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RES 501 Draft 02 2012-2014
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RES 501 Draft 02 2012-2014
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Entry Properties
Last modified
10/20/2014 1:35:29 PM
Creation date
10/7/2014 2:00:12 PM
Metadata
Fields
Template:
Bill/Resolution
Bill/Resolution - Type
RES
Bill/Resolution - Council Term
2012-2014
Bill/Resolution
501
Draft
02
Introducer
Brenda J. Ford, Council Member
Referred To
AWESC
Action 1
Council: Adopts Res. 501-14 (Draft 2) & AWESC-15 - 10/15/14
Status
Adopted
Date To Mayor or Adoption Date
10/15/2014
Reading Number
1
Reading Date
10/15/2014
Ayes
8-Eoff;Ford;Ilagan;Kanuha;Kern;Poindexter;Wille;Yoshimoto
Noes
0
Absent
1-Onishi
Excused
0
Document Relationships
AGE COUNCIL 2014/10/15 2012-2014
(Related To)
Path:
\Council Records\Agendas\2012-2014\Council
COM 0998.002 2012-2014
(Related To)
Path:
\Council Records\Communications\2012-2014
REP AWESC 015 09/16/2014 (2012-2014)
(Related To)
Path:
\Council Records\Reports\2012-2014\Agriculture, Water, Energy, & Sustainability Committee (AWESC)
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June 19, 1991, after the Legislature had disregarded the request of the Hawai`i <br /> County Council on Economic Development, the Governor approved Senate Bill 0154 <br /> (SSCR 535, HSCR 1210) which allowed the use of the names of Hawai`i-grown coffees <br /> on blends with as little as 10% genuine content. Kona coffee grower Tom Greenwell <br /> called the standard "false advertising" because it allowed Kona coffee beans to be mixed <br /> with low-grade beans, twigs and other debris. Another Kona coffee grower, Michael <br /> Craig, described the misuse of the name "Kona" as a misuse of the cultural heritage of <br /> Hawaii; and <br /> May 26, 2006, the Hawai`i State Democratic Party adopted a resolution <br /> recommending truth-in-labeling measures for Kona coffee; and <br /> December 20, 2006, the Hawai`i County Council adopted Resolution No. 18-06 <br /> requesting the Hawai`i State Legislature to revise and clarify Hawai`i Revised Statutes <br /> Section 486-120.6 and recommend that any coffee labeled "Kona Coffee Blend" shall have a <br /> minimum of 75%Kona coffee and shall be labeled accordingly; and <br /> January 18, 2007, House Bill No. 72, which incorporated the recommendations of <br /> Resolution No. 18-06, was introduced in the State House of Representatives, and on <br /> January 19, 2007, an identical bill (Senate Bill No. 661) was introduced in the State <br /> Senate; and <br /> January 2007, the Hawai`i State Democratic Party made House Bill No. 72 and <br /> Senate Bill No. 661 part of the Party's legislative package; and <br /> April 27, 2007, the Hawai`i State Legislature adopted Senate Concurrent Resolution <br /> No. 102, SDI, HD1, which stated, in part,the following: <br /> 1. Existing labeling requirements for Kona coffee causes consumer fraud. <br /> 2. Existing labeling requirements for Kona coffee degrades the "Kona coffee" <br /> name. <br /> 3. Confusion as to the difference between Kona coffee and Kona coffee blends <br /> caused Consumer Reports magazine to rate Kona coffee as "second rate"; and <br /> May 3, 2014, the Hawai`i County Democratic Party Convention adopted Resolution <br /> No. 8 requiring a minimum of 51%origin product in all coffee grown in Hawai`i labeled <br /> with a Hawai`i origin and adopted Resolution No. 12 requiring a minimum of 51% Kona- <br /> grown coffee in any coffee package labeled as a "Kona Blend" and prominent identification <br /> on the label stating the country or region of origin of the non-Kona portion. On May 24, <br /> 2014, after having been read a letter in opposition from the president of Hawai`i's largest <br /> coffee blending company, the delegates to the State Democratic Party Convention declined to <br /> adopt these Hawai`i County resolutions; and <br /> WHEREAS, there is no opposition to the practice often used by coffee roasters to blend <br /> various roasts or various origins to create unique flavor profiles; however, the basic principles of <br /> consumer protection and fair marketing are violated when blenders mislead consumers by using an <br /> geographic-origin name ("Ka'u", "Maui" or"Kona") in the name of a blend that contains only a <br /> small percentage of coffee grown in that region. Blending is fine; deceptive labeling of blends is not; <br /> and <br /> 2 <br />
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