HomeMy WebLinkAboutCOM 0184.024 1996-1998
THE KONA TRANSPORTATION TASK FORCE --'gY°----------•
NEXT MEETING: ~'-"""°-"•j~_,
County Council -"'f•
DATE: Monday, March 17, 1997
TIME: 8:30 - 11:30 a. m.
LOCATION: Human Services Conference Room
Haleki'1 St., Kealakekua (near the Korner Pocket)
AGENDA:
13:30 - 8:45 a. m. Introductions
8:45 - 10:00 a. m. State of Hawaii Transportation Meeting -
U.S. Gov't Funding for Public Transportation
Report 8 video. fduestions & Uiscussion re.
Funding sources for Transportation.
1(4:0(4 - 10:30 a. m. Update of kFP (Request for Proposal) - Tom
brown, Mass 'T'ransit Agency reports on funding
& advertising. All papers and information
needed to apply will be given to interested
parties at this time. Deadlines to be
announced.
Wuestions 8 Answers.
1~d:30 - 11:00 a. m. Uommunity Mapping - Where do we put our
efforts? How can we be most effective?
Uiscussion.
11:00 - 11:30 a. m. Pre-planning Steps for the }•'uture -
Developing the VISION of an EFFECTIVE
TRANSPORTATION SYSTEM 1•'OR HAWAII!
Set dates & times for C:arrie's "Visioning
Exercise" designed for unifying all
components and "key players" into ONE
UUORUINATED PLAN!
NEXT MEETING:
Uate:
't'ime:
Location:
lduestions & Information Uontact:
Maihaa K. Rayne
Uoordinator & Nublicity
Kona 't'ransportation 'lask Force
76-133 koyal Poinciana Drive ~~1~
Kailua-Kona, Hawaii 967~0~ DTa_._ \ VS~
(608 ) 329-6533 T`"~ iGo.__-.
i~.:-f. : Presented- "OI~IL~I
I(~t. Trace MAR 1 7 1997..,.
KONA TRANSPORTATION TASK FORCE - SUMMARY OF MEETING
Wednesday, Jan. 22, 1997, 8:30-10:00 a. m. -
Introductions - Maihaa K. Rayne, KTTF Coordinator 8 Publicity
Present: Henry Cho, Mayor's Office (W. Hawaii); Tom Brown, MTA;
Dana Eudaley,DD Council; 8 Merle Martin, CIL West Hawaii; Joanne
Perry, CDOH-CSDDB; Janis Carmen, & Norman Mataubara, Kona Krafts.
AGENDA - Sharing
1. Request for RFP for Coordinated Public Transportation Ylan -
About 2 yrs. ago, County money matched by Fed. funds to develop
master transportation plan.
'1'o assist in the development of a Coordinated "Transportation
System, we want to see the County Plan for the Mass Transit & the
HE:LEUN County Bus System for Operations, as well as the complete
budget & allocation of funds for Public Transportation for
Hawaii. Current Routes, schedules, ridership figures for all
runs 8 stops (totals of on/off passenger counts dally) over the
three month period of Oct.-Dec. 1996.
Currently 60 - B0 vans on island. State Health Planning &
Development Agency has list of where they are.
Tom Brown supports blend of "Commuter" & "Fixed route" bus
system.
Was "request for RFP" published in Hawa11 local newspapers?
'l'om Brown said RFP was mailed out to transportation companies on
the mainland, if advertised - which publication(s)? dates?.
Current allocation of funds insufficient. Tom Brown is applying
to State DUT for k7"AP - kural Transportation 5 to add to original
grant. Estimated 535,000 - 545,000 needed for development of RFP.
Tom Brown will re-advertise for RFP bids Feb. 1997. Open to on-
island bids. WE WANT A WORkING PLAN! We desire the best plan up
to the full amount allocated. County must tell the total amount.
2. Comm. requires all contract language & procurement
requirements. All info. relating to RFP available at next meeting
- County Purchasing kules, documents & requirements contractor
has to abide by, plus SHPDA - State Health Planning & Development
Agency - report on vehicles and resources on island.
II. EVALUATION OF "TRIAL BUS RUN":
Test Bus Run & Advertising Listing/Sharing Group
WHAT WORKED.... WHAT DIDN'T....
