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Ms. Newlon recited some of the signage criteria of the Master Plan for Kailua-Kona, and <br />pointed out that the proposed sign appears to be within the height limit of 9 feet above <br />grade, and has 2 type faces which satisfies the lettering recommendation specified in the <br />Master Plan. <br /> <br />Ms. Newlon added that she was still waiting for comments from the Department of <br />Public Works, specifically about compliance of the handheld device artwork on the sign. <br /> <br />Applicant Presentation <br />Mr. Maynard did not give a presentation; he was available for questions from the <br />Commissioners. <br /> <br />Public Testimony <br />There was no testimony from the general public. <br /> <br />Commission Discussion <br />The Commissioners asked whether there are any regulations on having a telephone <br />number on a sign, and whether the picture of the hand displaying the tour guide <br />instrument is considered a logo. Ms. Newlon said she will confirm with the Department <br />of Public Works. <br /> <br />In response to the Commissioners’ inquiry, Ms. Newlon said that the proposed sign will <br />face Kahakai Street, although it will also be visible from pedestrians walking down Alii <br />Drive toward Kahakai Street. Mr. Maynard stated his understanding is that he could have <br />three signs, and asked whether he could add one more to his application at this point. Ms. <br />Newlon advised Mr. Maynard to check with the Department of Public Works. <br /> <br />In response to the Commissioners’ query, Mr. Maynard confirmed that the sign has 2 <br />lettering type faces, including the font for the telephone number. <br /> <br />In response to the Commissioners’ inquiry, Mr. Maynard stated that the size and the <br />design of the existing temporary banner are the same as those of the proposed sign. <br /> <br />The Commissioners expressed their disapproval toward banner-type signs in general, and <br />suggested beige for the background color rather than the proposed bright white which is <br />making the sign look more like a banner. Mr. Maynard responded that he is willing to <br />change the color, if he can have two signs. Later Mr. Maynard clarified that one sign is <br />already made as proposed, so he meant he can make the second sign with beige backing. <br />The Commissioners concluded it should still be part of their recommendation that the <br />background color be modified, and selected a color from the Benjamin Moore Historical <br />Color samples. The Commissioners also remarked that their recommendation is based on <br />one sign only. <br /> <br />In response to the Commissioners’ comment that the design doesn’t compliment the <br />building, Mr. Maynard suggested a frame around the sign. After a discussion, Mr. <br />Maynard agreed to the Commissioners’ recommendation that the frame should have a <br />2 <br /> <br />