Beverly Hills, I don't think there was an excuse for it - that room should have been checked out. Chris (Maui) said he did the same hotel, but in the main ballroom, and it was perfect... Summary for the Month of December 2009 The month of December was the culmination of some focused and effective marketing programs the Big Island initiated (in conjunction with the HVCB /KCRA) during the year. The Big Island was also the recipient of immeasurable good fortune, with the announcement of Alaska Airlines' announcing their intentions to fly directly to Kona from the Bay Area. This was not a windfall, though we know the Big Island is a great destination; it was a lot of dedicated, behind- the - scenes hard work by our Executive Director, George Applegate. Having non -stop service to Kona from Oakland and San Jose, has to be one of the most positive events for the Big Island in many years. We started off the first quarter with the HVCB seminars in Oakland and Palo Alto; this was followed up with the KCRA group promoting the Kona Coast resorts. Though these two promotions did get the agency numbers to turn out, some of our vendors and suppliers questioned the value of these seminars - the cost for the vendor to participate, the prizes they had to donate, and the quality of the agents (the latter could be controlled somewhat by the vendor/ suppliers) versus how much quality time each vendor could spend with their key accounts. Perhaps we might want to discuss this prior to getting into 2010 too far along - or has the HVCB already determined how, why and when we will proceed with promoting Hawaii in 2010? It was the foresight of Deanna to include Sacramento and Walnut Creek, well as hosting the agents in San Jose and Palo Alto, for our Big Island Northern California campaign. The Big Island dinner seminars where we hosted these productive accounts were extremely well received - great turnout, with quality agents. Our B/I promotions were in March of this year - I still get comments on our seminar (and surprisingly, and maybe not, on Brittany's presence and talent). I think the key to our (Big Island) success, was our ability to convince agents to attend, and our venues (which I think were excellent.) At the time, though there were no direct flights from Northern California to the Big Island, agents assured us at that time, they would continue to promote the Big Island. December Summary - 2009 Page 2 This office was also active in assisting the HVCB with the dinner seminars in Southern California. For some reason, the attendance was not as large nor were the quality of agents as good as the HVCB (and vendors) expected; it's difficult to imagine, since the venues in Newport Beach, Beverly Hills, Woodland Hills were some of the best. Again, I think the suppliers/ vendors have a lot of influence/ control on attendance and quality of agents. I don't think the vendors/ suppliers committed themselves as they should have in bringing along their top accounts. In the fourth quarter, we joined the HVCB in Vancouver, Seattle and Portland, for their dinner seminars . Mixed emotions from everyone regarding this blitz - rain , inadequate function room, etc. We can discuss this at a later period. We received the biggest news of the year, with the announcement of Alaska Airlines' entry to the Big Island with direct flights from Oakland. We had outstanding exposure in the press, billboard advertising, airport signage, thanks mostly to Alaska Airlines and the cooperation of the Oakland Airport. However, we were able to capitalize on this not only with the public, but especially within the industry (travel agents), with flyers and announcements, the serving of Kona Coffee at the boarding area (which was publicized). The whole East Bay Area was excited and this whole excitement dribbled down to the traveling public and to the travel agent; even I was caught up in the excitement. Needless to say, the second biggest announcement was Alaska's commitment to serve Kona from the San Jose Airport. This is really big news for the South Bay since travelers from Morgan Hill, San Jose, Santa Clara, Los Gatos, Los Altos, Palo Alto, no longer have to utilize SFO where parking is tight and expensive, where traffic to /from SFO can mean missing your flight. Better than that they say, is they no longer have to utilize UA - note: I've never seen a carrier so despised as UA - both consumer and the travel trade. Going back over the visitor counts for 2009, the Big Island in the majority of the months, had the most percentage increases (or close to it) of visitor arrivals, and the least number of percentage decreases of visitor arrivals, spending, cruise arrivals, in almost all categories. I think the Big Island had a good year, but numbers are December Summary Page 3 tricky, and especially since our base(s) are small, we have to be cautious in flaunting these numbers. Looking ahead in 2010, assuming the economy remains steady, I think we can be looking at 8 -- 10,000 more passengers from the San Jose Airport; Oakland will generate less numbers, unless we can do something with those departure dates. At this time, we have to put our money on Alaska Airlines to pull us through 2010. I just wish they had more capacity i.e., larger aircraft. With the inaugural to Kona in March, we should be planning to participate in a similar manner as we did in Oakland. I'll find out what San Jose is planning, and see where we can fit in. I' don't know if Maui is going to get involved in San Jose but I think they will be involved this time. Whatever, let's make sure we take advantage of all this "free" publicity and exposure. - already, the "inaugural" festivities will be the Maui flight, not the Kona flight. This past year was productive than anticipated, and 2010 can only be more productive. Everyone talks about the importance of the website, and while it is true the traveler visits the website, most of the times, he/she does not know exactly what he wants, unless it's a simple air fare. Almost every agent tells me travelers come to them after getting confused, or unsure of what they are buying in the website - for a fee, agents state they will handle. I guess my point is that, the travel agent still controls a lot of business, and while the weaker) ones will disappear, the stronger ones will continue to be profitable. It's pretty obvious the tour operators are still heavily dependent on the travel agent, and continue to solicit their business, with seminars, incentives, familiarization tours, etc. On a side note, I believe our collateral material is as good as any of the brochures, regardless of destination. I think it plays a big part in getting agents to promote the Big Island, and helps to sell the traveler the attractions of the Big Island. I get a lot of compliments on our brochures. December Summary Page 4 I think we have the opportunity to make this a banner year, with direct flights into Kona, great brochures, continued seminar programs, and continued sales calls in one of the most productive Hawaii markets. mas �+ :ie C=1 H H O ro] eD m o � h y • Z� A ]� o ` a� ' O tD W O co �` z n � b � in O z bQ Oy > CD 0 � lu .� c• � o p 10 t�1 p y -c 0o.� �C z ? Y� o co O ID r n Lb G tD w O W r SUMMARY FOR THE MONTH OF MARCH - 2010 Most of my efforts for the first two weeks of the month were focused on the San Jose Airport (SJC), with Alaska Airlines (AS) inaugurating their services to Hawaii. As it was at Oakland's inaugural to Kona and Maui, there was much pre - planning for SJC's inaugural to Hawaii. Three or four SJC airport personnel attended and assisted the Oakland inaugural; they asked if I would assist them in San Jose, as they confided to me, "we're going to have a bigger and better inaugural than Oakland! ". As a result, I was privy to all of their planning and was able to put Kona into the forefront of all their preparations. AS and the Airport Authority sponsored a cocktail VIP Reception, with heavy pupus, at the Doubletree Inn, decorated completely in Hawaiian decor. They also displayed our brochures, mainly the Vacation Guide at the registration desk. George Applegate and I were invited to say a few words — to keep the program free of too many speeches, I introduced myself, then introduced George to deliver the message. We were able to meet many of the civic leaders, the Mayor of San Jose, the Airport Authority management team, and most important, AS' key retail, agents (12) — I was given the opportunity to invite six (6) of our key agents (who were grateful to have been invited). In preparation for the inaugural, the AS airport staff requested 14 Big Island Posters, our DVD, Kona Coffee (though a friend from Kona supplied them with the coffee, they advertised the coffee was compliments of the Big Island). The airport staff all wore muu muus for 10 days prior to the inaugural, while the men wore aloha shirts. Their check -in and boarding areas were complete with framed B/I posters; our DVD playing on their monitors, 16 hours a day; a passenger would have thought he /she were March Summary — Page 2 checking into an airport in Kona. In gratitude, we supplied the airport staff with macadamia nuts which was the hit of the day! The first inaugural flight was bound for Maui; though I was invited to attend, I thought it prudent to keep a low profile, for both our and AS' concern (if there were any).. Even during the check -in area, with all of the dancing and entertainment being presented, they still announced that the Kona coffee they were drinking were flown in from the Big Island. The flight boarded and departed with much fanfare. For the Kona inaugural, the airport staff had stuffed large canvas "goodie" bags, filled with Big Island candy cookies, Kona coffee literature, a map of the Big Island, our B/I Vacation Guide, amongst many other items (sun screen, lotion, etc), for all departing passengers on the Kona inaugural. (For the Maui Inaugural, AS had similar bags filled with AS items, and some Maui items — I don't know what they were.) Again, the departure area was in a festive mood, with the Director of Airport Facilities (a haole wahine) dancing the Hukilau (which she just learned that morning!). Everyone had a great time. I have to assume this Kona inaugural did overshadow any of the other AS inaugurals. (Note: Knowing the constraints on the BII staff, being shorthanded, I want to say mahalo to the Big Island staff. The support they gave me in my efforts to assist Alaska Airlines in their inaugurals, both in Oakland and San Jose, were great. The relationships we were able to establish with Alaska was invaluable; it couldn't have been done without our staff.) We were requested by the University of Hawaii/ Hilo to assist a Hawaiian presentation at the San Jose Tech Museum, one of the most popular attractions in San Jose. The presentation involved the Polynesians crossing of the vast Pacific to discover Hawaii; their navigational skills, the reading of the stars and the sun. Though I arrived at 8:30 to assist setting up, it was a bit disorganized. To make matters worse, when the March Summary - Page 3 Museum opened (at 10:00) a huge crowd entered, bypassing our large room which is normally utilized for special presentations. Unfortunately, the day selected for this presentation was the monthly "free day', where admission, exhibits, and hands -on programs, were free. We had anticipated starting at 10:30, for the 1.5 hour program ;. they had scheduled two presentations. At 11:30, there was one (1) person sitting in this large room (set -up with 50 chairs) - needless to say, it was disheartening for them ... for me, I couldn't distribute my Vacation Guides and other brochures I had brought along. At 12:30, there were about 12 people sitting in the room - at 1:00, I excused myself, and decided to depart for Borders Books in Pleasant Hill. It was an unfortunate experience (at big expense) for the three who traveled all the way from Hawaii. I arrived at Borders Books at about 2:15; the tables were already arranged, with the two ( ?) authors sitting to sell and autograph their books. Dr Langaro, a very nice person ( "Lele Kawa ") and Ms Lurline McGregor, from Kauai ('Between the Deep Blue Sea and Me ") were very cordial. A portion of the L- shaped arrangement of tables allowed the islands of Kauai and Big Island to display their items. I brought along the Heritage/ Art and Science /Adv brochures, just in case I need more than the Vacation Guides. There was a supply of Mac -nuts for distribution. Kauai brought along a mountain full of giveaways, which temporarily disturbed me. However, most of the public who visited our area were "locals" relocated from Hawaii - they were helping themselves to the Kauai Cookies, some kind of candy, bookmarks, packets of beautiful Kauai postcards, a number of attractive colored cards (advertisements) i.e., All Spice Company. They had a music group (a trio), but unfortunately, they were on the other side of the store (this was a big store!), so there was a disconnect between the book selling, the authors, and our giveaway area. Dr Langaro went over to the entertainment area (where most of the people were congregated - the only microphone set upand spoke to the group for about 15 minutes. March Summary - Page 4 Lurline McGregor also went over to this side to give a reading. All in all, I don't know how effective it was for everyone concerned. At about 4:00, the store said it was over, so I left about 4:30. It wash t a full disaster, as the store asked if she could have our brochures for distribution, so I gave her whatever I had left Another promotion, this time an HVCB promotion - the 3rd week of March was set aside for the Big Island. They had nothing planned, except for the free Kona Coffee at Frida's Coffee Shop in the Montgomery area, and Gordon Biersch Beer. I was told the Gordon Biersch promotion was just a mad house (on a Friday afternoon, pau hana ?), and people could care less who was sponsoring. Most of the Ohana group recommended it was not worth attending, so I did not attend. The free Kona coffee at Frida's was busy, only between 8:45 and 9:15 - I arrived at 7:30, distributed our Vacation Guides, as well leaving a supply on the 4 tables for pickup. Everyone enjoyed the free coffee - everyone understood it was Kona Coffee from the Big Island, but if there was any desire for people to go to the Big Island, I doubt it. Just some goodwill and good exposure for our island. It was another busy and fruitful month. I know much of our efforts will result in firm bookings to the Big Island; difficult to predict whether it will be immediate, or later in the year, but the Big Island has been exposed to many potential travelers. I certainly don't mean to wish anyone or any country ill will, but hopefully, the volcano eruption in Iceland will divert much European traffic to Hawaii - this not only includes potential American visitors, but the Japanese visitors as well. mas Big Island Monthly Summary for May The months of April and May have been critical to the Hawaii market. There were, and are, very positive signs of the summer traffic being on the rise. The summer traffic is obviously appealing to the family market, As you know, no other destination, especially for the U.S. market, does a destination offer so much to the family vacationer. We are still trying to recover from the economic depression we have suffered the past two years. This year, however, people are trying to "take a trip somewhere ", after depriving themselves these past few years due to the limited discretionary dollars they've lacked. Even with job market still not secure for many, they have been planning a vacation for themselves and their respective families. Hawaii is their top destination, but because of the high air fares, family travel has been discounted by many. Retail agency contacts tell me that it is most difficult to try to sell a Hawaii vacation this summer; a family of four to Oahu is looking at $3,000 just for air fares. On top of that, with the Euro dollar plummeting, Europe seems more favorable — though the air fares are similar or higher, they perceive more dollar value for the monies spent. These are factors we cannot control, so we must find ways to combat this disadvantage. Mexico, even with their unfavorable publicity which has damaged their tourist industry immensely, is making some inroads into the traveling public. Their low air fares, coupled with the "all inclusive" hotel offerings, and /or lower ground costs, Mexico have become appealing to travelers' limited budget. However, it may be another year or so, before Mexico will become the destination competitor to Hawaii it enjoyed two years ago. The drug trafficking problems, the violence, the health concerns, will keep many Americans from traveling to Mexico for some time. May Summary — Page 2 Unfortunately, the reputation Hawaii has maintained for all these years, as indicated by the 3rd and 4th time repeat visitors, may be hurting Hawaii today. With the costs of travel so high, job security still uncertain, the stock market not settled into a consistent pattern, our repeat visitors are either postponing their trips, or looking for a less expensive family destination. AAA says drive -to vacation - destinations might be heavier this summer with the expected cost of gasoline expected to be lower this summer. As for our channels of distribution, the retail agency trade has been decreasing somewhat, forcing many of the brick and mortar agencies to close their operations. Having said that, these agencies with their corporate accounts (and they handle their vacation needs in most cases), and long time clients still utilize these agencies and form a strong source of business for the Big Island which cannot be ignored. Those of us who appeal directly to the retail agency trade i.e., the Big Island, as well as Kauai, Maui, and Oahu, make a strong impact on these sources of business. In our calls, we note that the Caribbean, Mexico, Canada, and other parts of the travel world had decreased their promotional activities, which I believe was a mistake on their part (as they are now facing little or no assistance from retail agents who normally supported them — the out- of- sight, out -of -mind adage, is certainly holding true). In the same breath, those hoteliers who have not had some sort of representation "in the field ", so to speak, must be feeling the lack of current business. With the website becoming increasingly a strong source of travel distribution, we must become a factor in assisting those who use the internet for their travels. I've been trying to determine how people use the website — it is my thought that they seek the best airline fares (to their desired destination), and May Summary — Page 3 start from there. If this be the case, the neighbor islands will always show the higher fares (versus an Oahu- only fare). Since consumer advertising is out of the question, perhaps we should revisit consumer trade shows. Previously, I've not always been a supporter of consumer shows, but we might seriously consider participating in a few select travel shows. Both Kauai and Maui, especially Maui, continue to participate in some consumer shows. In discussions with them, they seem to agree that the consumer is now being more of an influence in determining the island(s) of their choice — prior to this, potential visitors would seek the advice of a travel agency. Also with the aforementioned 3r, 4th, and more times visitor, they will return to the island with which they were familiar, but still need to be promoted and reminded of the attractions and beauty of our islands. The West Coast market is the largest source of visitors to the Big Island and we must continuously promote this market if we are to maintain this favorable position. Those airlines who serve Hawaii with direct flights to the Big Island would be obvious partners in promoting our island; not only to the retail agency industry, but also to the potential traveler to Hawaii. We must seriously consider promoting with Alaska Airlines, our biggest direct service carrier to the Big Island, directly to the consumer. A joint advertising campaign would be too expensive for us, but if we could tag onto their ads, an added value offering i.e., a first day free car rental, a percentage discount for meals at specific hotels, a discount at /with the Volcano National Park, a discount book for AS non -stop passengers, etc. I've discussed with Alaska Airlines' sales personnel and possible joint agency calls, but they focus primarily on corporate accounts (with emphasis on specific retail agents who handle corporate and leisure travel). May Summary — Page 4 The East Coast and Mid -West markets have decreased significantly to negatively impact our overall visitor counts, and we must also address this market. In fact, these two markets combined, with their negative counts, affected the positive counts we generated from the West Coast markets. If we are to achieve any success for the Big Island this year, especially with the demise of the JAL flights into Kona, we must also address current and future promotions of these markets. This is a critical period for us, not only 2010 but for the upcoming years. I would like to discuss our marketing activities /strategies with you at your earliest convenience. If by telephone, may I also suggest we discuss this when you have some time, and if we can communicate on land line(s) to eliminate the poor reception. mas 04/20/2010 19:09 FAX f7j003 O � b M o o• A p e ao b � � -. �,. e o rR c co ix ° � � y C �� 0 0'' 071004 N ba RA cn ro w 0 0 N N 0 0 0 0 0 0 0 0 0 0 0 o O O o ^� a d o Z Z Z Z Z Z Z Z Z Z Z Z Z Z z a a x � x U ..., E a� CL 8,0 bL W I••I � o C7 C7 o ° Q �, y ; GQ I CL C m Q ° F" C7 0 o x c o o a �xxtiti�z titi���"�x x a u x ° CIS 4-A CIS cn Lt cl C , : o z E�x � x � o Lz H � �; ° 3 W e � ��� �� U U Q �z � 3 30V)) 4 x .� C N O C/7 cd x �xU ct bb ct w I I � w w 0 C c cz cz C7 ° Ln CA 0 03 m I cl cz v o o c d d i Gq a1 GQ GA �q o ° . 0 as as as as as ¢ 3 d cl z° L H � ID U a cz W ° x as Z d x 'o C7 Ix ti H pG w �O l� 00 C1 V•1 l— 00 011 N N N N N N N N N N r � * ƒ f \ � e � n ■ n � / \ / 2 \ \ \ / / k t � 2 n n 2 n n � - U / k k � w Q 2 6 § § § § cz k / z z m # ■ d § \ / / 0 § § ■ s - �� / \ ) ) - - - - - / • « ■ § / \ / / U E $ k c q � 6 $ [ C,3 f / k ej § c = / U 2 -■ A U E 2 = \ 2 ;w / / / / CMI Programs * e.... _ ' 9 1 1 : Vi or Er Elm 9 _ - III t r ' S c try - 9-Adp what'T be fore:' b' A Here, BMC Software's 0 Q • .� on Oa offers a complete 9 incentive pa ckage. { Nagaoka's cooperative attitude is echoed elsewhere across the islands. Turtle Bay Resort on Oahu — recently dC `. named one of the World's Best Hotels and among the Top 25 Resorts in Hawaii by Travel + Leisure —now offers a Complete Incentive Package that includes five nights, amenities, three activities, and taxes and gratuities for under $1,500. On Maui, - t << s F S From state -of -the -art meeting spaces to environmentally - conscious team building events... what could • : , , be more inspirational? To plan your meeting, visit our website. .� "' jweet. bigislrrncl. oz g � - \ / \ _ ... . a� ' (j § ., . ... 