Identified ridership usage/needs Rack cards inaccurate from day 1
Developed improved schedule Showed 2 routes & few times
3-fold brochure cost-effective Initial schedule times way off
Businesses volunteered support Bus routes uncertain/changed
Videos effective public educ. Riders didn't know where to catch
llrivers provided high level bus & when - No fixed stops/times
of customer service - cared. Hiders unfamiliar with"flag down"
Fixed stops along route helped Especially visitors from anywhere
Riders must know routes & times People expect marked bus stops
Times accurate after 2nd month Route changed due to construction
Map of route with stops helped Damage to buses from construction
Increasing cooperation with all Initial bus times failed to meet
Riders were able (by 3rd month) Riders time needs (school/work).
to get to basic needs/services Too long (1.S to 3 hrs.) between
Bus run extended Dec. t3 - Jan.1?3 Insufficient advertising
New run Konawaena H. S. Feb. 'y7 Most people unaware of extension
After school south to Milolii "School days only"
OTHER IMPORTANT COMMENTS:
1. Until Government supports a Coordinated Public Transportation
System, disjointed bus service is "doomed for failure".
MAKE TRANSPORTATION A PRIORITYI
2. Construction along Alii Drive had a devastating effect on the
"Trial Bua Run" - times, schedules, damage to buses, increased
costs and unpredictability of service affected ridership.
Henry Cho - "smaller buses would be better" while service and
}s ~H}~~~a-}~ - g~~~M~~y supported by many members of
Kona Transportation Task Force, Politicians & General Public.
Losts to run the larger buses (driver costs, insurance and
maintenance) about the same as for smaller buses, but smaller
roads with steep hills and sharp turns especially during
construction are better served by smaller buses.
Maihaa Rayne advocates that 7 large, modern green-striped NEOPLAN
~dflf~}t$~~@~ ~dgpg~~bla buirr b• used along the major highways
that circle the island. Smaller, handicapped accessible buses and
vans can shuttle passengers from main terminals into residential
and shopping areas to community recreation and social services.
Establish Keauhou Shopping Center as a major terminal for S.
Kona. As a zone change point & strong supporter of the HELEON, it
depended upon transit to bring shoppers. Ask Kona Surf Hotel to
coordinate their FREE SHUTTLE BUS to drop off and pick up
passengers when the HELEON arrives!
+The bus we have must read N. Kailua-Kona (from Milolii to
Matsuyama Store) and S-Kona (from Matsuyama Store to Milolii) -
and be advertised all along the route!
Obtain a few smaller, handicapped accessible mini-buses, to
service the downtown shopping malls, hotels, health b social
services and recreational facilities.
4. To meet Federal Transportation Requirements, all Public
Transportation Vehicles must be Handicapped Accessible by law.
KUNA TRANSPORTATION TASK FORCE SUMMARY OF "TRIAL RUN" - page 3
**The KONA TRANSPORTATION TASK F'URCE STRONGLY ADVOCATES THAT
SMALLER, HANDICAPPED ACCESSIBLE VEHICLES BE PURCHASED A.S.A.P.
SYMBOL OF ACCESSIBILITY ON ALL BUSES and on schedules, Bus
Stop Signs and advertieingl
PUBLIC TRANSPORTATION BUSES EASILY IDENTIFIABLE Color and other
clear markings STANDARDIZED 8 CONSISTENT!
6. COUNTY DESIGNATE BUS STOPS AT KEY POINTS ALONG THE ROUTE, "Bus
Stop" signs and schedules posted!
"Flag down" method of catching a bus is unfamiliar to many people
(Oahu, mainland and all around the world!) and is unsafe for
children, the elderly, handicapped and everyone, especially
before sunrise and after sunset! No professional bus company
would ask their passengers to "wave them down" along busy roads!
Tom Brown says each Terminus requires a 80' area designated "No
Parking" with days and hours of bus service posted. This can be
done with County Council cooperation.
Yost the schedule for stops at each location. Businesses and
Malls have indicated a willingness to help create bus shelters
along the route - be safer for everyone!
