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Section 4 Exclusions. <br /> A. This article does not apply to: <br /> a. Gifts, grants, or donations accepted pursuant to article 30 of this <br /> chapter, where no sponsorship agreement exists or is required; <br /> b. Naming of facilities pursuant to chapter 15, article 8; and <br /> c. Events sponsored or co-sponsored by the County pursuant to other <br /> ordinances or rules. <br /> Section 5 Sponsorship Guidelines <br /> A. The County possesses sole and final decision-making authority for <br /> determining the appropriateness of a sponsorship and reserves the <br /> right to refuse to enter into any proposed sponsorship agreement. <br /> B. The administrative head of a County department, office, or agency, <br /> with the concurrence of the Director of Finance, shall have the <br /> authority to negotiate a sponsorship agreement, for a contribution <br /> valued in an amount no less than $20,000. <br /> C. Each sponsorship agreement must specify whether the sponsorship <br /> for a particular asset will be exclusive or non-exclusive. All <br /> sponsorship agreements must be authorized by County Council by <br /> resolution and signed by the Mayor. <br /> D. Sponsorship recognition may include the following, or any <br /> combination thereof, during the term of the agreement: <br /> a. Recognition of the sponsor for a specific County program; <br /> b. Appropriate mention in media releases and promotional materials <br /> of a sponsor for the County program; <br /> c. Appropriate sponsorship recognition or display at the County <br /> program location; <br /> d. Appropriate recognition on the program website as a sponsor for <br /> the program; or <br /> e. Other possible benefits as negotiated. <br /> 3 <br />