2 �7m ® NI) BIBV - 4028 square miles of meeting space Page 1 of 2 4. ip z F The Island of Hawaii — Golf Capital of Hawaii There is one island in Hawaii that has it all for golfers: the southernmost course in the United States; greens where players tee off in view of smoldering Kilauea volcano; designer golf courses with the historic signature holes at oceanfront resorts; affordable and scenic municipal courses where wild turkeys and endemic nene (geese) strut about, and mountain courses where refreshing breezes rustle through native forest. That island, of course, is Hawaii's Big Island — hailed as the Golf Capital of Hawaii but as some say, the most diverse golf experience on earth ... and perhaps, the most distracting. Just ask Dave McNair of Nebraska, whose ambitious goal to golf all 50 states hit the 49th mark with a recent visit to the Big Island, where he played seven out of 18 possible courses in his signature tam- o'- shanter cap, knickers, long argyle socks, and 17 classic Tom Stewart hickory clubs, all made between 1908 and 1915. "The Big Island presented some of the most challenging golf I've ever played, not because of the difficulty of the courses but because of the great views," McNair said. "It was the first time I've ever played alongside black lava rock, and I couldn't take my eyes off it!" That setting was the Kings' Course at Waikoloa Beach Resort. But the day he and his wife Cindy arrived on island, he headed straight for the resort's famous Beach Course. "As you're coming down the signature seventh hole, there's palm trees jutting out of the greens, and this huge ocean in front of you. You think, now that's Hawaii," McNair said. For the CMI traveler, resort courses at Hualalai Resort, Waikoloa Beach Resort, Mauna Lani Resort, Mauna Kea Resort and Kona Country Club all present diverse and unparalleled golf opportunities adjacent to high -tech meeting facilities, and an irresistible incentive to attendees, and their families. McNair, who is the Central Area Sales Manager for the education resource company Nystrom, traveled with his wife Cindy, who often walks the courses as he plays. Both are amateur bird watchers and marveled as they observed species like the native Hawaiian stilt (aeo), saffron finch, Hawaii's state bird the nene (goose), kajil pheasants, and red - crested cardinals. They were also treated to Hawaii Island's prevailing aloha spirit. At Sea Mountain— the southernmost golf course in the United States located near Punaluu Black Sand Beach, the pro suggested they hike a coastal trail that led them to an ancient heiau, or Hawaiian temple not on the map. At Kiholo Bay on the Kohala Coast, they counted nearly 40 Hawaiian green sea turtles after playing Mauna Lani Resort's renowned Francis H. Ii Brown South Course. (McNair shot an 82, and made par on each ocean hole.) McNair ended his swing around the Big file: / /C:\Documents and Settings\missy\Local Settings \Temporary Internet Files \OLK2\FINAL B... 11/30/2010 BIBV - 4028 square miles of meeting space Page 2 of 2 Island with play at the Mauna Kea Golf Course -- originally designed in 1964 by the late great Robert Trent Jones, Jr. This historic and revered course, which often sets the standard by which most other courses in Hawaii are judged, was renovated by the architect's son, Rees Jones, and unveiled in 2009. For information about meeting on Hawaii's Island of Adventure, visit MeetBigIsland.org or contact Debbie Hogan, Senior Director of Sales for the Big Island Visitors Bureau, dhoLanChvcb.or<J (808) 885 -1655. Big Island Visitors Bureau 250 Keawe St., Hilo, HI 96720 1- 808 - 961 -5797 file: //C:\Documents and Settings\missy\Local Settings \Temporary Internet Files \OLK2\FINAL B... 11/30/2010 DE 009 StJ ' 7 TO ��sf�al s t 1 ~ 15. wY ISLAND PLANNERS GUIDE 4 s �_ .; i In volcanic surrobndings AWAII VOLCANOES . A. f eatures 1 of 1 most active vo and o ffers insights on of • . . 1 pano of phenomenal 1. landsca Gr oups •1 time (one to three ho urs) ex plore park b Credit: Big IsJand Visitcurs Bureau 1.1 that encircles the summit caldera pa sses thr ough • 1 lush tropical and provides 1 well-marked scenic stops, For . four-to five-h . of . Road descends 3 feet in 20 miles and ends where a 2003 lava flow cr ossed • r oa d, F or 1 types are , well-marked hiking trails that •. past otherworldly l. 1 .1' with • fields . and 1 1 craters 808 985 www door gardens and a restaurant, and a 120 -seat planetarium. and common areas, restaurants, a new ballroom, and a Other possibilities include the University of Hawaii at Hilo refurbished spa. Meanwhile, the 343 -room Mauna Lani Bay Conference Center, historic homes, high- country ranches, Hotel and Bungalows closed temporarily in the summer to and remote meditation retreats. refurbish its guest rooms and legendary CanoeHouse restau- On the hotel front, there's a lot happening on the Big rant and reopened on November 1; the Oceanfront Naniloa Island. The 533 -room Waikoloa Beach Marriott Resort & Volcanoes Resort, on the island's eastern side, is investing Spa, with 28,000 square feet of meeting space and two 18- more than $10 million on a renovation program and has hole championship golf courses, recently completed an completed the first phase of a guest room renovation of 110 extensive renovation that included refashioned guest rooms units; the oceanfront 309 -room Keauhou Beach Resort has rY+. Tr l i k � . A wreell�j, i l From state -of -the -art meeting spaces to environmentally - conscious team building events... what could 4 • : s o fp oss ibili t i e s. be more inspirational? To plan your meeting, visit our website. A0 15 I W4TM meet. bigisland. ozg Page 1 of 34 Missy Kaleohano From: Marlene Teramae [mteramae @mvnp.com] Sent: Thursday, October 29, 2009 3:34 PM To: Missy Kaleohano Joan Gregory; Debbie Hogan; Bliss Kiyabu ,ubject: MeetingsFocus.com Screen Shots - 10 -29 -09 Follow Up Flag: Follow up Flag Status: Red I just wanted to let you know that the Showcase Listing for Meetings West is up and running. Remember all those 28 images and captions we had to provide (20 from BIVB and 8 from hotel partners)? It went live on 1016/09 and will run for 12 months through 10/15/10. Below FYI for your files are screen shots of a Big Island Feature Story in October as well as our Showcase Listing. Screen Shots - 10/29/09 htiD: /?" ,r,v,meetinosfocus cam /Default asox Meetings Magazines: West I South I Last r• merica - Windows Internet Exp lorer meetingsfocus.com File Edit View Favorites Tools Help Favorites Suggested sites Free Hotmail Get More Add -ons - V MSN.com p! Yahoo! 1 Gmai - inbox - mtera... Q Meetings Magazin, .. Meeti fO CUS MEET HE RE TODAY OR EITHER WkY, Y SCOTTSDALE ARIZONA { www- ONARESOi B • . • i i B• • and w'..li t fv!o - _ -. ,::.h f r rvg.nnat meetin� d estinatnan mag.3zines - ateehngs t est Al € w httn:i v.meebnasfocus com Magazines .'MeetingsWest /tabidi83/Default asox 11/30/2010 Page 2 of 34 . Win Meetings West - , , - meetingsfocus.com ? ? P i -- -- File Edit View Favorites Tools Help Favorites Suggested Sites j_, Free Hotmail Get More Add ons IV MSN.com Elf Yahoos lGmall Inlwx mte ra... IM meetings West ,I- Page- Safety- Tools - *- T _ __— - h. _ __ cC.Crfa.f__rja� s, .,. >Cr�7ea iCtt:taGtr f SUBSrRl�e li*%1, Denver, Boulder and Colorado Native American Gaming Springs r to .rh :tars of the ric Kvcs .. Southern Arizona Attractions E/. soum SAN FRANCTSCO CONFERENCE CENTER Portland CVBS Felt service with 20,500 sq. ft, of meeting space Pitta aptkd Pn : h, i ; ;Esc The Extra M4e 3,i100 «guest rooms close by !a the heart of the biotech r minutes WOW! Riviera Maya Talking Tech k Ccr.tmatca ir. Elccr,i � -- - - - - ��. � �.� � • •,= �.: Big Island Checking Out Bi, eata ar:o Beautiful Checking in -West October 3009 Meetings The magazine for meeting professionals, SHOULDN'T A 4 S 1 CONVENTION Internet d$ - , IGO hfti)://www.meetingsfocus.com/Maaazines/ArticleDetails/tabid/l 36/ArticleID/1 2692/Default asox 11/30/2010 Page 3 of 34 Big Island - Windows Internet Explorer !,p File Edit View Favorites Tools Help Favorites .. . Suggested Sites - r Free Hotmail Get More Add -ons - Big Island 0! Yahoo! wo 3P le Page - Safety - Tools • + » Nt eeing� focus The destination experts lAeeti �.. ngs Fast meetings !t dAmerica Reetings South tleetir*s West Most Reacl Most Errta!ted MEET ^.ma > Wisnazirte = A;tiJe r_..rsi IfE RE TODAY O H T OM ORR OI�, EITHER WAY, YOULL SAXT, B IG. SC ARIZONA www.XONARESORT.com REQUEST IRF j I Big Island ei u,e��.nenrsloi Big, Bold and Beautiful — Among the unique islands ofthe Hawaiian # archipelago, the Big Island must be considered its own separate entity, and is in many ways defined by its . • + . terrain One of its five peaks, Kilauea, is the world's most consistently active volcano, each year adding , • more acreage to the island's coastline. Another dormant volcano, Mauna Kea, rises over 33.000 feet from the ocean floor, and tops lists as the world's tallest mountain. kee�;r«vc -While Hawaii's reputation is primarily tropical, the Big Island also features 11 ofthe world's 13 main climate 4' � l YEAIRS zones, from pristine beaches to rain forest, high desert y1 mountain and even snow. Two airports on either side ofthe island, Kona and Hilo. each provide easy access to accommodations, activities and adventures.. Add to this the quiet unpopulated landscape and the rich MINE "e`•' larger Polynesian history of ancient voyagers, and its no Embassy Suites [rebuts in Atlanta Suburb / ■ meeting and incentive business. wonder the Big Island attracts a steady stream of s Eco- Friendly Holiday Inn Opens in San Antr nic ` > MdEk Group. EAPI announce Pt�w Erhibi8on -- Hawaii's Big Island is in many ways unspoiled.' says ' ; Hole! Planned tot Downtown Austin Debbie Hogan senior director of sales for the Big Island Visitors Bureau. 1 remain true to our sense of place and our need to share this spirit'with ourtravelers, whether group or leisure oriented. With the economic > downturn, we are adjusting as are all other destinations. Butthe island is most optimistic We understand that conducting meetings and incentives is a necessary part to grow and maintain business culture. PROVIDENCE In recent months. Hog sa offering y y W A R W I C K 9 r g groups an 'easy buy" been the r• , biggest trend. Rhode Island 9 contacts - Big Island To have a successful event today means satisfying the attendees —and Happenin _ Big island ensuring the group operators that they can meet objectives by having Pick Three - Sig !swiz guaranteed options, whether activities, culture, cuisine and island beauty, in r the very location ofthe event. Kohala Coast Perched on the island's northwest corner. this so- called "Gold Coast' features the island's best beaches with upscale luxury resorts and world -class golf courses rising up out ofthe dramatic ebony lava fields. N:ith less than eight inches of rainfall a year, it's no wonder the ancient Hawaiian royalty chose this area as their personal playground. I EXCEPTIONAL 0 11/30/2010 Page 4 of 34 Chief properties include Waikoloa Beach Resort, an immense sprawl ofr_ondos and hotels encompassing -- Hilton iaikoloa Village and Viaikoloa Beach tlarriott Resort & Spa, with more than 1,550 guest rooms between the two properties. The Hilton alone boasts more than 235,000 square feet of rneeting, convention and outdoor - function space. x .� In addition to the ultimate in shopping, dining, pampering and entertainment options,' 1'daikoloa is also home to two stunning golf courses: the Robert Trent Jones Jr.- designed oceanfront Beach Course and the Scottish links -style Kings' Course, designed by Tom Weiskopfand Jay Morrish Another sprawling conglomeration along the coast, the 1,839 -acre Mauna Kea Resort features two white -sand beaches attached to two spectacular properties, the Hapuna Beach Prince Hotel and the Mauna Kea Beach Hotel. Hapuna features over 85.000 square feet of meeting spare. and its 18 -hole championship course has ' ®PrOVjt391yL o.COtrd been called `the course ofthe future" for its dramatic design, challenging pla and enAronmental sensitraty. Mauna Kea offers 258 updated guest rooms and a museum - quality PacifidAsian art collection. and its ample meeting spaces. Farther down the shore, the 32 -acre Fairmont Orchid resortfeatures a year -round children's program, four restaurants, three lounges, more than 31.000 square feet of indoor meeting space and 75,000 square feet of outdoor event venues The Mauna Lani Bay Hotel & Bungalows, closed until flov. 1 for renovations, offers three miles of coastline, with walking trails through acres offishpond preserve, historic parks and ancient caves and pefroglyphs A, private - -- — conference wing ofthe hotel opens onto a large open -air lanai, with a teak -floor ballroom, breakout rooms and the 800 -seat Hale Hoaloha Pavilion. nt Kailua-KOna Area By i his Author The Kona District stretches about 60 miles along the Big Island's western coast, from the intemabonal airport to Kealakekua Bay. where Captain James Cook first set foot on the island in 1778, and the nearby Puuhonua o St st o f Honaunau. a restored Hawaiian 'place of refuge - that predates'Trestern contact. Kona seems to never sleep, Toa o f St. Lou from Ironman triathlete competitions to sporthshing tournaments. Cruise ship traffic and film crews, all enveloped *0W Mystic in the lingering aroma ofthe region's world- famous Kona coffee. Evcrit Current= Meeting and incentive business naturally follows to Kona's Keauhou Resort area, where Keauhou Bay is ringed by Sheraton and Outrigger properties. The world -class 521 -room Sheraton Keauhou Bay Resort & Spa is home j to the 22.000 - square -foot Keauhou Convention Center, the Kona Coast's largest meeting facility �A�}/R�4+��k.��a, The adjacent Outrigger Keauhou Beach Resortfeatures tide pools with sea turtles, a six -court tennis facility and o r H' ' ` �� historic Hawaiian sites. Meeting and reception areas include a 6,900- square -foot Kahaluu Conference Room �� a r w. with garden and ocean views. j� .� 6AttA$1f0A? wOATH a�RPOR? „ --- Parked in low -rise bungalows along the coast, the 243 -room .AAA Five Diamond Four Seasons Resort Hualalai fto-'E4NA'iQNAt fERM?raA! D contains its own private Jack Nicklaus Signature 18 -hale golf course, as well as Hualalai Sports Club & Spa. Its variety of indoor and outdoor meeting spaces accommodate groups of up to 600 people. In the heart of Kailua -Kona smaller properties shine with affordable combinations of guest rooms and meeting space. King Kamehameha's Kona Beach Hotel overlooks Kona's only pristine white -sand beach, and its 458 guest rooms are supported by meeting and prefunction spaces that include a 5.200- square -feet ballroom. The Royal + Kona Resort boasts more than 10.000 square feet of conference and banquet space, with outdoor facilities that 9 are ideal for luaus. theme parties and receptions of up to 500 people Hilo Area Built around a crescent bay on the island's eastern side, Hilo is known for surviving two tsunamis in 1946 and 1960, and also as the headquarters for Hawaii's Merrie Monarch Hula Festival, a week -long celebration of Hawaii's ancient dance tradition- An international airport opens up the area to visitors interested in a true sense of a lush tropical island destination. Two primary Hilo properties cater to meeting and incentive groups, and both are less than an hour away from the live volcano eruptions in Hawaii Volcanoes National Park. The 286 -room Castle Hilo Hawaiian Hotel sits on Hilo Bay and offers excellent.iews of both the ocean and Hilo town. .Amenities include a restaurant and bakery, a fresh =water swimming pool and nine holes of golf. Meeting rooms can accommodate groups of up to 600 people. Currently finishing a major property restoration, Naniloa Volcanoes Resort provides excellent vistas of both Mauna Kea and Hilo Bay. Groups can meet in two off -site locations The Volcano House country inn and restaurant. located inside Hawaii Volcanoes National Park, and Nani flau Gardens. a popular outdoor facility for receptions and parties four miles from the hotel. 11/30/2010 Page 5 of 34 Big Island off -site venues are many and varied, but according to Hogan, three in particular are catching the attention of meeting planners. The Parker Ranch Rodeo .Arena, located in the northern mountain valleys, is home of Hawaii's cowboys (paniolos) and can accommodate up to 2,000 guests in a combination of covered and outdoor seating configurations. The Imiloa .Astronomy, Center, located on a nine -acre campus above Hilo Bay and the University of Hawaii -Hilo, offers fully equipped venues for meetings and conferences. Groups can utilize a large exhibit hall, a classroom, outdoor gardens and a restaurant, and delegates will also enjoy the 120 -seat planetarium with 3 -D. full -donne projection. The Waikoloa Beach Resort complex is also perfect for visiting groups, with ample shopping, dining and entertainment options atthe Queens' MarketPlace. The adjoining Waikoloa Bowl. a venue under the stars. can handle larger events with a capacity of up to 5,000 people. '.Aloha exists and is engrained in our Big Island community and we love to share it Hogan says. 'The Big Island has more marine life conservation districts than any other island. There are beaches here where sea turtles outnumberthe people!' Gonlnlents (0) The op n,ons expressed b users H9etingsFocus com are so lely the opinions of the c0; int Utofs, and are r,rit necessarily the opinions of Meetings Media or Stamats Communications Inc Meetings Media does not verify the accuracy of the information presented b ✓those who pro comments on MeeUngsFOCUS.com. Qf Internet *jli . �{ 100% h tto :liw, v 4 v.meetinasfocus. com: Destinations/ DestinationsSearch Resulis'tabidI128rregionlDr214- Default asox D' stination Search Results - Windows Internet Explo fig File Edit View Favorites Tools Help - - - Favorites j�, Suggested Sites - c _ Free Hotmail Get More Add -ons Search results for tinkerbe -..: Q Destination Search Results r - - - ll Destinti S h l 1� � __J 0111111i - Page - Safety - Tools - ❑ - t Jeetngts 4Vesf v y .. 2uL 3 Q� 1 I Hawaiian Islands i i t� Featured Profiles today for apili Kai Beach Resort FREE! - _� Lower Nr_rtceFiiteni Real Lahaina. til 96 Nit mqww roKrs. f s4its� 5S, mdgaoe 8Sla st fc - Turtle Bay Resort Clickhere to find out more! CONFERENCL CENTER' Kah,*c. WI 9?'7 - r_cros t ?..sort =: ___z 3r:a'J ank. •. s with 20,500 sq. ft, of meeting space st rooms close by Hawaii's Big Island Visitors Bureau 290 Kes sr of the biotech region and minutes Hilo HI 9e72a ,:_':• Hawaii Visitors & Convention Bureau 2270 Kal_ka,s A e St.. &I ;PROVIDENCE W A R W I C K ?. ht tP: IIad•doUbledi&net /didyhrB /38d5/0/Ol 22 afu; 217 77 6210;0-0;0; 11745884 ;4307 - 300/250;33255495 /332733 irternet 6 k 100% - a;www.meetinasfocus. com -Facilities FacilitiesSearchResults ,tabidil27,reaioniDi214 %Default asox 11/30/2010 Page 6 of 34 . Facilities Search Results - Windows Internet Explorer 'Elm LO File Edit View Favorites Tools Help Favorites Suggested Stes Free Hotmail r Get More Add-ons Search results for tinkerbell -... Facilities Search Results ® < L-A 9�0 ' Page Safety Tools Facilities Search Results Facilities Search Results Refine Your Facilities Search Stxt B Facilities Search Results avraii F:efn- YeurSearch Click facility name te, view complete profile — ShitcaseFfAile 0 0 Fairmont Kea Lana Ma +ui, The QE�Q ToW Rac.rs r 2 Rid M— Showcase Ph)til9 Hawaii Visitors & Convention — Ho °L1IuluG 0 1 Bureau a, cons,. lrlc - ..,.:..... O Sho - wcase Profile Hawaii's Bice island Visitors N I - 2 �,4as & Buie au r , Done, but wth e on page. Internet y +:,100°16 Showcase Listing (images and Captions): hitp /wvAv.meetinasfocus.com.. Facilities ProfileDetail/ tabid /1061Defauitasox ?BusinesslD =2071 11/30/2010 Page 7 of 34 8 � File Edit ve Favorites Tools Help Favorites Suggested Sites • Free Hotmail r_: Get More Add -ons - i MSN.com 0! Yahoo! - - - » Gmail - Inbox - nrtera... j(� Hauva i s Rig Island .,, =tr Page - Safety - Tools - i . M eedrigs 6 l focus The destination experts Profiles Mot Dears X 0 N A ;49 DAY MEETING PER PERSON st:etTSO ARfl I www.7(DNARfSDR1.csn REQUEST fNFQ Profile Detail • Hawaii's Big Island Visitors Bureau - O EWS M P, 'I � •J Phone r ; e t 1Sp97 Hsi Fax i8r8,Ft Z,ZE Illi Tallfree isao ;,cL Email Wo@bfgtsiand.otg BOOK • i ldetste www.bi r gisfand.o Overview MO OPENING SPR Hawai is Big island - It's Out of Your World. One might say Hawai'i's Big Island is - out of this PROVIDENCE world.` time think differently, it's out of your world. W A R W I C K With its spectacular climate and o_iid activities. Rho I s l a n d extensive range of meeting facilities and professional event planning services. it's simply I unsurpassed as a destination. From the momentyou arrive on the Big Island, you know you`re in a magical place. Nowhere else on Earth can you find tropical rainforests, black sand beaches, snow- capped peaks. vast prairies and an active volcano all on one island The island's diverse landscape, unspoiled beauty and volcanic energy have a focusing effect. It's an experience that releases everyday stresses and in turn. EXCE inspires creativity, communication and new ideas - Tensions subside. barriers disappear and 1 shared humanity radiates from all who join together here. i With its central Pacific location, Hawai i bridges i more than international time zones The island's multicultural influences shine through in its hotels Done -. — At v Internet _t� to". 11/30/2010 Page 8 of 34 . Win Hawaii's Big Island Visftors Bureau If dcility Profile - Y .-Y m"etingsfocus.com File Edit View Favorites Tools Help Favorites Suggested Sites - r• Free Hotmail Get More Add -ons �o. MSN.mm Yahoo! Grnail - Inbo <: - mtera... Hawaii's Big Island ... - 7 rtr Page - Safety Tools - n Overview •' " 1 1 Hawai'i's Big Island - It's Out of Your t"Jorid. One might say Hawaii's Big Island is - out of this PROVIDENCE world." We think differently. its out of your world. W A R W I C K With its spectacular climate and _ activities. Rho I sland extensive range of meeting facilities and professional event planning services, it's simply unsurpassed as a destination r` ! r From the moment you arrive on the Big Island. you 1 know you're in a magical place. Nowhere else on Earth can you find trcpical rainforests. blaeh: sand A beaches. snow- capped peaks. vast prairies and an active volcano all on one island. The island s diverse landscape. unspoiled beauty and volcanic energy have a focusing effect. Its an experience - thatreleaseseverydaystressesandinturn EXCE TIONAL i inspires creativity, communication and new ideas. ; Tensions subside. barriers disappear and shared humanity radiates from all who join together here With its central Pacific location. Hawai i bridges _ more than international time zones The island's multicultural influences shine through in its hotels - and resorts. cuisine. shopping art and It'"'Fl entertainment While - out of your world' may be out of the ordinary. its not hard to get to Hawai i's Big GoPravidentE Carr Paukaa Island is easily accessible by direct flights to �M1r tt��� r row o+ �r n n r r tnaa r +on n o 0 th Internet - x,100 11/30/2010 Page 9 of 34 Hawaii's Big [stand Visitors Bureau Facility Profile - Windows Internet Up lorer 3 J 6�- -y • ,® meetingsfocus com File Edit View Favorites Tools Help Favorites '46 Suggested Sites - r! Free Hotmail Get More Add -ons - _ - + MSN•com ii! Vahoo! Gmail - Inbox - mtera,., Havdaii s Big island ... ; - Page - Safety - Tools - Overview Ha:aai is Big Island - it's Out of Your World. One might say Hawaii's Big Island is - out of this P ROV I D E NC E world.` We think differently. it's out of your world. W A R W I C K� With its spectacular climate and �: ici .,•_ s activities; R I extensive range of meeting facilities and professional event planning services. it's simply unsurpassed as a destination. From the moment you arrive on the Big Island, you know you're in a magical place. Nowhere else on Earth can you find tropical rainforests. black sand beaches snow - capped peaks, vast prairies and an active volcano all on one island The island's diverse landscape, unspoiled beauty and volcanic energy have a focusing effect It's an experience that releases everyday stresses and in turn EXCE 'TI©NA inspires creativity communication and new ideas Tensions subside, barriers disappear and shared humanity radiates from all who join Ra4iW:r Fats £'esi sear or aclear momn,q �h - together here ANEW fats cascadas into a pooi ahxist 100 feet . - - th,, wcg up a spectacular prism of ratnbo LpMrear, the v, aterfati aptly narred'Eodng � "- With its cents! Pacific location. 