Some suggestions for important fixed "stops" include:
Captain Cook (Yano Hall, where a shelter already exists),
Konawaena H. S. (school times), Kealakekua (by Banks or McDonalds
g Post Office near UH West Campus), Kainaliu (by Oshima's Store
and Aloha Theater), Honalo (by Teshima's), Keauhou Shopping
Center (by KTA) - The KTTF agrees this is to be a main terminus
of S. Kona, as it is the mayor shopping center and fare and zone
change point! Other fixed stop locations at Kahalu'u Beach Park,
Ali'i Drive near Royal Poinciana, Hale Halawai, Kailua Pier,
Lanihau Center, Old Airport, K-mart, Crossroads, Kealakehe School
and Palani Road (Palisades Estates/Matsuyama's).
PUBLIC TRANSPORTATION BUSES TO GO TO THE AIRPORTI ELECTED
OFFICIALS MUST SUPPORT TRANSPORTATION AS A PRIORITY!
TRANSPORTATION STIMULATES THE ECONOMY!
Tom Brown - b - 8 years ago County buses "tried" to go to the
airport. Taxi guys "ran ruckus". T.B. told by County Council
"buses not to go in because of competition with taxis".
Comments- Separate markets, car rental agencies serve another
population. People who use Public Transportation are residents &
visitors who are unable to drive (students and people under 25
yrs. old who are unable to rent cars, elderly and disabled who
choose for health or safety reasons to use public transportation)
and those with lower incomes.
KONA TRANSPORTATION TASK FORCE MEETING SUMMARY - 1/22/97 Page 4
Different markets exist in every city. HONOLULU'S 'THE BUS' GOES
TO THE AIRPORT & ALL AROUND THE ISLAND!
Taxis blocking buses is a yokel ELECTED OFFICIALS NEED TO STEP
IN! HOW CAN THEY HAVE ANY CREDIBILITY WHEN THEY ALLOW SUCH
ILLEGAL ACTIONS! PUBLIC TRANSPORTATION HAS A RIGHT TO GO INTO THE
AIRPORT. TO BLOCK PUBLIC TRANSPORTATION FROM GOING INTO PUBLIC
PLACES IS ILLEGAL - IT'S TIME WE STOP ALLOWING THIS BEHAVIOR!
When the POLICE FAIL TO ACT, THEY SUPPORT ILLEGAL ACTIONS. IT IS
THE RESPONSIBILITY OF POLICE AND GOVERNMENT OFFICIALS who are
making & enforcing rules and regulations TO SUPPORT PUBLIC
TRANSPORTATION TO SERVE THE PEOPLE OF HAWAII AT AN AFFORDABLE
PRICE! Public Transportation is a PRIORITY which is a PUBLIC
SERVICE! ENFORCE THE LAW OF FREEDOM OF ACCESS TO TRANSPORTATION
AND FREEDOM OF MOVEMENT AROUND THE ISLAND!
Public Transportation to Honokohau Harbor, as well as a stop at
Kailua Pier and where the Cruise Ships dock at Hilo!
8. PEOPLE WANT EFFECTIVE TRANSPORTATION LINK-UPS WITH WAIKOLOA,
and OPEN ACCESS INTO HOTELS, RESORTS and RECREATIONAL AREAS!
CURRENT MONOPOLIES, ANll POLITICAL CONTROL OF TAXI LOBBIES, CAR
RENTAL AGENCIES AND PRIVATE TOUR BUS OPERATORS HAS EXERTED FAR
T00 MUCH INFLUENCE OVER PUBLIC DECISION MAKING FOR T00 LONG!
THE PUBLIC HAS A RIGHT TO GO IN TO THESE PLACES - THE POLICE ARE
TO ENFORCE THE LAW OF THE LAND AND SERVE THE PEOPLE!
Tom Hrown's Comment - "Anything we do with the Business Group
will tie in with the Intro-Kona Bus. RUN KONA EMPLOYEES TO KOHALA
& VISITORS INTO KAILUA (better to open the bus up to even a few
passengers between locations when we need to move the bus from
one location to another) WILL TIE IN WITH THE TOTAL HELEON PLAN!
9. Leased Jack's Tour buses hard to recognize ae HELEON buses:
Even after HELEON was printed on the side, hard to recognize from
a distance, as there are many Jack's Tours vehicles on the road.
The first month leased buses didn't have clear signs or markings.
