HomeMy WebLinkAboutCOM 0745.005 1996-1998
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The Organization
A. Aistorv and Mission
Youth Radio evolved out of Youth News, which existed from 1979-89. Building on the
successes of that program, Youth Radio was established in 1992 as a training program for
teenagers in broadcasting and journalism that brings youth voices to the airwaves. Through an
intensive course of hands-on study, one-on-one relationships with adults, and direct production of
their own programs, young people gain skills, contacts, and self-esteem that help them succeed in
the world. For those who go on to pursue a career in broadcasting, Youth Radio opens avenues for
those traditionally shut out of the best jobs in the field-girls, people of color, and low-income
youth.
Although many teens enter the program intending to become disc jockeys, they soon
discover the motivation and support needed to acquire skills in language arts, such as writing and
presenting scripted material on the air, interviewing, and reporting. Students also discover that
there is a wider world of career opportunities in broadcasting, including sound recording, film and
video, and new technologies such as multi-media. Training in the latest digital technologies-Youth
Radio students learn on some of the best equipment in the Bay Area- gives young people the
inside track in the computer revolution in media production.
At Youth Radio, young people learn more than the technical side of media production. The
program fosters each student's ability to express ideas, think critically, and resolve conflicts.
Through trusting relationships with their peers and caring adults, students build confidence, hope,
and the ability to focus on creating a positive future for themselves. These qualities are essential for
meeting the challenges and responsibilities of adulthood, including success in any field of work.
Youth Radio participants are primarily from "at risk" high schools in the San Francisco Bay
Area. Young people are recruited from schools and youth programs in the wider East Bay and, to a
lesser extent, San Francisco. Students aze chosen through a competitive application process that
emphasizes participation by girls, people of color, and low-income youth. Of the students trained
to date, 82% have been low-income, and 52% are girls. African-Americans have made up 43% of
the students, Asians 18%, Latinos 16%, Caucasians 19% and Arab and Native Americans 4%.
Beyond the Bay Area, young people in 17 community collaboratives across California are
being trained in media advocacy skills. They are mentored and encouraged by Youth Radio teams
of professionals and youth, working together to expand youth participation in local and statewide
violence prevention efforts. A growing number of youth serving organizations in the Bay Area are
asking Youth Radio for this type of technical assistance--youth training youth in how to use the
media to their best advantage.
To reach young people who are most vulnerable, who fall outside the loop of positive
engagement, Youth Radio has adapted its 10-week hands-on curriculum for the special needs of
incazcerated youth. Two staff people lead an intensive weekly training effort at Log Cabin Ranch,
under the auspices of The San Francisco Probation Department. One of the goals of these violence
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Youth Radio 2
prevention projects is to develop a cadre of trained, media savvy young people across the state,
including some who can speak to youth from "having been there."
In addition, Youth Radio reaches young and adult audiences throughout the United States
through its award winning programming, and provides journalists and news directors with technical
assistance in cornmunicating with and involving youth.
B. Youth Radio Program Areas
Youth Radio has four main program areas: (1) Hands-on-Training; (2) Broadcast
Programming; (3) Work Placement; and (4) Violence Prevention.
1. Hands-on Training in a Professional Setting
Hands-on skills training is the cornerstone of Youth Radio. The Core Training is an
intensive, ten-week course in the fundamentals of radio/media production and journalism. Students
receive hands-on instruction, mentoring, and career guidance from some of the Bay Area's best
journalists, engineers, and music programmers, including people from KCBS, KBLX, KMEL,
KQED, KKSF, KPFA, Lucas Digital, and The GAVIN Report.
As part of their training, students produce their own weekly show on KPFB-FM, Ymrth Lt
Control, atwo-hour, live radio magazine by, for, and about teenagers. In this real-life ]earning
laboratory, students are responsible for all aspects of production, from planning to engineering to
announcing.
Promising graduates of the core training are hired as Peer Teachers to train new students,
further develop their skills, and staff the office. The concept of youth-training-youth has been so
successful that more than half of the core training is now taught by Peer Teachers and they now
participate in virtually every training situation at Youth Radio. Under close adult supervision, Peer
Teachers develop leadership skills, act as role models for new students, and are paid for their work.