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The islands C? one tnerap and llawaia m ror:: multicultural influences shine through in its hotels i u; *e +inca and resorts. cuisine. shopping art and entertainment. • 1 `{� While 'out of your world' ma^ J be out of the ordinary its not hard to gat to Hawar is Big woProvidence.corr Island is easily accessible by direct flights to ,,...w • '` k .,� r� re�,�n� ��r erm�.r rrrnn, r��oro,r ,.., s,o _ v Done — - Intenbt 1� t00% - 11/30/2010 Page 26 of 34 . a ® meetingsfocus.com _ _ File Edit View Favorites Tools Help Favorites Suggested Sites - r, Free Hotmail r' Get More Add -ons - _ - _ - _- • i'' MSN.com ri3f Yahoo! ! Hawaii's Big Island .., `li p „{ €�� Page � Safety � Tads , t,. ; Gmail - Inb ox - irk era... n Overview w� a cytw kt »� trs.e+s Hawai`i's Big Island —It's Out of Your World. One might say Hawarrs Big Island is 'out of this P ROV I DENC E world.” We think differently. its out of your world. W A R W 1 C K - •S`•r• P -= R X1(7 {� 15 1 3 Tt +C » With its spectacu climate and actswitles e0.4 .t;"' 7r • +orate; - :vkix.t� extensive range of meeting facilities and PWA tie. professional event planning services. its simply unsurpassed as a destination. From the moment you arrive on the Big Island, you cavtArti " know you're in a magical place. Nowhere else on ' � Earth can you find tropical rainforests, black sand beaches. snow- capped peaks, vast prairies and a y " an active volcano all on one island The island's a� c,vttrn m diverse landscape, unspoiled beauty and volcanic + energy have a focusing effect Irs an experience that releases everyday stresses and in turn. EXCEPTIONAL HA +).. inspires creativity, communication and new Ideas. Tensions subside. barriers disappear and a R. -- shared humanity radiates from all who join ` together here. With its central Pacific location, Hawaii bridges more than international time zones. The island's - multicultural influences shine through in its hotels and resorts. cuisine, shopping art and z entertainment While `out of your world" may be out of the Paukaa ' ordinary, its not hard to get to. Hawaii's Big Island is easily accessible by direct flights to . Internet t10" Mauna Kea Beach Hotel: 4 11/30/2010 Page 27 of 34 r� -� meetingsFocuscom ,. �-- _ --- u ' 1 .ti � File Edit View Favorites Tools Help - - C) ,_ Favorites t Suggested Sites r Free Hotmail - Get More Add -ons - v ` hiSN.com p! yahoo! Grnail - Inbox - mtera .. t M Hawaii's Big Island ... i ® } Page • Safety . Toms Overview � Hawai !'s Big Island — tt's Out of Your World. One might say Hawaii`s Big Island is - out of this PROVIDENCE world.`' We think differently. it out of your world. W A R W I C K With its spectacular Climate and ;::e . activities, R Is land extensive range of meeting facilities and Professional event planning serices. it's simpt unsurpassed as a destination From the moment you arrive on the Big Island. you know you're in a magical place. Nowhere else on ` Earth can you find tropical rainforests. black sand beaches. snow - capped peaks, vast prairies and an active volcano all on one island The island s diverse landscape unspoiled beauty and volcanic energy have a focusing effect It's an experience I that releases everyday stresses and in turn. EXCEPTIONAL creativity. communication and new ideas- Tensions subside, barriers disappear and shared humanity radiates from all who join a r•- i somewhere on the island of Ha;.. together here. J -11 the note? us.rg the test of everything tr fa�? ;?... na Kea tycarre a proto type for neighbor tsia-,c 5 t ar *GIVId tallow He also populated the - With its central Pacific location. Hawaii bridges 3: vl the resin wRh s rtwe8m quality pacin, more than international time zones. The island'9 =yen today. around every multicultural influences shine through in its hotels and beat*U and resorts cuisine, shopping art and entertainment i Ylhile out of yourw•orld' maybe out ofthe ordinary. irs not hard to get to. Hawaii's Big GoProvidence.com Island is easily accessible by direct flights to Done �- r Intemet _�._ *` 100°/ Hapuna Beach Prince Hotel: 11/30/2010 Page 27 of 34 - Big Island Visitors Bureau Facility Profile -Win r , L71a v !® meetingsfocus.com w ": +p ! ; Fb P File Edit Vie+a Favorites Tools Help Favorites Suggested Sites ' r _ Free Hotmail Get More Add -ons ' O MSN,com - 0! Yahoo! Grnail - Inbox - mtera... Hawaii s Big Island ... f 3 ! ' Page - Safety- Tools ­** » h Overview Hawai is Big Island - It's Out of Your World. One might sa HawaN's Big Island is 'out of this P ROVIDE NCE world.' We think, differently. its out of yourworid. W A R W I C K With its spectacular climate and ::' : -:.! activities - Rh o d e Is extensive range of meeting facilities and .� professional event planning serJices, Its simply unsurpassed as a destination. From the moment you arrive on the Big island, you know you're in a magical place. Nowhere else on Earth can you find tropical rainforests. black sand beaches. snow- capped peaks vast prairies and an active volcano all on one island. The islands diverse landscape. unspoiled beauty and volcanic energy have a focusing effect. tts an experience that releases evertday stresses and inturn. EX TI O N AL. inspires creati.%. communication, and new ideas. Tensions subside. barriers disappear and shared humanity radiates from all who join somewhere un the r�r_ together here. ..nit y,e Hotel using the hest cf ere: -,. -.. a na K ., tecame a l rotc type fo With its central Pacific location- Hawaii bridges sat, r.ai w•c Ad follow He also p more than international fime zones The island's --c as or fire resaft with a mrsew gaav scan arl. aek -cwn. So eves today ara r_, - _ multicultural influences shine through in its hotels a coleringufexe and beautiful. and resorts cuisine, shoppina art and ® entertainment. While - out of your world' may be out of the ordinary. it's not hard to get to. Hawai is Big Island is easily accessible by direct flights to Pone ( ° Internet 4$ +, 100% Hapuna Beach Prince Hotel: 1 0 11/30/2010 Page 29 of 34 .- meetingsFotus com „ ! 1 ij , File Edit View Favorites Tools Help _ Favorites ,F-; Suggested sites 0 Free HobTW it- More Add - ons MSN,com PA ! Yahoo Cai W - Inbox - intera... rm Hawaii s Bi Island ... - -- - -- -- Ug g J Page Safety . Tools . » n Overview - 012:101 $ Hawai is Big Island— ft's Out of Your World. One might say Hawai'i's Big Island is 'out of this P R a V I L C E world.'N e think differently. its out ofyourworld. W A R W I C K With its spectacular climate and activities, RtlO 1 S I 8f1C extensive range of meeting faa6ties and professional event planning services- it's simply unsurpassed as a destination From the moment you arrive on the Big island, you know you're in a magical place. Nowhere else on Earth can you find tropial rainforests. black sand beaches, snow- capped peaks, vast prairies and an active volcano all on one island The island's diverse landscape, unspoiled beauty and volcanic energy have a focusing effect Its an experienc that releases everyday stresses and in turn EXCE ZONAL inspires creati communication and new ideas. rtarai: Tensions subside, barriers disappear and shared humanity radiates from all who join entrance to Keaurou Bay . trut also due to As parted together here ncation for island icurrtg, dining andshoppvig, all wit, c3os prflxkrorx eriGe 521- roomrsaort Shvaton Kea s central Pacific location. Hawai i bridges ec;•,e to the Keauhou Conventran With it g - a,y,t meeting fac&ty, more than international time zones The island's multicultural influences shine through in its hotels < and resorts. cuisine, shopping art and entertainment While `out of your world` may be out of the Paukaa ■ ordinary. ft's hard to get to. Hawai is Big Pf6VidertC2.cOn Island is easily aceessible by direct flights to Q Litartet �._: ,.._ lam. 11/30/2010 Page 30 of 34 . e� Hawaii's Big I stand 1 r s Bureau F acitity 1 r ofite - Windows Internet Explor .. m' meetingsfocus.com ", L: °,t'', : , 1b File Edit View Favorites Tools Help Favorites 4 suggested Sites ' f., Free Hotma# p, Get More Add - ors ' R" MSN.com f3! Yahoo! lamaf - In box - mtera... : ® Hawaifs Big Island ... .; j ! Page Safety Tools n Overview Hawai `!'s Big Island — Ws Out of Your World. One might say Hawaii's Big !stand is out of this PROVIDENCE 4 world." We think differently. ti's out of your world. W A R W I C K With its spectacular climate and •:U!3 cr activities; Rho I extensive range of meeting facilities and professional event planning services, its simply unsurpassed as a destination. From the moment you arrive on the Big Island, you know you're in a magical place. Nowhere else on Earth can you find tropical rainforests, black sand beaches. snow - capped peaks, vast prairies and an active volcano all on one island The island's diverse landscape, unspoiled beauty and volcanic energy have a focusing effect Its an experience that releases everyday stresses and in turn, EXCE PTIONAL inspires creativity, communication and new ideas. : J ' M Tensions subside, barriers disappear and l ; shared humanity radiates from all who join together here. With its central Pacific location, Hawaii bridges s µr more than international time zones. The island's multicultural influences shine through in its hotels and resorts, cuisine shopping, art and entertainment i While `out of your world' may be out of the ordinary, ft's not hard to get to. Hawak is Big Paukaa island is easily accessible by direct flights to Done ' Internet x 41,100 The Fairmont Orchid, Hawaii: 4 11/30/2010 Page 31 of 34 - Win do ws Hawaii's [Jig Island Visitors Bureau facilftyProfile C9 `' ` ' • meetingsfocus.com i Fie Edit View Favorites Tools Help - -- - - - - Favorites 4'� Suggested Sites r Free Hotmail r -_ Get More Add -ons MSN, com Q! Yahoo! Gmall - Inbox - mtera... Hawan s Big Island X . © � � � L-1 Page - SaFety - Tools OYerVlew - �' Hal-Vai is Big Island - It's Out of Your 5 One might say Hawaii's Big island is - out of this PROVIDE world." We think differently. ifs out of your world. W A R W I C K With its spectacular climate and d „ _= r activities. Rhod Is extensive range of meeting facilities and Professional event planning services ifs simply unsurpassed as a destination From the moment you arrive on the Big Island. you know you're in a magical place. Nowhere else on � Earth can you find tropical rainforests, black sand beaches, snow - capped peaks, vast prairies and . an active volcano all on one island The island s diverse landscape, unspoiled beauty and volcanic energy have a focusing effect it's an experience that releases everyday stresses and in turn. EXC E : TI O N A L inspires creatttty, communication and new ideas. be Fabinont CFUnd Tensions subside, barriers disappear and equgped for effedwe meetngs in PaTadfse 4Yrt• shared humanity radiates from all who join square 1`60 1`60 of Outdoor furtebon space (another ',... together here . square feet kMlaors) . one of the largest ballroom -. . coast, breakout and nteethg rooms you car, get bustwss The Fairmont Orchid, Hawan offers 54; With its central Pacific location. Hawai i bridges 0 luxuriously appointed sates and gue<&"", r" more than international time zones. The island's - �.ampkynsnrp .. .. multicultural influences shine through in its hotels . ?Ms and resorts, cuisine. shopping art and entertainment While 'out of your world' may be out of the ordinary, ifs not hard to get to. Hawaii's Big GOProvidence corn Island is easily accessible by direct flights to _,__ -- _�_ln... ICnno fninm�finn of AimnrT tiC(T811nr nn fho ®— v r,...., .-- ... - -...— Ilona Internet ' ;, 100% I Q 11/30/2010 Page 31 of 34 Hawaii's Big [stand Visitors Bureau Facility F rofile - Windows Internet Explorer 5T7 L — J EW f,: � ♦ ®F meetirgsfocus com� I File Edit View Favorites Took Help Favorites Suggested Sites Free HotmaB JL Get More Add -ons - _ - 9 kISN.com ref YaFwo!- _ - ; GmaA - Inbox - mtera,.. ®Hawaii's Big Island .. X Page 5dety Tools - » A Overview Hawaii's Big Island - It's Out of Your World One might say Hawai'i's Big Island is 'out of this PROVIDENCE world.` We think differently. its out of your world. W A R W I C K With its spectacular climate and �, ut c. activities, � Rhode Island } extensive range of meeting facilities and professional event planning services, its simply unsurpassed as a destination. From the moment you arrive on the Big Island. you know you re in a magical place. Nowhere else on Earth can you find tropical rainforests, black sand beaches, snow - capped peaks, vast prairies and an active volcano all on one island The islands diverse landscape unspoiled beauty and volcanic energy have a focusing effect. Its an experience v that releases everyday stresses and in turn . EXCE inspires creativity, communication and new ideas. Tensions subside, barriers disappear and y- shared humanity radiates from all who join together here. a.fl: With its central Pacific location. Hawai i bridges e more than international time zones. The island's multicultural influences shine through in its hotels and resorts. cuisine, shopping art and '° " entertainment. White 'out of your world` may be out of the ordinary its not hard togetto- HawalisBig GoProvide Island is easily accessible by direct flights to - n....r.:���� {Cnn t t omotin n�l Aimnrt llCClal 1n nn. ihn : Done Litemet sd 4� t00% 11/30/2010 Page 33 of 34 .J • ® meet ingsfocus com Lb File Edit View Favorites Tools Help Favorites Suggested Sites - e Free Hotmail f. - Get More Add -ons - t MSN.com Hawaifs Big Bland Visitor.,. y Google ` - Page - Safety Tools l c' 9 y - C Fl!l�A71NG 3; 3�. A Overview Hawai is Big Island — It's Out of Your World. One might say Hawaii s Big island is - out of this RECO world." We thinF. differently its out of your world. With its spectacular climate and c . ` _ o activities. ext ensive ran 9 a e of meeti acilities and 4 9 professional event planning services it's simply unsurpassed as a destination. W7 From the moment you arrive on the Big Island- you know you're in a magical place. Nowhere else on Earth can you find tropical rainforests. black sand beaches, snow - capped peaks vast prairies and an active volcano all on one island. The islands diverse landscape. unspoiled beauty and volcanic energy have a focusing effect. It's an experience that releases everyday stresses and in turn, inspires creativity, communication and new ideas. m, ,l ce ck ki &nou Pesurt & spa. a':a Tensions subside. barriers disappear and tangier WAn perfection But and rgn a shared humanity radiates from all who join Na•.rrsny Our upgrades induct together here , cans ar pc,i. magRa;, -- w es r . 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W A R W I C K With its spectacular climate and . _? .,;, activities; Rhod I s la n d . extensive range of meeting facilities and professional event planning services, its simply unsurpassed as a destination. From the moment you arrive on the Big island. you know you're in a magical place. Nowhere else on c l _ Earth can you find tropical rainforests, black sand beaches, snow - capped peaks vast prairies and an active volcano all on one island The island's diverse landscape, unspoiled beauty and volcanic - energy aveafoc focu usr effect. Its an e x p erience 9 xp e that releases everyday stresses and in turn. EXCEPTIONAL inspires creativity, communication and new ideas - The c. �:ai.,,aK3 Balm rs soa-x::_ Tensions subside, barriers disappear and fe ofsem is F Ceiings and se , shared humanity radiates from all who join together here_ r With its central Pacific location, Hawai i bridges more than international time zones. 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L) 3: t u) E -2 -2 -2 (D 80 _0 - L - f x -i O O r � i . y ✓ IJ, From oceanfront ballrooms to ancient rainforests, come discover Hawai`i's most inspirational meetings destination. To plan your meeting visit our website. HA W r t A TM l meet.bigisland. org Successful Meetings Post Big Island Fam Group May 14 —16 2010 Big Island Visitors Bureau * Aloha Holidays Friday, May 14, 2010 12:38pm Arrive on HA180 at KOA from OGG Meet and Greet by Aloha Holidays and Big Island Visitors Bureau 1:15 pm Transfer to Keauhou Beach Resort (Box Lunch) Huaka'i Kahalu presented by Kumu Keala Chang Box Lunch provided by Keauhou Beach Resort 3:15 pm Depart Keauhou Bach Resort to Waikoloa 3:45 pm Check in: Waikoloa Marriott Beach Resort & Spa 4:10 pm Meet in main lobby for pick up for Ocean Sports Sunset Cruise 5:00pm Ocean Sports Sunset Cruise 7:30pm On own Saturday, May 15, 2010 7:30 am Breakfast and site of the Waikoloa Marriott Beach Resort & Spa 9:30 am Meet in lobby for pick up for Kahua Ranch Activities 10:00am Kahua Ranch ATV ride and lunch 1:15pm Depart Kahua Ranch 3:15 pm Meet in Lobby for Departure to Fairmont 3:45 pm Site Fairmont followed by Gathering of the Kings 5:30 pm -8:15 pm — Gathering of the Kings dinner /show 8:40 pm Arrive Waikoloa Marriott Beach Resort & Spa Sunday, May 16, 2010 8:00 am Breakfast and site at Hilton Waikoloa Village TBA Check in KOA for departure flight TBA Depart Kona 7/27/2010 APPLY TODAY O. Sheraton Nlaui Resort Hawaii May 11-1 4 Pos I t m Trips May 14-1 6 Hawall ATTENDING PLANNER PROFIL Kay Nikookary Owner K -Naz 4500 Campus Dr. Suite 488Suite 488 Newport Beach, California 92660 URL: www.k- naz.com Phone: 949 - 394 -4011 Email: knikookary @aol.com Which of the following best describes your business: Independent Planner /Consultant If Consultant, please list 2 clients: Waterfront Properties- Dubai & Axis Trust & Estates Legal Partners How long have you been planning: 5 -9 years What is your role in selecting destinations: Sole decision maker How many future events do you have for Hawaii? 5 -8 events from 2days stays to 5 day events. I have new clients internatinoally that would like to presuade prospective clients to purchase high end products /services and would like to setthemselves apart from competition in the level of service and at Describe the price sensitivity of your group: My groups are LESS price sensitive than others FUTURE PROGAMS Future Program #1: We are seeking 2 to 5 day events paid by my clients to inform, educate and execute legal estate plans and documentation. Destinations Being Considered: Big Island,Lana'i,Maui outside of Hawaii SeasonNear: Winter'10 /11 Number of Attendees: 80 Total # of Room Nights: 80 Approximate Budget for this Event: $40,000 Future Program #2: We are also seeking to present real estate ownership in the Middle East to persons travel extensively outside the USA and who have net worth of.$5MM or more. Lastly, we are seeking to motivate prospective clients to purchase high valued training course Destinations Being Considered: Big Island, Kaua 'i,Maui,Moloka'i Outside of Hawaii SeasonNear: Fall '10 Number of Attendees: 75 Total Room Nights: 75 Approximate Budget for this Event: $100,000 PAST PROGRAMS Past Program #1: Corporate - Md News Destination / Property: Chatanooga / Read House SeasonNear: Jan -10 Total Room Nights: 35 Past Program #2: Training - Axis Publishing - Destination / Property. Bank of America Offices - Bank of America Offices SeasonNear: Feb -10 Total Room Nights: 20 A PPLY TODAY F OR Tri ATTENDING PLANNER PROFILES Linda Sampson Executive Director /Planner ABTL 1100 Irvine BoulevardSuite 717 Tustin, California 92780 URL: www.abti.org Phone: 323 - 988 -3428 Email: ABTL a�� 4BTL.ORG Which of the following best describes your business: Association /Non- Profit If Consultant, please list 2 clients: How long have you been planning: 1-4 years What is your role in selecting destinations: Recommend How many future events do you have for Hawaii? 2 -- every other year Describe the price sensitivity of your group: My groups are AS price sensitive as others FUTURE PROGAMS Future Program #1: ABTL/Annual Seminar Destinations Being Considered: Big Island,Kaua'i,Maui Season/Year: Other -Fall 2010, 2012, 2014 Number of Attendees: 400 Total # of Room Nights: 1000 Approximate Budget for this Event: $250,000 Future Program #2: ABTL -- Annual Seminar Destinations Being Considered: Big Island,Kaua'i,Maui Season/Year: Other - Fall 2010, 2012, 2014 Number of Attendees: 400 Total Room Nights: 1000 Approximate Budget for this Event: $250,000 PAST PROGRAMS Past Program #1: Association - ABTL Destination / Property: Kauai / Grand Hyatt Kauai Season/Year: Oct -08 Total Room Nights: 1,200 Past Program #2: Association - ABTL - Destination / Property: Big Island - Mauna Lan! Bay Hotel Season/Year: Oct -10 Total Room Nights: 1000 APPLY TODAY FOR Hawaii Fheratrin t.130 Reort& 'Sp H3 May 11-14 Post 1�ips May 14-1 ATTENDING PLANNER PROFILES Victor Ocampo Manager, Global Accounts HelmsBriscoe 20811 Heather Grove Ct Houston, Texas 77346 URL: www.helmsbriscoe.com Phone: 713 - 931 -5316 Email: vocampo @helmsbriscoe.com Which of the following best describes your business: Independent Planner /Consultant If Consultant, please list 2 clients: Interkultur, Ignite, & Administaff How long have you been planning: 5 -9 years What is your role in selecting destinations: Have strong influence How many future events do you have for Hawaii? 10 -May Describe the price sensitivity of your group: I have a mix that fit into all categories FUTURE PROGAMS Future Program #1: Incentive Destinations Being Considered: Big Island, Kaua 'i,Lana'i,Maui,Moloka'i Season/Year: Winter'10P11 Number of Attendees: 300 Total # of Room Nights: 1200 Approximate Budget for this Event: n/a Future Program #2: Incentive Destinations Being Considered: Big Island, Kaua 'i,Lana'i,Maui,Moloka'i Season/Year: Winter'11 1'12 Number of Attendees: 200 Total Room Nights: 800 Approximate Budget for this Event: n/a PAST PROGRAMS Past Program #1: Incentive - Zeo Limits Destination / Property: Maui / Sheraton Maui Season/Year: Nov -07 Total Room Nights: 150 Past Program #2: Other - nla - Destination / Property: n/a - n/a Season/Year: nla Total Room Nights: 0 :lam` - ✓ •...... APPLY # , t ATTENDING PLANNER PROFILES Donna Masiulewicz President Timeline Meetings & Events 6720 East Encanto StreetSuite 74 Mesa, Arizona 85205 URL: n/a Phone: 480 - 654 -1569 Email: masiulewicz2000 @yahoo.com Which of the following best describes your business: Independent Planner /Consultant If Consultant, please list 2 clients: Maritz Travel Company & Arctic Cat Sales, Inc. How long have you been planning: 10+ years What is your role in selecting destinations: Recommend How many future events do you have for Hawaii? 1 - 3 Describe the price sensitivity of your group: My groups are AS price sensitive as others FUTURE PROGAMS Future Program #1: Product launch Destinations Being Considered: Other: Las Vegas, Dallas Season/Year: Fall'10 Number of Attendees: 1000 Total # of Room Nights: 2100 Approximate Budget for this Event: $600k Future Program k: Product launch Destinations Being Considered: Other: Undetermined Season/Year: Spring '11 Number of Attendees: 1000 Total Room Nights: 2100 Approximate Budget for this Event: $600k PAST PROGRAMS Past Program #1: Corporate - Arctic Cat Sales, Inc. Destination / Property: Las Vegas / The Rio Season/Year: Feb -10 Total Room Nights: 1900 Past Program #2: Incentive - Arctic Cat Sales, Inc. - Destination / Property: Cancun, Mexico - Moon Palace Season/Year: May -09 Total Room Nights: 2542 APPLY TODAY FOR Hawaii Sheiaton Maii Re,ort & Spa H3wau - May 11-14 Post Trips May 14-1 ATTENDING PLANNER PROFILES Teresa Hellman National Account Manager Experient, Inc. 5905 W 78th Street Prairie Village, Kansas 66208 URL: www.experient- inc.com Phone: 913 - 642 -4581 Email: Teresa .Hellman @experient - inc.com Which of the following best describes your business: Independent Planner/Consultant If Consultant, please list 2 clients: Dairy Management Inc. -'Got Milk' and National Cable Television Cooperative How long have you been planning: 10+ years What is your role in selecting destinations: Have strong influence How many future events do you have for Hawaii? 