Eda with the cooperation of Mass Transit tried to make Jack's
'l'our buses look more like HELEON's with a large HELEON SIGN ON
ONE SIDE (but on the HIGHWAY side, not on the PASSENGER, SIDEWALK
SIDE:) and printed large white placard signs in the front window.
Une leased bus could barely go up hills, (students late for
school). Mechanical breakdowns requiring "downtime", extra driver
hours/escalated costs.. We were grateful to have buses to use for
the "trial run" and were told this was the best we could get for
the money (54,000.00 per month). Ridership was affected by
unpredictability and undependability of service (mechanical
breakdowns and falling behind in the schedule).
KONA TRANSPORTATION TASK FORCE SUMMARY OF "TRIAL RUN" - page 5
THE PEOPLE OF WEST HAWAII WOULD HAVE BEEN BETTER SERVED BY HAVING
AT LEAST 3 OF THE 7 NEW GREEN-S`I'RIPED HELEON COUNTY OWNED PUBLIC
BUSES AVAILABLE '1'U SERVt THIS SIDE OF THE ISLAND AT ALL TIMES!
THESE NEW BUSES ARE HANDICAPPED ACCESSIBLE TO MEET FEDERAL LAW,
USUALLY RUN WELL WITH VERY FEW MECHANICAL BREAKDOWNS, AND ARE
EASILY RECOGNIZABLE AS "PUBLIC TRANSPORTATION" CONSISTENT WITH
THE KONA TO HILO ESTABLISHED SERVICE!
ESPECIALLY IMPORTANT WHEN WE ARE ESTABLISHING NEW BUS SERVICE AND
THE PUBLIC NEEDS TO IDENTIFY THE BUS AND DEPEND UPON THE SERVICE:
KONA TRANSPORTATION TASK FORCE AND ADVERTISING/PUBLICITY:
Bus Service advertised as a "test run" or "Trial Bus Run", PEOPLE
UNSURE WHETHER THEY COULU COUNT ON IT.
Prior to Maihaa's involvement (according to Merle & Dana)
Publicity was poor in general, "blame can go to the Task Force
Subcommittee on PR", which "fell apart" right after the bus run
started after an initial high expenditure for incorrect "rack
cards".
NEWSPAPER ADVERTISING - Dates, frequency, size, dates and
information contained in ads - Insufficient Newspaper ads and
coverage (E. G. ONLY 1 AD IN ALL OVER NOVEMBER AND NO ADS FOR
DECEMBER OR JANUARY - NO ANNOUNCEMENT IN THE NEWSPAPER OF
EXTENSION OF BUS SERVICE TO DECEMBER 31st and then TO JANUARY
18th, which would affect ridership). Tom Brown had to ok &
authorize all ads & arrange payment. Advertising insufficient.
Ad never went into West Hawaii Magazine - free & distributed to
many homes!
Radio Advertising - funds allocated and developed by Aaron, well-
done, except they gave the impression that all our buses were
new, air-conditioned and modern. We needed more information
advertised about where to catch the bus, how to get a schedule,
fares and where to phone for updates.
Maihaa spoke to Rep. of Big Island Gold - re showing HELEON stops
on maps & phone# to call for more Information. Cover in section
on Public Transportation in all HAWAII TOUR BOOKS!
SCHEDULES (Information, Effectiveness & Distribution):
Starting mid-September: Maihaa developed new U-fold (b. 5" x 11")
double sided schedule with map. Extremely cost effective - many
businesses printed and distributed free of charge. Maihaa still
has list 8 ads of businesses that sponsored. Maihaa received no
financial compensation for her time for this work. Comments from
the general public were very positive concerning the information
contained in the triple-fold brochure (Where to buy tickets and
bus passes and costs, how to obtain bus passes and rates, where
to pick up schedules & bus times at various stops).
KONA TRANSPORTATION TASK FORCK SUMMARY OF' "TRIAL RUN" - page 6
People particularly liked map showing places along the route -
even though the computer program being used was rudimentary.
'I'o some, the schedule seemed initially difficult to read and
follow because there were so many times posted in such a
concentrated space. The route was fairly complex because one bus
was doing the entire area from Captain Look throughout Kailua-
Kona, including all the residential and shopping areas.
Unce it was explained people said it was actually quite easy to
follow, and more helpful and complete than the original rack
cards & schedules.
