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Merit Appeals Board July 15, 2024 <br />CHR. CABANAS: Okay, thank you, Sommer. Any success with LinkedIn? <br />MS. TOKIHIRO: That one, we—well, I mean, she advertises on there but I don't know that <br />we've gotten specific feedback that people have applied for positions based on those postings. <br />That's got to be part of—we need to change the way we're soliciting feedback on the <br />applications to see where exactly and specifically people are—got the information about the job <br />and that caused them to apply. So, we'll be looking at that because we want I think we can ask <br />a few more questions in the application process to get some clarification of a variety of things. <br />So, we're going to be looking at that. <br />CHR. CABANAS: Okay. And the other question I had is on a previous divisional report you <br />mentioned ZIP Recruiter. What's happening with that? <br />MS. TOKIHIRO: So, that was an initial 30 -day trial and they gave us 40 job slots. So, basically, <br />for 30 -days we were able to, on a daily basis, identify which 40 jobs we wanted advertised <br />through ZIP Recruiter. <br />And, basically, what they would do is push our job listings to people that had advertised for <br />similar openings. So, I'm not—and, again, because we need to change those clarifying questions <br />in the application process, how people are finding us—we did initially see an increase in the <br />number of applications that we received when we started that advertising campaign. <br />Again, I'm not sure if that was all because of ZIP Recruiter or if it just so happened that we got <br />this increase. But we did see an increase in applications but I wanted to explore other similar <br />offerings through Indeed. We're also looking at radio campaigns because a lot of these <br />recruitment sites—like ZIP Recruiter where they're sending out the job postings that's great. <br />But that targets one type of audience. We need to make sure that we're reaching a variety of <br />different audiences through a variety of different methods. <br />So, we're exploring Indeed and looking at a partnership with them to see if we get different <br />results. And then, also, looking at radio advertising. Again, that's not something that we've <br />done recently, but we're trying to get the word out that way through a variety of stations. <br />MR. KUNZ: Is the Zip Recruiter, I'm assuming, the 30 -days has lapsed already? <br />MS. TOKIHIRO: Yes, it has. <br />MR. KUNZ: And then, is the department in a position to pay for anything beyond—like, if you <br />explore wanting to actually use those methods? Is the department—wrong word is "flushed" <br />but does it have enough funds to cover that, for like a 6 -month period or something? <br />MS. TOKIHIRO: Yes. We do have the funds—additional funds were added to the Recruitment <br />and Examination budgets specific to advertising. So, that allows us to be able to try some of <br />these different strategies and, certainly, if we found one that was successful, we could then renew <br />for a significant I mean, several months, say. <br />Page 10 <br />