2 Describe the price sensitivity of your group: My groups are AS price sensitive as others FUTURE PROGAMS Future Program #1: International Society for Prosthetic and Orthotics Destinations Being Considered: Big Island,Maui Season/Year: Winter'11 /12 Number of Attendees: 75 Total # of Room Nights: 350 Approximate Budget for this Event: $75,000 Future Program #2: US Dairy Export Council Destinations Being Considered: Big Island,Maui' Season/Year: Winter'11 1'12 Number of Attendees: 35 Total Room Nights: 196 Approximate Budget for this Event: $100,000 PAST PROGRAMS Past Program #1: Association - International Society for Prosthetics and Orthotic Destination / Property: Maui / Sheraton Maui Season/Year: Febuary 2010 Total Room Nights: 325 Past Program #2: Association - ISPO Destination / Property: Sheraton Maui - Sheraton Maui Season/Year: Feb -09 Total Room Nights: 175 I I 1Y T11 D 0 • ATTENDING PLANNER PROFILES Georgia Gruner President Quality Conferences, Inc. 200'Howard StreetSuite 298 Des Plaines, Illinois 60018 URL: www.qualityconferencesinc.com Phone: 800- 724 -1833 Email: GEORGIA. GRUNER @QUALITYCONFERENCESINC.COM Which of the following best describes your business: Independent Planner /Consultant If Consultant, please list 2 clients: Novo Nordisk Pharmaceuticals, DeVry Inc. & Searay How long have you been planning: 10+ years What is your role in selecting destinations: Decide with others How many future events do you have for Hawaii? Potential of at 4 to 5 Describe the price sensitivity of your group: 1 have a mix that fit into all categories FUTURE PROGAMS Future Program #1: Searay is looking to do a buyers celebration program. Hawaii and Florida are the two areas being considered for sometime in late 2010 or early 2011 Destinations Being Considered: Maul,O'ahu Season/Year: Winter'101'11 Number of Attendees: 300 Total # of Room Nights: 900 Approximate Budget for this Event: TBD Future Program #2: DeVry Inc. Annual Recognition Event Destinations Being Considered: O'ahu Season/Year: Winter'11 /12 Number of Attendees: 900 Total Room Nights: 1500 Approximate Budget for this Event: TBD PAST PROGRAMS Past Program #1: Training - Medical Update Meeting Destination / Property: Oahu / Hyatt Season/Year: Apr -03 Total Room Nights: Dont remember Past Program #2: Other - NIA Destination / Property: N/A - NIA Season/Year: NIA Total Room Nights: 0 b c CD CD m CD C � � 0 c w � a\ � w � m c� b 0 0 o w 0 0 0 cfl y m � m t. CD CD CD G w o o CD co o " co ID CD coo CD CD M w ti h C �I t ° o ' r c Cil A� CJq � n p Cf� pa n C-.q C-0 C-.q co rD 'L7 ... �v x O O N x GO w fe m• w O o p 0 Airlift Support laslf_. Airlines Launches Hawaii Service FronnnayA 1 : / /www.alasl, com/ IVewsroo .n /P�SNeAvs /ASsi_:,_ies / ,t'2S A/ Aw Reservations j Deals Day of Flight Destinations Mileage Plan'" � Company : More... Ask Jenn for HelpF Newsroom Careers Investors Contract of Carriage Aircraft Information Affili Show All... Newsroom News Release Archives Search Show All Alaska Airlines Launches Hawaii Service From Bay Area 11/9/2009 5:00 a.m. OAKLAND — Alaska Airlines today will inaugurate four - times - weekly service between Oakland, Calif., and Kahului, Hawaii, on the island of Maui, and tomorrow will begin thrice - weekly service between Oakland and Kona, on the Big Island of Hawaii. "Known for its beautiful beaches and stunning sunsets, the Hawaiian Islands are among our most popular leisure vacation destinations," said Alaska Airlines' President Brad Tilden. "Customers will enjoy Alaska's low fares, convenient schedule and award- winning service." Start date City pair Departure time Arrival time Day of week Nov. 9 Oakland -Maui 7:45 a.m. 11:05 a.m. Mon, Wed, Fri, Sat Nov. 9 Maui - Oakland 12:05 p.m. 7:10 p.m. Mon, Wed, Fri, Sat Nov. 10 Oakland -Kona 7:45 a.m. 11:15 a.m. Tues, Thur, Sun Nov. 10 Kona - Oakland 12:15 p.m. 7:30 p.m. Tues, Thur, Sun All times based on local time zones "Travelers will start their vacation with a smooth departure from Oakland International, where they can park close to the terminals and quickly access their flight," said Deborah Ale Flint, the Port of Oakland's• acting director of aviation. "Oakland's on -time performance record allows passengers to easily begin their Alaska Airlines experience," she added. Flights are available for purchase at alaskaair.com or by calling 1- 800- ALASKAAIR (1 -800- 252 -7522 or TTY /TDD line 1 -800- 392 - 0228). The new flights are operated with Boeing 737 -800 aircraft, accommodating 16 passengers in first class and 141 in the main cabin. All flights to Hawaii offer Hawaiian - themed beverages and meal service. Customers in the main cabin are offered complimentary Mauna Loa macadamia nuts and a complimentary Mai Tai or POG juice, as well as a Hawaiian - themed meal- for - purchase option for $6. Inflight service includes Alaska Airlines' digEplayer, a personal entertainment system offering a variety of movies, television shows, music and other features. Alaska Airlines Vacations offers a full line of vacation packages for travel to the islands of Oahu, Kauai, Maui and the Big Island of Hawaii. Packages include air transportation, hotel accommodations, ground transportation and tours. For more information about Alaska Airlines Vacations, visit alaskaair.com /vacations. Note to news media: High quality broadcast footage can be downloaded at alaskaair.com/meflia or by contacting Alaska Airlines Media Relations. Alaska Airlines and Horizon Air, subsidiaries of Alaska Air Group (NYSE: ALK), together serve more than 90 cities through an expansive network in Alaska, the Lower 48, Hawaii, Canada and Mexico. Alaska Airlines ranked "Highest in Customer Satisfaction among Traditional Network Carriers" in the J.D. Power and Associates 2008 and 2009 North America Airline Satisfaction StudiesSM. For reservations, visit alaskaair.com. For more news and information, visit the Alaska Airlines /Horizon Air Newsroom at alaskaair.com /newsroom. "Highest in Customer Satisfaction Among EASYBIZ TRAVEL AGENTS CARGO AFFILIATES NEWSLETTER CAREERS Network Carriers in North America" Site Map I Company Info I Contact Us I Help I Copyright I Legal I Privacy Policy R14 of 1 11/20/2009 7:38 AM Page 1 of 2 Lori Yoneda From: George Applegate S- Friday, November 20, 2009 7:28 AM To: Lori Yoneda Subject: FW: AS Reception at Trader Vic's Here is more From: MAS TAKANO [mailto:mastakano @sbcglobal.net] Sent: Wednesday, November 11, 2009 7:59 PM To: Jessica Ferracane Cc: George Applegate; Deanna Isbister; Debbie Hogan; Marcela Elizondo; Joan Gregory Subject: Re: AS Reception at Trader Vic's Mahalo for the kind words, Jessica - a lot of work but it was fun, and the support I always get from all of you on the B/I makes work a lot easier... Aloha, mas From: "jessica @irondogpr.com" < jessica @irondogpr.com> To: MAS TAKANO <mastakano @sbcglobal.net >; George Applegate <gapplegate @hvcb.org >; deanna isbister <disbister @hvcb.org >; debbie <dhogan @hvcb.org >; Marci Elizondo <melizondo @hvcb.org >; joah <jgregory@hvcb.org> Sent! Wed, November 11, 2009 9:50:16 PM Sub_ .: Re: AS Reception at Trader Vic's Music to my ears Mas! Mahalo for all you do for Hawaii's Big Island. You deserve to sleep in again. Aloha Jessica Sent from my Verizon Wireless B1ackBerry From: MAS TAKANO <mastakano @sbcglobal.net> Date: Wed, 11 Nov 2009 21:45:24 -0800 (PST) To: george applegate<gapplegate @hvcb.org >; deanna isbister<disbister@hvcb.org>; debbie <dhogan @hvcb.org >; marci Elizondo <melizondo @hvcb.org >; <jessica @irondogpr.com >; joan<jgregory@hvcb.org> Subject: AS Reception at Trader Vic's This was the finale of the Maui and Kona Inaugural, and the way it turned out, I think the Big Island was as big a show as were the hosts, AS and the Port of Oakland. Thanks to the tenacity of Marci (and others, I'm sure), the Kona coffee was a huge hit, and both the boarding passengers, the Port of Oakland, the Oakland Airport, and Alaska Airlines couldn't say enough about the Kona Coffee. This carried on into the evening function, and the audience (guests) were a different crowd than in the morning. Aga. the leis were a huge hit ... since the guests were not a totally industry group, the people were impressed with the beautiful leis. (Having said that, there were about 30 - 35 agency accounts, including Blue Sky, Classic, and PHH, as well as key independent retail agents). These non - industry people - politicians, Chambers of Commerce people (from Oakland as well outlying cities), 11/20/2009 Page 2 of 2 are not as jaded about leis, Kona coffee, as travel people tend to be. Key AS people from SEA, PDX, and SJC were also present. Everyone who spoke mentioned the leis (from the Big Island), the Kona coffee, how much the Big Island was such a big part of their inaugural success ... sheesh, I felt like a champ (thanks to the help from all of you). We really lucked out, since I was the next to last to speak (AS was last) - I got a huge hand before I' even opened my mouth - I should have just bowed and sat down! But I did forward aloha greetings from the Big Island, specifically Mayor Billy Kenoi, and our ED George Applegate. Spoke long enought to describe the size of the Big Island, the history and culture, the Volcano, Hilo, humpbacks (are in), swimming with the Manta Rays, an encounter with dolphins - anyway, tried to keep it short and sweet, but long enough to keep it interesting (I think). Thanks to all of you, the Big Island did very well, and I think Alaska Airlines will be grateful for the support the Big Island gave them. I'm pretty sure of this - I don't think I heard Maui mentioned the whole evening. Besides, AS /SJC has already asked if we would help them on their inaugural - they also mentioned they will have Norman Mineta help them (former Mayor of SJC, U.S. :�ongressman, of Transportation, Norman Mineta International Airport of San Jose, etc). I ased to know him well, until he went into the stratosphere with his career ... well, maybe he will -ecall this hanabata kid from years ago... in a few months, we can get started on the San Jose naugurals (I can hardly wait! - I slept until 11:00 this morning) . Dheers and aloha! nas .1/20/2009 Lori Yoneda From: George Applegate "ent: Friday, November 20, 2009 7:28 AM J: Lori Yoneda Subject: FW: Update - OAK -HI coverage Here is more - - - -- Original Message---- - From: Bobbie Egan ( mailto :Bobbie.Egan @AlaskaAir.com] Sent: Monday, November 09, 2009 5:37 PM To: beckyryan @hawaii.rr.com; Jessica Ferracane; Brad Walker; George Applegate; Joan Gregory Subject: Update - OAK -HI coverage Good evening. Below is a recap of the coverage we've received to date for our OAK- OGG -KOA inaugurals. We are hopeful to receive additional coverage tomorrow and are excited to have our seasoned veteran Brad Walker in KOA to welcome the inaugural OAK -KOA flight and serve as our spokesperson. If today's inaugural flight in OAK is any indication, tomorrow's gate festivities will be equally impressive for our customers. The OAK airport and I are encouraging media to attend the KOA inaugural festivities tomorrow and modified our advisory and redistributed that today. I scheduled an interview tomorrow with Erin Miller from West Hawaii Today and Brad will do that tomorrow. Craig Trounce our Customer Service Manager in HI will escort a photographer through security to take photos at the gate. At this time, I'm not able to share our talking points externally. Several of our key messages are included in the news release. Brad will likely share further details with folks in the morning or you can visit www.alaskaair.com /newsroom after 5 a.m. Pacific me. on Tuesday. H -ave a great evening and a wonderful day tomorrow. Sincerely, Bobbie Egan Media Relations Manager I Alaska Airlines PO Box 68900 1 Seattle, WA 98168 206 - 392 -5134 1 Bobbie.Egan @alaskaair.com Stay current with Alaska Airlines news. Sign up for e -mail alerts @ http: / /www.alaskasworld.com /newsroom /email_signup.asp. OAK - OGG- KOA (Nov. 9 & 10, 2009) Alaska Airlines will start flights between Oakland and Hawaii (Associated Press / Los Angeles Times) Alaska Launches New Service from Oakland (DALLAS MORNING NEWS - BLOG) Aloha Oakland! (NBC Bay Area) OAKLAND: Celebration at Airport will Mark Alaska Airlines' First Bay Area - HI Flight (CBS Bay Area) Alaska Airlines begins flying Oakland to Hawaii (Puget Sound Biz Journal) Alaska launches new HI service (Trading Markets) Television coverage of inaugural - four major network stations in SFO /SMF and KHON CH. 2 in Hawaii (FOX) Bay Biz Buzz: Alaska Airlines Hawaii flights (Bay Area Buzz / Contra Costa Times / and all Bay Area News Group publications) • Alaska Airlines begins Hawaii flights from Oakland (San Francisco Business Times) Expected coverage... West Hawaii Today 1 ASSOCIATED PRESS / LA TIMES Alaska Airlines will start flights between Oakland and Hawaii November 9, 2009 1 1:02 p.m. OAKLAND, Calif. (AP) — Alaska Airlines on Monday announced new service between Oakland and Hawaii. Alaska said it started service Monday between Oakland and Kahului, Hawaii, on the island of Maui, with four flights a week. The airline said it will start three weekly flights between Oakland and Kona, on the island of Hawaii, beginning Tuesday. Seattle -based Alaska Airlines will operate the flights with Boeing 737 -800 aircraft with room for 16 passengers in first class and 141 in coach. DALLAS MORNING NEWS - BLOG Alaska Airlines is starting service from the San Francisco Bay Area to Hawaii -- four flights a week between Oakland and Kahului, Maui, and three times a week between Oakland and Kona, on the Big Island. The Maui flights started Monday, with the Kona flights to begin Tuesday. Alaska Airlines is using a Boeing 737 -800 jet configured with 16 first -class and 141 coach -class seats. Coach customers have to pay for it if they want a meal. NBC - BAY AREA Aloha Oakland! Trade your jacket for a grass skirt starting Monday. By CAITLIN MATALONE Pull out your puka shell necklace and grab your boardshorts. On Monday, Alaska Airlines will kick off its new nonstop service between Oakland and Kahului, Maui with a Hawaiian - themed celebration at Oakland International Airport. The airline will offer four weekly flights between Oakland and Maui. Service between Oakland and Kona, on the Big Island of Hawaii, will begin on Tuesday. The new flights mark Alaska Airlines' first -ever service between the Bay Area and the Hawaiian Islands. Alaska Airlines' new flights come at a time when the travel industry has reasons to be optimistic. According to the U.S. Travel Association, modest projected increases in leisure and business travel in 2010 could allow the travel industry to add 90,000 American jobs. In a press release, Dr. Suzanne Cook, senior vice president of research for the U.S. Travel Association, says the projected growth "is an indicator of rising consumer confidence and disposable income" following a difficult 2009. Industry experts say next year domestic leisure travel will increase by 2 percent and domestic business travel will increase by 2.5 percent. International inbound travel is expected to increase by 3 percent. CBS 5 OAKLAND: CELEBRATION AT AIRPORT WILL MARK ALASKA AIRLINES' FIRST BAY AREA - HAWAII FLIGHT Alaska Airlines is providing nonstop service between Oakland and Hawaii for the first time starting Monday. 2 The airline is having a Hawaiian - themed celebration at the Oakland International Airport to mark the new flights. The airline will operate four weekly flights between Oakland and Maui. Passengers will be welcomed aboard the first flight Monday following a traditional 3waiian Kahu blessing and music performance. The new flights mark Alaska Airlines' first service between the Bay Area and Hawaii. PUGET SOUND JOURNAL (SEATTLE) Alaska Airlines begins flying Oakland to Hawaii Taking advantage of the demise of former competitors, Alaska Airlines this week will begin flying between Oakland and Hawaii. On Monday, Alaska will begin four - times - weekly service from Oakland to Maui and Tuesday, will begin three - times - weekly service from Oakland to the Big Island of Hawaii. The subsidiary of Alaska Air Group Inc. (NYSE: ALK) of Seattle is taking advantage of routes that other carriers abandoned. It's adding more routes to Hawaii following the demise of ATA and Aloha airlines. "The Hawaiian Islands are among our most popular leisure vacation destinations," said Brad Tilden, Alaska Airlines president, in a statement. The airline originally announced its Hawaiian expansion in May. TRADING MARKETS Alaska launches new HI service Published: Nov. 9, 2009 Nov 09, 2009 Alaska Airlines, part of Alaska Air Group (NYSE:ALK), is launching new I services to Hawaii from Oakland International Airport in the San Francisco Bay Area, the airline announced on Monday. A new four - times - weekly service between Oakland and Kahului, on the island of Maui, will commence on Monday. A day later Alaska Airlines will start a thrice- weekly service between ':land and Kona, on the Big Island of Hawaii. ale Maui flight will operate on Monday, Wednesday, Friday and Saturday while the Kona service will fly on Tuesday, Thursday and Sunday. TV Coverage of OAK- OGG -KOA inaugural flight: Market: San Francisco - Oakland -San Jose. CA [SF] [6] HUT: 2,503,400 DMA %: 2.17 Date: 11/09/2009 Time: S:OOam Aired On: KNTV Affiliate: NBC Show: NBC11 News: The Bay Area at 5AM Estimated Audience Number: 12,201 Estimated Publicity Value: $552 05:47:46.08 You especially do not have. I definitely will not be doing that and i wont be going to hawaii any time soon, either. Today is marking alaska airlines first service between alaska and the hawaiian islands. Tomorrow alaska begins three flights between oakland and the big island of hawaii. Then the service coming after aloha airlines is offering several nonstops from oakland to hawaii Market: San Francisco - Oakland -San Jose. CA [SF] [6] HUT: 2,503,400 DMA%: 2.17 Date: 11/09/2009 Time: 5:OOam Aired On: KPIX Affiliate: CBS Show: CBS 5 Eyewitness News at 5AM Estimated Audience Number: 25,725 1 Estimated Publicity Value: $1,164 05:22:08.00 There is a new way to get from the bay area to the aloha state. That sounds good, doesnt it? Its alaska airlines, going to hawaii its flying nonstop from oakland to maui four times a week and tomorrow alaska airlines will have nonstops from oakland to the kona coast of the big island. The kona flights are three times a week. This is the first time alaska air has flown from the bay area to hawaii. We want to keep you posted on that bay ridge situation where the big rig that went off the upper deck and landed on yerba buena island, the far light lane at daylight will be closed because they want to continue their investigation and get some aerial photos so just a heads up heading into san francisco, could be a little slow going later this morning. Sunrise about 6:43 this morning ket: Sacramento - Stockton - Modesto. CA [SS] [20] HUT: 1,404,580 DMA%: 1.22 Late: 11/09/2009 Time: 5:OOam Aired On: KOVR Affiliate: CBS Show: CBS 13 News -5a Estimated Audience Number: 9,825 1 Estimated Publicity Value: $444 05:56:29.09 These flexible in the thanksgiving travel dates given by day youd save about 3 30 %. Is about to help ease the flood of white. Sunday, alaska airlines will offer nonstop service between oakland and valley. The before flights a week. The first and the airline is flown for the bay area to the white Market: San Francisco - Oakland -San Jose. CA [SF] [6] HUT: 2,503,400 DMA%: 2.17 Date: 11/08/2009 Time: 11:OOpm Aired On: KNTV Affiliate: NBC Show: NBC11 News: The Bay Area at 11 Estimated Audience Number: 56,078 1 Estimated Publicity Value: $2,538 23:23:17.25 Hawaii. Alaska airlines is due to kick off the four flights. It starts up a service of three weekly flights between oakland and kona on the big island of hawaii. The flight will mark the first ever service between the bay area and the aloha islands Market: San Francisco - Oakland -San Jose. CA [SF] [6] HUT: 2,503,400 DMA%: 2.17 Date: 11/08/2009 Time: 10:00pm Aired On: KBCW Affiliate: CWT Show: CBS 5 Eyewitness News on the CW44 Estimated Audience Number: 7,455 Estimated Publicity Value: $337.48 22:16:44.73 Experts say shifting your thanksgiving travel plans by even a day or two could save you about 30% on your ticket. It is about to get a little easier to fly to hawaii. Starting tomorrow alaska airlines will offer nonstop service between oakland and maui. Four flights a week. This is the first time the airline has flown from the bay area to highway Market: Honolulu. HI [HO] [71] HUT: 433,240 DMA %: 0.37 Date: 11/06/2009 Time: 5:OOam Aired On: KHON Affiliate: FOX Show: KHON2 News Hawaii's Morning News Estimated Audience Number: 8,580 1 Estimated Publicity Value: $388.41 05:26:12.95 Then beginning nov. 10 Alaska will begin service three times a week between oakland and kona on the big island. The new flights are alaska airlines first -ever service between the bay area and the hawaiian islands. Chrysler is taking a closer look at its motor sports program. (Take file) the automaker has announced that as a part of its restructuring, its reviewing the program which includes nascar BAY AREA BUZZ Bay Biz Buzz: Alaska Airlines Hawaii flights Staff and wire reports Updated: 11/05/2009 03:42:18 PM PST ' Note: The article will be published in the Contra Costa Times and other Bay Area News Group publications. Alaska Airlines will begin its first ever service between the Bay Area and the Hawaiian Islands starting next week with flights from Oakland International Airport. Alaska on Monday, Nov. 9 will begin non -stop service between Oakland and Kahului, Maui, and is planning four weekly flights. On Nov. 10, Alaska will begin flying between Oakland and Kona, on the Big Island of Hawaii with three flights a week. SAN FRANCISCO BUSINESS TIMES Alaska Airlines begins Hawaii flights from Oakland Nov. 5, 2009 By Eric Young Beginning Nov. 9 Alaska will operate four weekly flights between Oakland and Maui. Then beginning Nov. 10 Alaska will begin thrice - weekly service between Oakland and Kona on the Big Island of Hawaii. The new flights are Alaska Airlines' first -ever service between the Bay Area and Hawaiian Islands. Alaska flies between Oakland and Seattle. And its sister company, Horizon, flies between Oakland and Portland, Ore. Hawaiian Airlines already operates daily flights between Oakland and Honolulu. Oakland officials said Alaska's announcement underscores a growing demand for leisure travel via the airport as the grip of the recession loosens. "It's a good sign that things are coming back," said Rosemary Barnes, an airport spokeswoman. "There is demand for these leisure destinations." Barnes said the worst likely is over for Oakland International in terms of passenger traffic. After passenger volumes fell sharply at the beginning of the year, Oakland has seen traffic pick up. "All indications with airlines coming in over the last few months show that things are rebounding and coming back slowly but surely," Barnes said. Oakland expects to have about 10 million passengers by the end of 2009. That is down from 11.5 million in 2008 and well off the airport's record of 14.6 million in 2007. 