Additional advanced learning opportunities aze available through internships, mentorships,
and classes in new technologies such as multi-media, digital editing, and on-line communications.
Thanks to a donation from Digidesign, students work with some of the best digital editing
equipment in the Bay Area. Youth Radio is also developing its role as a multi-media center for at
risk youth, including participation in a student-run Internet bulletin board sponsored by the San Jose
Mercury News called Digital High which distributes youth-produced news and information to high
schools around the state.
2. Youth Voices: Programming Bv, For, and About Youth
Youth Radio provides a forum seldom heard in the media for youth to express their ideas
and concerns. Working with these young people, reporters and producers around the country are
realizing how much exciting material is missed when youth are excluded from the media.
Youth Radio 3
In addition to Youth In Control every Friday night on Pacifica's KPFB, students now
produce an ongoing weekly two-hour show, "Youth Radio on WILD 1 OT' on Number Two-rated
Bay Area teen station, KYLD. Student commentaries air Sundays on the top news station KCBS-
AM. Youth Radio students can also be seen occasionally on KRON-TV's "First Cut." Stories and
commentaries for young and adult audiences can be heard on NPR, Marketplace, KQED, Latino
USA, Pacifica National News and other outlets. Under a grant from the Corporation for Public
Broadcasting (CPB), youth reporters have a wonderful opportunity to work closely with
professional producers to create stories for National Public Radio. Youth Radio has recently begun
distributing print and audio versions of its material on-line, reaching an expanding network of new
audiences through the intemet. The response has been phenomenal, in terms of interest in the
individual commentaries and in Youth Radio as a model for working with young people.
Youth Voices topics range from critical issues such as teen pregnancy and drugs, to
timeless concerns such as dating and being short. A sampling of recent topics includes the Million
Man March, the predominance of liquor stores in African American neighborhoods, the importance
of books, relations between Latinos and African Americans, does `gangsta' rap contribute to gun
violence?, teens and technology, and "Back to School: A Plea to Adults to Discipline Us More."
These stories coumer the inaccurate stereotype of this generation as ignorant, gun-toting aberrants.
A recent production log of Youth Radio programming is attached.
3. Work Placement
Since its inception, Youth Radio has had strong links with both schools and industry.
Through the School-To-Work program, these links are being formalized into a system for preparing
and training students for a successful transition into the work world. Youth Radio is establishing
internships and mentorships with top broadcasting professionals, media outlets, and related
businesses, including KRON-TV, KMEL, Francis Ford Coppola's American Zoetrope Film
Company, KQED, KDIA, KPFA, KBLX, Merritt College, the Asian American Journalists'
Association, the Black Repertory Theater, and the Filipino American Arts Exposition, among
others. Internships have been established in engineering, production, sales, news, and music
production. Students are prepazed for these placements through individualized career counseling
and classes in time management, resume writing, workplace norms, and more. Youth Radio can
offer to the industry talented young people who are more highly skilled than many coming out of
four yeaz college communications programs.
This past year Youth Radio was funded as a community classroom through ROP (Regional
Occupational Programs). This relationship has streamlined credit for Youth Radio students at the
high school and higher education levels, and has assisted in our development of curricula that
serves as a true bridge between the two.
Students are also encouraged to pursue their formal academic education in every way
possible, and to apply for awards and national programs. Two Youth Radio students were accepted
last summer as the youngest members of the PRNDUPublic Radio News Directors mentorship
Seminar on Reporting, held in Minneapolis. The National Federation of Community Broadcasters
recently honored them with an award for their PRNDI productions on Civic Journalism. Another
student was accepted, again as the youngest, in National Public Radio's ten-month
Youth Radio 4
mentorship/shadowing program for reporters and producers, which includes two two-week stays at
NPR in Washington, D.C. She was one of only seven chosen from a national pool of applicams.
