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Murashige, Laura <br />Page 1 of 2 <br />PlCbtlwcfl.. <br />Cc;vr4 g <br />From: Debralee Kailiwai Ray [dkailiwairay @co.hawaii.hi.us] <br />Sent: Tuesday, December 20, 2011 10:54 AM <br />To: Murashige, Laura <br />Subject: FW: Renderings of Walmart Sign for Resolution 186 -11: Sign Code Variance for Walmart <br />Attachments: 2321 Kailua Kona, HI R06.pdf <br />From: Ryan McKay [mailto:ryan.mckay @brrarch.com] <br />Sent: Tuesday, December 20, 2011 10:46 AM <br />To: 'counciltestimony @co.hawaii.hi.us' <br />Cc: ' jpyates.s02321.us @wal- mart.com'; 'dkailiwairay @co.hawaii.hi.us'; Teresa Jones <br />Subject: Renderings of Walmart Sign for Resolution 186 -11: Sign Code Variance for Walmart <br />Dear Council Members, <br />Please find attached a 5 page document illustrating the existing Walmart signage and the <br />proposed, updated logo signage for the Walmart store in Kailua Kona. The following is a breakdown <br />of the package contents: <br />Page 1: Illustrates the existing front facade and seaward facade with existing signage <br />(190 square feet each sign). Page 2: Illustrates Walmart's proposed (reduced) <br />sign package for which the variance is being sought (147 square feet <br />each sign). <br />Page 3: Illustrates an additional 20% reduction from Walmart's proposed sign <br />package. <br />Page 4: Illustrates the proposed signage with "halo" or back lighting affect. Actual <br />letter material will be less visible at night. <br />Page 5: Photoshopped images of the existing signage vs. the proposed signage from <br />3 vantage points. <br />I hope this package helps to illustrate the need for variance and the proposed sign package of this <br />recently remodeled Walmart store. Due to the topography of the site, our visibility and opportunity <br />to adequately identify and sign the store to residents and visitors alike is greatly limited. Our only <br />opportunity is the seaward facade and anything less than the approximate 147 square foot signs <br />would further reduce the visibility along Queen K Highway. <br />I will be available for questions tomorrow. <br />Sincerely, <br />Ryan McKay 1 AICP <br />BRR Architecture, Inc. <br />6700 Antioch Plaza, Suite 300 <br />Merriam, KS 66204 <br />direct: 913 - 236 -3390 <br />main: 913 - 262 -9095 <br />www.brrarch.com <br />kansas city 1 bentonville 1 phoenix 1 san francisco <br />12/20/2011 <br />1 Philadelphia 1 <br />atlanta <br />miami <br />Comm. No. <br />Ref. To: Presera a Lut a <br />Ref. Date, of 21 2Q't , <br />