4 USA TODAY ROUTE NEWS Published: Nov. 9, 2009 .,laska Airlines will begin non -stop service between Oakland and Maui on Nov. 9 with four weekly flights. The airline will also begin thrice - weekly service between Oakland and Kona on the Big Island of Hawaii, starting Nov. 10. AirTran is 'introducing non -stop service between Milwaukee and Dallas /Fort Worth starting April 6. It has also struck an agreement with SkyWest Airlines in which SkyWest will offer regional jet service between Milwaukee and six cities: Pittsburgh, St. Louis, Indianapolis, Des Moines, Omaha and Akron /Canton, Ohio_ Flights will be added in December, January and February. AirTran will begin selling seats for the new service through its website and call center in December. S H.4NA11} t4Aryo ut �uvRMIVNt f Celebrating 2010 with new air service! SAVE THE DATE......... Friday, March 12, 2010 Let's support our valued partner as they kick off their exciting new West Coast flight! Flight 893 Depart San Jose 7:3o am Arrive Kona 11:2o am Flight 894 Depart Kona 12:20 pm Arrive San Jose 7:35 pm Frequency: Mo /We /Fr /Sa Equipment: Boeing 737 -800 Capacity: 157 pax (16 First Class / 141 Main Cabin) More inaugural details to follow! IMPORTANT: Kona Airport security form deadline is March 4, 2010 Come join us! 1. Email your interest to Karen Sakoda (BIVB Hilo) at ksakoda(a hvcb.org 2. Complete the attached Kona Airport Security form 3. AIRPORT SECURITY DEADLINE: March 4, 2010 - Email security form to ksakodaga hvcb.org or fax to (8o8) 961 -2126 3. Welcome goodie bags: Please plan to contribute 16o goodie donations, promotion items, exclusive discounts, etc for the welcome bags - Bags will be made available at the arriving gate for inserts Contacts: - Karen Sakoda, BIVB Executive Assistant Email: ksak_oda a hvcb.ore Hilo Main Office Phone: 9 - Deanna Isbister, BIVB Leisure Sales Director Email: disbister@hvcb.org Cell: (8o8) 640 -2685 NetworkUSA 2010 One -on -One Carrier Meetings Summary Fort Lauderdale, Florida; March 7 — 9, 2010 Southwest Airlines Emile White: Planner- Capacity Planning, Schedule Planning Martin Prichard: Lead Planner, Network Planning Southwest Airlines continues to have a long -term interest in Hawaii, though it seemed like the carrier's interest in Hawaii was stronger during our meetings at the NetworkUSA 2009 Conference than it was at the 2010 conference. News reports of Southwest's interest in expansion into the Caribbean could explain why Hawaii seems to have fallen off of the carrier's near /medium -term radar in the past year. The carrier is not pursuing wet leasing of WestJet aircraft and crews for Hawaii service. WestJet Peter Tong: Director, Network & Schedule Planning Chris Hugel: Senior Analyst, Network Planning WestJet has expanded rapidly to become the carrier offering the most scheduled nonstop air seat capacity between Canada and Hawaii. The airline is very pleased with the performance of all of its Hawaii routes. However, no additional Hawaii routes are under consideration at this time. Alaska Airlines /Horizon Air Clint Ostler: Manager, Marketing and Development Alaska has rapidly expanded its presence in the Hawaii market. With the launch of San Jose service in March, Hawaii will become the carrier's single largest market. Alaska is generally pleased with the passenger traffic and revenue performance of all of its Hawaii services. There has been some weakness observed on the Portland - Kahului route, but Alaska is looking into making some adjustments to the service to improve the route's performance. The Anchorage - Kahului route was also soft, and Alaska has converted the year -round service to seasonal winter service. Alaska notes that there are a few more markets that the airline is considering for Hawaii service. The airline was also intrigued by the idea of starting service to Hilo. JetBlue Airways Erik Smith: Senior Analyst, Network Planning While the carrier's route planners have a strong interest in Hawaii, the state is not in JetBlue's plans for the near- or medium -term. Nonetheless, the airline continues to keep Hawaii on its long -term radar. JetBlue has done some research into the possibility of adding winglets onto a number of its Airbus A320- 200's. With the addition of the winglets, the Airbus A320 -200's would have the extended range required to cover the distance to /from Hawaii. However, the flights would also have to operate with a passenger load penalty of 50+ passengers (depending on the time of year) in order to make it out to Hawaii. Virgin America Joyson Haile: Manager, Schedule Planning While Virgin America has aircraft that possess the range to fly to Hawaii, its aircraft need to be ETOPS (extended twin engine operations) certified in order to operate service to /from our state. We have previously held meetings with Virgin America route planners to discuss the possibility of having their aircraft ETOPS certified; and the carrier has now informed us that it is proceeding with the certification process. Virgin America expects to have its ETOPS certified aircraft in place within 18 to 24 months. The carrier informed us that the business case for service to Hawaii is complete. They want to be in the market. Finalizing the arrangements for the aircraft fleet is now the priority. Air Transat Stephan Poitras: Director, Flight Scheduling and Airport Liaisons Canadian carrier Air Transat has not operated in the Hawaii market since the year 2000. However, the airline is presently considering re- entering our market with a nonstop Toronto - Honolulu service. The decision as to whether or not to launch this new service will likely be made this spring. AIRLINE BUSINESS Mahalo! Network `� i��l I=or allo�nrina us to re �� went the �. �. } WORTH Big 1s]a»d at this years Net�n�o��k INTERNATIONAL AI RPORT USA event! Presents Geol age Applegate Execute\ e Director ti^ "• 13ig Island Visitors i3ureau Chauncc)� tAlong S'uen Hawaii District 114anager �l9arc(r 1 3).00`) Department of "Iranspol °tation 7he Renais�anrr 11'uii hin�.;ton Hotel Airpot is Division tort 1Vortli. Iexa • .� Ne twork , Netw t r� 1 rr.. c What is Net+tirork US,� 2 tNhc�t ot�whtr i�:Airline B1t�itlE�s? i ❖ �-kmtlSly inteenaUonal magazine for senior airline manaKement. ❖ Neht�orkUS�isUxannuairatrtep fartrt,n�eventf °rtlte •;• Dcal<v�fhmanatementi sue ..iiuluctingcorporatestrtatety, Une•rica.. tninging tugedirr' a�riinca and airlx �pcc ialists in !{m Use\ to Steht:iSrk alliances, nSarketrng cost control. ��ie4ds, tlnandal prrformance m and lalx>r. l hr airline iirodnct Ixgins tt ^ith a �t9�edrr{r. •:• ftrblisherl in the U.K. ❖ €ach air}luri > {Sedalia is a3lot�ed to s�hedtde appointments tvithairlinerutrteplan� SetsnttiSeirchrxriinktodiuuss, ❖ Ciradation:29.CN)2 negotiate tiitarc and 'orexctSangercuiteplanningarSd ❖ rdROrisM1SarkPilling market inf�Srrnati °n. S• Puhlis{Sed YSy Reed Busirtess trtfunnation UK Europrs biggest •:• t. achappointmrES tisstagedinane� iSenrnertingroun?hn ofFlineandonlinepul>fisher. appro>tinratcly 1.5 rnirnrtes- t t << Network Network Tj yy 7 11 USA (K Netw(A �' hi +i�- Whv atterlc{ N etwork C1S%1? ` "Po andnraintaine> taPrhshrefatinns {1i�swithairlinc� throug{� their route planners aril assodated m irketing €aft. d• rA rmedcvithrnarketinformaitrmrcarte }rlanner,periorm 7n�� BigISla}�Ci �1S1t0�'S �l�lY'ec'iU on�alysistoEaetcr• mine�rt >fitt}otentiafticr�in,„�arinu. i����JOIYI�IIIE'YI�S � Hl��'l�l��'lt5 markets. o Airline e�ecutivey then crse these results to make riccisions °` schedulcsen�iceint «aparticularrnarkeE_ ,- •:• Airportarxi�nractthoritYeslraverlirectinfluenceonairline clecisiorrs tn,orvp rararket <. .• Onevtnpshoppingopensda >rtcrnxrredirec'tnc;�otiatiun, i lemon•, <,. - hem- _� N ,.., rn lsjan -'t (J'�i(FI ?,ATILL( \E� JETBI_�Er1fRt1���'S Xarntina t3anc SeniotYEat�ner David Kork�y 4criicrr :analyst. Ncework Planning :• Ni1 Etif4 ?aCks ]n } larti'a1i 5Pll -9Ce p�attnec {. '� jet Bfue 4�iits itxl? as d k<i <ur'e carris *r thcretorr } I<rca�aii set�icr i, a conaiteratian. •:• Definieei }' interi led in aix(tt�okiiig at Hilo. do o rarget serl;m tin�errarne ; years definitive tinlefran�c. Extencle<t Et4in I�irrgr Oheratinnaf Stnndarcls (E"POPS) ❖ Breakingne4us: tlnitcd {ta << {ccidet{nottoac(d certifitationt�)rA32t)flret dd(tFtlO}1c11 Se1'C'1£e tc� �t}risl tf rl't�e StllYtlYlet'. jet Bkre i� larkely art [ra >Y coast ianier hrrt maintains a j etB lue "fi>rlrcKS'at ( icach {iG}3t. UNITEDr'eakingnexis: jetT31ne9aconacicrins lea��n�Ltrn A I R L 1 N E S Reath clue to ihcr slo�4 Ikice of facility improaement� and uniidtliled pr•trnriaa Network r Network I US Al2009 v � Tjle� is /rnt( america r \1,�'1�hA AIRLINES VIRGIN r111�IEF�ICA Otgierd Hinz - Senior M1etWOrk f'iarining rinah�st Jayson Haile - Manager, Schedule Planning •:• HappVwitll HBLVaI} CesUlts; Kona doil7g Wall. • =• k= xtendedTcvin RangeOiaeratioF )cxlStandarcts {EIY))'S) certification farA3lv-,�320 fleet. <a = 'r tAkuild consider Nilo; )iced more ntarkeC ❖Has considered Hawaii tF'revioutiiy in talks with Hawaii.) �� irifi)fntatiult �md detn�>�raphics. fl�B��9b S• Breaking nei +�s: Virgin E7egnnsscrvice to Orange County on °� ° � ❖Breaking news: ;t -1ex twith Rick Hines, Director .Aprsl 3f)_ a, '., ofOperatii)ns.1A'est Coast, !44exico &Hawaii. 1 Yr Netw Network �� ) USAI 2009 SOtTT'EI1, M1�rESTt�IRLWES SOIl`['H41 1LS`t'�1IRLINES Nicol,iy 1 i�an - Serliot• Project �4��zn�;t=r — - �- \'i(oh�s Hain - Senior Project !�2��t�gef :• f la�taii service by Southwest itself a •: lnlerested in incentives prefers cletinite consideratiO)t. lunroever to work ��'fth private sector a_s 0 7a� ;,rt service timefrartte: S yeaes nl)posrd to govennuent due to ofte)t .+ Ncetj t<) replace �1'Irl for to }altGr mileage rc��Oir��l long term antintitknerrts. rr�lcit�l�tiolt. s• Nc��ilargc�rairplanetobc >axteffective � :• Extcndc��1 't�mtltangeOperatioltal - inlrrlfcrtotnarketloWCOSt�urfares. Standards (F`fOPS! ee) for 6737 n �� — �(m�)mo flcei. sotrnqvjm SO UTHWEST AMN ES �s aE a � it Network Network "i US A �1+ �s /ar.d WESTJET � }�h �;;( AMERICAN AIRLINES °� � Petcr ►ng Director, Network & tichedrrle Planning .Bob Hill - Director, Rottte Planning; •:• Kona service= loin; welt; frregirrncv incrc ase likely. ❖Neighbor island service doing well. iO Oi�erationaf hiccup with crew posiCioning between �' Kona load factoe at 82`0; Lihucat f33 "< =. Kona and A1aui. •3 f iiln service a possibility. :• Breaking news: R1ike Nozaki, AA's Genera! Manager of Hawaii t }perations to visit. neat T7 nurnt h akrng 4aith visiting executives. 1 l AMF � N etwork � e �3igj.��•� .,_ std r tdexvn;d <• — Netw n, � Uur ood friend Datriic�n B► °Doke for ►��ert with typical appoinlmentti in pro�ess. � Y fodd Payne former tiale. 11ana��er at H_� nuw r - «rh clevc�land Sahre rliriine Solutions now with f)11�' , lirport. Airprrrt System • X11 Network Network 1 ( Pik jsJi:nO� + 1 ♦ • John Albrecht, former ,AU �trlff 1'I'. ��urtlt Americri. Left to right Chtis Kam, Chataneey �ttong Yuen & now with Oalaand Interr�rtti(tua(�irport George Applegate. No u n beat Hawaii pupus! iFnT i :: '•. Netw N r0 USA i • t Kcyxtutc tipeakrr �� I'et�r�l.Soi -vlri r � �� Lc�noteSfseaker: ,1f�1f:Rl(.A'�� FAGI I ,AI Lti � � B9h 14torttKomery Vicr fh•esidertt. with � Pro{tertics Mark Prllins� SOUfH41rFS7 All2Ct?�rS f:ditor ' �11RLINE RLltii'�'1 >� ��n�' •° N� »�� �' - Bid Island Air Service Districts ter tsr4..� `� �Ig ISldrid AIr SerVICe llyl�a�211CS �`�Itla� CastHae+= aiisscrvez( �• iaFtdn[ntcri�ationalt�irlxtrt. tl�est tla+� aii is �< n-r�i ���t Kann Ir+teruatictu.ikAirp<>rt at K<<�hole. • 'fhQ 131g I,y'ItlnL� 1S selVed by t61t0 t)talrlF" aIr'pOPfS. Cent+ l) Hawaii i. x=n2c,1 h� hutl2 airports. ' l:Onil f KO.4) and Hilo ffl•U? 1_i�nitrd service is =il.o avniiahle from kt'ainte<rK<>halar \irt?o�i. • I �) til'1"VC'S thC` Ha4�'d} r 110�CanOPS �1'atlOial��aY'k. - iii i COUNTY HAWAR Hilo is also the goveent)u�ntal and h�� <incs� �� ,� centet �� • 'Coday, al! nlainlanc{ airservice operates to KOr1. • �1'It1 operated to l`T"0 tinti( it ceased operatii)ns. • "Ihc� drive between KOA and !'f 0 takes )5 hours. US Al2009 4 497 .• A°laintain relationship antt eontatt with route plar�nc�a. i .• Omiyage works: hula works: Uawaiian music+t =+mks. Use whateecr works. Exercise care not to dilute efforts. o Nelp planners thereby helping yourself with market home+t =ork. Supptrrt improvements at Kona; ftrllnw f1BZt10 tiDl. Conthtue efforts to attract transpac service to Uilo. d- 3i9Zsjrnd U Network SA Mahalo hou! t E. o F••yq � P LINDA LINGLE '. Governor • ' MIKE MCCARTNEY ` Hawaii Tourism Authority President and Chief Ex .. a � ecutive Officer Q •.,,, o .• Hawai'i Convention Center, 1801 KalAkaua Avenue, Honolulu, Hawaii 96815 Telephone: (808) 973 -2255 6 •po.r= 5 p ' Website: www.hawaiitoudsmauthodtv.org Fax: (808) 973 -2253 April 9, 2010 Aloha, Since 1996, JAL has serviced Kona with daily direct flights from Narita, Japan. As part of JAL's ongoing reorganization, the carrier is currently reviewing the performance of its routes including the Narita -Kona flight. This service is important to the tourism economy of Hawaii Island and our state. The Hawaii Tourism Authority, along with Mayor Billy Kenoi and George Applegate from the Big Island Visitors Bureau, will be flying to Japan on Tuesday, April 13, 2010 to meet with JAL executives to discuss this matter. We are extremely concerned about the potential loss of this flight and are actively working with JAL to see how the state, city and the visitor industry can assist to ensure that the Narita -Kona route continues to be beneficial to all parties. We will keep you updated on the situation as information is made available. Thank you for your continued support of Hawai`i's visitor industry. Sincerely, 'g4L M C) .7V Mike McCartney President and CEO mv O J � �i ° 4. s. cu EO C% IA y Z 4 1 OZ A m0 ,,� NOVEMBER 2010 Aft °ma yy •j � >l ltk ` �_ : s� `- � '+�� mss.`. -� . � .,. � �,.�da �►`. .# Sierra Styl e Skiing California's If winter playgrounds a a a , a a 0 o r, t a - r ' A MW 0 0 Ku 0 ADVjEr4TURE ISLANDS, O i Active pursuits abound in the Aloha State 0 By Rob Dunton hen renowned sportsman Dave Kalama speaks of adven- ture in Hawaii, I listen. A competitive skier as a youth. Kalama swapped the steeps of a California ski town for the windswept shores of Maui's Hookipa Beach Park - -a famous windsurfing spot —in 1985, while in his early twenties, to pursue his passion for the sport. He still lives in Hawaii today. In the intervening 25 years, Kalama has become one of the world's top windsurfers and a famed big -wave Opposite: surfer who appeared in the opening sequence of the James Bond movie Die Secluded Kalaiau Beach on Kaua'i's Another Day. He and his friend Laird Hamilton helped pioneer big -wave tow -in rugged Napali `> Coast is reachable surfing and popularize stand -up paddle surfing (aka SUP). A few years ago, the via boat or the •;` Kalalau Trail. two biked and paddled more than 450 miles, from one end of the Hawaiian Top: A green sea Archipelago to the other, in only a week. a _ turtle swims off Kailua -Kona on the Island of Hawaii. 33 turned to foam, and took in the idyllic scen- sigh ery between sets, that The greatest thrill of the day came from shor watching Susan surf for the first time since the birth of our then -9- month -old favo: son. After three or four tries, she paddled four - hard and caught a wave. She stood up, Pip3 beaming, arms outstretched for balance, Hale and rode the wave almost 75 yards to Park within a few feet of the beach. Hopping `Ohe off, she gave me a jubilant wave and pad- pops dled back out to try again. The ride was swig the highlight of her trip. Later, after we knot Pool are r 402 s miles r - - We lunched near V did t the pool at the ocea bottom of the falls, the Han cooled by the dicta prep moving water and set o T mist, and drank in the A. Q R the beauty of this -- magnificent setting. headed back to the St. Regis, I went out to surf the reefs offshore in pursuit of my ' own moment of glory. HIKING ` Getting the chance to watch the planet grow is an unusual thrill. I had a From natural wonders to chance to do so south of Pahoa on the Big S Island, where a major lava flow is spilling s< uncommon luxuries, discover -° ` into the sea. After hiking around the PI more of what you come to Kilauea caldera and through the Thurston si fr Hawaii for. For details, Lava Tube —a 600 - foot -long tunnel formed tc visit higidland.org by flowing lava— within Hawaii Volcanoes National Park, I drove to the end of High way 130 and made the half -mile trek acros S VA" S_ U7-th1 < `' � t rugged black lava to witness the flow. The HOWrecent t 7 lava had formed a large shelf along the shore —one that could break off at any time —and yellow security tape kept me 8 8 � and the other onlookers a ways back from higisland ozg the hissing glow. As night descended, the illumination grew, creating a stunning U 44 NOVEMBER 2010 ALASKA AIRLINES MAGAZIN ALASI Information About Our Advertisers Visit vp alaskaairlinesmagazine.comlads or mail in the facing response card* to request free information on products M A G A Z I N E and services offered by our advertisers, and we'll enter you in a drawing to win a free Alaska Airlines ticket! ACCOMMODATIONS 29 Top ofthe World Hotel: Come enjoy our modern hotel 56 Northrim Bank Northrim Bank for business. f 1 Alyeska Resort A premier destination resort awaits outdoor overlooking the Arctic Ocean ... from the top ofthe world. www.northrim.com. enthusiasts. (800) 880.3880.www.alyeskaresort.com. Aww.tundratoursinc-com- 57 Verity Credit Union: Cartwheel Checking. 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Walk to shoppin& dining, enter- FINANCIAL SERVICES www.bigisiand.org. tainment 1877) 729 -o197. www.springhillsuites.com. 53 Alaska Airlines Visa Business Card Earn 2o,o00 Bonus 27 5 rinRHill Suites b Marriott Universi Lake Anchors Miles after fire Purchase. (866) 786 -9928. Mention code 81 Hilton Hawaiian Village Beach Resort & Spa: Waikiki 1 y t1 g . UABC7R. wwv.bankofamerica .com /alaskabusiness. Starlight Luau. An island experience that can't be missed. Beautiful atefrontwith mountains by UAA Seporate living, www.HiltonHawaiianVillage.com. working, sleeping areas. Complimentary breakfast 54 Alaska Airlines Visa Signature Card: Mileage Plan (877) 7290197. www.springhilisuites.com. Members can earn 25,000 Bonus Miles upon approval. 82 Honua Kai Resort & Spa: Maui's newest luxury resort. 28 Superb Hotels: Affordable comfort! Airport locations: ( 93 www.myalaskacard.com. Featuring suites with full kitchens. wwv.honuakaimaui.com. Se a Jac, Portland, Anchorage, Fairbanks, Juneau, Ketchikan. 55 Laird Norton Tyee: Private wealth management and 83 Ka'anapali Beach Hotels Oceanfront on Ka'anapal! Beach, www.super8.com. investment management. www.intyee.com. experience Hawaiian hospitality at its best! www.kbhmaui.com. 128 NOVEMBER 2010 ALASKA AIRLINES MAGAZINE 1 HIM 8' .js � -� � � ; � � _ :; a _ � is an Z Ul .8 8 ccl 2 2 S E v: E e � � �� Cw � b ' i � v :s _I . „ Lr kak - E j S G=g� C l o o 3 , E • C yO i y _ y E N 2 » H r � w r E E w n w I g 2 3z �z ar�w�m E z�i yxz �m E 1 `xzm8 >m e ,$ ia N I si fit uj � w � � 4 •� _ t �' - E _ d E e y E g �� E ! E � � F F 1� E Z :� L L - : r E + b m o G U i N _ E + N _ koo M zs m E � ✓Q K V w A n uu 4 V Y. 1L t E+ G C O p B co _ co _ - a » ' . ebb Ij cN O 2 5z t ��7 `s�� jE n9� p — 2 6. AI 14 � is • � m $ $ $ $ $ $ $ $ $ $ '� � � � � e o° $ $ $ $ $ $ $ $ $ $ ow uj LL z _ df z o' a s e w v $ § f C • 4. qS `Q► _ J � B pg � 2 m� ap cy p .g g gg p � pjg II5_ ui L. c. 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JNav r4 rNl Ce xaysc» ec.• [ +e crlx Mtn• ro� x elv roY Maim R =� " - -.a r r ivare T ^s xrsr':is:uC.tt- J <taYt-atM C tey.Yin�;vw a•S.tra len CHes uxig'= t+tlu .c bwscifi_': .a s�a,sv..ad+M+ ^a�a+.sp"ri yia ^s: - .v tisn.r• -Y&w �.a a-sli - •n �r;�L'r.� :. -- . - =ssw ,- a-;.Na a�.[s.�-} ca �'9::ya , r. tzsary srpas Ssrr.Na toes wba M_ *a iaarni TnvNa?!y w,Y =: v: ^ax ��: un -a - ; .: _ Z.tr.: -.t.•4 Caf.S'�"Z e'Y "a n x -s!rrt: sahy Cnas e-a sae,IwYtt: Plasu aaa _ti�rq via ivarULIW W iw� Insertion Order Performance Report for Advertisers Page I of 4 ❑ Insertion Order Performance Report for Advertisers Report Period: 11/07/2010 to 11/08/2010 Report Run Date: 11/08/2010 Big Island Visitors Bureau Advertiser Performance Summary for Report Period Impressions Clicks Click Rate Advertiser 48,502 32 0.07% Children N/A N/A N/A Total 48,502 32 0.07% Order Performance Summary Order Order Name Total Impressions Total Clicks Click Rate 14018 Big Island Fall Campaign 48,502 32 0.07% 2010 100929-06 Insertion Order 14018: Big Island Fall Campaign 2010 100929-06 Order Dates 10/06/2010 - 11/30/2010 Status Active Version Number 1.5 Status Effective 10/06/2010 Date Agency N/A Currency US Dollar Purchase Order N/A Account Executive Sam Garcia 3sistant AE N/A Performance Summary for Report Period Total Impressions 48,502 Total Clicks 32 Click Rate 0.07% Performance by Date Date Impressions Clicks Click Rate 11/07/2010 31,737 21 0.07% 11/08/2010 16,765 11 0.07% Total 48,502 32 0.07% Performance by Site Sorted by Impressions Site Impressions Clicks Click Rate Travelocity 48,502 32 0.07% Total 48,502 32 0.07% Performance by Site Sorted by Clicks Site Impressions Clicks Click Rate welocity 48,502 32 0.07% 'ital 48,502 32 0.07% Performance by Flight file://C: \Documents and Settings\missy\Local Settings\Temporary Internet Files\OLK2\2010 OC... 11/30/2010 Insertion Order Performance Report for Advertisers Page 2of4 nio/o / / "u=x |upVese*^ cxou F gm mmnm amo proluci ovo ooa/ oup m^vreoomnm c/iCms nmo Statl End u 160x600 Targeting Criteria: ncm Air 1eoxeuo AND <[onommmnis LAX] AND [Site ixrm,000xy) AmVnu. LAX 3245m rmveoony onymauon 250,000 N/A r.om* n 0.11% 10m6/2010 11m0/2010 Run of Area o 160x600 Targeting Criteria: nox Air 1nnxono AND 8eue|sTowe|onny] AND [Origination |noew]) mno,|n. osw ' 3245790 /mwo/no|ty Origination 100.000 N/A 3.122 1 0.03% 10m6/2010 11m0/2010 Run of Area * 160,600 Targeting Criteria: noA Air 1noxoon AND ([onoinrmvewouy] AND [Origination iooJg) A|nong. sic ' 3245799 Tmvo|oony onQmm|on 35,000 mm 1.048 o 0.00% 10m6/2010 11m0/2010 Run of Area o 160x600 Targeting Criteria: ROA Air 160x600 AND ffOrigination is SEA] AND [Site is Travelocity]) A|nonn. SEA ou*so1r Tmvmovny Origination 75,000 ' wm 2,337 1 o.o*% 10m6m010 11m0/2010 Run of Area n 160m600 Targeting Criteria: Ro* Air /nox000 AND UanemTmwo|oond AND [Origination /sowN) mnonn. oxx 3246033 rmvo|ooity Origination 100.000 ' N/A 3.113 1 ouo% 10m6/2010 11m0/2010 Run of Area . 