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ADMINISTRATION § 2-242 <br />(g) Sponsorship recognition, publications, and publicity must conform to all applicable <br />laws and rules, including but not limited to chapter 445, part IV, Hawai`i Revised <br />Statutes, pertaining to outdoor advertising, including billboards, and chapter 3 of <br />this Code, pertaining to sign regulations. <br />(h) The County retains its rights and discretion to exercise full editorial control over <br />the placement, content, appearance, and wording of sponsorship recognitions, <br />affiliations, and messages. <br />(2018, ord 18-32, sec 2.) <br />Section 2-243. General requirements. <br />(a) The County shall not relinquish any aspect of the County's right to direct, manage, <br />and control a County asset. <br />(b) Except as required by law or expressly established by an affirmative action by the <br />council, sponsorship shall not convey upon any person the right to access or use a <br />County asset for any purpose other than the intended and authorized governmental <br />purpose or service. <br />(c) Sponsorships shall not be deemed to constitute an endorsement of the sponsor or its <br />services and products, or create any proprietary interest of the sponsor in the <br />County or the County assets. <br />(d) The sponsorship must not confer a personal benefit, directly or indirectly, to any <br />particular County officer or employee. <br />(e) The sponsorship must not discriminate against any person on the basis of race, <br />color, creed, religion, sex, including gender identity and expression, sexual <br />orientation, age, marital status, ancestry, national origin, or disability. <br />(f) Sponsors shall defend, indemnify, and hold harmless the County, its officers, <br />agents, and employees against all liability, loss, damage, cost, and expense, <br />including attorneys' fees, arising out of or resulting from the acts or omissions of <br />the sponsor, its directors, employees, officers, agents, or contractors, in connection <br />with the sponsorship and the sponsorship agreement. <br />(2018, ord 18-32, sec 2.) <br />Section 2-244. Funds received from sponsorship agreements. <br />All funds received pursuant to sponsorship agreements will be deposited into the <br />appropriate fund as determined by the director of finance, provided that such funds are <br />expended for their designated purpose. <br />(2018, ord 18-32, sec 2.) <br />Section 2-245. Adoption of rules. <br />The director of finance or other director as designated by the mayor shall adopt <br />rules, pursuant to chapter 91, Hawai`i Revised Statutes, for the purposes of this article. <br />(2018, ord 18-32, sec 2.) <br />2-105 SUPP. 7 (1-2020) <br />