4. Violence Prevention: Community Involvement & Media Advocacy
Youth Radio is developing a model of national significance for engaging youth in violence
prevention through the media. This three-year program trains and involves young people in local
and statewide media advocacy through the Violence Prevention Initiative of The California
Wellness Foundation. Youth Radio teams of peer teachers and adult professionals work one-on-one
with 17 community collaboratives across California, teaching, mentoring, and advising local youth
on how to use the media to combat violence in their own communities. Not only aze peer teachers
powerful ambassadors and role models for other young people, they are developing an empowering
network in which they share ideas, strategies, and expertise while helping each other become
leaders and spokespersons. Close to 900 students from youth groups have been reached through
this media advocacy outreach program which is also responding to needs expressed in the Bay Area
as much as possible.
Many Youth Radio students become active community participants by speaking out
regularly at public forums, conferences, and in the schools. As articulate, media-savvy
spokespersons, Youth Radio students become part of the public discussion on problems and
solutions.
Building on the tremendous response students have received from other young people,
Youth Radio has launched a Street Team to spread its violence prevention activities further into the
community. The Street Team went on the road this summer with a DJ set-up, music, and speak-out
microphones to places kids gather-youth festivals, school activities such as dances and games, and
cultural events. DJs and rap music are a familiar part of youth culture, yet few kids have access to
the equipment. Youth Radio is also becoming more visible in the community by promoting
discussions on violence and other issues kids want to raise at these neighborhood events. The
Street Team concept is easily replicable for a relatively small capital investment, and Youth Radio
will disseminate the approach to community organizations as a means to expand their outlets for
youth voices while teaching technical skills that may serve in the job market.
Youth Radio has adapted its core training program to go "behind bars" to serve
incarcerated youth. A growing yet nearly ignored group--40% of African American males in their
twenties in California are caught up in some way with the criminal justice system-these youth
know the devastation of violence first-hand and have few routes out. Youth Radio classes provide
skills training while they are inside, and for those who can, a place to come to as part of their
transition back to the outside. A cornerstone of this project is the programming that is produced by
the students during their training. KPFA has agreed to broadcast a one hour program produced
"live on tape" from Log Cabin Ranch--music, poetry and commentaries produced as the students'
graduation show. Material will also be developed for KQED, KYLD, KCBS, KMEL, NPR and
other Youth Radio outlets. The hope is that From the Inside Out will produce a small cadre of
violence prevention activists who will `testify' to other youth from the perspective of having been
there.
Youth Radio S
C A National Resource for Media Covera¢e and Involvement of Youth
Youth Radio is nationally recognized as a leader and resource for journalists and the media
in how to recntit, train, and gain access to young people. As an outreach partner with National
Public Radio and through Public Radio News Directors Inc., Youth Radio provides technical
assistance for news directors from I50 stations aoound the country on how to work with and cover
youth.
National exposure and recognition have reinforced the initial successes of Youth Radio. To
date, the program has produced several awazd-winning commentaries on KQED-FM, has won
three national awards from the Corporation for Public Broadcasting (CPB), and received first prize
in Youth Programming from American Women in Radio and Television. Youth Radio is used as a
national model by National Public Radio, and continues to advise stations around the country on
how to recruit and train teenage producers.
Through the Radio TV News Directors Association (RTNDA), Youth Radio is also active
in the Civic Journalism Movement, encouraging journalists to improve election coverage by
focusing more on the concerns of communities and less on the public relations activities of
candidates and their handlers. By strategically targeting news directors through their professional
associations, Youth Radio hopes to bring youth issues and voices to the forefront in current debates
on journalism and our society.
D Nationally-Recognized Staff and Board of Directors
Youth Radio has been able to attract some of the most experienced and visionary
professionals in public radio. Network level reporters, producers and editors work directly with
our teen reporters while preserving the authenticity of both context and content, as conveyed by the
young person. Youth Radio's founder and Executive Director, Ellin O7.eary, is a 20-year veteran
news producer with numerous broadcast awards, including two Emmys, and was the founding
producer at Youth News in 1979. Youth Radio's Board of Directors includes broadcast managers
and professionals of national prominence from a range of organizations including the Latin
American Youth Center, Latino USA, KQED-FM, Lucasfilm, Ltd., and the Radio and Television
New Directors Foundation (RTNDF). Two of our newest Board members are associated with the
Community Endowment Fund and the Hearst Foundation.