160x600 Targeting Criteria: no* Air 1nox000 AND ([sxeioTmvn|ocnN AND [Origination ispHx]) mnonn. PHx oo*61*o Tnmmvony Origination 90,000 ' mw 2,723 1 o.o*u 10m6/2010 11m0m010 Run of Area u 160x600 Targeting Criteria: ROA Air 160x600 AND ([Origination is SFO] AND [Site is Travelocityl) mno,|n. npo ox*e1mo Tm,owvxy Origination 250,000 ' mm 7,592 ^ 0.05% 10m6/2010 11m0/2010 Run of Area o 160m600 Targeting Criteria: ROA Air 160x600 AND ffOrigination is ORD] AND [Site is Travelocityl) mnonn. ono 3246214 Tm,o|ooity Origination /oo.000 mm 3,072 n 0.10u 10/06/2010 11m0/2010 Run of Area 15 160x600 Targeting Criteria: nOA Air 1noxnoo AND ([ono|uTmwo|oony]) Origination Target Air nn/o:u^x owxoeA npocuc umr 3323507 Tm,e|oony Origination 250,000 wm 17.6*1 12 0.07% 11m4/2010 11m0/e010 Run of Area Total 1.e50.000 o *u.00e ou 0.07% Perfornmmnce6yCreative filc:HC:W0ncumcoty and Se11iogm\mioVyD~nculScttioguYTcmporary Internet ]Pi)omVOl.lC2\2Ol0OC... 11/30/2010 Insertion Order Performance Report for Advcdacm Page 3o[4 ' Creative Cnoxn,w 101005_mn/u|anu_voca*o-160x6uOjpg 16.18* 11 0.07% 101005_mgimunu_wmommL16ox600po 16.802 12 0.07% 101005_u|,u_201muvo_1e0x6oOjpu 15.516 o 0.06% ,tal 48,502 32 0.07% Pmrtprnomnceby Creative and Flight m|gol F|iq�tmmme c,mm/we S'on End Impressions oovxa Click Rate u 1oox000 AIR Orig. Targeting Criteria: ROA Air 160x600 AND ffOrigination is LAX] AND (Site is Travelocityl) LAX 3245786 101005-mvbe0101avu_160x600jpn 10m6/2010 11m0/2010 2,537 o 0.20% Subtotal Distribution: Even 2,537 s 0.20% 101005_u|0|awnu_vomun^_16oxenNpo 10m6/2010 11m0/2010 2.624 1 o.o*% uvmmu| Distribution: Even 2.624 1 0.04% 101005_mnio|anu_wmom,n_16mx6mNpo 10m6/2010 11m0/2010 2,693 x 0.11m Subtotal Distribution: Even 2.693 o 0.11m u 1ooxono AIR Orig. Targeting Criteria: ROA Air 160x600 AND ([Site is Travelocity] AND [Origination |ooEmD DEN 3245790 101005_mn|a|anu_,omano_l6o,6mWpg 10m6m010 11m0m010 1.052 1 0.10m aummo| o|mnuunon: Even 1.052 1 0,10m 101005_m,b_20101uvu_160x600jpn 10/06/2010 11m0/2010 967 o 0.00% aoumm| Distribution: Even 967 o 0.00% 1o1000_mnm|anu_w�om�L1noxno�mn 10/06/2010 11/30/2010 1.103 o 0.00% Subtotal Distribution: Even 1.103 o 0.00% 4 1oox000 AIR Orig. Targeting Criteria: now Air 1oox000 AND ([unemTmveloony ] AND [Origination is*un]) SJn3245799 101005_ugioumu,ammgL160x600jpo 10m6m010 11m0/2010 *uo o 0.00% mmu/ Distribution: Even 420 o 0.00% 101005_mn/s/anu_vo/oano_l6nx6oNpo 10m6/2010 11m0/2010 334 o 000m avmmu/ Distribution: Even 334 n o»om 101005_uivb_201o|ava_16mx6oOjpn 10m6/2010 11m0m010 uo* o 0.00% avmma/ Distribution: Even u** o 0.00% o 1novnoo AIR Orig. Targeting Criteria: noA Air 1owxnoo AND ([oogmationis SEA] AND [Site |n7mwo|oony]) SEA 3245917 101005_o|vu-201o|avu_160x600jpn 10m6/2010 11m0/2010 ruo u 0.00% aumma| Distribution: Even rVo o ouo% 101005_u|n|o|amu_=ateman_l6mx6wNpn 10m6/2010 11m0/2010 uou o 0.00% aumma/ oimnum/nn: Even ouu o 0.00% 101005_mn/s|onu_vomaoo_l6mx6oNpo 10m6m010 11m0/2010 ms 1 0.13m Subtotal Distribution: Even roo 1 0.13m o 1noxeoo AIR Orig. Targeting Criteria: noA Air 1ooxnoo AND UaneisTm"oovnv AND [Origination |ooAxJ) OAK 3246033 ,o1oon_moiam"u_�mom^n_1omxooNpo 10/06/2010 11/30/2010 1.0*9 o 0.00% Subtotal Distribution: Even 1.099 o 000m 101005_mgis|unu-vo|omnn_16ox6oNpg 10m6/2010 11m0/2010 1.032 o 0.00% aummu| Distribution: Even 1.032 o 0.00% 101005_uiv»_2010|avu�160x600jpg 10m6/2010 11m0/2010 ymu 1 0.10% Subtotal Distribution: Even umc 1 0.10m / 1oox000 AIR Orig. Targeting Criteria: ROA Air 160x600 AND ([Site is Travelocityl AND [Origination is PHX]) p*x3246146 101005_mvb-2010[ava_160v600jmo 10m6m010 11m0/2010 844 o 0.00% -#mma| Distribution: Even 8*4 o 0.00% 101005_u|gio|anu_vvmann-l6ox6wqpn 10/06/2010 11/30/2010 000 1 0.11m 6umma| Distribution: Even oom 1 0.11s 101005_mgiv|anu_watomgL16ox6oNpn 10m6m010 11m0/2010 989 0 0.00% Insertion Order Performance Report for Advertisers Page 4 of 4 Subtotal Distribution: Even 989 0 0.00% 8 160x600 AIR Orig. Targeting Criteria: ROA Air 160x600 AND ([Origination is SFO] AND [Site is Travelocity]) SFO 3246198 101005_bigisland_volcano _ i60x600jpg 10/06/2010 11/30/2010 2,525 3 0.12% 'ubtotal Distribution: Even 2,525 3 0.12% 101005 _bigisland_waterfall_160x600jpg 10/06/2010 11/30/2010 2,601 1 0.04% Subtotal Distribution: Even 2,601 1 0.04% 101005_bivb_20101ava_160x600jpg 10/06/2010 11/30/2010 2,466 0 0.00% Subtotal Distribution: Even 2,466 0 0.00% 9 160x600 AIR Ong. Targeting Criteria: ROA Air 160x600 AND ([Origination is ORD] AND [Site is Travelocity]) ORD 3246214 101005 _bigisland_volcano_160x600jpg 10/06/2010 11/30/2010 1,034 0 0.00% Subtotal Distribution: Even 1,034 0 0.00% 101005 _bigisland_waterfall_160x600jpg 10/06/2010 11/30/2010 1,088 2 0.18% Subtotal Distribution: Even 1,088 2 0.18% 101005_bivb_20101ava_160x600jpg 10/06/2010 11/30/2010 950 1 0.11% Subtotal Distribution: Even 950 1 0.11% 15 160x600 Targeting Criteria: ROA Air 160x600 AND ([Site is Travelocity]) Origination Target Air ORIG: LAX OAK SEA SFO SJC SMF 3323507 101005_bivb_2010lava_160x600jpg 11/04/2010 11/30/2010 5,776 2 0.03% Subtotal Distribution: Even 5,776 2 0.03% 101005 _bigisland_volcano_i60x600jpg 11/04/2010 11/30/2010 5,908 4 0.07% Subtotal Distribution: Even 5,908 4 0.07% 101005_bigisland _ waterfall_160x600jpg 11/04/2010 11/30/2010 5,957 6 0.10% Subtotal Distribution: Even 5,957 6 0.10% tal 48,502 32 0.07% Copyright © 1995 -2005 DoubleClick Inc. All rights reserved. DOUBLECLICK, DOUBLECLICK ADSERVER, and the DoubleClick logo are trademarks or servicemarks of DoubleClick Inc. file: //C:\Documents and Settings\missy\Local Settings \Temporary Internet Files \OLK2 \2010 OC... 11/30/2010 A rl T ut fe r 72 -' Fl r , F" 7 - " o 4, L. !l 4 - w 11 I f '71 P I. m J T 11 fl ji v �3 ca ij r 4U 1, 0 m 0 0 t I C ti - r �u E c4 - 0 ol F :1 1 .1 3 tq 0 L m r I m 41 41 F -P T 1, T" 7, u r F m fn I - to �6 m M W U, .-0 r %11 F� T g , M m m 1 0 a , I - M u 'I' k , - i6 , , . 4. m r 4 F w K, r w CL i2 t, �:-- Ij 'n qt 11 A ul T. w" "q u - 0 2 0 -ti m m 0 4 c c I T m v al u I - v T - 0 , m 0 m ' F ' r r 24 0- > > ul ut r i m m M m T - V z r 0 X F11 Y LQ Ell � T -4 : ,2 4v t: I ru j -b I - m ll X y 0 m m m m m m T T T T T T T t -0 f4 ;z D 0 z L w ol . r w �- \ > . J > \ .« 110 ° �: MLTI 910 Dt��cpwy�lsumer MLTI291U D \' consumer Nil ( Aston Kew By the Sea Gagonwlnrl .n: 4n.sti an v. v _ Autin Sholesa: Wa0'aka Gxidmnroun+ :x Palos Walkele, Colon i.,a : d.mmum C�ro Kew Re,! C .,ill It— Car Rendab -.� N Alamo Rent A G rn 8 National Car Ronlal® hRka Re ­1 y i ­ 1 --n 11 by expror rig I. breath akimg slands u, Hawafi w lh a m Tema oar Io Alamo or ® Narlonal. See Ina si9his alaka Ise family out In alnnar, and expkre all Vase bWm..s da5tinalinns "1 11 offer loss the Save up to $225 to Hawaii (-r 41 in fraed.m of a rents] oar Plus. you will gal a bee vehioa upgede, Ihr.ugh Mar 31. 2011 gh ' _ Nallonal Premium Package Savor the magic of Hawafi i oral save up to $225 with a flight and plight - 4 nights WWI •hotel Ries) on In Hawaii. Oeha Vacations .frers the National Premium Package, whkh less you pre register all your renRl vibrma;ion hotel v cation to Hawaii'. In addition, you can take advantage of other so ya. ran bypass me rznRl wumer and e. tlimclly b Your car In adiillon. ail inwmnce, faxes. and sucharges are hotel provided offers' including free nights. resort credits. room ."Merl you nave your choke of venires: up to 5 Aden ve.1 ranee a mcI,dad al n. ante, charge and the prbnmy upgrades, complimentary breakfasts, and kids 5- and -under eat free, driver tout earn 50 bonus miles put day rtlrougn the SkyM1lges program re Use pram. code DY12Blp You'll save: Book by. Don 18, M10 Service may be. • $45 an vacations of $1.199 - $3,299 Nov Is. 2010 - Y pa.Wd by Delta Air Lines'. the Dena ComectbmS carriers'. Atlantic Southeast Aidlrres. Chautauqua Airlines. Tavel W-11 Nov 30, 2011 Coui Compass, Masses Pinnacle Airlines. Shoals Amenea dba Della Shuttle, and Sky West: Alaska Aidines: Horizon An • $125 on vacations of $3,300 - $5,999 Industries Hawaiian Air; and American Eagl, . Ouesh.ra? Call 1 -BOU- 800 -1504 • $225 on vacations of $6.000 or more or contact your travel agent. Pdcing farms and c,nditill, Plus real ms via you II a up to 2,000 bon miles, In addition to credited flight 'Price is ter ocrzon eased on ticuhlo wcupancy. - •Prkse is per person, based tin d..1,W ...panty at Royal Kona Resor, between Ins Angeles aM Havesrs Big Island. Thursday deped.res through the SkyMileSai program emu behveen Las AY es antl Eu ea fs S g sane and Monday nonstop ­1a on Delta It, Limas and coda. Delta cMOSnam p.mans 6 and Is ri for aEvbswc howl dales b..... Fan t4, 2pI1 Alwnrnm�er dam fees �rasl�av I n Jan 2A Feb 142011.Ad—purchase mquimmso. vary. Two -right minmum ray, M tlaymaxhnum stay. Other bevel days and dates 'Resin, a and select travel dates apply asP e a 1v .may Apply. see and x i,mmodarem, u, a.inbA, at other Incas u1ay.,o,s travel Wn sparific lights a limes', bRCkom dales may apply hr d,tab Pdcss wn1 air travel included da not include Federal Excise tax of 53.70. Passampor Fecal, Charge(s).1 up 10 54.50, and the September 1111 Soo"IfY Fee o' up b 52.50 for e,In light segmem; for bevel to tram innal Wo D S. m ante feral Air Tensp,,me.- Tar of up 1. Sts 20 is HIE e 5 not imtWad; IM for Imernaaonal — 0, mbodmg hovel romr.m PR'U.S. Virgin bands, u S Imenuatio ul Arc Tellp ,tatlon Tax of no to $32.20 and U S and foreign user. 1m;W Jon, security, .comer similarly based 0reges, fees, in Rxes of up 1. $2 are rim, ind.d., .,ending en f/t •i fIK tensely For travel within the United Share s .0 S. Virgin n aMs aM 1.9.m Canada. $23 USOICAO fee far 1 checked bag and $32 USDICAD for sacerd decked bag when bags are .,d during online cheek in at 4e1m ono There is a $2 USDICAO 10 1ter ge or the firs, beg. $3 USD/CAO for the second bag, when checking in via Biket wimrsr, kiosk, oI cilrhskle For hovel Entire. /vita, Bahamas, Be—. Cayman Islands, and Asaxtc. Hera Is a 127 USUCAD /EUPJGBP fee for sse,ntl bag checked when bags are pre d dumg While check h al delta cool. There is a 53 USUCADIEURIGBP s ldbug,. fe, the sewed bag when rha Inn via ticket counter, kiosk, or curbside For mr Vacations InellMe: m Eumpe Isere is a 65 US.CAOIEURGBP We III second bag checked when bags rim EtWivil d.dng... check_w .: d,ho mm There n a s USDICADIEUWGSP slim e. reel 11. second bag, when clocking In vin ticket Mine. . kiosk, or cobsvW For ag .her Ievei no RoundMp air vamspodallon faelsmcbarye for 2 the ked bags. For travel to/ film Europe and l.Irom Japan here is s 2110 USO!CADIEU.I/ P fee for 11em checked Wag; t.!fmm the Combines., Mextw. Commit Americo, and So h America there is A 5100 USDICAD fee for the third checked bag; ­d1 retin m Asia • C... of me-ev l.bers (other than Japan) there is a 5150 USDICAD his for the In" beg checked bag. Allowances wbie to si avealghl limbs See Hotel hares r brdebll5. • Lowest price guaianlee Pries era rim Immacliva all are sublact 10 availability. Dues not apply to groups of 20 or more. Must be pmrlased Enough Della Vacations. Standard Terms and C,W,,oa s apply and se provided .nine during Ina boehro pevArs..th.1 resa1 may aptly RI. , Roe,, feea . toles. and oleo W.—int. to civinge lho n notice. Not responsible for elms n, mnlaabds Offer terms and.onddbns Destination Highlights Pmehass any Delta Vacation3 lghl and I-I package from any NEW Vasa 1,W art to H.wau's Sig IsRM bew+ee, Nov 21 - Der: 19. Hawaii's Mg Island 2010, for level Nov 2B. 2mri June 30, 2011. y. Twice the site of all ono nawali In o. We Ito fintane Big Org th of Hawaii feawme slrlking black and grand and beaches, or At I'me.f reservation, ou must refer to plo—W al code DV12910 Rms. W activ . e volwrwes, and is a sn. ox- n vemd mo.uin during e winner. V rE Vh<arrons Nalorw El Park and sea presarvetl footpnnls DISCOUnI a valid a lid tords all fares (subjem R avalRbinty rvah ) on resebns teat Encode a minimum of me fight on Della Air Llneay. AIaW e ill Rva fiow, and, if you're in—bad all ck luy amAgh t. be there when ono Is ha pe pn va ing, view an achy, la low from Dose Airimalb.. Hawaiian Airlines €, and/or KLM Royal Dutch AldinesS, eaerv.tione that include only flighl, on other altines do ,rot qualify The ups I., Rme, sgmseebg, visit Hulihee Palafx, King K.lakmua', summa, palace., bull) In W., ur.d by Hawanan royalty ..rI 1916, and hotel tlismum Ia based on the raMard mom charges m each of Ins pamhl,lmg hmah In Hewer, Big 1-1W! now a museum EA.1munl 2 -14ht nowt stay a gnked • Discount R 545 w packages of 51,199 - 53,299, 5125 on pecka9es of 53.300 55,999; aM $225 on p,ekages m 56.000 or moo. file: /IlFlimockupsljaW ardeN12910A1LT Nov? I /1391UDVC him1111 /1!/20109:1439 AAf] file l //FI /.."M /job Urde 12910MLT_Nm2l /129IDDVC.h,M[I 111100109:14:39 AM] M _ -r0 DV' consumer h1LT12910 DV agent ­­m purchase of 51,199 per bo,,king is e,.i,:W. • Maximum discount is 5225 per booking, incounl o pamehage Y each algid, p nanl. • Drscount o Rken off the bas, price Taxes, fuel surcharges, on— and se arty fees. tWirember 11th Security Fee, P.ao Wer Fleby Charges, and other fees may apply .M am addi ;.W1 Doi,mnl rs not valid with SAI packages: Gbb.s bratty in brands edudtng Globus. C.smes, M,WWab s, aM Malom; other dismounts o speaal Status fares (such as wmpanion, sgzncyliMUSiry dmn.ail, tie, or award firsts, web (ares, sArW. foes Wr child rhea), fm groups er 201, mast and! m WE ashoscive. - - Y W. he pro -Ined .­,,h Delta Ise.b.a • Drscount applias to quhtfre9 pa .... gin, only cW t staying free In room do WE goalf, for dlswunE. . 'Ace- mom W—bare elf 11.111 1-a are made m the — Ale, - Is'— win be iss..d -wall Wfle, Offer has no cash value Ora, void d..amylng bolkirg Is LW EI Programs and availsRfity may vary. Delta Vacations flight reservation may ba nude up s. 331 day, in advance of flight WpImu • Dana V.wrmis mast issua.fl adn. l4ms Hawaii —Save up to $225 $ 646 Standall and Conditions apply: other re,Idd,,, may appy. • NEW Varalons Is Ins final amMhy on in, irlimearabon of In— roles aM WW— the right to cWi Ill.. Tams and CWdd.-s Tell your clients to savor the magic of Hawaii and save Up'lo $225 (flight - 4 tights Mlel .noel Roes) wifhout pM, noltce with a Bight and hotel vacation to Hawaii. In addition. they can take • Deus Vacations is managed. a xvil. and marketed by MT Vacations advantage of other hotel provided offers* including free nights, resort N • All SkyMtles pmgem rules apply. To re w, the n,vo. p—e van dsta,coMmember9uide fleas, allow 6 B weeks .1hr quaklcelen for credits, room upgrades. complimentary breakfasts, and We 5 -and- mWs to be Dated to your a..unl, under eat free. Use prom. cede. W 12916 RMempllan Instructions T� II save: by Doc 19, Imil Pr —III.l code will alw be validated aM app. y ays prate dRCOUnE wtll he deduced 11 terms an" W.MIOnns era met Lravel between. No' 2a. 2010 - • Ysthe lnlerrwE S45 on vacations of $1,199 - $3,299 Juno 3a, 2011 • Enter pmmhl.nal was DV12910. we Prom. CWWIE.Acne box cn he Booking pago $125 on vacations of $3,300 - $5.999 Questions? Call reservations at 1-800-727-1111. • vie Ibnlova0ons or Travel Agent: $225 on vacations of $6.000 or more At lime of ras'ervatien you must rarer to Insmo,...I code DV1291 o. . 'Eden is . I—. na,erl on d.uhla occupancy. , 4rgalns one Hawairs 6. Plus your clients will sera up to 2.000 bonus miles, m addition to a 0 0 M11LT1291U DV mom timer F en a nays "` Ilse. W­1 acn tan - - -- credited light miles. through the SkyMilesNS program. 2 a I oa ndrnamn ol kvez / crams I Iegrirron I L9xgnclwrpesnwy appy tee ... trout", 'Res'bamna and select bevel dales apPN �'(Nk61iJ & 4 MA �ee Lt C-1 E to $4.000 - n e check ow . 2010 � 201 t as I age 1 cenlwe n y .a p b $4.000 toward _31D persenal mwa pl mom it 1, preare P r:d ouE ) Vacations Include: It indvlp air transportation choice el awvm —e—, • Holrtaxes • Low'esl price gWman Destination Highlights H.W.W. Big TaldrM lilt: Ft bm Novsl I2910DV'C.MmI[I11110109A4:39 AAtf life -. F:rot-kupslob - odes 1291EIIILTNm'2I12910DV'A.homLll 1120109:I41:40 -1 hILTI2910 DV agcm - MLTI2910 DV agent •. Twice the ri0.&111 Ithn Hawab. islands anrbined, the 59 Isknd It Hawaii fedwes striking back- and green -,antl beaches, orchid � W­- two anhne vakanoes, are a snow covemd —..In during me Mr.,. your cllanb ran yell Vrdcamsas N.tiwwl Park and sea Purchase any Dees Vao.J.s sold and hotel package hoot any Della Vacations od9ln in Hawaii's 8191s1and tesnween Nov 21 - Dec ia. preserved Mebri is in an ancieni lava 11— antl, ff they're Int —Wed and lucky Rough to be there when orre is knopenwg, view an active 2010, forea ell Nov 28. 2010 - June 3D. 2011 tans lbw tmm Ones up. For Wmer sghossalrg. May ran Wdt Holm. Palace, King Kalakaua', summer palace, both In 1698, osed by At time a re en you must war W pmninbn , see DV1291, Hawatizn myaey until 1913, antl P— a museum. Dscwnt b valid rewards ad fares (subject W evail lkry) on rase—are Nat Include a minimum of one High: on Delia Nr Unesvi. Kaska Annulate, Hawadan Aeinest. and/or KLM Roy. Do" Ajd a.,9; rdsdrv.k n, Nat Include pray I ighis ou Nher ad" do rwl qualtry. The I� Nib hovel ieswun Is Wised un the sandWe corm charges of each of the pe tiopetilg hotels in H—k', Big Island l e l Sr' m _ Gs 1e HU.. Hawai en r Wkl Mnirvm2 5 a g d A h. a t - ls e'u' un . Discount rs 54 packcages es O S1.1 51,793 53,299; $125. packages of 53,300 55,909: and $225 . patlWyas o %,000 or mere. Z". ti h a a.£ l - L r:xdrndnr.e Mnmrum F Re ft. -v Pumhase.51.1N per Lvoldn9 is required, �! ­­_s Rear' Huakake k! doarl .,count Is 5225 per booking: diswun: 0 a pmcmu9e d such eIgbl. ocon Rt, . Ducunt b Wk.. off Xe base , pries es . Tax, Nd der wmhagas, cusoms and ay fees. Snptamber 11th $a.^ Fee, Passenger Facility Charges. and other ease m ad Play and are ditional. • Du.n is net valid with Ski packages; Globus family of brands including GhWe Coronas, Monogfams, antl Avalon; other di.—Ma w Car Rentals Ill W o sales Fares e such as companion. agencylridustry discount, hee or award Oasis. web fares. senior fares or child Wtes) for groups o<zo armors: and is rot retmanwa. Vow dien!s can lake advantage of axWplipnal value are low raves wf.M1 Alamo Ren! A CanEr National Car RentaN], or the NatonN Re Mud be puuha,e l through Delta Vacations. mium Package � Dscounl Inches to qualified Pasamgera ordy Chadran staying firs. In roam do not quality fro dlamunl. J All Rent A Car 8 National Car Rental Nkloo twill reonkuWne if mpdihontkxu are made to Me bgaklrg TeX your clients n m most of the of their vs.— by ekplorine th bra e almking is aw lands of .—.It wish a f Wl car ® from Alamo or National. They can see Me sg hle, lake the Wordily north dinner, and exPbre all these Wbdous N hand No alunds will be hulled d one,. Offer has do cash value. ODar void if qualiying thold, a .—Had dedinak.s have b offer with the keedom of a rectal car Plus, your cX ds.11 get a has vahtcle upgrade through . Programs and avaftlelity may vary. Delta Vacations Right re dvalkm maybe made up to 331 days to advsne of Bight dep,dul Mar 31, 2011 National Prem N'. ium Package I VaonUaa must twee ad .,on. tickets ,.,,. .�. In HawaiL NOW Vacaaom orals the National Premium Package, wh. Ins your chants Pre register alt Metr rem. sta lard ms Ter and Conditions apply. other re nrickuns may applyy, infotmamm so they can bypass the renal counter and go dlrenly to In.,, ca, In oldlt hr. all Pun taxes, are Dees V--b— is the final ainhody an the ImTrealan of then rules ant reserves Me right to change Mesa Terms aW Conditions ­I,­ are inksded; ;key have their choce of ­des: up to 5 ad7W.al drivers are included at no ex;m charge; wtUmuk Prior notic, . and the pnmary driver will earn % bonus miles or day through the SkyMlles program. - Odle Vaiatiwls is managed, ograted. and markatetl by MILT Vecalium. • All Sk"We pmgrwM robs eppy. To review the rules, please Weil deft...PJmembarg.kI. P ek Phase How 6 8 wes after quol cil for ges to be Por • Pted to your assent. Service may be operated by Delta AT Lines; the Delta Co rn tchorw careers Atlantic Southeast Airlines. Chautauqua Airlines, Rebmpmd I.trucllana Contain, Compass, Meseta. Pinnacle Airlines. Shuttle Amence dba Delta Shuttle, and SkyWast; Alaska Adinas'. Honzon Air Industries Hawaian Nr, and Amedcan Eagle. Pramotbnal rode will sways be validated and epprepdete roil) t deducted! m If terms and cditl.s are mat '. • W the h/emeL Pricing lerena and contli0ons Ena, pmmignal code OV129101n the Promo CgdelEcedifonna box. Me Booking page 'Price be per person, basal. double otcupanq at Royal Kam Res- barn— Los Angeles and H...T. Big Island, Thursday deped.nis Ka Reservalbb e Or Travel Agent: In Monday re-ms vW n.sbp service on Nil. At, Lin. antl certain Delta oodashare p.—re, and is vaXd he spacilic bawl dales beween At time of reservation, you must refer to pmmolonal coda DV12910. Jan 20 -Feb 14, 2011. Pdvmoe purchase requiremena vary. Twig -night mMlmum stay. 30day maximum stay 01her \mvN tlays antl tlwes and sccammW.UOns are availlb. at . Miles. May require banal on specific flights w Ibnes; blackout data, may apply, MLT12910 DV_agent Prkes with elf travel included. rat Include Federal Excbe lox 9f 53.70. Passanger Fedlily Charge(,) o up to $4.50. and Ma September ... h Security Fee. Up to S2 50 for each Might segment; eor bevel rude. HU- 1VAbska, U S. Internet Ral Air Tmnep nletion T. of up to 518201. eat Included; and for in'ama\rorul iron., including ravel toRmm PRU,S, s U,k islands, U.S MPOM UMO Air .Rep— .P Tax of W to $32.20 aW U.S. end foreign us., mPesdon, security, or olhar shon-11Y based charges, fees, . to-se Of up to 5289 era an Mduded, depending on Itinerary. For bevel within Me United SaW,R5UD.3. V W f 'ogln Islands a to .en Canada. $23 USOICAD fee for 1 chedkW bag and SU USDICAD M second [hedW bog whm edge are prepaid dwn9 .k. check -W se daka.am. There b a $2 USDICAD sur.:M1arge for the first bag. S3 USDICAD Tor the second bag, when checking In in ti fAruba, cket mUnnn. klosk..r .Wed.. For travel le rom Ara, Balus, Bermuda, Cayman Islands, and McWce Mark 5 a $21 USDUCADEUFVGBP fee for second bag checked when budge are prepaid dunna .IW a check -h at de I— Tire Is a S3 USOICADEUR/GBP s,rch,M, for the sm m checking In vW Xeket woofer, klwk, or curbside. Far have) There The Eu5 U \Aare is a USDCA GBP fee for sewn, Wig checked whm bags era prep,, during .linos ch,c at is a 5 SDICApIEUR MaBP surccharge hang, for the sttoW bag, when checking In vW Ikket counter. kiosk, or wrb or sttle. For ap Mee hav other hovel, no fe lsorchage M 2 checked bags. For banal tot from Europe and U fir.. Juror there a a 200 USDCADEURIGBP fee Iw OUT checAed bag: nnhgm Me Caribbean. Mexkc. Dmiral A—mi. and South America Ihme la a 8100 USDICAD fee M the Mid checked bag; and earned Asla (other Man Japen) Mon" b a $150 USDICAD fee fro the th. peg checked beg. Alkwencas wgeO to eieMVroght limka. Sea rav?Fmr km9.yiN'.l•rC J' v.Nl:.n�n, naggade.koi -a 1'.0 MdeWNs. Prices era nth rengani Il are are wiliest to availability. NOW roe WPPy W TRIP, of 20 or more. Most be purchased through Della Vacations, Standard Terms and Conditions appy and are Rot Wl .tine during In IM Ilmawce Center'. other resldcicn. may apply, pries, taxes, lees. rules, and peers be subjen To deaNp winh.k nI.. Not re,p olubls for am, or om Meson. OBar IemX, and oondifsons fdeWIFVmrckupi orders 12910MLT N.v2I1129IODVA.hwILi Ill 120109:14:40 Atoll file:11 Fllmwkupi .,&.129[0MLT NMV21I12910DVA.h.lLl Ill 1 9:14:40 AM] MLTI2910_CV coeaumer MLT12910 LV coesumer Kona Nile As al, tore 8 Sea CwWrm inner J;sseL HiM Hawedln r4ekd Asian Sinew a! WatkM Gxdo hick, Asked Weadide CO.y Vies Conddedon— Carta Kota Nee! OmMe'ubm R.— Fmrt $exams Ra:xn HwaWLa Car Rentals Take advantage of "OeVil nil vibe are low riles win AWmo Rent A CarEi, Ndaml Car Renalf. As or the Nalknal Premium Package. Save up to $225 to Hawaii Alamo lone -1. Nea—1 Car Rmld, a Asia $1,051 ` p�ryn Make else mast N your vacation by expMag drab MWkrg ,suds of Hawek rolls a renal car hum Name, NWOmI. Savor the magic of Hawal I and save up to $225 van a sight and fMent +a Maine Intal r hand Wkell ®,, or Avis. See I sgbe Wks the Lady OUR W Jinn add plure all throe NOW— destinations have to paw wkh the Ireedum N e metal cer. Plus. yen w X get a has vah' le MO add M,,Uojh Me, 31 2011 . hotel vacation provided to ens- in In in f you can take 11s, hop d other �. /$$//S• hole) provldetl offers induding free rdghls, resin credits, room f7/ J• upgrades. complimentary breakfasts. and kids 5 -and -under eat free. ` Natunu premium Pa.., URS prone uee. collar" ,gym u, da—U. ConbosmN —.I Veanons offers Me 'Whonal Pramlum Package, sh ch his you pe-regisur all your You 11 save: m,al infgmati. w you can bypass Uie rental wun'er and qo directly to Your car. In addition, all insurance, taxes, Book by Dec 1 % 2010 and surcharges are intuded; you lava yawl Croce of vehicles; up . 5 addltkml Mr,ais ors Imluded at no ..a. • $45 on vacations of $1,199 - $3,299 Travel beween. Nov 28, Zeta - cba,ge: antl Ma PWnary driver will tam 50 Odeln a bonus colas Per day. • $125 on vacations of $3.300 - $5,999 Jane 30, 2,111 • $225 on valions of $8.000 or more C_SU.ns7 Call 1- 800- 829 -7777 van cations contact your travel agent. Service may be operated by Confidential Airlines; Continental Express dal Chautauqua Airlines and ExpressJ. Airlines: Confinentd Camection Canters: Cape Ar. Cagan Air CoRMMAAW. and GulfItc am International: United; US Altways: Hawaiian Plus, tam up W 2,000 OrtePass® bonus miles, In addition to actual - P­ is per ­d mad on acuHa c«vancy. Airitnos; and Island Ar. flight miles, a wean Houuon ere HawN'c alg inlaid, aW nd fie IU I a dogeanttlala I re Jm20- Fen 1 2U 1 Xa Was I Inns sNMm I x Pricing ng ter a [Onditlom Tte,MCkns and select travel dates apply. W ] 0., - I mY spay $ae i I u ai s 'Price is per pars., based. dwbk owuparuy It Royal Kan. Rests, bantam 1—ion and A ... W. Big Island. Wednesday depadures and McWny relurm via condenirg service on CanOrremal Adines and certain Cnnlirialud doalMo. p orr acs, end H vale for specific travel dates bdeneen Jan 20 - Fab 7, 2011 Advance pun ""as nuilIn menis vary. Two nigh! minimum slay: 30 day maximum stay. Other baud days ant dries and aoce narndati.s are evkWPW u when priors. May regNre IT.v.. specific tights or time beckon date. may apply. Prices wdh air travel included ..I Wd.. Faderal Excae tax of $3.70. Passenger:Mldily Charge!.. up M shot d embe $4 50, su Seplr I IM Security Fee, e W to S2 So far each fight segment. M travel 1 .4— HawalVAWska, U S. IntemanonaI Ak Transportation Tax or up to 518,211 is net i Juded; and by international I—in, Inrludng !2vd bRmm PII Virl Island:, U.5 In:ernaunrW AM Tramp.atbn Tax of up in $32 20 and U.S. and Mdgn use,, inspection, se,uery. ar other sinnlwly based charges, lees. or Worse of OR to 5299 are not Included, depend'mg on Orally For travel 01no the United S1a. VirJU S Virgin Islands. $23 USDICAD fee ar 1 ..rked bag eW $32 USDICAD for second Varatich- Include: chacksd bag when bags ore prepaid during oNine chacknn at .rdinen Lcpm. For 1a 1 token, IRexko, Cenue, and Sonh Amnion (except Brazil). ant the Caribbean. $27 11SDICaD fee for second shad. bag khan bags are prepaid during onlhis check -in at wminmdeL corn. There Roundtrip air hersp eh.n is a $2 U I) CAO suicbIng, Wr Me MIT bag and S3 USOICAD surchw far Me aemnd bag g when oh M via ticket bask, or oic • Che of acc.rmW!i. as curbsMe. For .11 dJ,er hotel, no red fro 2 chchoked bags (43 USpICAOIEURlGB mvN P fee for I tgRmm EuropR e for second chuckW d id bag whm bags are prepaid during online C,ech -W . anenentd.