HomeMy WebLinkAboutRD.3 - The Frew Group
Suzanne Frew
The Frew Group
3221 Sylvan Avenue
Oakland, CA 94602
January 15, 2025
Kīhei Seto
CO: chresdev@hawaiicounty.gov
County of Hawaiʻi Office of Sustainability, Climate, Equity, and Resilience (OSCER)
Subject: The Frew Group Response for Request for Statement of Qualifications (SOQ)
Thank you for the invitation to submit a Statement of Qualifications (SOQ) for consultant to conduct
participatory storytelling training to build community voice and root work in place-based knowledge.
The focus of this project is to conduct a pilot train-the-trainer project to train county staff and partner
Community Based Organizations (CBOs) in participatory storytelling around relationship to place and
what sustainability and climate action means to the County of Hawaii community. As the principal and
lead consultant for The Frew Group (TFG), a certified Woman-Owned Small Business (WOSB) currently
based in California (previously on Maui), We are excited to offer our talents, resources and qualifications
to support this critically important initiative. We deeply appreciate and understand the importance of
this project to ensure the understanding of one’s place/home and the unique role of climate in building
disaster resilience in the Hawaiian Islands to ensure equitable physical and mental health and safety of
all Hawaii’s community, and most particularly, those who are often most vulnerable during a time of
crisis. Our team is prepared and available to work with OSCER in the timeframe indicated on the
request.
The TFG business model is to approach is to carefully approach each project with a team of seasoned
associates who are deeply steeped in the role of indigenous practices, island culture, the role cultural
competency plays in storytelling and training, as well as state and national emergency management
subject matter experts that deeply understand the intersectionality of climate change and social
vulnerability. For the purposes of this Qualifications Statement, one associate who is likeminded and a
long-time partner has been identified. Once details of the project are more fully understood, and if
appropriate, then additional team will be selected tailored to the project objective initiative. We are
committed to work closely with the OSCER team to provide services and products of outstanding quality
and total customer satisfaction.
Name: Suzanne L. Frew, Principle/Founder, The Frew Group, 3221 Sylvan Avenue, Oakland, CA 94602,
510-289-1448
Age of Firm: 25 years
Employees: Business model is built on crafting team uniquely assembled of associates based on client
needs. Projects have varied regarding number of associates on a project, usually ranging from 1 – 3
highly vetted experts in the field.
Descriptive literature: https://thefrewgroup.com/
Experience and Professional Qualifications: The Frew Group offers the County a proven team with an
unparalleled track record of successfully developing locally focused, culturally competent trainings based
on best practices in participatory engagement that honors human-focused traditions, particularly
storytelling traditions and practices, to address issues of climate change, vulnerable populations and
capacity building for community resilience. Our service focus is based on goals and processes that bring
community healing, social and economic equity, and radical inclusivity. We have a passion for innovative
engagement approaches that drive cultural inclusion, including the use of design thinking, serious
games, storytelling, and interactive exchanges that “levels the playing field.”
Suzanne Frew has over 30 years working with communities in the State of Hawaii on training and
exercises, risk resilience capacity building initiatives, and disaster response. Mary Schoenfeldt, the TFG
Associate selected for this project, specializes in engagement and a is nationally known expert on
disaster trauma and community healing. Frew and Schoenfeldt, individually and collaborative, have
conducted hundreds of workshops, training events and exercises throughout the U.S. and Hawaii. They
have partnered multiple times to deliver University of Hawaii classes on Community Resilience and
Climate Adaptation to diverse communities to indigenous community and diverse populations across the
United States. Frew has worked on Federal, State and local projects in the State of Hawaiʻi for over 30
years, facilitating planning meetings and coordinating closely with stakeholders from multiple agencies
and diverse community groups
Education/Training/Qualifications: See attached resumes of Suzanne Frew and proposed TFG associate
Mary Schoenfeldt.
Recent Projects of similar scope
• Climate Adaptation for Emergency Management training class (AWR-347), National Disaster
Preparedness Center, University of Hawaii, 2024. Frew and Schoenfeldt partnered as co-
instructors to teach the Blue Lake Rancheria, a federally recognized tribe of Wiyot, Yurok, and
Hupa Indians in Northern California, and members of other tribal nations. Teaching emphasized
effective storytelling and facilitating conversation about climate change, impacts to
communities, and vulnerable populations, particularly focused on cultural competency, respect
for first nation populations and the land.
• U.S. Chamber of Commerce Foundation Maui Small Business Recovery Grant Program, 2024.
Frew co-developed and conducted two coaching and training sessions to assist 100 businesses
selected for the program in their recovery from the Maui Wildfires of 2023. A Talk Story focus
was a critical element to the success of this program. The training engaged participants using a
variety of training methodologies (e.g., interactive sessions, case studies, reading materials,
presentations, group exercises, subject matter expert guest speakers, Q&A, etc.)
• FEMA National Emergency Management Advanced Academy, “Hawaii cohort”, 2024.
Schoenfeldt served as the Deputy Lead Instructor. Project focus included gathering indigenous
responders’ stories in order to gather data for a study on tribal responder risk and protective
factors in the work they do. Project through National Tribal Emergency Management Council,
NIOSH National Institute of Occupational, Safety and Health and CDC.
• Post disaster Reconstruction Guidelines and Protocols for the Conservation of Coastal
Resources and Protection of Coastal Communities in the County of Maui, Hawaii, County of
Maui Planning Department, 2015. Frew served as Community Outreach and Engagement Lead
to ensure the guidance reflected community values and built a broad community support. An
integrated approach was used to create interactive community sessions, reflect culturally
specific practices and priorities, communicate with local community members (especially high-
risk populations), and reflect local traditions and culture (e.g., workshops offered pule,
interactive community gaming, talk story sessions, exchange over food, inclusion of keiki, and
honoring of kupuna).
• CNMI Major Siting Certification Program Training Program, Bureau of Environmental and
Coastal Quality (BECQ), Commonwealth of the Northern Marianas Island (CNMI), 2017 Frew
served as Training Program Lead for the development of a training program for residents,
government officials and building professionals regarding planning guidance for major land
development projects to assist project proponents in navigating multiple approvals required in
the application process. The objective was to educate and engage individuals to reduce adverse
impacts to the community and environment early in project development stages. Innovative
training methods were used focused on serious games to “level the playing field” of power
dynamics of the politically charged, small island social structure.
Client Contacts:
• Jim Buika, Lead Coastal Planner, Maui Department of Planning, Buikaj001@hawaii.rr.com, 808-
283-8636 (Post disaster Reconstruction Guidelines and Protocols)
• Erin Derrington, Global Energy & Water Communities of Practice Coordinator, Local2030 Islands
Network, erin@islands2030.org, 206-427-3640 (CNMI Major Siting Certification Program)
• Jon Shear, Ready ZoneHQ, jshear@readyzonehq.com, 443-690-5604 (Maui Small Business
Recovery Grant Program)
I look forward to being considered for this project. If you have any questions, please feel free to
contact me at suzanne@thefrewgroup or at 510-289-1448. Thank you again for this opportunity.
Sincerely,
Suzanne L. Frew
President & Founder
Attachment: Resumes of Suzanne Frew and Mary Schoenfeldt