The public expressed appreciation for having schedules available,
for stores, the Mass Transit Agency and drivers who distributed
them.
The most frustrating and difficult part of publicity was that the
initial rack cards had been distributed all over the city by many
people, with no comprehensive record or way to retrieve them!
Z was still finding these in places like the Mayor's Office in
Kona up to November, and by the Hawaii Visitor's Center in
January 19971
Because several schedules were made by the Mass Transit Agency
within the first 3 weeks of the "trial bus run", it was very
confusing for the public to know if they had the most current
schedule, and the older ones were often way off in times, so no
one knew when & where to catch the bus! This affected the trial
bus run for months - likely for the whole period of the test.
MAIHAA'S PUBLIC ACCESS T.V. SHOWS (3 half hour interviews with
liana Eudaley and Merle Martin, videotaped August, televised one
show per month, Sept.- December 1996.
U0 second HELEON ad Cable Channel 10 - Kona and Ch. 2 - Hilo,
also shown on Cable l3 - Kona.
Interviews with Big Island Politicians produced in January 1997
as a half-hour show - "Politicians & Public 'T'ransportation".
The production of the television programs for HELEON on Cable 10
and 2 was done as a volunteer without charge. Local businesses
sponsored some part of costs.
DECLARED INTENTION SUPPORTED BY TOM BROWN- MASS TRANSIT AGENCY:
MASS TRANSIT AND BUSINESS GROUPS TO JOIN WITH KONA TRANSPORTATION
TASK FORCE TO DEVELOP NEW OVERALL PLAN F'OR KONA & WEST HAWAII
***Tom Brown expressed his intention that the GROUP OF BUSINESS
PEOPLE along with the KONA-KOHALA VISITOR'S INFORMATION & HAWAII
VISIOR'S BUREAU JOIN WITH THE KONA TRANSPORTATION TASK FORCE
rather than form one of their own. Thase groups to FORM ONE GROUP
to WORK TOGETHER TO CREATE SOLUTIONS TO TRANSPORTATION NEEDS:
KONA TRANSPORTATION TASK FORCE SUMMARY Ub' "TRIAL_BUS RUN" page
INVOLVE EVERYONE WITH A STAKE IN TRANSPORTATION - DECISIONMAKERS!
MAIHAA TO TYPE UY MINUTES OF' THIS MEETING.
INSURE MAILING LIST IS UPDATED (Merle and Carrie 'I'.) add FAX
numbers.
FAX copies of minutes and new agenda to as many members ae
possible within 2 weeks of date of meeting. Tom Brown of Mass
Transit Agency will assist with FAXING and mailing out of minutes
and agenda to all past members. A.S.A.P. requests this
information put on computer disk (compatible with commonly used
IBM programs available to Maihaa, Tom Brown).
Request interested parties to contact us and attend meetings to
give input and stay involved. Diane euitiquit, Mel Mossman, Marni
Herkes, Uncle Billy, County Council Representatives and all other
key interested parties informed and invited to all Meetings!
Advertise upcoming meetings in the "COMING UP" SECTION OF THE
NEWSPAPER!
Everyone up to date:
a. Trial Lius kun ended Jan. 18, 1997
b. All old schedules and information must be picked up. Each
member being asked to pick up schedules where they dropped
them off. Maihaa, Carrie 't'., Merle, Joanne P. ~ Cathy.
c. "Average" ridership statistics and patterns of use submitted
by Tom Brown.
Meeting Evaluation:
Missed Carrie when she didn't arrive (sick), Joanne P. requested
someone else step into role as E'acilitator, and expressed that it
is important for someone to assume leadership. Maihaa volunteered
to do all she can.
Started a few minutes late.
Maihaa and Joanne did a good job.
NEXT KONA TRANSPORTATION TASK FORCE MEETING:
llate: March 17, 1597. Time: 8:30 a. m. to 11:00 a. m.
Location:Human Services Conference Hoom, Kealakekua (Heleki'i
near the Korner Pocket)
(duestions? Contact: Maihaa K. Rayne
Co-ordinator $ Publicity
Kona 'transportation '!'ask Force
76-133 koyal Poinciana llrive
Kailua-Kona, Hawaii 96740
Phone: (808) 329-6533