[om ad. a 5 USDlCADIEURIGBP surch m arge wh cracking b via rink. counter kasN, • Hotel taxes rosidej. Fees are CUrged U.. e y Allowances wblttt !U sh n%.ghl ltmis. Be. w.vv ^cn :manal n: mn,ee.an Lowest Pr guarantee farts Ils Prkes are not ralroanive and are subjec: to avadaedny. DOI, n: appy to groups d 20 w more Must be pU.haaW through Continental Arline' Vscatmns. Stallard Temm, aW DOMiti.s eppy end am pmviM_d online during d, booking process. ohm resUiclkns may apply Prices, axes, fees. Inds, and offers rod s,bie I 19 ,urge wi;h.w notice Nut reapo ium fro error or guiasbm Destination Highlights Offer terms and cmerl Maya{{', Big Isiah Purchase any Condnenld Atimss Va tiions XIgh1 and howl package tron any C.thientel Adinse Vacations origin he Hawalrs eg Isbnd between Nov 21 - Dec 18, 20% fro tray, N- 28. 2010 - June 30, 2Di1 Twice die size of all other Hawdti. balls wm the Big IsWre o awa Hawaii realwec an Nark and gram eaW ac behes, orhid c raamvnan. p o r CVt 2910 n race, wo acvve vdcarges. and asnow- coverent d mp do unWM during fns Inner , er Visit Volcanoes Na\bnal Pant and sae preserved faolpdnis A Itm of you Must rent to oonal ant Wva Bvw, dr rod, it ywrre interested ant I., enough to be there whm .a Is happanirg, valve an and. ova ilow Iran close Dscount is valid Meards all fares (subNO to evaiabicyj on ,eservaions that include a Miller n of and flight. Cor irienal Arline, author no Fro amer sighlseg, vi,i! HulMea Priam, sting Kaakau - I summer pate,, built in 1838, used by Hawaiian royally until 1916, and Xa cndaer a e padnne: resennikans that UnIod,.ty'kgbs on other airline, do nn qualify TM hotel dies.( is bud do -be staMard come chars of each of lee MoUrIpating holds k Hawai s Big isWed warum 2 -nigh hotel stay required. ., fileFp kups]borders Na2112910CVC.htmlf I 1 I t'_UI09:14 :41 AM] fie:: Fnmackore lob orders 12910NILTN., 21119IUCVCh,ml] 1 1 11 2010 9 : 14 41 AM] MLr12910 cv, ... I. r MLT12910 CV' again • U wVn a S45 on padtag. o` 51,199 ST,29g; 5125 on peW.agas nl $3,300 85,9!13; and 5225 rm ParAa s nl $6000 or mine Idmimol purchase of Bt 199 per mkiny requir J kklwmum disvaunt Is 5225 per b.oki a. diswum Is a parentage Of am;h ek ibf. rnmp.nent. • Discount s aV- all doe bal. I.. TPxas, fuel — Varg.s, cusams and security fees, September 11 it, Sesanly Fee, Passenger Para, Charg.. and .me, fear may rii and are addilk[nal. • Discount brat wild wah Ski or Dne packages. Globus family of brads m,kaling Globus. Cosmos, and Nbmgmms; now, damunta or sped., s!aNS fares Isuch as companion, .1ml1 r—ft, d—mo, free or award licks, wab hires. senor, fares m child m:es) M groups o' 20 m nor. and a not r.lma.b- bs: be put vint though Conam mil Anises V-0ams i)iscounl .pPlies In q 16kid passe,Iye -rs only. Cioldran slaying frae in ream do not quality far discount. Discount will racakxrlale d mMihmti.ns era mad& to me booking . lb r,hnds will . issued toward Offer. Offer has In cash value. Offer, via R g 1111109 booking Is cnn Mal. • Nasrams and avaitaallty may vary Comm. -1 Airlines Vacations fight r.arvab.ns may ba made up In 331 days In advance of right Save up to $225 to Hawai'; depamrra - $1,051 - :..- • Cornmeal., Amines Vacanons must issue all annne tickers Tell your clients to savor the magic of Hawai and save up 10 $225 (flight 4 rights Will tars -1 Stand- famo, and ClIdaw, apply end are oulkned during In. bmkmg process man restnctlnnz may apply, with a flight and hotel vacation to Hawai ). In addition. they can take G nm,mMl Amms, I.—ens is 111. at amumaily on Joe Iriamprea1 On W mesa rules and ,serves the right ;0 change m.•. Terms and ad ant,ge of other hotel provided offers' including free nights, resort Conditions wnhmo prior mm credits. room upgrades, complimentary breakfasts. and kids 5 -and- • Conbnen'a, A l,mm Vacations is managed, operated, and m .,slid by KILT V.—s. under eat free. Use P—I code Mime Padi i ati.n in O.1Pa11 Is mini -10 me farms and Inviftans of M. OnaPa.s pmgmm Ma-d m cortfirm al.r 1 0m,Pass Pease alb, 6-1, by: Dec Is. 20 /B 6 -B weeks soar Iraval has bean completed far mRel to be posted to your One Pass 1—al They It save: T __ _ Nov 28, 2010 - Redempbon Ia.-Ob.ns . $45 on vacations of 51,199 - $3,299 Jun. 39, 2011 P—m.nsl .1 .111 always be 1a10sad and appropriate discount will be ded.d. if terms and wW.WV, are mat. $125 on vacations of $3,300 - $5,999 Questions? Call reservations Ina Ill. Mtemett $225 an vacatons of 56,000 or more at 1- 800 -727 -1111. Enter prcni0lional ,oOe CV12910 in the Promo Cude'E- cerdficat. box On the BOOkthg pays. Pmii is per pa•a...sad o, movie .tracer y. Plus, 1 is will earn u to 2.000 OnePasaD bonus miles, in betseen Housk�n aria hove. -:. V.. ion Bw i • Via Reserva,i.ns .r Trawl Agent. your p :ova spaa z9 - i. va.m non a,a mlw. ren,„n Jan Al lime err,eservalian you must refer to ppmpdonal cede CV12910 addition to actual flight miles. Fee ), 2011 Addn ✓.v .z I fxs I rvsmduiu 1 d Wpgogo .Forges may opy Sec MLT12910 CV c. sums, - Rasiridions aria —t navel dales apply - Icrd.kxls ffn . ;< 4 pt Eam up to $4,000 3 e 1 Check out tier 2010 - 2011 travel agent Iraei,live, wM1en Wu can earn up l0 Ia.00 in— ! pmsanal Va. Pros monthly pnass. Flna stir nvar.- Va tion9 Include: R.undlrip air naosp.dallon • CltwcaofaccommWmars Heel was Lowest price 9uannlee Destination Highlights Hawaii's Big Wand frkll/Fj /—kW,, /job uOdov1I29I0fvLT N,v2I!I29I0CV'Chrml(I 1111/20109:14:41 AM) ftle: d`j1— kupslj.b noMW129I0MLT NOV21g2910CVA.hlmul 1/1100109:14 :42AMI C ,0 C\ 1.- MLT12910 CV ageor Twice IM size a all other Hawaiian islaiWS c.mlknetl, ma Big Island of Hawaii Matins smkirp block and green -smW beaches, .1 — baween Nov 21 - Dec 18, 2010, for travel Nov 28. 2m0 - June 30, 2011 farms, two active _ — and a — covered —oMm during ma winter Your Giants can obit Vai;antas Hall-., Park and sae At hme of reservation you most refer b p annt ... I mda CV12910. - - Immas in an ancient law flow, and. d meyr. m.mmd and lucky enough to .the,. when one 1s heppanirg, view an naive lava fl Ow fmm ties, up For Tame, sghiaeatrg. they ran mat Hulmee Palace. King Nalekaua's s.mrrar Palace, bull, In 1938, used by Discount la valm 1—OM an hme (subOct i. ewiebillry) on ry ns that mdada a minimum of m. flight m Canlinenlal A.— andbr Hawaiian royally until 1916, inn now a museum. 1: .Odeshare panne,,; n—na hogs that mcmda only fights O Im., airlines I. not qualify. The h.1.1 discuun, is based on me standard r0.Im OeW9 O1 each of m. panidpadng hotels n Hawaiaa Bg island kdnimum 2 nght heel stay nownin, Kano Hob Discount is S45 on pact naa of 51,193 - S3,299; $125 On packages of S3,300 - S5,999; ant $225 on packages of S6.000 or nova. ., •n Karin ' Ofin, Sew GnW -v :Ial a.JV H. Hawakv::biei A.ua $Ivea v, yAaAripa in.kviixixrn Mmmum mrrehase Of S1.199 per oo bking is required. Aatia W'a i.—, Via•. .—ml Is $225 par booking: diswum is a percentage Of sect, slgmM component. Catla hma Rent (',orxlu• ;wino III — rum Saavxs Neva ik.—I . Dsr.ms 11 lakes off in. base Inca. T.— fuel sham 1. --nn, and snmny fees, September 1 im IW.mv Fee, Passenger F tidy Chamas, and other Ices may apply ant ore oM,t,,.l. • Discount is 001 valid vrim Ski Or Diva packages, Globus Moily of brads indnallrg Globus. Cosmos, and Monogram.; Omer I! — ... Is or ..6.1 at —fares (such as c.mpamm�. a9encynntlusiry Itm.nmt, Mi. .,. —d fin—, web far., senior far. nr child ,alas). in, bnm y If 20 m mare: and is mil ralrnaclo.. Car Rentals . won be onimdI. Mrougn C.m1m nial Anises 1 —anus. Y.., daints ran take sevanbge of exceprional value and low rat. 011i Alamo Ran' A Cauca. NO—' Car Renmlp, Avis, w the National Dla.111 applies tO g1,110"d pass,,dq,a only Mild— stailirm free i, room do nut quality for 1111IN Premium Package ._.In will reralwtate 9 motlifirafimvs are made In M. bo.kirm. Alamo Rent A Car, National Car Rental, 8 AN. No refunds will . issued reward ofbr. Off., lam — cash value. Offer v.a it quailyiriq b.oki„ g is ram:eliad. T 1 your chain, 11 make me most Or in,;, vacation by e'pbnng me bl,ammong W-1 a ith H.wall w a Om,sl car Programs and avallaakly may vary COnllnenlal Airlines V "Imes ngm nsamatk n, may W mad, up 10 331 days In —1— Of 59M Al V.. amo. Nation.l, w Aws. Th, can sea ma sghts. eke the bmiy out I. dinner, and explore a1 m.se Mir. s depadam AV /S de.,in u,— tiara W offer Mh Iha he:Wom a a rental car Plua . your cni m ,ail get a free vial- upgmtla thmugM1 Coniinenlal gidlnes Vacations must issue alt ninon. Iir,Aels. . Mar 31, 2011 7' � y / S,andatd Terms antl Conditions alopy and are and road during the b Ivoaq Process; .liar rem s m nclanay apply. Na1io 1 premium a - Package Confine n al Amines Vacatons u the final im-riry on me iau.n ins, of Ihaso,Wmi and reserves the n m b chi ,fin In,. Terms and In a ii, Coniimml Air — Vacations — 1. Nahoml Pl.mlum —age, wilco bf. your .items pre- regkl.r all Condrl. wglhout once 9 'hob fenla mrmmmbn so may ran bypass the rental cammr ant 9n 11— m mar .nl. In ad011Mn. oil insurance, pn.r I— and surmamea are mckal,d: may have their choice of varl nos; rip 11 5 a (lift —1 d—, am mdndea al no COminemal Aid— Vacatons is managed operated, and maMaed by -LT Vacations. exim charge; and aw primary Inver wig eam so On.— bonus mobs per day. PadiciPanan in O-Pass is ea a ro me Isms and co 4-101 the Cim Om s bl'ct paynm l.raletl el conllnenlal.r;OMOnePass. Pmaee .lbw 69 weeks odor Iraval has been rampleled for miles to Ire pasted m ymsr OnePass acroimt. G Rora IraWat.ne Service may o ectnin by lan i t l s: Orn Express ru Guf h Chaulaequn Aidl Brut A irway AiHin.s: P— mmot101bnal cone aid all —.1111d —.1111d nd allays bra ed a avPmpiim. eisc etlu .unt,wl he daM firms A and condiflons are mil. Continsan Coo nnection Cellars: ans: C Cape Air Colgan Air, . C,m CommulAir. and Ulfstraam InNmational; l; U niied US US Airways; Hawaiian Airlines: and Island Ar Via Ne Internet Pricing t— and conditi.na Enter pr91w1bnal code CV12910 In the P.— C .l ,adfuale ba. on the BOo,m, page. V1. R.—o— 0, Travel Agent: - Price 1s per parson. based On double ....panto at Royal Nona R—d, between Hn..III and Hawail'a 819 Islam. wa—day dapanures and At lime Of m n—an you must refer 10 pmmononal coda CV 12910 Monday returns — connecting service on OmMamn.l Ainiras ant .edam Caminenht Mission mamins, and Is yalld for specific Vaval dares between Jan 20 - Fab 7, 2011 Ad—,, parches, requlfemenls vary. I.. mgm miniaam slay, 30 -day maximum stay. Other Mewl days and MLTI?910 CV_asIm, dales and O—mOd.V -1 are available o: other ai— May require travel on specdc I4gW. or urns; black.., does may apply Prices wilh air have) imcluded do not tatted. Fedora Excise Ma Of SJ 10. Passenger Penury Qh W(sg or im to S4 50, and me September I it Security Fee.1 up to 52.50 for each agh: segmenl; its I—t loIf— HawnilAhska. U.S. lntamalkamal AV Tnnspor.— Tax Of up to 518.20 is nor included; and for tai malwal navo, Incltidrig ;mva tofman PRU 3 Virgin Isiah^•, U.S Imemalmnal All Transporlefim, Tax If W to $32 20 and U S and foreign user, m1pec'an, s.wnry. Or nine, similarly based charge, . fe e are s of up W 529;1 nut mdudad, depending on itinerary For V-1 l •.alien the Uall.d Bla :esmRU. S. Virgin Islands. $23 USDCAD ro Ie for s rchecked bag grin $32 USDICAD fur -.no checked Wg when bags are prepaid during online char in at —.—.I On. cm .m re, InN m 1.4,na'. C.n,ml, and S-I, Atha„. (excels 8r.,1) and the Caribbean. S27 USD /CAD fee far sec.nd dracked bag when bags are Wepaid d1m.9 om..hack in o: OInanenW e.m. There a S2 USDICAD surcharge far me first bag ant S3 USDICAD s.mharga far Ina second On, when drachm, a via 11 Ael counter, kbsk, Or cut Ganda. For all OIne, ,ravel, m fee fin 2 checked bags (45 USDICAD.EUP, %GBP fee ter yawl Wdnm Eix.P. for S—ral cracked bag when bags me p,Op.W during Online check in at continental con, with a 5 USO /CAOeUR/GSP wmW o when daecking In vie t1e,sl ­mar, kiosk, r NSitlej Fe.s are .hairgad each- way. Alawancas 1lblx1 :. vieHlmom limas See vww�!xr_vwn al -,..e xab _r. - for derails . reh.adrve and am sublet, to OvalaMlhy Dries nc: appy In g"" of 20 Or man, Mks!. isichas.d plough Cond,wnfa as Vacations. Standard Terms ant C.ndilkn- a 1v ant are provided ..kris m the 'Rewurna Cenlel. Omer reslricllOns may apply Prlces, texas, fees, rues, ant offers are subject a chorwa w—. notion No' respomeblO far enOrs w omOcams offer .....ne wnddi.n. . Punch— any C-dia nlal Aininos V.chb.n.e flight ant hole Pottage hum any Conlinenlel Aklines Vacations origin :o H—i s Sig Island fde: "IFI mockups lob., den. 129IOMLT 211 291WVAEmil I 1 1120109:14:42 Akfl file: F', mockups 1 12 I 1 1120109:14:42 A.M) Castle Resorts: Save 30% NOW on most categories Page 1 of 1 Expme tv vour uvti rr*gecr rrt., "t RRIV141 lick"° Pig IdwiJ tt$ '^Ze' Wl y7 eat Your. ' s2 "I -`Y bke R oya ty tay: at a �°astle- ropertp, on - theT ls�n ! Please click HERE to check out Castle's great specials Blue Sky Tours 800 - 678 -2787 www.blueskytours.com VAX VacationAccess Sign up for our Travel Agent only page, click here Check out our Hot Deals (updated every Tuesday) +f�Aw'l�► s, �'�► �, Castle .resorts & Hotels i try Hawaii . Micnincsia • New Zcala>fxl CST # - 2009218 -20 file: //C:\Documents and Settings\missy\Local Settings \Temporary Internet Files \OLK2\BSTeblas... 11/30/2010 Kama'5ina Promotion A HAWACI'S /SLANG OF APVENTUREn FOR IMMEDIATE RELEASE Big Island Visitors Bureau Media Contact: Jessica Ferracane, Irondog Communications, (808) 895 -5740, Jessica @irondogpr.com Hawai`i's Big Island Erupts with Big Savings for Kama`aina! Kama`dina Specials Launched on www.bigisland.orglgetawav Hawai`i's Big Island (April 7, 2010) — The Big Island Visitors Bureau woos kama`aina travelers with irresistible lodging, activity, dining and other offers that begin this week with the start of the Merrie Monarch Festival, and last through much of 2010 on www.bigisland.org/ e� thy "Hawai`i's Big Island is so vast that residents can discover an exciting vacation just a short drive or flight away," said George Applegate, Executive Director of the Big Island Visitors Bureau. "We have four national parks right here on our island, and more marine life conservation districts than any other Hawaiian Island. Planning a perfect getaway that fits any budget is just a click away." Kilauea volcano is putting on quite a glow at Halema`uma`u Crater, and the Kalapana Lava Viewing Area is heating up again with new flows oozing towards the sea. Exciting Big Island staycations, reunions and getaways lure local people — both Hawaii Island and neighbor island residents. Always planned to take a guided trek to Hawaii Volcanoes National Park — Hawai`i's only World Heritage Site — to witness the recent activity at Kilauea, both at the summit and at sea level? Compare locals -only deals by KapohoKine Adventures, BikeVolcano.com and Hawaii Forest & Trail. Or soar above it with Blue Hawaiian Helicopters' Circle Fire Waterfall tour. Want to delve into the history of King Kamehameha the Great AND discover the hidden treasure of North Kohala? Plan a free visit to Pu`ukohola Heiau National Historical Site, and stay at the new, eco- friendly Hawaii Island Retreat, which just completed its spa, for only $250 /night for a two -night minimum. Includes a sumptuous breakfast, free upgrade, 15 percent off spa services and a complimentary Legends and Lore hike through the 50 -acre coastal property. Discover the pristine underwater world of Kealakekua Bay aboard a Captain Zodiac rafting adventure, more than $20 off charters for Hawaii residents, or plunge 100 feet beneath the surface of Kailua Bay, aboard Atlantis Submarines, for only $35 for adults, $15 for keiki. Lodging is yours from as little as $85 /night at the Bougainvillea B &B in Ka`u to unprecedented specials at the luxury resorts along the sun - soaked Kohala Coast. Castle Resorts and its five Big Island properties also have irresistible deals, starting from $89 /night at the Hilo Hawaiian Hotel. Nearly 45 spectacular Big Island offers await residents on its kama`aina website, check it out at www.bigisland.org /getaway . 10 Special note to media: The Big Island Visitors Bureau (BIVB) recognizes the use of the `okina [`] or glottal stop, one of the eight consonants of the modern Hawaiian language; and the kahako [a] or macron (e.g., in place names of Hawaii such as Kilauea). However, BIVB respects the individual use of these markings for names of organizations and businesses. For BIVB's press kit, photo gallery, press releases and industry news, visit http: / /media.bigisland.org 4 O P RESENTED IN HIGH - DEFINITION ,4vo;cirtc Mon 0 ) ' w w r F E S T I V LIVE FROM THE EDITH KANAKA`OLE STADIUM HILO, HAIN'AI`l APRIL 8 - 10 2010 KFV ............. ------------- r ~4.iC y J r THE MERRIE MONARCH FESTIVAL PACKAGES KILAKILA • (MAJESTIC) PROGRAM UNIT • :15 Merrie Monarch - THURSDAY 8 :15 Merrie Monarch - FRIDAY 6 :15 Merrie Monarch - SATURDAY 8 BB Opening Billboard 3 BB Live Internal Shared Billboard 6 :15 Hawaii News Now: Sunrise at 8 6 :15 Hawaii News Now at 6:30pm 6 :15 Hawaii News Now at 9:OOpm 8 TAG Hula in History Vignette 10 :15 KFVE UH/Prime/News ROS 8 Sponsor ID on Promos INT Large Interactive tile on Web Summary 1 Billboards I 10x Vignettes Sponsor .b Presence Total Investment: r - !P KFVE F 1, S T I V 1, • .. `. tiff LIVE, WORLDWIDE WEBCAST COMMERCIALS It was reported that 2009's live web stream of the Merrie Monarch Festival had more than 1,000,000 streams worldwide. While a large amount of traffic came from the U.S. West Coast, the webcast was equally popular in Asia, particularly Japan. The Merrie Monarch Festival is only seen on LIVE broadcast television in Hawaii — the only way for hula enthusiasts outside of Hawaii to see the world's biggest and most celebrated hula competition is on the in ternet. K5TheHomeTeam. com is the exclusive host to this year's live webcast and offers the following in- bound advertising opportunities. :15 SECOND PACKAGE 10x :15 seconds on 418 1 O :15 seconds on 419 10x:15 seconds on 4110 h Total of 30x spots Investment: $4,500 Deadline: March 19, 2010 Offer is non- cominissionable + ,t a io arct KFVE THE MERRIE MONARCH FESTIVALS PACKAGES KILAKILA (MAJESTIC) UNIT PROGRAM FREQ :30 Merrie Monarch - THURSDAY 4 :30 Merrie Monarch - FRIDAY 3 :30 Merrie Monarch - SATURDAY 4 BB Opening Billboard 3 BB Live Internal Shared Billboard 6 :30 Hawaii News Now: Sunrise at 8 3 :30 Hawaii News Now at 6:30pm 3 :30 Hawaii News Now at 9:00pm 4 TAG Hula in History Vignette 10 :30 KFVE UH/Prime/News ROS 4 Sponsor ID on Promos INT Large Interactive file on Web Summary 25x:30s I 9x Billboards I 1i Sponsor on Total Investment: $ Mlt KFVE N t r r i` Y� i . LQ w Iq LA 4t �° y . $ 3 tiF y r T9 i F f N Y� L V 4 Getaway 2010 Page 1 of 4 Media Communications & Press / ravel Trade Hl/�'G�{ 1 c .., onventions. Meetings & Incentives 9 *01_4 Home Families • Romance • Golf • Ecotourism • Spa & Wellness • History. Heritage & Arts • Adventure • Volcano ♦ i i i , i �,� Fl ACCOMMODATIONS ltci.iue'�; Offer visit Phone Oft <r Itsl Website Aston Hotels & Resorts One - Bedroom Kama'aina Rates from $154. Free Visit 800- 321 -2558 12/21/2010 parking, room upgrade, late checkout and 500 Website H a waiianMi les /Night. Bougainvillea Bed & B &B Condo package: B &B room in historic Ka'u- Visit 808 - 929 -7089 12/15/2010 Breakfast min. 2 nites dbl plus I bedroom waterfront condo in Website Kailua -Kona, 3 nites for $85 /nt for B &B and $105 /nt for Condo Castle Halii Kai at Waikoloa Only $228 rate for a 2 bedrexim luxury villa at the Visit 800-367-5004 or 6/30/2010 world- famous Waikoloa Resort. The new resort Website 808 -545 -3510 flows along the Waikoloa Beach Golf Course stretching to the ocean. Amenities include 'oceanfront pool, private restaurant, tennis, and fitness cabana. and more. Includes tree daily breakfast for two persons. Castle Hilo Hawaiian Hotel At very special Kama'aina rates starting at $89 per Visit 800- 367 -5004 or 6/30/2010 night for a standard room, enjoy Hilo's highest Website 808 -545 -3510 rated, oceanfront, full - service hotel. Outstanding views of the ocean and quaint Hilo town framed by the backdrop of Mauna Kea. Located on Hilo Bay. Ideal for exploring the Hawaii Volcanoes National Park. Castle Kona Bali Kai At very special Kama'aina rates of just $91 per Visit 800- 367 -5004 or 6/30/2010 night for a mountain view studio, you can Website 808 -545 -3510 appreciate the convenience of a full kitchen with crooking and dining utensils, free high speed internet, swimming lx>ol, jet spa. barbecue facilities. and more at this oceanfront restxt. Free parking! Castle Kona Reef Enjoy Kama'aina special rates starting at of just Visit 800 - 367 -5004 or 6/30/2010 $106 for a I- bedroom garden view condominium Website 808 -545 -3510 suite! The oceanfront resort is conveniently located within walking distance of historic Kona Town, adjacent to a sandy beach. All suites have a fully - equipped kitchen. Enjoy the swimming pool, sun deck, barheque, and snore. Castle Waimea Country Take advantage of special Kama'aina rates starting Visit 800 - 367 -5004 or 6/30/2010 at S99 per night for a standard room at the Waimea Website 808 -545 -3510 Country Lodge, located in historic Waimea Town. the center of Hawaiian cowboy (paniolo) country, This rustic 21 -room lodge is situated amid cool air and rolling grasslands, and features spacious rooms, studios with kitchenettes, and a friendly down home atmosphere. http: / /www.bigisland.org /promos /getaway/ 5/5/2010 Getaway 2010 Page 2 of 4 Four Seasons Resort Hualalai Enjoy rates starting at $357 per coon, per night. and Visit 888 - 340 -5662 or 12/17/2010 complimentary breakfast for two daily for a Golf Website 808 - 325 -8000 Ocean View guest room. Book this package and you are also eligible for the Kamaaina unlimited daily golf for two at 5250. Hale Maluhia Country Inn 10% discount for guest stays of 7 nights or more. Visit 800 -559 -6627 6/1/2010 • (House of Peace) Kona Enjoy a gentile touch of Aloha from old Hawaii Website along the road less traveled. Hapuna Beach Prince Hotel Kama' 5ina Rates starting at $139 + tax per day. Visit 866 - PRINCE -6 6/30/2010 Website Hawaii Island Retreat $250 per night. 2 tight minimum- Double Visit 808 - 889 -6336 or 6/30/2010 occupancy room rate includes a sumptuous Website Email breakfast for 2 featuring our organic fruit, vegetables, eggs, and goat milk. Also receive a 15% discount on all spa services and enjoy a complimentary Kohala Legends and Lore walk through our 50 acres of coastal forests and organic gardens. Complimentary upgrade to best available room at the time of check in. Hilton Waikoloa Village Kamaaina Rates starting at $129 /night" Visit 800 - HILTONS or 6/10/2010 Website 808 - 886 -1234 Keauhou Beach Resort $109 rate & tree self- service full breakfast buffet. Visit 866 - 326 -6803 12/21/2010 Website King Kamehameha's Kona Intro Rate $119 with free upgrade based on Visit 800 - 367 -2111 or 12/20/2010 Beach Hotel availability. Website 808 - 329 -2911 Kokolulu Farm and Cancer Free 5 clay Cancer Retreat -Our cancer retreats Visit 808 - 889 -9893 Retreats in Hawaii include in -depth workshops designed to help you Website take control of your healing journey &diagnosis, plus lodging & meals. Kolea Luxury Vacations 7th night free - Reserve 6 niglits at the 5 -6 night Visit 877 - 277 -8889 6/16/2010 rate, get 7th free. Website Mauna Lani Bay Hotel & Oceanfront, golf, tennis, spa. No Resort fees. Visit 800 - 367 -2323 or 5/31/2010 Bungalows Website 808 - 885 -6622 Naniloa Volcanoes Resort Get away to Hilo. Big Island. Newly renovated Visit 11/30/2010 rooms starting at $85. Website Outrigger Fairway Villas Luxury one -, two- & three-bedroom condos in Visit 800- OUTRIGGER 12/21/2010 Waikoloa Resort from $163 Website or 808 - 886 -0036 Outrigger Kanaloa at Kona Oceanfront. one - & two- bedrooms in gated Kona Visit 800 - OUTRIGGER 12/21/2010 neighborhood from $133 Website or 808 - 329 -9625 Outrigger Royal Sea Cliff Oceanfront, all untis w /full kitchen & Washer /dryer Visit 800 - OUTRIGGER 12/21/2010 from $109 a night Website or, 808 - 329 -8021 Roval Kona Resort/Hawaiian The Royal Kona Resort offers discounts to Hawaii Visit 800 - 222 -5642 or 12/21/2010 Hotels & Resorts residents throughout the year. Includes a reduced Website 808 - 329 -3111 room rate, 2(Y/( off food & beverage at Don the Beachcomber and Don's Mai Tai Bar, and free resort self-parking- Bay Tower Rooms From $95 /night, Standard view. Ald/Lagoon Tower Rooms From S l 39 /night, Garden view. Shipman House Bed & IO Discount on room rates Visit 800- 627 -8447 6/30/2010 Breakfast Website The Fairmont Orchid, Kamaaina will he able to enjoy a 20Yi< discount off Visit 800 - 845 -9905 or 5/25/2010 Hawaii of the current Kamaaina rate of S 199 if they book Website 808 - 885 -2000 between April 14th and May 25th for stays between April 14th and May 25th. 2010. In addition to this discounted room rate. Kamaaina may also enjoy a 20 discount off of all Food and Beverage which is applicable in all outlets including Brown's Beach House, Hale Kai. Luana Lounge and Orchid Court. Waianuhea Bed & Breakfast All Kamaaina guests receive a 20 discount on Visit 888 - 775 -2577 12/21/2010 King accommodations. All rooms include large Website soaking Curbs, Sumptuous furnishings, wine and Pupu hour nightly and gourmet Breakfast each morning. http: / /www.bigisland.org /promos /getaway/ 5/5/2010 Getaway 2010 Page 3 of 4 Waipio Rim B &B 10% off for Kama'aina - The only B &B with a view Visit 808 - 775 -1727 directly into Waipio Valley. Website www.bigislandsmallprice.com 10% Kama'aina discount tin• Spring and Fall. Visit 818 - 919 -3116 4/1/2011 Website A CTIVITIES Bu,ine" Offer Booking Phont• ( )11Y•r l.nd Link Atlantis Adult $35 /Child S 15 + tax - An unforgettable journey Visit 800 -548 -6262 or 12/31/2010 Submarines aboard Atlantis Submarine, as featured in National Website 808 - 329 -6626 Geographic, where guests explore natural coral reef and its marine inhabitants beneath 100 ft! Big Island 20% off any motorcycle, moped or bicycle rental. Just Visit 808 - 886 -2011 6/30/2010 Motorevele Co. mention this ad! Website BikeVotcano.com. S5 off all tours. Rates start at S95 Visit 888- 934 -9199 12/31/2010 Inc. Website Blue Hawaiian 25%C discount for Kama'aina on the Circle Fire Visit 808 - 961 -5600 4/18/2010 Heliconters Waterfall tour during the Merrie Monarch Festival. Website Blue Sea Cruises 15% off ALL CRUISES: Dinner. Whale or Dolphin - Visit 808 - 331 -8875 4/30/2010 CODE MMKam Website Bodv Glove 20% Off Snorkel Dolphin Adventure or Historical Visit 800 -551 -8911 12/31/2010 Cruises Dinner Cruise to Kealakekua Bay Website Captain Zodiac Retail $99.66 Adults $83.59 child 4 -12 Offer K -Rate Visit 808- 329 -3199 or 12/31/2010 Rafting Adults $79.72 CH $73.59 Website Email Adventures Dolphin Ouest 15 %r. Kama'aina Discount on all in- water dolphin swim Visit 800- 248 -3316 or 12/31/2010 Hawaii programs at Hilton Waikoloa Village Website 808 - 886 -2875 Edible Hawaiian 15 %r discount - Subscription Normally $28 for 1 year, Visit 808 - 828 -1559 or 6/1/2010 Islands now $23. for 1 year (4 issues) Website Email Hawaii Forest & Kama'aina receive 15% off any tour, always. and 10°k. Visit 800-464-1993 Ct ail off pu rchases in our retail store. Website offee Mill 10 %; discount off all HCM Logo and branded items. Visit 808 - 968 -1333 20% discount off all prepared drink items from the Latte Website Da Espresso Bar. Includes all packaged coffee and tea, logo wear and HCM labeled items. Hilo Hattie -The 25% off Hilo Hattie fashions, 15 % off all other fashions Visit 800- 233 -8912 12/31/2010 Store of Hawaii & gifts. 10 off Hilo Hattie brand foci! items Website HU220's 20 % Discount on you dinner entree purchased at Visit 808 - 329 -1492 9/1/2010 Huggo's Restaurant. Website KapohoKine 15% off - Zipline Through Paradise. Evening Volcano Visit 808 - 964 -1000 12/1/2010 Adventures Explorer, Volcanoes National Park Explorer. Volcanoes Website National Park and Evening Lava Combo, Secrets of Puna Kings' Shoos Present a valid state ID and mention the Merrie Visit 808 - 886 -8811 4/10/2010 Monarch Kama'aina discount to receive special deals Website from participating merchants. Visit our Website at www.kingsshops.com and click on the Promotions tab for more details. Kona Boys Buy the Kama'aina SLIP Punch Card and get two bonus Visit 808 - 328 -1234 8/31/2010 hours of paddling Website Lvman Museum S8 Adults, $6 Seniors, with Hawaii ID. One free Visit 808 - 935 -5021 5/15/2010 Featherwork of Hawaii poster per paid adult/senior Website admission with mention of "BIVB Getaway" website. Paniolo 1017c discount for Kama'aina. Paniolo Adventures offers Visit 808 - 889 -5354 12/31/2010 Adventures the largest selection of Open Range Horseback Rides on Website the Big Island. C http: / /www.bigisland.org/promos /getaway/ 5/5/2010 Getaway 2010 Page 4 of 4 What ro1k %sill r oil the Bior Island Disclaimer: Proof of Hawaii State residency is required. Offers are subject to availability and change. Unless otherwise noted, rates do not include State tax(es) or gratuities; and are not applicable to group travel. Minimum stays may be required at select accommodations/hotels/resorts. Other restrictions may apply. i http: / /www.bigisland.org/ romos/ etawa / 5/5/2010 p g Y 0 N O � O -n ro cD O c,n � = y• cu ° O n :. � _ = C C O �. N ; C) � O o m V) m �o -• o 00 z cD z ts�9 • • • CL 0 I I = o o 3 D O 0 • . 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Hawai'i Tourism Japan In Japan Market Update t 1. Hawaii Tourism Japan O i 1 2010/5/1 s Japan Market Updatf- Hawaii Arrivals & Travel Trends Where is Hawaii's Japanese visitor market year -to -date? Trending Upward • Pent up demand • H1N1 stabilization • Reasonable fuel surcharges • Industry push for overseas travel Japan Market YTD Feb 2010 % i00• Japanese Arrivals 183,253 1.0% 1,117,159 4.9% Big Island Arrivals 28,995 5.3% 163,982 -6.1% • Big Island Only 6,384 89.0% 23,328 - 23.5% Length of Stay 5.74 -0.8% 5.83 1.6% • Big Island 3.22 9.5% 3.08 -1.6% PPPD Spending $260.10 - 14.7% $267.20 -7.3% PPPT Spending $1,492.60 - 15.3% 1 $1,558.30 -5.8% Total Expenditures $273.5 mil -14.5% $1,740.90 - 10.5 Source: DBEDT Feb 2010 & Dec 2009 Report %: %Change Japan Market Update Japanese Travelers in Hawaii What type of travelers are coming to Hawaii? Japanese travelers becoming more sophisticated and knowledgeable • Promote Hawaii to first - timers and repeat travelers • Utilize traditional and new media Travel Status YTD Feb i 00• First Timers ( %) 4o 43% -1.7% 42.1% -0.2% Repeat Travelers ( %) T 57% 1.7% 57.9% 0.2% Avg. # Trips to Hawaii T 3.79 7.9% 3.80 3.8% Group Tour ,le 67,074 1.3% 379,204 -17.0% Non -Group 4 116,180 0.9% 737,956 2.8% Package Trip 1 135,632 -6.7% 864,029 -7.8% No Package 1 47,621 32.1% 253,131 6.2% Net True Independent T 38,092 1 36.2% 1 213,8691 16.7% Source: DBEDT Feb 2010 & Dec 2009 Report %: %Change s 2 2010/5/1 Japan Market Update Destination Activities What are the most popular 2 009 t t activities wh=' Nature & Scenery 61.9 163.6 1. Nature & Scenery: trekking, outdoors Historic Sites & Architecture 40.9 42.2 Rest & Relaxation 35.3 37.7 Local Cuisine 33.9 38.1 2. Historic Sites & Architecture: World Shopping 27.0 32.2 Heritage sites, museums Cultural Experiences 22.9 25.0 Art Galleries & Museums 19.2 20.4 3. Rest & Relaxation: onsen, spa, Meetin Locals 13.2 12.7 beauty treatments WaterSports 11.2 15.8 Staying at Famous Hotels 10.6 8.8 Concerts & Musical Events 5.1 5.3 4. Local Cuisine: restaurants, markets, Forei n Lan qua a Studies 4.5 4.2 products Fashion & Trends 4Y 5.0 Gamblin , Shows 3.7 2.8 5. Shopping: deals, destination gentei International Sports Events 3.4 4.3 (exclusive / specialty products) Sports 2.3 4.2 Skiing & WinterSports 1.5 1.4 Source: JTB Report 2009 Japan Market Updatr. Destination Activities (by Gender) What are the most popular activities by gender (general)? • Nature & Scenery • Shopping • Cuisine Middle-Age Japanese Females ifi " W. Married 1. Cuisine 1. Shopping 1 Shopping 1 Shopping 1. Nature & Scenery 2 Nature &Scenery 2. Cuisine 2 Nahxe & Scenery 2. Nature & Scenery 2 History & Culture 3. History & Culture 3. Nature & Scenery 3. Cuisine 3. Cuisine 3 Shoppuig Japanese Males 1.Nature & Scenen 1. Nature & Scenery 1 Shopping 1 Nature & Scenery 1. Nature & Scenery romping 2 Cuisine 2. Cuisine 2 Cuisine 2. History & Cultur^ G.lisine T Shopping 3. Nature & Scenery 3. History & Culture � C Source: JTB Report 2009 3 2010/5/1 Japan Market Update Accommodations & Destination Activities (Hawaii) Hawaii t ?009 1. Hotel: 903,540 ( -6.7 %) 1 Shopping 80.7 2. Condo: 90,999 ( +0.5 %) 2 Nature & Scene ry 77.0 3 Rest & Relaxation 58.8 3. Timeshare: 25,170 (+76.6 %) 4 Local Cuisine 51.4 Source: DBEDT November 2009 Report 5 Swimming 31.1 6 History & Culture 20.6 + 7 Driving 13.2 I What are they doing? 8 Beauty Treatments / Massage 12.5 9 Hiking / Mountaineering 10.8 1. Shopping 10 Night Tours 9.5 2. Nature & Scenery 11 Golf 8.8 3. Rest & Relaxation 12 Other Sports 8.1 12 Art Galleries & Museums 8.1 4. Local Cuisine 13 Scuba Diving 7.1 13 Theme Parks 7.1 5. Swimming 14 j Theater /Concerts /Movies 5.4 Source: JT8 2009 Report 15 1 Weddings 4.1 Aloha Yokohama 2010 'WAf t 1® Hawaii Tourism Japan 4 2010/5/1 Aloha Yokohama 2010 Calendar J u l y Sun Mon Tue Wed Thu Fri Sat 1 2 3 Booth Display (CIQ) 16 (Fri) — 18 (sun) 4 5 6 7 8 9 10 11 12 13 14 15 19 20 21 22 23 24 Holiday 25 26 27 28 29 30 31 0 Aloha Yokohama 2010 Event Background Aloha Yokohama 2010 • Opportunity: Booth Display • Dates: July 16 -18, 2010 • Venue: Ohsambashi CIQ Hall • Attendees: 300,000 • Fees: $1,000: Non - retail partners $2,000: Retail partners* * The event PEP Planning Committee has requested that we raise the booth fee for our retail partners since the fee for other participating retail partners is more than double the fee proposed, which does not include sales commission also paid to the Committee. Our retail partners will not be charged a commission. 5 2010/5/1 Aloha Yokohama 2010 Booth Layout HT] booth location I 1 €Bin Main Entrance Bnm i v - Milli Aloha Yokohama 2010 Booth Layout Booth layouts and availability are tentative and subject to change. Lei making lesson MP-1 MP -3 MP -s i MP -9 MP -31 MP -13 (TBA) HTJ Ukulele Workshop(TBA) MP -2 MP -4 MP -6 MP -8 MP -10 MP -12 MP -14 Basic Booth size: 3 x 3 M Includes: * Logo signage *Desks i *Chairs a 6 2010/5/1 Aloha Yokohama 2010 Entertainment Pending HTJ Headliner Manoa DNA ' r I t Performance Miss Hawaii USA 2009 f i BIVB Performers TBC Aloha Yokohama 2010 Payment, Deadlines, Contact Deadlines May 21 (Fri) Participation Application May 31 (Fri) Participation Fee Payment Check Payable to: J Compass Inc. dba Hawaii Tourism Japan Send to: Keiko Fujita Hawaii Tourism Japan c/o HVCB 2270 Kalakaua Ave #800 / Honolulu, HI 96815 Bank Transfer If your Japan office will be paying, we can provide this information Takashi Kaneko: t.kaneko @htjapan.jp 7 2010/5/1 O IATA WTF & HTJ Trade Workshops 4WAft. Hawaii Tourism Japan in ANk 2009 Program Opportunities Fall Events September sun Mon rue Wed Thu Fri sat DATA Events 24(Fri) Congress 1 2 3 4 Marketplace 24 -26 (Fri -Sun) WTF 5 6 7 8 9 10 11 Trade Workshops 12 13 14 15 16 17 18 27 (Mon) Tokyo 28 (Tue) Tokyo 19 20 21 22 23 24 25 29 (Wed) Nagoya 30 (Thu) Osaka 1ATA F - -- 26 27 28 29 30 - -- --- TradeW rkshops ---- 8 2010/5/1 DATA Congress & World Travel Fair HTJ will again be downsizing the Hawaii booth in order to maximize space and cost efficiencies. The layout and participation options focus on collateral display vs. partner booths. If you choose to participate via collateral support, personal representation is not necessary. If you choose to participate in one of the partner booths, you will be able to gain more exposure due to the bigger size of the booths, limited number available, as well as participate in both the DATA Congress and New Member's Marketplace. Please refer to the next few slides for further details. 0 DATA Congress & World Travel Fair Basic Info JATA World Tourism Congress Sep 24 (Fri) 8:30 am - 5:30 pm: JATA Seminar & Program Booth partners are allowed to send one representative to Congress for free JATA Member's Marketplace (NEW!) Sep 24 (Fri) 10:30 am - 6:00 pm (Trade & Press only) Booth partners are allowed to send one representative to Member's Marketplace for free World Travel Fair Sep 24 (Fri) 10:00 am - 6:00 pm (Trade & Press only) Sep 25 (Sat) 10:00 am - 6:00 pm Sep 26 (Sun) 10:00 am - 5:00 pm 9 2010/5/1 O JATA Congress & World Travel Fair Basic Info Venue Tokyo Big Sight (Odaiba) 3 -21 -1 Ariake Koto- ku,Tokyo 135 -0063 Congress Conference Tower WTF East Exhibition Hall 1 -3 -East E"AM Hell_ ; vt�t EulWWOn� >Canbre rcsiuwer '� ` � � r o'r' �•,�°�:~,• ; fketelrant Av�us) !n' ''"�'''''�. Aecen N.a wesw.+w .na.•a.wi�e'vm*iuw DATA Congress & World Travel Fair Basic Info Attendance (2009) m reeayw.cPAtl Total 110,784 Trade 39,544 --7 Consumers 71,240 Admission 1,200 JPY Adults 600 JPY Children �;,.ane�o�.,M,�,m;.n Free Under 12 yrs. Trade & Press��� , .. ' .:Mr ME R 10 2010/5/1 ATA Congress & World Travel Fair New Program: JATA Members' Marketplace Background Information • Date /Time: Fri. Sep 24 / 10:30am — 6:OOpm • Participants: 'Buyers ": JATA Members* (approx. 100 travel agencies) * Planning & package representatives "Sellers ": WTF Exhibitors (HTJ: Booth participants only) • Purpose: Provide time and place for buyers and sellers to interact and develop trade relations • Suggestions: * Offer collateral materials in Japanese * Provide special price /promotion exclusive to JATA WTF * Do not give too many details about products /services * Exchange background on customer base, needs, product offerings * Arrange follow -up visit if discussion goes well 0 JATA Congress & World Travel Fair New Program Program De scription 8:00-9:00 Seller reception Exhibitors register for event 9:00 -10:00 Seller Appointments Exhibitors place appointment requests 10:00 -10:30 Buyer Appointments Travel agents place appointment requests 10:30 -12:00 Appointments: Session 1 5 appointments (20 min. each) 12:15 -1:00 Lunch Business card exchange, networking 1:30 -3:00 Appointments: Session 2 5 appointments (20 min. each) 4:00 -6:00 Appointments: Session 3 Free trade discussions* ` Appointments during this period can be made online via JATA WTF website as of July / Aug 11 2010/5/1 JATA Congress & World Travel Fair Layout Layout is tentative and subject to change - -_ - Elevated Stage - r I View: Back of Stage _ tt� I II k Booth space: Limited to 9 partners. One booth area will be shared by HTJ and Island Chapters. Size (LxW) : 900x450mm (3.0x1.5ft) Partner brochure racks (limit 1 per partner) View: Elevated Stage JATA Congress & World Travel Fair Entertainment Pending Headliners • Manoa DNA • Hapa i ~ Hula Performance • Miss Hawaii USA 2009 Aureana Tseu • Paradise Cove, Tihati Productions, Other* Emcee • DJ Vance K ' This year we are trying to work within a tighter budget. Therefore, we will consider the entertainment options above if airfare, local transportation P- and/or accommodations can be covered. , 1, " Since Aureana Tseu currently lives in Tokyo, we may hire her for the ._ workshop entertainment as we do not need to cover overseas airfare or Tokyo accommodations. 12 2010/5/1 1ATA Congress & World Travel Fair Deadlines 28 (Fri) JATA Participation Application Door Prize Descriptions* * You ore responsible fur taking your own door prizes to each venue. 2S (Fri) Participation Fee July 30 (Fri) Congress Representative Form (Booth Partners Only) Logo September (1ST) 23 (Thu) Collateral Dispatch (due to Tokyo Big Site) Travel Trade Workshops 0 13 2010/5/1 Travel Trade Workshops New Program Date General Travel Agents PlanninglPackage Dept or Executives 9/27 (Mon) Sales Calls Blitz* Tokyo Tokyo Travel Companies Special WS & Dinner (40) 6:00 -8:30 (TBC) / Venue TBD 9 /28(Tue) Tokyo Workshop (180) 11:45- 3:00pm / Midtown Hall 9129 (Wed) Nagoya WS & Lunch (85) Special WS (15: Hawaii Kai Central * *) Nagoya 10:45- 2:00 /Hilton Nagoya 1:00- 2:30 /Hilton Nagoya 9/30 (Thu) Osaka WS & Lunch (130) Special WS (20: OHPC * *) Osaka 9:45 -1:00/ Ritz - Carlton Osaka 1:00 -3:00/ Ritz - Carlton Osaka 10/1 (Fri) Sales Calls Blitz* Osaka Osaka Travel Companies Programs • General Workshop (mass): Basic open workshop format (see slide 11) • Special Workshop (targeted): Appointment - workshop + Hawaiian activities (see slide 12) * Sales Calls Blitz (optional): HT) can coordinate transportation and appointments with major travel company partners in Tokyo & Osaka. However, please note that these appointments are brief and therefore will be on behalf of the destination vs. individual company promotion. * *Includes planning & package department travel agents. Travel Trade Workshops New Program (Target) General Workshop (Mass Travel Agents) Tokyo (Tue. 9/28) 10:00 -11:30 Briefing (Tokyo only) / Set -up 11:45 -12:45 Doors Open (Lei Greetings) / Lunch & Entertainment 12:45 -1:15 HT1 2010 Presentation 1:15 —1:35 Emcee Partner Introduction (lmin ea)* 1:35 — 2:45 Workshop 2:45 -2:55 Door Prizes 2:55 -3:00 Hawaii Aloha / Close Nagoya ** (Wed. 9/29) & Osaka (Thu. 9/30) 9:45 —10:00 Doors Open (Lei Greetings) / Registration 10:00 —10:30 HTJ Presentation 10:30 -10:50 Emcee Partner Introduction (1min ea)* 10:50 —12:00 Workshop 12:00 —12:50 Lunch / Entertainment / Door Prizes 1:00 Hawaii Aloha / Close ' Emcee Partner Introduction (Pending): Please advise if you prefer partner introduction (20 min) or longer workshop time " Nagoya program time to start & finish 1 hour later due to set -up time requirements 14 2010/5/1 Travel Trade Workshops New Program (Target) Special workshop (Ta beted Tc s_W; A;zents) Tokyo (Mon. 9/27) — Program time pending PM (TBA) Briefing (Tokyo only) / Set -up Doors Open (Lei Greetings) HTJ Presentation Workshop & Hawaiian Experiences" Dinner & Entertainment Pau Nagoya (Wed. 9/29) & Osaka (Thu. 9/30): Post - General Workshop 1:00 Doors Reopen (post - general workshop) 1:00- 2:30/3:00 Workshop & Hawaiian Experiences" 2:30/3:00 Pau(Nagoya /Osaka) Options: ` Appointments: Since the special workshops will have a smaller and targeted attendance, HTJ is considering coordinating the workshop portion by appointment. " Hawaiian Experiences: In order to make the special workshops more attractive, HTJ is considering offering activities like lomi lomi massage, crotchet lei making and /or other experiences (pending budget(. These activities would also help to provide attending agents with breaks in between their appointments with the partners . 0 Travel Trade Workshops Layout Tokyo Venue Tokyo Midtown Hall Size 770sgm PAX 180attendees a_ 1 iiim,i i 00A !I! i OW ! f 15 2010/5/1 Travel Trade Workshops Layout Nagoya Hotel Hilton Nagoya Venue Take No Ma Room Size 450sgm PAX 85 General / 15 Special Note: byputmoy chanpe base�on numberoJpprtklpan6 Part1: General Workshop • L Presentation & Workshop / P: Lunch Par12: Special Workshop • Presentation 6 Workshop 4 Travel Trade Workshops Layout Osaka Hotel The Ritz Carlton Osaka Venue The Grand Ballroom Size 722 sqm PAX 130 General / 20 Special Note:lpyoutmay change bpseJOn numbrr°Jporticiponn L: lunch C: WIM1Ihops P: Presentation r ow, IT !'1`. �• 2010/5/1 Travel Trade Workshops Accommodations The Ritz - Carlton Tokyo Dates: Sep 26 -28 Rates: 38,315 JPY: Without Breakfast 41,203 JPY: With Breakfast Hilton Nagoya Dates: Sep 28 -29 Rates: 17,500 JPY: Without Breakfast 19,500 JPY: With Breakfast The Ritz Carlton Osaka Dates: Sep 29 -31 Rate: 17,797 JPY: Without Breakfast 21,000 JPY: With Breakfast 1 0 Travel Trade Workshops Collateral Dispatch Tokyo Midtown (DUE: Sep 27) TBA Hilton Nagoya (DUE Sep. 28) 1 -3 -3 Sakae„ Naka -ku Nagoya, Aichi 460 -0008 Japan Tel: 81 -52- 212 -1111 Remarks: 9/29 HT1 Hawai'i Workshop The Ritz Carlton (DUE: Sep 29) III 2 -5 -25 Umeda, Kita -ku Osaka 530 -0001 Japan Tel: 81 -6- 6343 -7000 Remarks: 9/30 HTJ Hawai'i Workshop 17 2010/5/1 Travel Trade Workshop Additional Additional Info • Door Prizes • 1 per workshop: $100+ in value • Announcements (Aug & Sep): TBA • Travel Journal ad • Wing Travel Daily Mail News • HTJ Mail Magazine • Entertainment (TBA) • Paradise Cove, PCC, Tihati Productions* • Miss Hawaii USA 2009 Aureana Tseu ** This year we are trying to work within a tighter budget. Therefore, we will consider the entertainment options above if airfare, local transportation and /or accommodations can be covered. .. Since Aureana Tseu currently lives in Tokyo, we may hire her for the workshop entertainment as we do not need to cover overseas airfare or Tokyo accommodations. Travel Trade Workshops Deadlines May 28 (Fri) Workshop Participation Application Logo & Representatives Electrical Outlet & Hawaiian Tablecloth Request Door Prize Descriptions* June 25 (Fri) Participation Fee July 30 (Fri) Hotel Reservation Forms PPT slide & 300 word presentation September (JST) 27 (Mon) Collateral Dispatch to venue: (Tokyo) 28 (Tue) (Nagoya) 29 (Wed) (Osaka) • You ore responsible for taking your own door prizes to each venue 18 2010/5/1 Fall Events Participation Fees JATA Congress & World Travel F • $300 Brochure Support (Limit one brochure per property) • $2,000 Partner Booth (Limit 9 booths) Trade Workshops • $2,400 Workshops (3- cities: 6 workshops *) • $100 Additional Representative: Tokyo Special Workshop Dinner Includes lunch (Tokyo, Nagoya, Osaka) & dinner (Tokyo) Fall Events Payment Options Check Payable to: J Compass Inc. dba Hawaii Tourism Japan Send to: Keiko Fujita Hawaii Tourism Japan c/o HVCB 2270 Kalakaua Ave #800 / Honolulu, HI 96815 Bank Transfer If your Japan office will be paying, we can provide this information Deadline. Friday, June 25, 2010 0 I 19 2010/5/1 O Fall Events Direct Contacts 1ATA Congress & World Travel Fair • Takashi Kaneko: t.kaneko @htjapan.jp trade t,E!orI< ho.' • Tomoko Kenmochi: t.kenmochi @htjapan.jp Other Contact • Keiko Fujita: k.fujita @htjapan.jp Additional Programs tAI' ?® Hawaii Tourism Japan 20 2010/5/1 Consumer Marketing Upcoming Opportunities Rie Island Website rampaigi r : • Program: Enhance JALOALO campaign: — Exclusive discounts — Free gifts t — Other incentives t ?2 • Target: JAL70 passengers (Redemption: boarding pass) • Dates: NOW — October 30 =T ". e.+.• MRee.:aee.v.w•Wrs.n.'IFws:+.v.. A >1ha.e.. • Publicity: HTJ Website Update (4/22/10): HTJ launched a Big Island webpage (highlighted in red) highlighting travel agency Big Island package links and destination features Consumer Marketing Upcoming Opportunities Public Relation Radio interviews (Ongoing): J -Wave / FM Northwave (Hokkaido) • Contact: Yumiko Iwase: y.iwase @htjapan.jp Advertising Discover Aloha Times (Limit: 3 partners): 1 /3- Tabloid page • Contact: Yuka Sawada: y.sawada @htjapan.jp Websit- Hawaii Hot News (weekly updates) • Contact: aloha @htjapan.jp Hotel Listing (annual website listing) • Contact: Yuka Sawada: y.sawada @htjapan.jp Collateral Display HTJ Lounge • Contact: aloha @htjapan.jp 1 0 21 2010/5/1 Trade Marketing Upcoming Opportunities r (S &Wi Hawaii Morning Seminars: Hawaii Hot News handout (recent updates) • Contact: Mitsuteru Hada: m.hada @htjapan.jp A —1v Tours Korean Airlines Fukuoka & Sapporo: Jun 8 -11 (Oahu & N.I.) China Airlines: TBA (Oahu & N.I.) • Contacts: Mitsuteru Hada: m.hada @htjapan.jp Tomoko Kenmochi: t.kenmochi @htjapan.jp Announcement New Tokyo Office t�. -,• Contact Info Phone (same): 03- 3573 -2511 Fax (same): 03- 3573 -2512 Address: Caretta Shiodome B -35 1 -8 -2 Higashi Shimbashi Minato -ku Tokyo 105 -7090 .< Japan 22